iiinova — where your digital self keeps evolving

Reposted by Tommi Forsstrom

Toby Rogers @tobyrogers.pm · 10/07/2026

Ages ago, me and @forssto.bsky.social were talking about the similarities between product managers and record producers. It's something I keep coming back to.

tobyrogers.beehiiv.com

The Punk PM #58

Don't Just Play, Produce

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Tommi Forsstrom @forssto.bsky.social · 03/06/2026

I get the labor issue here but if you've got a choice between saving some jobs vs. saving human lives, this should be an easy issue. We need as many humans out from behind the wheel as possible. Human drivers are one of the most lethal things we've normalized. www.profgmedia.com/p/the-war-on...

profgmedia.com

The War on Waymo

The autonomous vehicle rollout is about to get a lot more complicated

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Tommi Forsstrom @forssto.bsky.social · 01/11/2025

"If you’re a billionaire, why are you a billionaire? Give your money away, shorties." is the most iconic line delivered from behind a podium ever.

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Tommi Forsstrom @forssto.bsky.social · 13/10/2025

I’m in my "mainly excited about different innovations in chargers and cables" phase of middle-aged dad life right now.

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Tommi Forsstrom @forssto.bsky.social · 04/10/2025

We have had our dog for 10 years and have spent just shy of $70,000 on him in that time. This includes vets, boarding / sitting / walking, grooming, food, treats and everything. Love the guy and wouldn’t trade a minute away for a million dollars. But dang.

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Tommi Forsstrom @forssto.bsky.social · 29/09/2025

Jos Virallinen Totuus Leevi and the Leavingsin biisien absoluuttisesta paremmuusjärjestyksessä kiinnostaa, tästä soittolistasta voit kuunnella koko tuotannon (11,5 tuntia) heikoimmasta biisistä parhaimpaan. open.spotify.com/playlist/3Mc...

open.spotify.com

Leevi-projekti, lopputulos

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Tommi Forsstrom @forssto.bsky.social · 23/05/2025

If the opening bassline to Fugazi’s Waiting Room doesn’t trigger something primitive deep within you, we can not be friends.

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Tommi Forsstrom @forssto.bsky.social · 29/04/2025

Product leader—job market got you down? Come get some tips and tricks for your job hunt, both with and without AI. This Friday, 3pm EDT RSVP + info here: lu.ma/b348t5xj

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Tommi Forsstrom @forssto.bsky.social · 31/03/2025

This is why I’m bullish on autonomous mobility-on-demand. Humans are cognitively challenged emotional meatbags that shouldn’t be allowed to operate dangerous machinery like automobiles, especially in densely populated areas. City streets are no place for human drivers.

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Tommi Forsstrom @forssto.bsky.social · 27/03/2025

Yeah, 4o image generation really is a hoot.

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Tommi Forsstrom @forssto.bsky.social · 20/03/2025

"What got you here won’t get you there" is one of the most important mantras for scaleup leaders. For two reasons:

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Tommi Forsstrom @forssto.bsky.social · 18/03/2025

Me going through a Figma file I haven't opened up in a few weeks.

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Tommi Forsstrom @forssto.bsky.social · 16/03/2025

The pursuit of "government efficiency" is a great goal. Now if only the numbskulls currently pursuing it would discover the one and only truly efficient solution: Universal Basic Income. Now.

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Tommi Forsstrom @forssto.bsky.social · 11/03/2025

The best professional advise I've ever gotten was: "Tommi, if you're always surrounded by assholes, maybe you're the asshole"🔥 Cut my anger issues in half. I learned the "U-turn" Today's @lennysan.bsky.social newsletter is on this important topic. www.lennysnewsletter.com/p/why-youre-...

lennysnewsletter.com

Why you’re so angry at work (and what to do about it)

A practical framework for transforming big feelings into wisdom

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Tommi Forsstrom @forssto.bsky.social · 07/03/2025

💡 Early-stage? Chase ideas. Later-stage? Kill them. At $1M, you’re exploring—finding what works. At $10M , you’re exploiting—scaling what works. At $50M, you’re expanding—building on what works. The bigger you get, the fewer things you can afford to focus on. Scaling = choosing what not to do.

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Tommi Forsstrom @forssto.bsky.social · 06/03/2025

“We’re going upmarket! Bigger deals, fewer customers!” Cool. Hope you’re ready for: ❌ 12-month sales cycles ❌ 30-person buying committees ❌ A must-have supporting feature wishlist longer than the Lord of the Rings trilogy Selling to whales is not a side quest.

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Tommi Forsstrom @forssto.bsky.social · 26/02/2025

Which of these routes would you choose for a 5-6 day road trip?

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Tommi Forsstrom @forssto.bsky.social · 19/02/2025

I'm looking for an HSA provider for my sole proprietorship. Who should I use?

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Tommi Forsstrom @forssto.bsky.social · 02/02/2025

Ladies & gentlemen, @questlove.bsky.social absolutely CRUSHED IT with the new 2-hour documentary on SNL’s musical legacy. youtu.be/DPWuFvpoVAE?...

youtu.be

Ladies & Gentlemen... 50 Years of SNL Music | Official Trailer

YouTube video by Saturday Night Live

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Tommi Forsstrom @forssto.bsky.social · 25/01/2025

This is basically the Bill Pay of urban mobility solutions. Since we can’t seem to shake the dysfunctional part (personal vehicle, check) we end up doing the right thing (subterrannean infra, electronic payments) but without solving the actual issue.

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Tommi Forsstrom @forssto.bsky.social · 22/01/2025

Everything about becoming a sole proprietor is amazing. Except dealing with health insurance. I don't even care about the $$$. The hassle of dealing with these predatory vendors, their customer-hostile processes and terrible systems is inhumane. 🤬 Horizon BCBS New Jersey.

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Tommi Forsstrom @forssto.bsky.social · 14/01/2025

It really blows my mind how much my happiness and sanity is driven by whether or not tiny little lights in my monitor light up in the correct order and cadence that pleases me.

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Tommi Forsstrom @forssto.bsky.social · 14/01/2025

Why is it so hard for some to grasp that freedom of speech also comes with the unfortunate weight of others having the freedom to tell you if you use it for dumb stuff? It's always been completely ok to act like an asshat. But you have to be ok being called an asshat when you do.

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Tommi Forsstrom @forssto.bsky.social · 14/01/2025

It's super cute that Apple is trying, but so far Apple Intelligence summaries have been ranging from useless to hilariously bad. Maybe ~1-3% of them have had any real utility.

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Tommi Forsstrom @forssto.bsky.social · 06/01/2025

Product leader! New year, new me? What will you crush in 2025? Come start the year strong with your peers in our small group networking session, this Thursday at noon eastern! INFO + RSVP : productleadersummit.beehiiv.com/p/event-1-10...

productleadersummit.beehiiv.com

EVENT—1/10/2024 Small Group Networking

Let's get ready to mingle! Come get up close and personal with fellow product leaders and learn what they are up to and how you might support one another.

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Tommi Forsstrom @forssto.bsky.social · 17/12/2024

End of your planning got you down? Not hitting your personal Xmas OKRs? Come hang with a group of people who share your pains! Product Leader Summit Virtual Group Networking is TOMORROW at noon eastern. Sign up below 👇👇👇 productleadersummit.beehiiv.com/p/event-12-1...

productleadersummit.beehiiv.com

EVENT—Wednesday 12/18/2024 Small Group Networking

Let's get ready to mingle! Come get up close and personal with fellow product leaders and learn what they are up to and how you might support one another.

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Tommi Forsstrom @forssto.bsky.social · 17/12/2024

People of #productmanagement 🦋 What's your favorite example of a good public roadmap? Doesn't have to be a document on the open web, could also be a process (customer council) or a closed customer community. Bonus points for healthy practices for soliciting feedback.

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Tommi Forsstrom @forssto.bsky.social · 15/12/2024

If you have kids and you’re not watching Bluey with them, you are wasting the best possible excuse to watch the greatest tv show ever made.

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Tommi Forsstrom @forssto.bsky.social · 14/12/2024

Whenever you feel like you’re not good at what you do, remember that the people who made Gladiator 2 looked at that monkey fight scene and were like "yeah, that’s good enough, right? Ship it!"

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Tommi Forsstrom @forssto.bsky.social · 13/12/2024

One of the best things about being an adult is the ability to invest in things that bring you joy. One of my all time fav bands, The Gathering, is doing a one-off set of shows with their classic line-up in their hometown of Nijmegen, Netherlands and I didn't even think twice to buy flights + tix.

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Tommi Forsstrom @forssto.bsky.social · 11/12/2024

Can’t believe this has to be stated 4.5 years into this timeline: To do high quality distributed work, every penny you save on comp and facilities needs to be reallocated to T&A. Periodic and purposeful IRL collaboration is the fuel that powers top shelf distributed workforces.

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Tommi Forsstrom @forssto.bsky.social · 10/12/2024

Wordle in 2 Connections with no mistakes. Strands with no hints. Today is the best day of my life. 🌈

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Tommi Forsstrom @forssto.bsky.social · 06/12/2024

The death of one man is a tragedy. The totally preventable death of millions to treatable medical conditions due to corporate greed is a statistic.

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Tommi Forsstrom @forssto.bsky.social · 06/12/2024

In B2B, you can only ever sell one of two things, in this order of priority: 1. Top line (revenue growth) 2. Bottom line (profit through savings / efficiency) Sell top-line and your product is a must-have. Sell bottom-line and your product is a nice-to-have. Sell anything else and you're NGMI.

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Tommi Forsstrom @forssto.bsky.social · 06/12/2024

There's no such thing as _healthy_ conflict between Engineering and Product? I stand behind this statement. But for more nuance, give this interview a spin: www.youtube.com/watch?v=-WTw...

youtube.com

Tension Between Product & Engineering Teams

YouTube video by Product Driven

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Tommi Forsstrom @forssto.bsky.social · 06/12/2024

The new Peloton Strength+ app is a great example of what comes out when you copy an app (Ladder) just zooming into features without understanding the essence of what makes the app you're copying special. Yeah, the UI is similar, but the experience and the emotion are not.

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Tommi Forsstrom @forssto.bsky.social · 06/12/2024

Product leader! Are you facing pressure to weave GenAI into your product strategy to drive growth, innovation and efficiency? Join us today at noon ET to hear Subha Shetty, Chief AI Officer from Wayfound share the lay of the GenAI land! productleadersummit.beehiiv.com/p/event-12-0...

productleadersummit.beehiiv.com

EVENT—12/06/2024 State of GenAI for Product Leaders 2025 and Beyond with Subha Shetty

Join us on Dec 6th at 9:00 AM PT / 12:00 PM ET for "State of GenAI for Product Leaders 2025 and Beyond" featuring Subha Shetty.

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Tommi Forsstrom @forssto.bsky.social · 04/12/2024

I know for a fact like 99% of y’all out there need this, badly. 😤😤😤

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Tommi Forsstrom @forssto.bsky.social · 04/12/2024

It's only fractional if it's from the Fractionelle region of France. Otherwise it's just elevated freelancing.

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Tommi Forsstrom @forssto.bsky.social · 04/12/2024

Another Product Leader Summit Virtual Speaker Series event coming at'cha hot! 🔥🔥🔥 Need to brush up on your understanding on the state of Generative AI, especially for the purposes of getting better as a product leader? Come hang on Friday! RSVP+info: productleadersummit.beehiiv.com/p/event-12-0...

productleadersummit.beehiiv.com

EVENT—12/06/2024 State of GenAI for Product Leaders 2025 and Beyond with Subha Shetty

Join us on Dec 6th at 9:00 AM PT / 12:00 PM ET for "State of GenAI for Product Leaders 2025 and Beyond" featuring Subha Shetty.

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Tommi Forsstrom @forssto.bsky.social · 29/11/2024

Any solopreneur must-have SaaS tools having Black Friday sales? Already snatched a cheap sub to Carry but what else is out there?

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Tommi Forsstrom @forssto.bsky.social · 29/11/2024

Rewatching House and doing my best not to draw Product Management parallels. At least to protect people I work with. Nobody needs me to start behaving MORE like him.

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Tommi Forsstrom @forssto.bsky.social · 28/11/2024

On this Thanksgiving as well as every other Thanksgiving, I'm thankful for few Europeans knowing us Americans put a layer of marshmallows on top of a mush of sweet potatoes and call it a dish. If you believe in a god, this is an affront to them.

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Tommi Forsstrom @forssto.bsky.social · 27/11/2024

I'm not sure exactly how much of my life I've watched people zooming in and out of a Figma canvas and ultimately declaring "I'm not sure where the thing is but it's here somewhere"—but it's a lot.

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Reposted by Tommi Forsstrom

Nute @nutedawn.bsky.social · 26/11/2024

You all MOCKED George Lucas and said this was boring or dumb but who’s laughing now???

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Tommi Forsstrom @forssto.bsky.social · 26/11/2024

It’s probably the most American thing imaginable to pardon someone last minute from death row for crimes they didn’t commit, sentenced without proper investigation.

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Tommi Forsstrom @forssto.bsky.social · 23/11/2024

FYI: Wicked ⭐️⭐️⭐️⭐️⭐️/⭐️⭐️⭐️⭐️⭐️ Cynthia Erivo = queen.

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