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Erin Sparks

@erinsparks.com

154 followers 157 following 11 posts

Host of EDGE of the Web podcast. Owner of Site Strategics, an Indianapolis leader in SEO, SEM, and Social Media. Founder of EDGE Media Studios.

Posts Replies Media

Erin Sparks @erinsparks.com · 04/12/2025

@not-a-robot.com killing it with her presenation: "Trashchat’s Guide to Black Boxes: Technical SEO Tactics for LLMs" at TechSEOConnect in Durham!

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Erin Sparks @erinsparks.com · 09/09/2025

It's coming: "We have to get ready for a Google traffic apocalypse where that traffic number is just going to drastically reduce because users will see less need to click through to search results." - @polemicdigital.com . Listen in at 28 minutes edgeofthewebradio.com/seo-podcast/...

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Erin Sparks @erinsparks.com · 27/01/2025

EP740: The Importance of FAQs for SEO: "You should definitely have FAQs on your website because Google is using your website as the primary data source for the Google Business profile." - @darrenshaw.bsky.social edgeofthewebradio.com/news/news-fr...

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Erin Sparks @erinsparks.com · 09/01/2025

EP737: @markwilliamscook.com "..the endpoint showed me was just how many classifiers Google has around queries. If a query has date intent, if it has local intent, if it's explicitly local, if it it had a commercial score, if it was a YMYL query, ...." edgeofthewebradio.com/interview/al...

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Erin Sparks @erinsparks.com · 09/01/2025

EP738: @markwilliamscook.com "There was what appears to be a predicted click through rate in the SERP for every organic result. I believe what they have is a probability model based on the sites and predicting what click through rate they're going to get." edgeofthewebradio.com/interview/al...

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