Sign in

Entertainment Strategy Guy

@entstrategyguy.bsky.social
326 followers 20 following 973 posts
PostsRepliesMedia
Entertainment Strategy Guy @entstrategyguy.bsky.social · 02/10/2026
This joke made me laugh. x.com/claireatki/s...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 02/10/2026
Futurama missed the charts this season. The animation reboots don’t seem to be working on Hulu so far. entertainment.substack.com/p/will-netfl...
000
Reposted by Entertainment Strategy Guy
Ed Zitron @edzitron.com · 02/10/2026
Premium Newsletter: How Has AI Changed The Economy? Not very much outside of GPU sales and data center construction, with AI software sales and GPU rentals having a negligible effect, even as BLS data overemphasizes software's contribution to real GDP. www.wheresyoured.at/premium-how-...
wheresyoured.at
https://www.wheresyoured.at/premium-how-has-ai-changed-the-economy/
This week, the Wall Street Journal ran an alarming illustration of AI’s potential share of GDP that I’d argue did more to muddy the waters than actually telling anyone anything, mostly because its…
527746
Reposted by Entertainment Strategy Guy
Chris Yogerst @chrisyogerst.com · 02/10/2026
My column about the executive firings on the even of the Digger box office disaster is one of the top articles at MovieWeb right now...
movieweb.com
Warner Bros. Heads Fired on the Eve of Tom Cruise Box Office Disaster
Heads are beginning to roll as the Warner-Paramount merger nears.
121
Entertainment Strategy Guy @entstrategyguy.bsky.social · 02/10/2026
The Devil Wears Prada 2 had a great opening for a movie on Hulu, the largest that I’ve ever tracked on the Nielsen charts! entertainment.substack.com/p/the-fierce...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 01/10/2026
The Last House is yet another straight-to-streaming miss for Netflix. It only got 14 million hours in the US and has a 5.5 on IMDb. entertainment.substack.com/p/will-netfl...
entertainment.substack.com
Will Netflix’s Latest Horror Film Save Its Summer? And Introducing a New Data Source...
The Streaming Ratings Report for 3-Aug-26
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 01/10/2026
Netflix has somewhat halted its Q2 slide in Q3, especially if you count that I Will Find You dropped at the very end of Q2 of 2026. entertainment.substack.com/p/netflixs-u...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 01/10/2026
I haven’t seen any good viewership data for FX/Ryan Murphy/Bret Easton Ellis’ The Shards. This is yet another Ryan Murphy non-anthology miss. entertainment.substack.com/p/will-netfl...
entertainment.substack.com
Will Netflix’s Latest Horror Film Save Its Summer? And Introducing a New Data Source...
The Streaming Ratings Report for 3-Aug-26
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 30/09/2026
I feel like a TV pitch man in my latest. “Did you buy Warner Bros. and get stuck with a huge pile of debt???? There has to be a better way!” There is… entertainment.substack.com/p/looking-at...
entertainment.substack.com
Looking at the Ugly Side of the Paramount-Skydance Merger...And How I’d Fix It
The Most Important Story of the Week for 30-Sep-2026
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 30/09/2026
The Hawk’s viewership through three weeks wasn’t at the level of other half-hour Netflix shows. entertainment.substack.com/p/what-box-o...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 30/09/2026
Compiling the flops, bombs and misses for the first half of 2026, I highlighted WattPad’s YA romances (3!), which once again shows that eye-popping online stats often don’t translate into off-platform interest. entertainment.substack.com/p/the-76-big...
entertainment.substack.com
The 76 Biggest Streaming Film Flops in the First Half of 2026
The EntStrategyGuy’s 2026 Viewership Report
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 29/09/2026
All the streamers seemingly went big for Labor Day weekend. Did it work? (Not really…) entertainment.substack.com/p/the-stream...
entertainment.substack.com
The Streamers Tried To Conquer Labor Day…and Whiffed
The Streaming Ratings Report for 31-Aug-26
001
Entertainment Strategy Guy @entstrategyguy.bsky.social · 29/09/2026
The Five-Star Weekend is Peacock’s third biggest first season of all time, behind Poker Face and I Will Find You. entertainment.substack.com/p/the-fierce...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 29/09/2026
Was literally--literally!--just talking to my wife about how we hate the Cascade tablets that are covered in microplastics. I thought, wow, I really hope @harrisfootball.com rementions that company that gets rid of plastics in their cleaners. And Blue Land was a sponsor today!
110
Entertainment Strategy Guy @entstrategyguy.bsky.social · 29/09/2026
Outer Banks latest season wasn’t as big as the last two, but it’s the rare bright spot for Netflix in Q2 and Q3. entertainment.substack.com/p/reacher-kn...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 29/09/2026
As The Pitt, Landman and Love Island USA show, every streamer can launch giant hit shows (which says more about when they don’t.) entertainment.substack.com/p/will-netfl...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 29/09/2026
The Home Run Derby flopped on Netflix. While baseball’s All Star Game scored 8.8 million viewers, the best since 2018, Netflix’s Home Run Derby was the lowest since 2003.  entertainment.substack.com/p/nope-horro...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 27/09/2026
Get ready for some Streaming Ratings Report! We had huge news that Nielsen will accelerate their release schedule, so I got some reports to catch up on... Today, we start with an "un-un-order" that did well in its third season. entertainment.substack.com/p/netflixs-u...
entertainment.substack.com
Netflix’s Un-Un-Order Thrives
The Streaming Ratings Report for 24-Aug-26
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 25/09/2026
Why did Ransom Canyon get cancelled? The low viewership. It too had a sophomore slump. entertainment.substack.com/p/what-box-o...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 25/09/2026
As I shouted out in a recent article, Emily Horgan’s Netflix Kids Content Performance reports are must read for folks in kids media or adjacent spaces! www.ehorgmedia.com/netflix-repo...
ehorgmedia.com
Netflix Report | EHorg Media
Overview of the Netflix Kids Content Performance Report.
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 25/09/2026
As The Pitt, Landman and Love Island USA show, every streamer can launch giant hit shows (which says more about when they don’t.) entertainment.substack.com/p/will-netfl...
entertainment.substack.com
Will Netflix’s Latest Horror Film Save Its Summer? And Introducing a New Data Source...
The Streaming Ratings Report for 3-Aug-26
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 25/09/2026
House of the Dragon had the 15th biggest third season since 2020 (the streaming ratings era) on the Nielsen charts.  entertainment.substack.com/p/the-fierce...
001
Entertainment Strategy Guy @entstrategyguy.bsky.social · 25/09/2026
Disney+ “un-ordered” Wonder Man, and based on its viewership, I’m not surprised. But I was pleasantly surprised that Netflix un-un-ordered Beauty in Black, a sneaky big hit on streaming. entertainment.substack.com/p/un-orders-...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 24/09/2026
In Part I of my analysis of the strategy behind the Paramount merger I ignore the cost/price of the deal, and just weigh the good and the bad. Where is Paramount Skydance Warner Bros Discovery a market leader and where isn’t it? entertainment.substack.com/p/paramount-...
entertainment.substack.com
Paramount Wins(?): The Good, The Bad and The Ugly
The Most Important Story of the Week for 23-Sep-2026
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 24/09/2026
Hit shows don’t get cancelled! But...Prime Video cancelled Ride or Die. This show rightly got the “hit show cancelled” treatment from a number of news outlets. Also, Paramount is shopping this around...and they should!
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 23/09/2026
Reacher is off to a very, very strong start, and looking at upcoming weeks, that dominance only continues. entertainment.substack.com/p/reacher-kn...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 23/09/2026
Apple Studio’s The Dink is yet another straight-to-streaming comedy that didn’t resonate and doesn’t seem very good, with just a 6.1 on IMDb (For context, anything below a 6.8 is below average) and a 57 on Metacritic. entertainment.substack.com/p/what-box-o...
entertainment.substack.com
What Box Office Bomb Crushed Obsession on Streaming?
The Streaming Ratings Report for 20-July-26
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 23/09/2026
I’d recommend this truism: if someone has to tell you they won the streaming wars, they probably haven’t. entertainment.substack.com/p/the-not-so...
entertainment.substack.com
The Not-So-Secret Winner in Netflix and YouTube’s Streaming Wars Battle
The Most Important Story of the Week for 10-Sep-2026
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 23/09/2026
I Will Find You is the 15th biggest first season since 2020 (the streaming ratings era), showing that Netflix shows can still break out.  entertainment.substack.com/p/the-fierce...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 22/09/2026
Disney Channel/Disney+’s Descendants: Wicked Wonderland was slightly down from the last installment, but I love these Disney Channel original movies. entertainment.substack.com/p/nope-horro...
entertainment.substack.com
Yep, Horror Still Has a Ceiling on Streaming
The Streaming Ratings Report for 13-July-2026
100
Entertainment Strategy Guy @entstrategyguy.bsky.social · 19/09/2026
Let me address one potential criticism of Love Island USA: it puts out episodes daily, and that drives daily viewership. Yes, that means Love Island USA has a lot of episodes. Yes, that drives lots of viewership from a smaller audience of customers.
100
Entertainment Strategy Guy @entstrategyguy.bsky.social · 19/09/2026
Great analysis from Kasey Moore on the significant issues confronting Netflix and its push into podcasts: their UX isn’t designed for it! www.whats-on-netflix.com/news/netflix...
whats-on-netflix.com
Netflix's Tech Isn't Ready For Its Podcast And YouTube Content Revolution
From frustrating episode discovery to limited search tools, Netflix’s ambitious push into YouTube territory is being severely hampered by its own UI.
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 18/09/2026
Matt Stoller’s article on time taxes is absolutely great. (I’m dealing with one at a company right now!!! 3+ hours and counting, with AI agents only making things worse.) www.thebignewsletter.com/p/monopoly-r...
thebignewsletter.com
Monopoly Round-Up: Living in an Age of Cheating Means Having Your Time Stolen Constantly
The rise in tech-enabled scalable ways to cheat imposes a hidden time tax on all of us, even when we don’t fall for scams. Plus, more Dem upsets against big money, and Paramount aligns with Flock.
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 18/09/2026
My main question about the Peacock/YouTube deal: who’s losing money? Just look at the prices on their face: - Peacock: $11 (for premium, yes, I round up by a penny) - YouTube Premium: $9 (for Premium Lite) or $16 (for individual Premium)
100
Entertainment Strategy Guy @entstrategyguy.bsky.social · 18/09/2026
Hollywood still needs big budget blockbusters. Every year, one or two family films will outgross all of the horror genre globally. (This analysis has also mostly used domestic data, and globally, superheroes and family films do even better.) entertainment.substack.com/p/a-moderate...
entertainment.substack.com
A (Moderate and Nuanced) Analysis of Backrooms, Obsession and Theaters in 2026 So Far
Plus The Data on YouTubers, Horror, Original Films, Moana, Supergirl, Minions, The Mandalorian and Grogu and More
110
Entertainment Strategy Guy @entstrategyguy.bsky.social · 18/09/2026
Fresh off the news that the NBA is getting ever larger bids for the Vegas expansion team, let me highlight what I wrote last time: NBA teams used to sell for 10 to 12.5 revenue. entertainment.substack.com/p/just-how-h...
110
Entertainment Strategy Guy @entstrategyguy.bsky.social · 18/09/2026
Over the last few years, I’ve read a number of articles about sports docu-series “fatigue”. The genre has never really been all that popular; the audience can’t be fatigued from something they never really watched in the first place entertainment.substack.com/p/the-death-...
entertainment.substack.com
The Death of Sports Docu-Series
The Streaming Ratings Report for 13-July-26 Pt. 1 - TV
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 17/09/2026
I saw a lot of “No one wanted this IP” takes on Masters of the Universe (from a lot of people), but its streaming performance really belies that narrative. People wanted to see it just not enough to, you know, buy a movie ticket. entertainment.substack.com/p/what-box-o...
entertainment.substack.com
What Box Office Bomb Crushed Obsession on Streaming?
The Streaming Ratings Report for 20-July-26
100
Entertainment Strategy Guy @entstrategyguy.bsky.social · 16/09/2026
Whoa! The “un-order” is back! entertainment.substack.com/p/un-orders-...
entertainment.substack.com
Un-Orders are Back Along with “Un-Un-Orders”
The Sep-2026 Renewals, Cancellations, Un-Orders and Removals Update
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 16/09/2026
I can’t look at this chart of all the films from 2021-2026, based on whether they’re based on IP or Not, and come to the conclusion that audiences don’t like IP. And this chart predates The Odyssey and Spider-Man 4! entertainment.substack.com/p/a-moderate...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 15/09/2026
Excited to feature Reelgood’s data in my reports. I should have clarified in the article that Reelgood provides excellent catalogue and content data.  Here’s a chart I made showing new films that came to the streamers as of 1-Aug-2026: entertainment.substack.com/p/will-netfl...
010
Entertainment Strategy Guy @entstrategyguy.bsky.social · 15/09/2026
Here’s a look at the top kids films in 2026, along with some others for context. The key takeaway? Theatrical still is winning the battle, even with Netflix having two of their better performing kids animated films. entertainment.substack.com/p/the-fierce...
010
Reposted by Entertainment Strategy Guy
Walter Hickey @walthickey.bsky.social · 15/09/2026
oh this new @entstrategyguy.bsky.social data stream is hella cool entertainment.substack.com/p/will-netfl...
entertainment.substack.com
Will Netflix’s Latest Horror Film Save Its Summer? And Introducing a New Data Source...
The Streaming Ratings Report for 3-Aug-26
161
Entertainment Strategy Guy @entstrategyguy.bsky.social · 15/09/2026
If someone repeats the oft-repeated truism that “So and so has won the streaming wars”, don’t believe them! This war is ongoing! And the landscape is constantly changing. entertainment.substack.com/p/the-not-so...
entertainment.substack.com
The Not-So-Secret Winner in Netflix and YouTube’s Streaming Wars Battle
The Most Important Story of the Week for 10-Sep-2026
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 15/09/2026
Netflix’s Voicemails for Isabelle accomplished the rare feat of coming back onto the charts after falling off for a week. That rarely happens. entertainment.substack.com/p/nope-horro...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 15/09/2026
Theatrical films are lasting longer on the Nielsen charts than straight-to-streaming films. Specifically, they tend to make the charts in week five or six more often: entertainment.substack.com/p/what-box-o...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 14/09/2026
Fun new feature from me in my latest Streaming Ratings Report... entertainment.substack.com/p/will-netfl...
entertainment.substack.com
Will Netflix’s Latest Horror Film Save Its Summer? And Introducing a New Data Source...
The Streaming Ratings Report for 3-Aug-26
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 14/09/2026
Love Island is huge! entertainment.substack.com/p/the-death-...
000
Entertainment Strategy Guy @entstrategyguy.bsky.social · 11/09/2026
Here’s Formula 1’s races by race window. Obviously, viewership goes down when the races are on at worse times. entertainment.substack.com/p/its-not-bu...
101
Entertainment Strategy Guy @entstrategyguy.bsky.social · 10/09/2026
I’ve been getting tons of great suggestions for streaming films that cost too much to make sense straight-to-streaming but aren’t big enough to resonate in theaters. If you have any suggestions, let me know! entertainment.substack.com/p/what-box-o...
entertainment.substack.com
What Box Office Bomb Crushed Obsession on Streaming?
The Streaming Ratings Report for 20-July-26
000