Sign in

Empower Agency

@empoweragency.bsky.social
221 followers 138 following 69 posts

Empower is a strategic digital partner for causes creating impact. We’re a B Corp too 🌏 empower.agency

PostsRepliesMedia
Empower Agency @empoweragency.bsky.social · 19/08/2025
In our August newsletter... 🚜 @jazcummins.bsky.social shares her experience at Groundswell's Agriculture Festival 📝 @empowerluke.bsky.social writes about his time at the Northern Sustainability Summit 💭 We share how we helped generate thousands of leads for Place2Be
100
Empower Agency @empoweragency.bsky.social · 14/08/2025
We're thrilled to be part of the Ethical Agency Alliance 🥳 #Sustainability has been a guiding principle of ours since we launched over 10 years ago. Read more about what being part of the Alliance means to us: empower.agency/insights/cli... @creatives4climate.bsky.social
000
Empower Agency @empoweragency.bsky.social · 11/08/2025
Are you a Senior Marketing Executive heading towards Account Management in 2026? Want to work in a remote, purpose driven, friendly team, for amazing non-profit clients? Check out our latest vacancy: empower.agency/insights/car... #Hiring #MarketingJobs #RemoteWork
010
Empower Agency @empoweragency.bsky.social · 04/08/2025
We are #Hiring 💼 🚨 We're looking for a Senior Marketing Executive / Junior Marketing Manager to join us on a maternity cover basis. 🏡 Work from home 🌍 Support amazing purpose-led orgs 🎯 Progress your career with our clear pathway More details and how to apply ⬇️ #RemoteWork #MarketingJob
000
Empower Agency @empoweragency.bsky.social · 30/07/2025
Our Account Executive @empowerluke.bsky.social recently attended the Northern Sustainability Summit in Manchester ♻️ He wrote about his experience for our website, and you can read his full insight here: empower.agency/insights/cli...
010
Empower Agency @empoweragency.bsky.social · 28/07/2025
🚨 Opportunity for SEO specialists 🚨 We're looking for an #SEO expert to provide some training for the team at Empower and develop our foundational knowledge. We're looking to learn about channel integration, client opportunities and much more. Learn more and apply: empower.agency/insights/seo...
000
Empower Agency @empoweragency.bsky.social · 24/07/2025
Our team met up in London last week for our annual summer fun day ☀️ With a visit to the Thirst exhibition at Wellcome Trust, a delicious organic meal at The Duke Organic and a few games of shuffleboard to cap the day off, it was a fun day all round! We hope you've all had a great summer so far! 😎
011
Empower Agency @empoweragency.bsky.social · 21/07/2025
How do you balance pragmatism and vision when speaking about the climate and nature crisis? 🌾 Our Co-Founder @jazcummins.bsky.social recently attended Groundswell Agriculture festival for a deep dive into food systems and community resilience 👩‍🌾 Find out more: empower.agency/insights/cli...
empower.agency
“Diversity grows resilience”: Lessons from Groundswell for climate communicators
Systems thinking, storytelling, nature, and the future of food at Groundswell Agriculture festival.
001
Empower Agency @empoweragency.bsky.social · 17/07/2025
This week we published the July edition of our monthly newsletter 📝 🌳 We celebrate joining @creatives4climate.bsky.social Ethical Agency Alliance 💭 We share the importance of considering serviced emissions 💡 Our highlights from #LCAW 🫶 A powerful video campaign to raise awareness of Carefree's work
111
Reposted by Empower Agency
Mongabay @mongabay.com · 10/07/2025
Deforestation figures can be frustrating to look at, but there are a number of success stories when it comes to protecting tropical forests that we can learn from, Crystal Davis, global program director at the World Resources Institute, says in a recent Mongabay video.
news.mongabay.com
From apps to Indigenous guardians: Ways we can save rainforests
Deforestation figures can be frustrating to look at, but there are a number of success stories when it comes to protecting tropical forests that we can learn from, Crystal Davis, global program…
0146
Empower Agency @empoweragency.bsky.social · 10/07/2025
Empower has joined the Ethical Agency Alliance! 🤝 🌍 We’re proud to be taking the next step in our journey towards responsible creative practice and climate-conscious business. 👀 Find out what this means for us: empower.agency/insights/cli... @creatives4climate.bsky.social
empower.agency
Empower Agency joins the Ethical Agency Alliance
Empower is proud to announce our membership in the Ethical Agency Alliance, marking a significant milestone in our journey toward responsible creative practice and a climate-conscious business.
000
Reposted by Empower Agency
Climate Tracker @climate.skyfleet.blue · 07/07/2025
Politicians are retreating from net zero because they think the public doesn’t care. But they’re wrong | Rebecca Willis #Climate
theguardian.com
Politicians are retreating from net zero because they think the public doesn’t care. But they’re wrong | Rebecca Willis
Our research shows people are strongly in favour of measures to tackle the climate crisis. They just need to be listened to, says professor of energy and climate governance Rebecca Willis
0237
Empower Agency @empoweragency.bsky.social · 04/07/2025
This year’s London Climate Action Week was one to remember. Both energising and thought-provoking, the events of the week affirmed that climate action presses ahead, despite the headwinds 🌊 Read the Empower team’s takeaways from #LCAW2025 👇 empower.agency/insights/cli...
empower.agency
Hope, Love, Nature, Diaspora - London Climate Action Week 2025 Highlights
“For” and “Against” the motion “The Climate Emergency Has Backfired” at Nature & Climate House during SXSW London 2025.
000
Empower Agency @empoweragency.bsky.social · 01/07/2025
Serviced emissions have the potential to transform the creative industries - but what are they? Find out in our recap of the brilliant @creatives4climate.bsky.social and Purpose Disruptors event at #LCAW2025 👇 empower.agency/insights/cli...
empower.agency
Serviced emissions: the hidden climate impact of professional services
Serviced emissions means that if your agency helps a client grow their business, you share responsibility for the emissions generated by that growth.
000
Reposted by Empower Agency
Grist @grist.org · 30/06/2025
Are you searching for captivating stories that imagine our climate's future? Imagine 2200 brings you the best new #climate #fiction, exploring hopeful, challenging, & thought-provoking visions. Sign up & get unique perspectives delivered to your inbox. bit.ly/44jL47v #Solarpunk #ClimateFiction
go.grist.org
Imagine 2200
Sign up and get new climate fiction and submission opportunities in your inbox.
1135
Reposted by Empower Agency
Global Commons Alliance @globalcommonshq.bsky.social · 25/06/2025
📢 New communications Blueprint launched at #LCAW2025 today! With misinformation spreading ever faster and people overwhelmed or disengaged, climate communication must be more human, strategic, and relevant than ever. Explore the new Blueprint from #EarthHQ: epicplanet.org/blueprint/
132
Reposted by Empower Agency
Clean Air Fund @cleanairfund.bsky.social · 23/06/2025
🌍 In London for #ClimateAction Week? Don’t miss the fantastic lineup of sessions spotlighting the role of clean air in driving climate solutions. Check out our roundup for details 🔽 bit.ly/449IjFt #LCAW #AirPollution
bit.ly
Clean air events at London Climate Action Week 2025
A roundup of the sessions, talks and side events on the transformative role of clean air at London Climate Action Week 2025.
022
Empower Agency @empoweragency.bsky.social · 23/06/2025
Will AI help or hinder our progress towards net zero? Our Co-Founder @benrmatthews.bsky.social recently attended the event “Will AI Make or Break the Energy Transition?” at #SXSWLondon to find out. Read his summary here 👇 empower.agency/insights/cli...
empower.agency
Will AI Make or Break the Energy Transition? Insights from Nature and Climate House
Will AI will be a critical enabler for achieving net-zero or do its own energy demands pose a threat to energy security?
011
Empower Agency @empoweragency.bsky.social · 19/06/2025
How can charities and nonprofits adapt their awareness campaigns, supporter education and other goals in light of Google's #AI Mode? Our article sheds light on this and more, including the actions that charities should take right now! 👇 empower.agency/insights/seo... #GoogleAI
empower.agency
Google AI Mode: A Guide for Charities and Nonprofits
Google AI Mode means traditional approaches to digital outreach – SEO for awareness campaigns, content marketing for donor education, and organic discovery of services – are all shifting.
000
Empower Agency @empoweragency.bsky.social · 17/06/2025
London Climate Action Week will be a pivotal moment for accelerating climate action this year 🌍 We've compiled some of the most exciting events taking place on - and offline - here's what not to miss 👇 empower.agency/insights/cli... #LCAW2025
empower.agency
London Climate Action Week 2025 - in person and digital highlights
“For” and “Against” the motion “The Climate Emergency Has Backfired” at Nature & Climate House during SXSW London 2025.
111
Empower Agency @empoweragency.bsky.social · 10/06/2025
Don't forget to nominate your charity comms stars below! ✨
010
Empower Agency @empoweragency.bsky.social · 09/06/2025
"Don’t expect charities to lag behind the private sector for much longer" Read @benrmatthews.bsky.social's summary of the Engaging Digital Comms conference, which explored the latest developments in the digital landscape and AI 👇 empower.agency/insights/dig...
empower.agency
Engaging Digital Comms: How charities, higher education and local government are creating connection
Engaging Digital Comms brought together an inspiring mix of UK charities, international NGOs, local government, and higher education institutions.
010
Empower Agency @empoweragency.bsky.social · 05/06/2025
In 2024, the world produced 400 millions tonnes of palstic waste. Today, on #WorldEnvironmentDay, we are joining the call to #BeatPlasticPollution - two months before countries meet in Geneva to continue negotiating the Global Plastics Treaty 🌊 Find out more: www.worldenvironmentday.global
111
Reposted by Empower Agency
Eliot Whittington @whittso.bsky.social · 04/06/2025
It's all about the Climate Weeks right now. London Climate Action Week at the end of June is jam-packed already, and great to see momentum building up for a set of critical discussions in New York in September. Despite what you may hear the green economy is rolling
041
Empower Agency @empoweragency.bsky.social · 03/06/2025
With less than five months to go until #COP30 in Belém, we’ve been reflecting on some key lessons learnt from our decade of experience supporting comms teams at COP 🌎 📣 Read our tips on how to make your digital comms activity stand out: empower.agency/insights/dig...
empower.agency
Cutting through the noise at COP30
COP is the biggest climate event of the year - and the stakes have never been higher. Find out how can you design a digital comms strategy that stands out.
000
Empower Agency @empoweragency.bsky.social · 29/05/2025
Fair pay. Secure work. Safe conditions. Seems reasonable enough, right? Well, for tea communities around the world, this is far from their reality. We’re proud to be working on Fairtrade's campaign to Brew it Fair. Join us & sign the petition 👇 action.fairtrade.org.uk/page/171071/... #DoitFair
000
Reposted by Empower Agency
CharityComms @charitycomms.bsky.social · 23/05/2025
Do you use hashtags on Bluesky? @empoweragency.bsky.social explores the role they play in helping your content get discovered, with them being more useful for niche topics rather than broad to attract audiences and used to get your posts in custom feeds. Read more here: bit.ly/4jo0Rq8
Search bar on a gradient green background with the text "To hashtag or not to hashtag?"
011
Empower Agency @empoweragency.bsky.social · 21/05/2025
Meta recently launched Edits, a video editing app designed to be a challenger to CapCut. Our Account Executive @empowerluke.bsky.social took a deep dive into the app to see how it stacks up against its competitors 👇 empower.agency/insights/soc... #DigitalMarketing
empower.agency
Meta publicly launches Edits, their answer to CapCut
Following the announcement of the app in January, Edits launched publicly on 22 April 2025. The app allows users to quickly edit video content on their phones, adding audio, text overlays, closed capt...
010
Empower Agency @empoweragency.bsky.social · 15/05/2025
This year, we were thrilled to work on Carefree’s unique brand awareness campaign, which used powerful video storytelling to highlight the importance of respite breaks for unpaid carers 💛 Watch the video and find out how we generated 4 million total impressions 👇 empower.agency/case-studies...
000
Empower Agency @empoweragency.bsky.social · 13/05/2025
How does your organisation perform on social media compared to other nonprofits? Check out our compilation of recent stats and facts for charities looking to enhance their online presence 👇 empower.agency/insights/soc... #CharityComms #DigitalComms
empower.agency
Social media stats for charities and nonprofits
Social media stats to help you understand the effectiveness of social media activities – including benchmarks for Facebook, Instagram, YouTube, LinkedIn and Pinterest.
010
Reposted by Empower Agency
CharityComms @charitycomms.bsky.social · 12/05/2025
So, we’d love to know, what support would be most valuable for your charity to strengthen its sustainability communications? Comment below or vote in our LinkedIn poll: bit.ly/43bwLA2
bit.ly
At our recent Strategic Communicators’ Conference, we discussed the… | CharityComms
At our recent Strategic Communicators’ Conference, we discussed the growing need for charities to demonstrate their sustainability efforts and actions. Whether showcasing commitments, sharing real p...
021
Empower Agency @empoweragency.bsky.social · 08/05/2025
Could hashtags be harming rather than helping your digital content? When writing copy for social media, it can be tempting to throw in a hashtag to boost visibility - but this won’t always be the best approach. Read our guide to using hashtags strategically 👇 empower.agency/insights/soc...
empower.agency
Should you be using hashtags in 2025?
Social media stats to help you understand the effectiveness of social media activities – including benchmarks for Facebook, Instagram, YouTube, LinkedIn and Pinterest.
010
Reposted by Empower Agency
Charlie Westney @charliewestney.bsky.social · 06/05/2025
2 studies that show how to build effect climate comms: 1 - Show people binary changes (lakes freezing or not) to show climate as ‘changing now’ grist.org/science/brea... 2 - Show climate solutions for attention, curiosity and learning doi.org/10.1016/j.je...
grist.org
Scientists just found a way to break through climate apathy
In a field of muddy results, it's among the clearest findings that one cognitive scientist has seen in his career.
011
Empower Agency @empoweragency.bsky.social · 01/05/2025
@theearthcommission.bsky.social's new campaign - Meet Our Scientists - is live! 🌍 We're proud to have collaborated on this, to spotlight the passionate scientists driving the Commission’s work forward 🤝 Check out their first post in the series ft. @davidobura.bsky.social, and stay tuned for more!
020
Empower Agency @empoweragency.bsky.social · 30/04/2025
"If you terrify people, they won’t engage." Our Co-Founder @jazcummins.bsky.social recently attended an event run by Demos on involving the public in #NetZero. Read her takeaways for climate communicators - including why we still need to be optimists 👇 empower.agency/insights/dig...
empower.agency
Climate Insights: ‘Involving the public in achieving net zero’
Our founder recaps on event discussing the Department of Energy Security and Net Zero’s emerging Net Zero Public Participation Strategy.
021
Empower Agency @empoweragency.bsky.social · 24/04/2025
We loved working with @lshtm.bsky.social, supporting them to gather crucial data on the impact of climate change on peoples' daily lives 🌎 Using a targeted digital campaign, we generated thousands of survey responses from parents and young people across the world 👇 empower.agency/case-studies...
empower.agency
Paid media with purpose: The Children, Cities and Climate Action Lab
How Empower generated thousands of responses to an international climate action survey, reaching millions of parents and young people worldwide.
010
Empower Agency @empoweragency.bsky.social · 22/04/2025
This year's #EarthDay theme is 'Our Power, Our Planet', so there's no better time to take a look at Business for Nature's guidance for the energy sector ⚡️ Developed in partnership with @wbcsd.bsky.social, the report includes several priority actions for businesses to enact now #ForNature 🌱
030
Reposted by Empower Agency
WWF UK @wwf.org.uk · 22/04/2025
Talking could be one of the most powerful things you do. 💬 Most people want bold action to protect the planet, but don’t realise how many others feel the same. This #EarthDay, speak up for climate action. 🌍 www.theguardian.com/environment/...
theguardian.com
‘Spiral of silence’: climate action is very popular, so why don’t people realise it?
Researchers find 89% of people around the world want more to be done, but mistakenly assume their peers do not
1169
Empower Agency @empoweragency.bsky.social · 17/04/2025
Has your non-profit fallen victim to Meta’s expanded definition of “political cause”? We recently hosted a webinar sharing practical tips on how cause-led organisation can adapt in the face of Meta’s latest changes to paid ads. Check out the key takeaways 👇 empower.agency/insights/fac...
empower.agency
Nonprofits & the new Meta reality
Nonprofits are feeling the pain of Meta’s expanded definition of “political cause” resulting in limited tracking abilities, reduced optimisation, and underperforming ad campaigns.
000
Reposted by Empower Agency
Creatives for Climate @creatives4climate.bsky.social · 16/04/2025
🚀 Just launched: The first Ethical Industry Transformation course for creatives. This free course is for creative industry professionals to learn how to use their skills to drive change, and influence their places & people at work to become pioneers in the field. Start here → tinyurl.com/vyw645zw
tinyurl.com
Ethical Industry Transformation Course
051
Empower Agency @empoweragency.bsky.social · 10/04/2025
“Empower’s knowledge and insights have been invaluable in growing our reach and engagement” Find out how Empower delivered a tailored social media strategy for @fairrinitiative.bsky.social, leading to a 15% growth in LinkedIn followers and doubled engagement 👇 empower.agency/case-studies...
empower.agency
Social media strategy drives change for FAIRR and the global food sector
How Empower built a social media strategy for FAIRR, boosting engagement and growing key target audiences.
000
Empower Agency @empoweragency.bsky.social · 09/04/2025
📣 Last chance to sign up to our webinar tomorrow! Join us to learn about the latest Meta updates and gain practical tips on how to adapt your campaigns. There will also be time for a Q&A and collaborative problem-solving 💪 Register here: empower.agency/insights/eve... #NonProfits #Webinar
010
Reposted by Empower Agency
Chris Fox @christophernfox.bsky.social · 02/04/2025
On climate change, "silence isn’t a winning strategy" –– research shows "investors and the public want companies to talk about climate change — as an investment risk..." - John Marshall CEO @pe-coalition.bsky.social grist.org/business/com... via @gristnews.bsky.social
grist.org
Companies used to tout their climate plans. Under Trump, they've gone quiet.
Mentions of environmental concerns on S&P 500 earnings calls have plunged.
031
Empower Agency @empoweragency.bsky.social · 07/04/2025
🌍 What makes climate change communication effective? 🗣️ In our latest blog, Empower Co-Founder @benrmatthews.bsky.social analyses 5 tips from the Center for Research on Environmental Decisions on how to connect with audiences when speaking about the climate crisis 👇 empower.agency/insights/cli...
empower.agency
How to effectively communicate about climate change and sustainability
What makes climate change communication effective? Here are the 5 key aspects for climate science information to be fully absorbed by audiences.
000
Empower Agency @empoweragency.bsky.social · 02/04/2025
🚨 Don’t forget to sign up for our webinar ‘Meta Changes: Navigating the new reality for nonprofits’ on 10 April! The session will unpack Meta’s latest updates to paid ads and share practical advice on how to maintain the effectiveness of your campaigns. Register now: empower.agency/insights/eve...
000
Reposted by Empower Agency
Insure Our Future Global @insureourfuture.bsky.social · 31/03/2025
We are currently hiring for a Senior Communications Campaigner to support our gas and insurance work! 💼 Full-time 📍Remote, but candidates should be based in either Europe or Asia 🗓️ Apply by 10th Apr, 6:00pm BST Find out more 👇 app.beapplied.com/apply/t3yd3z...
021
Empower Agency @empoweragency.bsky.social · 31/03/2025
📣 Momentum is building towards #COP30... With 8 months to go until the 30th Conference of the Parties in Belém, Brazil, it's time to start thinking about your comms strategy. We're now booking projects for clients looking to elevate their digital presence and cut through the noise at COP 🌎
110
Empower Agency @empoweragency.bsky.social · 26/03/2025
Are your Facebook ads suddenly underperforming? 🗓️ Join us on 10th April for the webinar ‘Meta Changes: Navigating the new reality for nonprofits’ to learn how you can ensure your digital campaigns remain effective amidst Meta’s latest updates. Sign up below 👇 empower.agency/insights/eve...
132
Reposted by Empower Agency
Creatives for Climate @creatives4climate.bsky.social · 25/03/2025
Here's why it's smart to commit to a - truly - ethical agency to represent your business: In 2022, WPP launched 'AKQA Bloom' as a forward-thinking sustainability agency. Today, AKQA Bloom is absorbed into AKQA - with WPP intending to bring in more clients from the fossil fuel industry.🫠
desmog.com
EXCLUSIVE: Global Ad Giant WPP Shutters Sustainability-Focused Agency
Global ad giant WPP has closed AKQA Bloom, a Miami-based communications agency specialising in sustainability campaigns, according to an email to staff obtained by DeSmog, and merged its operations wi...
021
Reposted by Empower Agency
CharityComms @charitycomms.bsky.social · 24/03/2025
Join us on 27 March to hear more insights like this from our expert panel as they explore how misinformation impacts the charity sector. Gain practical tips on combating misinformation, understanding its impact on communications, and the psychology behind it. Book your place here: bit.ly/3XmhNoE
Image of a quote on a red background, black text reads: "Misinformation corrodes the trust and confidence that charities need to tackle some of society's deepest-rooted problems. From false health cures to faked images, bad information causes real-world harm that makes charities' jobs harder. Turning the tide on misinformation requires us all to know how to spot the signs, call out falsehoods, and promote good information that everyone can trust." by Omer Hamid, press and media manager at Full Fact. CharityComms Logo and event #CCMisinformation at the bottom of the page. Image of a quote on a red background, black text reads: "As humans we think in story, not facts and stats. And we live in a world where stories travel fast. Information - by itself - won't combat misinformation. This doesn't mean we should abandon facts. It means we need to get much better at shaping accurate information into compelling stories." by Nicky Hawkins, freelance strategic communications and framing consultant. CharityComms Logo and event #CCMisinformation at the bottom of the page. Image of a quote on a red background, black text reads: "Misinformation can seriously damage trust in charities so its important to adopt a proactive approach. Monitor your channels regularly to identify false information early. If misinformation is a recurring challenge for your charity, get ahead of the game by preparing prebunking methods and a key message bank so you can consistently share one version of the truth." by Saskia Konynenburg, executive director of voice and impact at NCVO. CharityComms Logo and event #CCMisinformation at the bottom of the page.
042