iiinova — where your digital self keeps evolving

Reposted by Dawn Anderson

Aleyda Solis @aleyda.bsky.social · 24/09/2026

🎙️ The most Common AI Search Optimization Spam, Myths & Risky Tactics to Avoid - A new must episode of Crawling Mondays AI Search Optimization Roadmap is here with @dawnieando.bsky.social @dergal.bsky.social, Eli Schwartz. Watch it now here: www.youtube.com/watch?v=iQht...

youtube.com

AI Search Optimization Spam, Myths & Risky Tactics to Avoid

YouTube video by Crawling Mondays by Aleyda

063

Dawn Anderson @dawnieando.bsky.social · 18/07/2026

Ushering in 58 years on Earth with cocktails

180

Dawn Anderson @dawnieando.bsky.social · 09/06/2026

I don’t think I ever want to use Cisco Packet Tracer again 🤣🤣🤣

010

Dawn Anderson @dawnieando.bsky.social · 09/06/2026

Sharing good news. My 9th Computer Science and Data Science MSc module results. IT Networks and The Internet around protocols, LANs, switching and hooking up virtual environments. A distinction - 81%. Made up of a 7 week workbook using Cisco Packet Tracer and 3000 word essay on networking security.

040

Dawn Anderson @dawnieando.bsky.social · 05/06/2026

Thanks for having me #SMX. Here are my slides on RAG, Context Graphs and Agents www.slideshare.net/slideshow/ex...

slideshare.net

Client Challenge

010

Dawn Anderson @dawnieando.bsky.social · 02/06/2026

Headed to Boston to deliver the SEO keynote at SMX Advanced. Hope to see some of you there

040

Dawn Anderson @dawnieando.bsky.social · 31/05/2026

Great Manchester half done. After 9 weeks of injury I ran walked it but still was not a horrific time. Just glad to be running again and participate in the atmosphere

050

Dawn Anderson @dawnieando.bsky.social · 31/05/2026

En route to run walk Great Manchester half marathon. Will be happy to just complète it after 9 weeks of injury

260

Dawn Anderson @dawnieando.bsky.social · 18/05/2026

SEO socials are so tiring. Same narcissists continuously sharing conflicting content (GEO is good then GEO is bad is just one example). Truth doesn’t matter as long as they’re ‘visible’. Incredibly fatiguing.

0121

Dawn Anderson @dawnieando.bsky.social · 06/05/2026

Packt have just told me there is a limited time offer on Amazon for pre-orders for my forthcoming book, The AI SEO Playbook and asked me to share. I am increasingly intrigued as I write this book and guarantee you will not find the info I am writing on any regurgitating AI blah blah blogs or books.

151

Dawn Anderson @dawnieando.bsky.social · 02/05/2026

Reinjured my ankle on a pesky unexpected hotel step at Brighton SEO. Back to physio and running delayed again. Cannot believe it.

440

Dawn Anderson @dawnieando.bsky.social · 01/05/2026

Yay. Assignment number 9 of 10 on my MSc Computer Science with Data Science submitted. Just one more assignment and a dissertation to complete. Found this IT Networks and Protocols module very challenging.

020

Dawn Anderson @dawnieando.bsky.social · 29/04/2026

Brighton SEO bound and the weather is absolutely glorious. Look forward to seeing old friends and meeting new folks and perhaps taking in some sun outside The Fortune of War on Brighton beach. Sunnies at the ready.

030

Dawn Anderson @dawnieando.bsky.social · 22/04/2026

Exciting. Pre-orders are now available for the book I have been commissioned to write. The AI SEO Playbook a.co/d/0b46vFFB

1124

Dawn Anderson @dawnieando.bsky.social · 19/04/2026

Gutted to have missed today’s Manchester Marathon due to injury. Went down there to watch today. Brilliant inspiration and atmosphere. From experience, running a marathon is no easy feat. Entered for next year.

050

Dawn Anderson @dawnieando.bsky.social · 14/04/2026

Thanks for the mention @johnmu.com and also for the heads up @lilyray.nyc

050

Dawn Anderson @dawnieando.bsky.social · 31/03/2026

Yesterday I got news I won’t be able to run my 5th marathon in Manchester in April due to an injury which won’t be healed in time. Today I got news of 92% and Distinction for my latest assignment in my MSc Computer Science with Data Science studies. That’s life. Down one day, up the next. Onward 🏃🏻‍♀️🏃🏻‍♀️

0100

Reposted by Dawn Anderson

ECIR 2026 @ecir2026.eu · 28/03/2026

Tomorrow, ECIR 2026 kicks off in Delft! 🎉 Day 1: tutorials & workshops at TU Delft's Aula, ending with a welcome reception. With over registered 450 attendees it's going to be a great few days. Don't forget: clocks spring forward tonight! ☀️🕐 We're bagged and ready 🎒 #ECIR2026 #IR #NLP #RecSys

0107

Dawn Anderson @dawnieando.bsky.social · 25/03/2026

I finished my deck for SEO for Paws charity conference last night and my favourite slide contained these photos of Bert and Ted. I’ll be speaking on informational retrieval powering AI search. Register below. www.seocharity.com/upcoming-con...

020

Reposted by Dawn Anderson

John Mueller @johnmu.com · 19/03/2026

Saying "I don't know" gets you further overall than the few times you can skate by while faking it & making something up. The self-confidence to so that you don't know (and then working to figure out more) is a super-power.

6233

Reposted by Dawn Anderson

Andrew Optimisey @optimisey.com · 17/03/2026

After accidentally announcing this a couple of days earlier than planned... suppose I'd better share this here too! The brilliant @dawnieando.bsky.social is speaking at the 'Comeback' Optmisey #SEO event on 23rd April. Grab a FREE ticket before they're all gone: optimisey.com/optimisey-me...

A promo image for the next free Optimisey SEO Event, announcing Dawn Anderson as a speaker

2107

Dawn Anderson @dawnieando.bsky.social · 09/03/2026

I appreciate all the women in my life and industry every day. Not just today. You should too. That’s all.

060

Reposted by Dawn Anderson

AlexHarford-TechSEO @alexharfordseo.bsky.social · 04/03/2026

The best SEO article I've read this year. Please read and share with anyone who will benefit. Dawn Anderson sensibly debunks & demystifies the biggest LLM optimisation myths (chunking, information gain, llms.txt). A timely reminder to keep that critical thinking hat on.

042

Reposted by Dawn Anderson

John Mueller @johnmu.com · 04/03/2026

If you're looking into buying GEO / AEO services, read this first.

0132

Dawn Anderson @dawnieando.bsky.social · 03/03/2026

Lots of misinformation still flying around our SEO space so I dug into some of the possible causes and the current category conflicts and wrote them up following my presentation at Women in Technical SEO. www.womenintechseo.com/knowledge/ge...

womenintechseo.com

Debunking and Demystifying Generative Information Retrieval: Misinformation in The SEO Space

An evidence-based breakdown of generative information retrieval myths, separating SEO misinformation from fundamentals across chunking, information gain, and LLMs.txt.

2156

Reposted by Dawn Anderson

Anton Shulke @antonshulke.bsky.social · 27/02/2026

It was a great opening session SEO+ (AI SEO/AEO) in 2026 with @shelleywalsh.bsky.social @aleyda.bsky.social @dawnieando.bsky.social Cindy Krum via @duda.co www.youtube.com/watch?v=G84J...

063

Dawn Anderson @dawnieando.bsky.social · 25/02/2026

Honoured to be delivering the SEO Keynote at SMX Advanced in Boston.

010

Dawn Anderson @dawnieando.bsky.social · 23/02/2026

I can now share that I have been commissioned by a publishing house to write a book on AI Search Optimisation. Publication is due later this year. Very honoured to have been approached by the publishers to be an author. Many emerging myths will be debated and possibly debunked in the book for sure.

050

Dawn Anderson @dawnieando.bsky.social · 15/02/2026

Nice while it lasted. Chucking it down again today in Manchester.

030

Dawn Anderson @dawnieando.bsky.social · 15/02/2026

En route to run the Media City Half Marathon. Part of my forthcoming Manchester Marathon training plan. Second half marathon of 2026 today 🏃🏻‍♀️🏃🏻‍♀️🏃🏻‍♀️🏃🏻‍♀️🏃🏻‍♀️

020

Dawn Anderson @dawnieando.bsky.social · 06/02/2026

Such amazing vibes at #WTFest yesterday. It was my first Women in Technical SEO event and it most certainly won’t be my last. What an effervesent community. Such enthusiasm and energy. Great to present in the session with Aleyda Solís with excellent MC from Hannah Smith ❤️❤️❤️

030

Reposted by Dawn Anderson

Anton Shulke @antonshulke.bsky.social · 03/02/2026

MegaWebinar 5-hours of SEO in the age of AI Feb 26 live with @rustybrick.com @aleyda.bsky.social CindyKrum @dawnieando.bsky.social @dixonjones.bsky.social @dergal.bsky.social @nataliavv.bsky.social and many more Register now! www.duda.co/webinars/seo...

2179

Dawn Anderson @dawnieando.bsky.social · 04/02/2026

MSc Computer Science with Data Science Assignment 7 of 10 results are in. This one was data visualisation and I got another distinction. Really enjoyed this module. Tableau is definitely amongst my new favourite tools. Only 3 modules and a dissertation remains. Hopefully completed by end of October

020

Dawn Anderson @dawnieando.bsky.social · 24/01/2026

Won my age category again in our Harriers Road Running Championship

090

Dawn Anderson @dawnieando.bsky.social · 24/01/2026

Posters should be tested 2 weeks later on the subject matter of their own LinkedIn posts without being able to look anything up. Suspect most won’t actually have a clue what they’re posting about 🤣🤣🤣

390

Dawn Anderson @dawnieando.bsky.social · 18/01/2026

Big weekend of running again and all at Heaton Park, Manchester. Cross country gruel with my Harriers team mates and then a solo half marathon this morning in the pouring rain. Drenched.

060

Dawn Anderson @dawnieando.bsky.social · 12/01/2026

Less than a month to go before WTSFest 2026 and it just so happens some of the current SEO AI myths doing the rounds have been busted (looking at you chunking for a start), and perfect timing since they're in my deck. Looking forward to looking at more AI SEO dis and misinformation on Feb 5th

052

Dawn Anderson @dawnieando.bsky.social · 10/01/2026

Cross country at Tatton Park. Harder than I remember it being and I had already remembered it was a hard course. Tough running on frozen grass. Every step is graft then they throw a big hill at you.

120

Dawn Anderson @dawnieando.bsky.social · 10/01/2026

First cross country league race of the year at Tatton Park. Thinking this is going to be tough today :( 🏃🏻‍♀️🏃🏻‍♀️🏃🏻‍♀️🏃🏻‍♀️🏃🏻‍♀️

040

Reposted by Dawn Anderson

Barry Schwartz @rustybrick.com · 09/01/2026

Google's @dannysullivan.bsky.social says do not turn your content into bite-sized chunks for LLMs - Google does not want that www.seroundtable.com/google-conte... #seo #google #googleseo #aeo #geo #content #llm

1124

Dawn Anderson @dawnieando.bsky.social · 04/01/2026

MSc assignment number 7 submitted. Only 3 more and a dissertation to go. Frustratingly fiddly data visualisation module but I now love Tableau at the end of it. Learned tons again.

070

Dawn Anderson @dawnieando.bsky.social · 03/01/2026

Stocked up on NA drinks for Dry January and Tanquerey Sevilla 0.0 with mediterranean tonic is fabulously refreshing.

000