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Browser Choice Alliance

@browserchoicealliance.org
113 followers 40 following 155 posts

The Browser Choice Alliance is a coalition of browsers dedicated to the idea that consumers should have the right to choose, keep, and use their preferred browser as the default on Windows without that choice being undermined.

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Browser Choice Alliance @browserchoicealliance.org · 29/09/2026
Confusing prompts, forced defaults, and hidden settings are just a few ways Microsoft manipulates user choice. We champion a web where choice belongs to everyone. Learn more: bit.ly/4dd8hw2
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Browser Choice Alliance @browserchoicealliance.org · 24/09/2026
At last week’s @londonwebstandards.org's event, Gerardo Proaño discussed initiatives spanning the EU, UK and Brazil to advance browser choice— and how firsthand consumer testimonies can help regulators enforce effective regulation. #LWSSept2026 Learn more: bit.ly/3TJKoWg
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Ctrl+Alt+Choose: The Fight for Your Browser Choice | London Web Standards
For years, choosing your default browser on Windows has meant fighting through pop-ups, dark patterns, and quiet nudges designed to keep you exactly where Microsoft wants you: on Edge. This talk pulls...
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Browser Choice Alliance @browserchoicealliance.org · 23/09/2026
Microsoft deliberately engineered its operating system to make installing an alternative browser on Windows difficult. This is what it looks and feels like to be a PC user trying to choose your own browser:
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Browser Choice Alliance @browserchoicealliance.org · 22/09/2026
Microsoft’s older user base is the most likely to experience higher confusion and complexity when navigating default browser settings. Over half of Windows PC users aged 65+ do not feel confident in their ability to change their default browser from Edge. Read more: bit.ly/4xc882U
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The Unequal Harms: Older Users Report Greater Difficulty Navigating Windows Tactics that Limit Browser Choice - Browser Choice Alliance
Technology should make everyday tasks easier, not more difficult. But findings from the Browser Choice Alliance’s recent survey found Windows browser tactics create additional barriers for the people ...
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Browser Choice Alliance @browserchoicealliance.org · 17/09/2026
Global PC shipments are increasing every year, and Microsoft is ensuring Edge is set as the default on every device. Through its "Jumpstart" program, it revokes Windows license discounts for PC manufacturers if they preinstall a competing browser. Read on: bit.ly/4is2TZn
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The Microsoft Jumpstart program: Global portfolio-wide exclusive pre-installation on new Windows PCs - Browser Choice Alliance
Wherever in the world you buy a Windows PC, regardless of whether you buy it online or in a brick-and-mortar shop, in all likelihood someone else has already decided which browser will be available wh...
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Browser Choice Alliance @browserchoicealliance.org · 14/09/2026
From everyday PC users to leading tech voices like @tomwarren.co.uk, the consensus is clear: Microsoft’s anticompetitive tactics are harmful to the user experience.
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Browser Choice Alliance @browserchoicealliance.org · 11/09/2026
When you set a default browser, it should stick. "The Reset Trap" details how Microsoft repeatedly undermines user choice by continuously pushing Edge — even after alternative preferences are set. Learn more: bit.ly/4qz0Vs4
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The Reset Trap: Users Report Windows Bypasses Browser Preferences - Browser Choice Alliance
Browser choice is only meaningful when users can select their preferred browser and continue using it as intended. The Browser Choice Alliance’s recent consumer survey examined what happens after Wind...
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Browser Choice Alliance @browserchoicealliance.org · 09/09/2026
The EU General Court is letting Microsoft Edge off the hook from strict DMA rules—even though it met all the requirements to be regulated as a gatekeeper. The @ec.europa.eu needs to reassess Edge’s gatekeeper status. Read the full breakdown: bit.ly/3VjJTCD
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Browser Choice Alliance: EU court ruling preserves status quo, but case for designating Edge is stronger than ever - Browser Choice Alliance
The EU General Court issued its judgment today in Case T-357/24, upholding the European Commission’s 2024 decision to grant Microsoft an exceptional exemption from gatekeeper designation for its web b...
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Browser Choice Alliance @browserchoicealliance.org · 09/09/2026
The EU General Court kept Windows PC users stuck with the status quo by not designating Edge as a gatekeeper, despite a stronger case than ever. We support the Commission in any reassessment of Edge’s gatekeeper status, one that gives users the freedom to choose their own browser.
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Browser Choice Alliance @browserchoicealliance.org · 03/09/2026
The "Browser Choice Gap" exposes a glaring disconnect between Microsoft and its users. Despite clear preferences for alternative browsers, Microsoft continues to aggressively push Edge. Learn more: bit.ly/3U8aVN0
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The Browser Choice Gap: The Disparity Between What Users Want and What Users Experience - Browser Choice Alliance
Today, the Browser Choice Alliance released findings from a national U.S. consumer survey exploring a fundamental question: do users have meaningful control over their web browser? And do they care? T...
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Browser Choice Alliance @browserchoicealliance.org · 31/08/2026
"The Complexity Barrier": A wall of friction deterring users from accessing their browser of choice. This includes a series of redirects and prompts, broken links, confusing processes and unwanted switchbacks. Learn more: bit.ly/4hBqZjY
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The Complexity Barrier: Intentional Design Friction Locks 1 in 3 Users into a Browser They Would Rather Leave - Browser Choice Alliance
New findings from the Browser Choice Alliance’s national consumer survey reveal the impact of widespread, technical complexity and systemic obstacles to users’ ability to access their web browser of c...
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Windows Central @windowscentral.com · 21/08/2026
Microsoft is testing a new way to push mobile users toward Edge, and people aren’t thrilled. Or is just overreacting to unlocking what is a cosmetic feature? www.windowscentral.com/software-app...
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Microsoft really wants you to use Edge on Android, even if it means gatekeeping background themes.
The latest Edge Canary build locks certain image theme customization behind making Edge your default mobile browser.
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Browser Choice Alliance @browserchoicealliance.org · 26/08/2026
A new report from @antitrustintel.bsky.social highlights how Microsoft is leveraging its market dominance to impede competition as the PC sector expands. Read our take: bit.ly/4g6XQvY
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New Antitrust Intelligence analysis shows how forced migration and industry trends fuel Microsoft’s persistent PC dominance – and why regulators should scrutinise Microsoft’s anticompetitive tactics -...
Based on the analysis "PC Makers, Microsoft, and Investors Capitalize on the Great PC Resurgence." All findings, data, and arguments cited below are drawn directly from that analysis. Regulators, take...
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Browser Choice Alliance @browserchoicealliance.org · 20/08/2026
"Microsoft can do better than this." A recent @techradar.com article covered the BCA’s consumer survey of 2,000 US adults who own a Windows PC, and the results are undeniable. Read the article: bit.ly/4zoVAaU
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Windows 11 survey finds default browser selection is 'challenging' with Microsoft continually pushing Edge on people — and it's not good enough frankly
Survey underlines how Microsoft keeps pushing Edge on Windows 11 users — and this needs to change.
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Browser Choice Alliance @browserchoicealliance.org · 19/08/2026
72% of Windows users who tried changing default browsers in the past 1-2 years reported encountering challenges. Our recent consumer survey underscores the obstacles PC users experience when attempting to switch to their preferred browser. Learn more: bit.ly/4wzkAtl
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Survey Finds Browser Choice on Windows Undermines User Expectations - Browser Choice Alliance
Despite a widespread belief in browser choice among Windows users, more than 2 in 3 encounter challenges changing default browsers. The Browser Choice Alliance (BCA), a coalition of browsers advocatin...
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Browser Choice Alliance @browserchoicealliance.org · 11/08/2026
"Microsoft has made a calculated decision to get aggressive." In a new blog, Gene Burrus highlights how the company leverages its dominant operating system to get ahead, rather than to create an optimal experience for its users. Read it here: bit.ly/4pYGkgr
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Browsers and Earnings Statements
A recently published report by Mozilla surveys and highlights the many ways around the world that Microsoft has elected to defy its customers’ wishes with respect to choice of Internet browser and unf...
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Browser Choice Alliance @browserchoicealliance.org · 05/08/2026
It’s not a glitch: Microsoft can override your default browser without your knowledge or permission. This deliberately manipulates how millions of people worldwide access and experience the internet.
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Browser Choice Alliance @browserchoicealliance.org · 23/07/2026
Tech influencers voiced their frustrations with Microsoft’s deceptive tactics in a recent @linusmediagroup.com video. Watch it here: bit.ly/4wZrIzY
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The Register @theregister.com · 18/07/2026
Dark patterns in Windows are steering users to Edge: Mozilla-commissioned report
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Dark patterns in Windows are steering users to Edge: Mozilla-commissioned report
Report finds regional differences, especially outside the EEA, but it's still a dark tale claiming user manipulation
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Browser Choice Alliance @browserchoicealliance.org · 20/07/2026
Microsoft overrides your preferences like that one colleague who 'just made a few small edits' to your finished report — and somehow changed everything without your permission.
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Browser Choice Alliance @browserchoicealliance.org · 14/07/2026
Even tech influencers are noticing Microsoft’s deceptive, anti-consumer behaviors. In a recent @linusmediagroup.com video, @linussebastian.bsky.social notes Microsoft "doesn’t take no for an answer." Watch it here: bit.ly/44uXc4D
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Browser Choice Alliance @browserchoicealliance.org · 10/07/2026
In response to the CMA's eventual Strategic Market Status (SMS) designation of Microsoft’s business software system, over 25+ organizations are voicing their concerns around Microsoft’s anti-competitive practices, highlighting broad support for intervention. Read more: bit.ly/4ydLYzd
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Clear support for Microsoft SMS designation and browser issues at the forefront in CMA responses - Browser Choice Alliance
Some 25 organisations (the vast majority of respondents), including the BCA, support the CMA’s eventual Strategic Market Status (“SMS”) designation of Microsoft’s business software ecosystem, and vari...
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Browser Choice Alliance @browserchoicealliance.org · 09/07/2026
Your OS has no business interfering with your browser choice. Learn more: bit.ly/4vhHDs0
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Vivaldi Browser @vivaldi.com · 01/07/2026
So nice of them to provide their users with choice 🙃
Meme showing Microsoft Edge's message where they suggest to use recommended browser settings. It says:

"Microsoft Edge helps you stay protected while you browse by blocking phishing and malware attacks. Set Microsoft Edge as your default browser. Confirm/ Set Later"

Below, there's a comic strip from "The Abstruse Goose" showing a cow in front of a gate, with two corridors leading up to it. One reads "confirm" the other "set later".
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Browser Choice Alliance @browserchoicealliance.org · 01/07/2026
No matter where you go or what you do, Microsoft pop-ups just won’t go away.
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Browser Choice Alliance @browserchoicealliance.org · 30/06/2026
Recent coverage highlighting the CMA’s investigation into #Microsoft amplifies its history of utilizing manipulative tactics to influence users' choice of internet browser, and how this behavior has the potential to carry over to the #AI space. Read more: bit.ly/4uUQ0td
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CMA probes Microsoft business software over browser choice
Users could face less browser choice in workplaces as the UK competition regulator examines whether Microsoft steers business software customers towards Edge.
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Browser Choice Alliance @browserchoicealliance.org · 26/06/2026
Industry voices aren’t willing to let #Microsoft continue with its deceptive practices towards consumers. Neither are we. The BCA is ready to support the move towards a Strategic Market Status designation, as highlighted by @theregister.com. Read more: bit.ly/4xOjUlK
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Microsoft rivals line up to tell UK watchdog where the software behemoth hurt them
Browsers, cloud challengers, and Killinghall Parish Council all accuse Redmond of locking in customers, hobbling competition
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Browser Choice Alliance @browserchoicealliance.org · 25/06/2026
Changing your browser shouldn’t feel like a day at Macrofirm.
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Browser Choice Alliance @browserchoicealliance.org · 19/06/2026
Browsers are a part of everyday life, and allow users to access the web. When a user’s choice is disrespected, it negatively affects the user experience. Everyone deserves the right to choose: bit.ly/4uBUbKp
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Browser Choice Alliance @browserchoicealliance.org · 16/06/2026
ICYMI: Our open letter to Satya Nadella directly calls on Microsoft to respect users’ choice in selecting their preferred browser. Read it on @politico.com: bit.ly/3Qwy9uB
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Browser Choice Alliance @browserchoicealliance.org · 04/06/2026
Satya Nadella — we have a message for you. Read our open letter to @microsoft.com here: bit.ly/4e1gcw1
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Dear Microsoft, Enough is Enough - Browser Choice Alliance
Dear Satya Nadella, Microsoft CEO,Our global coalition of innovative developers promotes genuine competition and users’ freedom of choice. It’s time for Microsoft to do the same.As browser developers,...
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Fredo Fabrucci: The Poster's Poster™ @fredo.bsky.social · 31/05/2026
Hmmm looks like a recent update (assuming a windows update??) automatically switched edge to my default browser and also set the xbox app to automatically launch on startup with no way for me to change the setting (when I click the option, nothing happens) seems bad, to me
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Browser Choice Alliance @browserchoicealliance.org · 26/05/2026
The BCA welcomes the CMA investigation into Microsoft’s business software ecosystem — an important step towards addressing Microsoft’s longstanding anticompetitive behaviors. Read our full statement here: bit.ly/4dYa3Sk
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The BCA welcomes the CMA investigation into Microsoft’s business software ecosystem - Browser Choice Alliance
This investigation is an important step towards addressing Microsoft’s longstanding practice of improperly leveraging its ubiquitous Windows operating system and productivity apps into adjacent activi...
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Browser Choice Alliance @browserchoicealliance.org · 08/05/2026
Browsers are the gateway to the internet and a key enabler of other important services, such as AI and productivity tools. That’s why we’re fighting for users’ ability to choose their own browser — to rightfully control their experience online. Learn more: bit.ly/4to55mV
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Browser Choice Alliance @browserchoicealliance.org · 05/05/2026
Your browser, your choice. At least that’s what the experience should be. We’re holding Microsoft accountable for failing to respect user choice and instead, acting in its own interest. Learn more: bit.ly/4tjUMAM
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Krzak 🔞 @krzak0.bsky.social · 14/04/2026
Screenshot of a poll on what appears to be Tumblr, 10,522 votes cast. It asks "Do you think Microsoft understands consent"? The first option is "Yes", it has 0.8% of votes, the other option, "Remind me in 3 days" has 99.2% of votes.
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Browser Choice Alliance @browserchoicealliance.org · 14/04/2026
"It makes it harder for alternatives to compete when a company uses its reach and control to steer people back into its own products." Microsoft continues using dark patterns that prioritize its own interests over user experience. Read @mozilla.org's article: bit.ly/4cqTn4e
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Old habits die hard: Microsoft tries to limit our options, this time with AI | The Mozilla Blog
Microsoft recently announced it’s pulling back Copilot from several of its core Windows apps — Photos, Notepad, the Snipping Tool, and Widgets. Rol
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Browser Choice Alliance @browserchoicealliance.org · 10/04/2026
Microsoft is being hit with a second investigation from the CMA on reports of limiting competition ​by charging licensing fees when its services were used on rival platforms. Read the @reuters.com story here: bit.ly/4bXWHok
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Microsoft faces second major UK investigation over cloud licensing
Britain's competition regulator said on Tuesday it would again investigate Microsoft’s software‑licensing practices in the cloud market as part of a broader probe, months after declining to act on ear...
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Browser Choice Alliance @browserchoicealliance.org · 07/04/2026
Our goal is simple: It shouldn’t be this difficult to use your browser of choice. Learn more: bit.ly/4bXAwyE
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Browser Choice Alliance @browserchoicealliance.org · 02/04/2026
We applaud the CMA's decision to open an investigation into Microsoft’s business software, including Windows OS, productivity and other software. Read our official statement: bit.ly/4sdVoqd
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The BCA welcomes CMA investigation into Microsoft market practices - Browser Choice Alliance
We applaud the CMA’s decision to open an investigation into Microsoft’s business software, including Microsoft’s must-have Windows OS and productivity and other software (Word, Excel, Teams, Copilot e...
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Browser Choice Alliance @browserchoicealliance.org · 01/04/2026
The BCA stands for a digital world where everyone is free to choose the browser that best serves them. Learn more about what we stand for — and why it matters: bit.ly/4to55mV
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Browser Choice Alliance @browserchoicealliance.org · 31/03/2026
Just when you thought you’ve successfully changed your default web browser, Windows opens the next link in Edge. It’s time Microsoft is held accountable for continuing to disrespect user choice.
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Browser Choice Alliance @browserchoicealliance.org · 25/03/2026
The Browser Choice Alliance applauds the @imco.europarl.europa.eu motion to require Microsoft to provide “effective user choice and a fair and contestable environment for third-party providers” on its Windows PC operating system under the DMA. Learn more: bit.ly/47pxtfU
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BCA urges decisive action against Microsoft following MEPs’ concerns over Windows competition - Browser Choice Alliance
The Browser Choice Alliance welcomes calls by the European Parliament’s Internal Market (IMCO) Committee to require Microsoft to provide “effective user choice and a fair and contestable environment f...
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Browser Choice Alliance @browserchoicealliance.org · 24/03/2026
Hear CEO of Astian Foundation, Alfonso Hernández, speak to how Windows tricks its users into sticking with Edge as default on PCs.
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Browser Choice Alliance @browserchoicealliance.org · 20/03/2026
Ever had a hairdresser who doesn’t listen? Feels an awful lot like trying to pick your browser on a Windows PC.
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Browser Choice Alliance @browserchoicealliance.org · 19/03/2026
"Microsoft has always used Bing.com... to push the Edge browser, particularly when you search for Chrome." A new article highlights Microsoft’s anti-competitive behaviors — this time Bing aggressively pushing Copilot when users search for rival LLMs. Read more: bit.ly/475TaS4
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Microsoft Bing is aggressively pushing Copilot when people search for ChatGPT or Gemini, and it's embarrassing
In our tests, Windows Latest observed that Bing now shows an interactive Copilot widget when you search for ChatGPT and Gemini.
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Browser Choice Alliance @browserchoicealliance.org · 16/03/2026
Microsoft is rolling out a Copilot update to Windows Insiders that embeds web browsing directly into the assistant, opening links in Edge rather than honoring a user’s default browser. Get the latest in a recent article from @theregister.com: bit.ly/4sM5qQ5
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Copilot swallows your browser. You're welcome
: Embeds Edge into AI assistant, ignores questions about opt-in
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Browser Choice Alliance @browserchoicealliance.org · 12/03/2026
A quintessential Microsoft tactic — using dark patterns to push its own products, rather than respecting consumers' choices.
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Browser Choice Alliance @browserchoicealliance.org · 06/03/2026
The @oecd-ocde.bsky.social Competition Open Day 2026 brought insightful discussions on merger control, AI and competition remedies with a clear takeaway: protecting competition and consumer choice on PCs matters more than ever in the age of generative AI.
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Browser Choice Alliance @browserchoicealliance.org · 03/03/2026
We're holding Microsoft accountable to DMA compliance measures. At the DMA Working Group meeting of the European Parliament's Committee on IMCO, we highlighted Microsoft’s resistance to and evasion of the DMA's intended enforcement to maintain fair markets and user choice.
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