Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 12/10/2026Always practice lab safety. And remember Taumoeba can get through xenonite!! 000 0
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 10/10/2026GRWM to load an unbalanced centrifuge #iykyk 120 2
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 09/10/2026Once again, looks exactly like my brother. 3 facts: 1. Grace duct-taped 2 computers together. One to run waveform analysis software, and another to run a code he wrote to translate to text then to speech. 2. The directors had Ryan’s kids say lines into his in-ear monitor. It’s a Duchenne smile! 110 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/2026Fix a broken system with systems thinking: 🩺 #MedEd: Pediatricians need more than 9hrs of lactation training! 🏥 Professional orgs: Back clinicians up with statements; incentivize board certification. 🏛 Policy: ENABLE breastfeeding via paid leave🇺🇸, childcare, breastfeeding in school curriculums! 110 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/20265. LEVERAGING AUTHORITY. MDs writing OpEds minimizing the science on breastfeeding, or IBCLC lactation consultants participating in infant formula marketing events. There are also influencers touting an industry-created credential “Infant Feeding Technician,” which confers no medical expertise. 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/20264. APPEALS TO INDIVIDUALISM. Formula = liberation, feminism, etc. 🦅 Breastfeeding is framed as a crunchy/"individual choice," rather than a #PublicHealth issue and a social responsibility. Because as long as you’re pointing the finger at other moms, you’re NOT pointing it at those in power... 🤨 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/20263. MISREPRESENTING CLINICAL STANDARDS. Lactation experts are recast as “activists” rather than experts, and BFHI is undermined with extraordinary claims about lactation consultants "starving babies" (against clinical guidelines). In the digital & AI age, this is one of the more concerning trends. 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/20262. MISAPPROPRIATION OF RESEARCH. 🍒-picking studies to represent the science as “unsettled." To be clear: The 🤱🏽vs🍼 “debate” exists only in the media. Several medical orgs have actually recently *doubled down* on their breastfeeding recs. Breastfeeding = consensus: www.thelancet.com/journals/lan... 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/20261. MINIMIZATION. Looks like: - “All that matters is a healthy baby" - "Breastfeeding is oversold/Fed is best" - Comparing formula to MILK, not breastfeeding, lowering the evidence bar formula needs to clear. - Leveraging the invisibility of population-level effects of lactation in daily life. 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/2026Breastfeeding has 🍼competition🍼, and where there's commercial interest in health, denialism swoops in to fill info vacuums. So we looked to other sciences long-targeted by denialism: climate, tobacco harms, & vaccines. Turns out, #BreastfeedingDenialism uses the same playbook, with 5 strategies: 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/2026A while ago I noticed a shift in the “breast vs formula” discourse. “Data-driven” journalists and influencers were now directly challenging scientific consensus on breastfeeding. A few years later, I found myself wondering, where has #FedIsBest gotten us? Does anyone actually feel any better?? 🤔 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/2026“Breastfeeding Science Denialism: Unpacking a Hidden Harm" out in Maternal & Child Nutrition w/ my colleagues Christina Raimondi & Meghan Azad, PhD is the first to apply a #ScienceDenialism framework to this. 🌶️ title, I know. But this is a #SciComm & #PublicHealth issue, not a "lifestyle choice." 200 2
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/2026“'Data-driven' economist says #breastfeeding doesn't matter.” "Lactation consultants starve babies" This is what #BreastfeedingDenialism looks like. Our new paper argues that addressing #misinformation and #CompassionateCare are NOT conflicting goals. doi.org/10.1111/mcn.... 🧪 🛟 #MedSky #PedSky 123 3
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/2026Not really a science fact, it’s just that this is one of the many shots in the film where Ryan Gosling looks exactly like my little brother and I would want to punch him if he weren’t such a sweet little Canadian cinnamon roll who doesn’t understand that the condensation is on the INSIDE of the suit 160 6
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/2026The suit Grace wears is for temperature regulation inside the EVA suit. But the real purpose was to cover up Ryan Gosling’s guns. No microbiologist has time to get that swole. #Facts 140 4
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 07/10/2026Canada’s greatest contribution to the world: Ryan Gosling Ryan Gosling’s greatest contribution to the world: increasing the representation of scientists on Giphy In honor of my first first-author paper drop, I’m posting science gifs and science facts from Project Hail Mary til I run out of them 🧪 2180 18
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 04/10/2026It’s that time of timeline, again. Throwback to 2020. 020 2
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 24/09/2026He knew. And he made damn sure every member of the press was present to record it. 151 5
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 16/09/2026Omg this is so kind thank you! This made my day! I try to do something a little different every year, but I’m really bad at design and was really struggling this year. I really wanted to avoid an overtly feminine palette, so I took inspiration from the branding for my 2nd fav movie of all time! 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 11/08/2026#BlackBreastfeedingWeek is offering $500 and $1,000 scholarships to aspiring lactation professionals. Spread the word! 📆 Apps due Sunday August 16th! #BlackBreastfeedingWeek2026 #WeAllWeGot #BlackLactationProfessionals #BlackBreastfeeding #BlackDoula #BlackMidwife #IBCLC 022 2
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 31/07/2026Our colleague @mmbendixen.bsky.social’s traditional Reddit verification selfie! Featuring her rescue pup, Vader 🥹 Dr. Bendixen is a PhD/MSN/RN/IBCLC (Whew! 😅) who studies milk volume and microbiomes in NICU moms at UF College of Nursing! redd.it/1vbns0v 🧪 #wbw2026 #breastfeeding 3102 10
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 31/07/2026Join us right now for a lactation science AMA on Reddit! redd.it/1vbns0v 🧪 🛟 #breastfeeding #wbw2026 160 6
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 31/07/2026Come ask us anything all day today! redd.it/1vbns0v 🧪 🩺 🛟 #breastfeeding #MedSky #PublicHealth #SciComm #wbw2026 185 8
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 30/07/2026Our panelists hail from biochemistry, biological anthropology, clinical nursing research, epidemiology, immunology, lactation medicine, lactation pharmacology, microbiology, and molecular bio. If you’ve never talked to a PhD/IBCLC or a lactation pharmacologist then tomorrow’s your lucky day! 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 30/07/2026TOMORROW! Join my colleagues and I on Reddit and ask us anything about human milk and lactation science! ⏰ Noon-5PM ET 🔗 Reddit.com/r/AskScience 🧪 🛟 🩺 #MedSky #MedEd #Tweetiatrician #PedSky #IBCLC #breastfeeding #MCH #DOHaD #WorldBreastfeedingWeek2026 #WBW2026 #WorldBreastfeedingWeek #LactSci 262 6
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 29/07/2026Join us THIS Friday on Reddit (reddit.com/r/askscience) for a public Q&A on lactation science! 🧪 🛟 #BlueSci #breastfeeding #MCH #ChildHealth #DOHaD #maternalhealth #publichealth #lactsci #MedEd #MedSky #ITeachBio #SciComm 110 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 27/07/2026In honor of #WBW2026, come ask my colleagues and I all of your burning questions about the science of human milk and breastfeeding! We will be taking questions all day Friday in r/AskScience on Reddit! 221 2
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 12/07/2026Finally NPR has figured out what I truly care about 000 0
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 09/05/2026The plaques are there in case an alien race ever encounters the ship, as it is the furthest a human-made object has ever traveled, and will outlive the crew. Like the Golden Record, it tells the story of Earth, and of the Hail Mary. At the end, Rocky shows Grace his own version on the Blip A. 020 2
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 09/05/2026My sexuality is “Cross-dressing Ryan Gosling looking at Voyager 1-inspired scientific diagrams in an explicit reference to Carl Sagan” Fun fact: Ryan Gosling’s favorite book is actually Demon-Haunted World. 😍 1111 11
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 04/05/2026You say that now. Wait til the existential crisis sets in lol 120 2
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 04/05/2026*pushes up glasses up nose* ACTUALLY, it was a chapter in his dissertation. The dissertation was titled “An Analysis of Water Based Assumptions and Recalibrations of Expectations of Evolutionary Models.” 🧪 181 8
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 13/04/2026Hey @thebulletin.org this email could have been a Xanax 000 0
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 12/04/2026Why should you care that Project Hail Mary hit its break even milestone this weekend? Because it means that: - science - practical effects - hope SELLS. variety.com/2026/film/bo... 🧪 #CosmicHope 1394 39
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 08/04/2026I want to grab every testosterone-obsessed manosphere bro and shake them and tell them this is the same guy. He wears a goofy fox sweater and cries no fewer than (I counted) nine times in this film. 161 6
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 08/04/2026Shoutout to this Artemis science team member who is all about that evidence-based life #StillCoviding #PublicHealth 🧪 🛟 49615 96
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 08/04/2026I’ve had the same profile pic since my birthday in 2017, just as we were beginning to organize the March for Science. I’ve never been more tempted to change it. In the words of Rocky the space spider, “What think, Eeeeaarth?” 000 0
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 08/04/2026"Annie and I were arrested several times at the Nevada nuclear test site. We organized three of the largest acts of nonviolent civil disobedience against US nuclear testing…My point of view is that it’s just something you do as a citizen." -Carl Sagan, 1992 🧪 #BlueSci #Iran @standupforscience.net 25014 50
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 06/04/2026Honorary mention Can’t talk about epic space hugs without including this adorkable duo 041 4
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 06/04/2026Space group hug after Commander Reid Wiseman names a lunar crater after his late wife, Carroll. 🧪 #ArtemisII 532188 321
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 28/03/2026An estimated 34% second weekend domestic drop. This is an outstanding hold for a post-covid non-franchise film and puts it on par with some of the more impressive non-franchise performers: Original Avatar (2009) 29% Interstellar (2014) 39% The Martian (2015) 32% Oppenheimer (2023) 44% 000 0
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 19/03/2026Lisa Marshall from @colorado.edu at the #scicomm workshop at #aaba2026 🧪 🩺 🛟 . The article The headline 100 1
Bríd Nic Annaidh ☘️ @bridgetmcgann.medsky.social · 04/03/2026Astronaut and deputy director of the Flight Operations Directorate Kjell Lindgren and the team at NASA JPL take a selfie with the cast and crew of #ProjectHailMary. This makes me so freaking happy. 🧪 061 6