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B.C. Dodge

@bcdodgeme.bsky.social
85 followers 101 following 299 posts

B.C. Dodge, a savvy Attention Merchant & Director of Marketing, brings decades of non-profit expertise, Navy service, & a Georgetown MA to drive impactful digital campaigns. Formerly known for Recovery Podcast & Raw Islam Podcast.

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B.C. Dodge @bcdodgeme.bsky.social · 19h
How many Scaramuccis was that?
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B.C. Dodge @bcdodgeme.bsky.social · 13/10/2026
In 2016 I went live for 24 hours straight on Giving Tuesday. Midnight to midnight, no naps, live calls to field offices on three continents. What I'd steal for your campaign this Dec 1: bcdodge.me/giving-tuesday-campaign-ideas-24-hour-livestream
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B.C. Dodge @bcdodgeme.bsky.social · 08/10/2026
Most people don't check where a charity's money goes until something goes wrong. Maybe the better habit is asking how an organization treats its volunteers and staff.
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B.C. Dodge @bcdodgeme.bsky.social · 08/10/2026
Everyone's talking about a marketing strategy change for 2026, but most teams are just swapping tactics without rethinking who they're talking to. Before you chase the next algorithm, ask whether your audience still finds you useful. SEO matters, but relevance matters more.
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B.C. Dodge @bcdodgeme.bsky.social · 06/10/2026
Update on teaching my AI assistant to use a browser: Reading: ✅ Clicking: ✅ Pressing Enter: ✅ Typing in a post box: ✅ It posted this one itself. I just approved the clicks.
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B.C. Dodge @bcdodgeme.bsky.social · 06/10/2026
Can your nonprofit talk about voting? Yes. The 501(c)(3) rule bans campaigning, not civic engagement. New post: what's allowed, where comms teams trip up (the share button!), and a 5-question check before Nov 3. bcdodge.me/501c3-election-rules-nonprofits-voting
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B.C. Dodge @bcdodgeme.bsky.social · 14/09/2026
Hey @jackob1.bsky.social, if you want an answer on your Superman question from the end of this week's Iconograph (or if you want to do an episode on Superman) might I suggest @azalben.bsky.social
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B.C. Dodge @bcdodgeme.bsky.social · 14/09/2026
Have you ever gotten a Google autocomplete suggestion and thought, "If humans became extinct, that would be completely understandable"?
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B.C. Dodge @bcdodgeme.bsky.social · 27/08/2026
Hey @milesofgray.bsky.social I got a story for next weeks show - www.bbc.com/sport/footba...
bbc.com
Gianni Infantino: Uefa pursuing criminal legal proceedings against Fifa president
Uefa is pursuing criminal proceedings against Fifa president Gianni Infantino over the scrapped plan to sell off stakes in the World Cup.
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B.C. Dodge @bcdodgeme.bsky.social · 15/08/2026
Your best marketing promo isn't the one with the biggest budget—it's the one your customers actually remember. What makes people talk about your brand?
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B.C. Dodge @bcdodgeme.bsky.social · 07/07/2026
I might be the American with the outside opinion on this… but if the USMNT advances tonight, do not feel good about it and do not be proud. It will be with a dirty asterisk. #WorldCup
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B.C. Dodge @bcdodgeme.bsky.social · 04/07/2026
Cabo Verde has no reason to feel bad! They played an amazing game, and I am sad to see them leave. Now let's have Salah school Messi. #WorldCup2026
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B.C. Dodge @bcdodgeme.bsky.social · 01/07/2026
Is there a world where #realityTV watchers and #writers intersect? I am going to need a #management book based on Captain Sandy from #BelowDeck
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B.C. Dodge @bcdodgeme.bsky.social · 11/06/2026
#WorldCup thought: every match is two cultures shaking hands for 90 minutes. That's the whole point. That's always been the whole point. Enjoy the #football, everybody.
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B.C. Dodge @bcdodgeme.bsky.social · 30/05/2026
I am sorry @milesofgray.bsky.social! You still got the Championship cup. I hope you enjoy your trip!
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B.C. Dodge @bcdodgeme.bsky.social · 12/05/2026
Hot take: AI isn't going to replace you. But someone using AI effectively? They absolutely will. The difference isn't the tech - it's the human who knows how to wield it strategically. New blog: buff.ly/CDctW31 #AI #DigitalMarketing #Strategy
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B.C. Dodge @bcdodgeme.bsky.social · 05/05/2026
Every business hits that wall where their marketing stops working. These 5 warning signs will help you see it coming ⚠️ bcdodge.me/when-to-chan...
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B.C. Dodge @bcdodgeme.bsky.social · 28/04/2026
The gap between strategy and execution kills more campaigns than bad budgets. Here's how to actually bridge that gap 🤝 bcdodge.me/strategy-com...
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B.C. Dodge @bcdodgeme.bsky.social · 21/04/2026
Vegas businesses are learning that flashy doesn't always convert. Why local companies are completely rethinking digital strategy 🎰 bcdodge.me/social-media...
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B.C. Dodge @bcdodgeme.bsky.social · 17/04/2026
Data-driven marketing isn't just a buzzword anymore. Learn to measure campaign effectiveness with metrics that actually drive decisions 🔍 bcdodge.me/how-to-measu...
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B.C. Dodge @bcdodgeme.bsky.social · 12/04/2026
Am I the only one who, over the last few months, has seen headlines and started doing this?
media.tenor.com
a man in a blue shirt and tie is pointing at a bulletin board with papers taped to it .
ALT: a man in a blue shirt and tie is pointing at a bulletin board with papers taped to it .
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B.C. Dodge @bcdodgeme.bsky.social · 07/04/2026
Stop tracking vanity metrics. Here's how to measure what actually matters for your marketing campaigns 📈 bcdodge.me/how-to-measu...
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B.C. Dodge @bcdodgeme.bsky.social · 31/03/2026
Your marketing strategy hitting a wall? Here are 5 clear signs it's time to change course (before your competitors get ahead) 🎯 bcdodge.me/when-to-chan...
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B.C. Dodge @bcdodgeme.bsky.social · 24/03/2026
The marketing landscape is shifting faster than ever. If your ROI is declining despite more investment, these warning signs might help you pivot before it's too late 📊 bcdodge.me/why-your-mar...
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B.C. Dodge @bcdodgeme.bsky.social · 17/03/2026
🛑 "We've always done it this way" = death of marketing teams. Your team isn't resisting change because they're stubborn: bcdodge.me/why-your-mar... #ChangeManagement #Leadership
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B.C. Dodge @bcdodgeme.bsky.social · 10/03/2026
🚨 2026 reality: Your audience has the attention span of a goldfish. If your marketing communication isn't crystal clear? You've already lost. bcdodge.me/why-communic... #MarketingCommunication
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B.C. Dodge @bcdodgeme.bsky.social · 03/03/2026
💬 Your marketing tech stack is impressive. Your targeting is on point. But if your communication sucks? None of it matters. bcdodge.me/why-communic... #DigitalMarketing
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B.C. Dodge @bcdodgeme.bsky.social · 24/02/2026
🎯 Stop changing your marketing strategy every time you panic. Framework for getting the timing right: bcdodge.me/when-to-chan... #Marketing #Strategy
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B.C. Dodge @bcdodgeme.bsky.social · 17/02/2026
📊 Your marketing strategy isn't broken just because last month's numbers dipped. Here's how to know when it's actually time for a change: bcdodge.me/why-your-mar... #MarketingStrategy #Business
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B.C. Dodge @bcdodgeme.bsky.social · 24/01/2026
I'm a US military veteran and full-stack marketer - meaning I spend lots of time online. At no point in my 50 years did I think I'd watch civilians I took an oath to protect be killed over and over again on social media
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B.C. Dodge @bcdodgeme.bsky.social · 20/01/2026
🎯 Stop changing your marketing strategy every time you see a dip in metrics. Most businesses panic at the first sign of trouble, but here's the thing: successful marketing requires patience, data, and strategic thinking. New blog post breaks down 👇 buff.ly/qPmOY6E #DataDriven #BusinessGrowth
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B.C. Dodge @bcdodgeme.bsky.social · 20/01/2026
For better or worse, I am always interested in growing my LinkedIn. But if you send me an invite & the first thing I see is sales/seller or any variation that - there is a zero percent chance I am approving that connection. I have 27 unread SMS, what makes you think I want a cold DM about your SAS?
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B.C. Dodge @bcdodgeme.bsky.social · 17/01/2026
I hate making political posts… but because Denmark won't sell us Greenland (which... why?), we're now going to pay MORE for European goods through tariffs? That's like keying your own car because the dealership won't sell you their showroom plant. 🤦‍♂️
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B.C. Dodge @bcdodgeme.bsky.social · 16/01/2026
Just listened to a podcast that made a solid argument for removing a PAC... but if you extrapolate their logic, I think I'm a conspiracy theorist now. Plot twist: Maybe the real conspiracy was the critical thinking we developed along the way 🤔 #PodcastLife #CriticalThinking #WaitWhatJustHappened
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B.C. Dodge @bcdodgeme.bsky.social · 13/01/2026
Just finished @safiyanoble.bsky.social 's 'Algorithms of Oppression' - completely changed how I think about search. Built a small ethical search engine (NotHere) inspired by her work. Very much a learning exercise. Would love her thoughts: bcdodge.me/algorithms-o... Thank you for the framework! 🙏
bcdodge.me
From "Algorithms of Oppression" to NotHere.one: Building an Ethical Search Engine - B.C. Dodge’s Digital Hub
How reading Safiya Noble's "Algorithms of Oppression" sparked a two-month journey to build NotHere.one, a ethical search engine that filters exploitation and amplifies marginalized voices.
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B.C. Dodge @bcdodgeme.bsky.social · 13/01/2026
I read Safiya Noble's "Algorithms of Oppression" and got mad enough to build something better. NotHere is a search engine that uses ethics as its filtering algorithm. Exploitation? Not here. Racism? Not here. Predatory lending? Not here. Built it in 2 months for less than $60 buff.ly/dmRaVeF
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B.C. Dodge @bcdodgeme.bsky.social · 01/01/2026
The real magic of nonprofits isn't in their mission statements—it's in the quiet moments when someone realizes they're not alone. Every small donation, every volunteer hour, every shared story creates ripples we'll never fully see. That's the kind of impact that changes everyt...
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B.C. Dodge @bcdodgeme.bsky.social · 31/12/2025
A CEO said he doesn't need more Python programmers. He needs people with strong language skills and an unquenchable thirst for learning. That's not a job title. That's a disposition. That's what a full-stack marketer actually is. New post: buff.ly/UK4A6PR
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B.C. Dodge @bcdodgeme.bsky.social · 31/12/2025
The best charities don't just ask "how can we help?" - they ask "how can we help you help yourselves?" True impact comes from empowering communities to build their own solutions, not creating dependency on outside aid.
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B.C. Dodge @bcdodgeme.bsky.social · 30/12/2025
Vegas taught me that good marketing is like a great casino - it's not about the flashy lights, it's about understanding what makes people stay. Stop chasing algorithms and start chasing genuine connections. The house always wins when you play their game, but authentic brands w...
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B.C. Dodge @bcdodgeme.bsky.social · 29/12/2025
The best digital marketing isn't about shouting louder—it's about listening better. When brands actually respond to comments, answer DMs, and treat social media like a conversation instead of a billboard, magic happens. Your audience can tell the difference.
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B.C. Dodge @bcdodgeme.bsky.social · 29/12/2025
The best marketing strategies aren't the ones that worked last year - they're the ones that solve tomorrow's problems. Sometimes the biggest risk is sticking with what's "safe" when your customers are already moving on.
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B.C. Dodge @bcdodgeme.bsky.social · 28/12/2025
🦋 Bluesky • Personal @washThe same people who think mixing bleach and ammonia makes a "super cleaner" are now teaching TikTok how to strip laundry. What could go wrong? At least when my grandmother ruined clothes, she didn't have 2 million followers watching.
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B.C. Dodge @bcdodgeme.bsky.social · 22/12/2025
The best internet marketing feels like a conversation, not a sales pitch. When brands forget they're talking to humans and start optimizing for algorithms instead, that's when engagement dies. Your audience can smell authenticity from miles away—and they can smell BS even furt...
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B.C. Dodge @bcdodgeme.bsky.social · 21/12/2025
Wild how we went from "don't feed the trolls" to "here's your government salary for troll feeding." Meanwhile the rest of us are debugging CSS at 2am for free pizza.
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B.C. Dodge @bcdodgeme.bsky.social · 18/12/2025
Looking at the massive This is the real UX test - if I can't block someone with one click, your platform doesn't actually care about user safety. It's that simple.
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B.C. Dodge @bcdodgeme.bsky.social · 08/12/2025
@zakiscorner.bsky.social I would also add that, thanks to you and a drought of new shows, I started watching Pluribus. My wife called me weird and left the room… and about 40 minutes in, I thought, "I have seen this plot somewhere before 🤔" then I remembered.
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B.C. Dodge @bcdodgeme.bsky.social · 07/12/2025
@zakiscorner.bsky.social just listened to this week's episode, and I wanted to share your review of The Chair Company is on point. You said the quiet thing out loud, and you are not wrong 🤣
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B.C. Dodge @bcdodgeme.bsky.social · 02/12/2025
I've been ghosted by people I've known for 13+ years. Not because I'm bad at what I do—but because they don't know what box to put me in. So I wrote about it. ↓ buff.ly/kX0E5Lf
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B.C. Dodge @bcdodgeme.bsky.social · 02/12/2025
Oxford named "rage bait" word of the year for 2025. We wrote about this exact manipulation back in February - how Facebook's algorithm engineers outrage for engagement. The platform doesn't care about truth. It cares about time-on-platform. Worth revisiting: bcdodge.me/facebook-alg...
bcdodge.me
Facebook Algorithm Rage: Why Angry Comments Rule Meta (and Why I Don’t Care) - B.C. Dodge’s Digital Hub
Facebook algorithm rage is real. Here’s how Meta feeds the trolls, why angry comments dominate Islamic charity posts, and why I just delete, block, and move on—with Syntax the cat watching it all.
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