iiinova — where your digital self keeps evolving

Alys Key @alys.bsky.social · 11/11/2025

This week I interviewed the chief medical officer of Heidi AI about how usage of the app spread quickly through NHS clinicians. Bottom-up adoption is often seen as a good thing in AI. Can it work in a medical setting?

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Alys Key @alys.bsky.social · 04/08/2025

The news is out: UK 2.0 is going independent. But I need your help! Rebooting this newsletter about UK tech policy, progress and growth means rebuilding the mailing list from scratch. Sign up via the link below and please share it with anyone who might be interested. uk20.substack.com

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Alys Key @alys.bsky.social · 27/06/2025

In which I implore you to please be nice to the machines digitalfrontier.com/articles/pol...

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Alys Key @alys.bsky.social · 25/06/2025

This was pretty good. Intriguing, innovative sentence-making. The denouement felt a bit unimaginative.

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Alys Key @alys.bsky.social · 17/06/2025

Thinking about the sweet dog who I used to see sitting calmly outside the stationery shop in Brussels today. The owners had a little sign saying "le chien de la papeterie" so people would know she wasn't lost.

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Alys Key @alys.bsky.social · 16/06/2025

I wrote about my favourite session at SXSW London: a solo talk from Mubi founder Efe Çakarel. He spoke about algorithms, AI dubbing and the future of cinemas digitalfrontier.com/articles/mub...

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Alys Key @alys.bsky.social · 12/02/2025

My full interview with Cory Doctorow, including why he won't join Bluesky despite trusting the team implicitly digitalfrontier.com/articles/cor...

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Alys Key @alys.bsky.social · 22/01/2025

Croque madame / Welsh rarebit crossover. Croque Menyw?

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Alys Key @alys.bsky.social · 22/01/2025

I spoke to Cory Doctorow yesterday (full interview coming soon) and we had an interesting chat on his thoughts about Bluesky. He goes into it at length here and it's worth taking a minute to think about. pluralistic.net/2025/01/20/c...

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Alys Key @alys.bsky.social · 21/01/2025

This Sunday is the annual parade commemorating Charles I. It's put on by the English Civil War society and is a bizarre and brilliant thing to go and see if you want to do something different with your weekend. I went last year.

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Alys Key @alys.bsky.social · 16/01/2025

This was a great read from @lydmorrish.bsky.social about all the work that goes into archiving our internet digitalfrontier.com/articles/way... with a beautiful illustration by Karina Cao!

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Alys Key @alys.bsky.social · 03/01/2025

Elizabeth Line has a RIBA award but no way to clean the ghostly outlines of passengers off its walls apparently

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Alys Key @alys.bsky.social · 19/12/2024

Why do we dislike art that we previously rated highly when we realise it's made by AI? @stokel.bsky.social investigates, feat. some uncanny AI-made imitations of Henry Moore sculptures digitalfrontier.com/articles/hum...

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Alys Key @alys.bsky.social · 12/12/2024

Our attempt to make a Christmas-themed Elphaba at last night's bake-off challenge. ELFaba, if you will.

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Alys Key @alys.bsky.social · 06/12/2024

I'm bidding to host a session at the first ever SXSW London, all about how tech can play a part in finding solutions to the UK housing crisis. Please check it out and vote for it! sxswlondon.awardsplatform.com/entry/vote/l...

Session description: The UK’s housing shortage demands urgent action, yet the current planning system slows progress. This session explores how cutting-edge technologies like AI, machine learning, and modular construction are unlocking innovative ways to build faster and smarter. Discover how digital tech can streamline planning, tackle land misallocations, and reimagine urban density to address the housing crisis while making homes more sustainable and affordable. Join our panel of entrepreneurs, led by Digital Frontier’s Alys Key, and discover how innovation is unlocking solutions for generation rent.

Speaker names: Mollie Claypool, Jamie Rumbelow, Andrew Bailie

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Alys Key @alys.bsky.social · 04/12/2024

Granola, the AI note-taking app, has established a dedicated and evangelical user base in just a few months since launch. I sat down with co-founder Chris Pedregal to learn more digitalfrontier.com/articles/gra...

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Alys Key @alys.bsky.social · 03/12/2024

This piece by @everydayanalysis.bsky.social expresses perfectly how little common media we have between us now. digitalfrontier.com/articles/Exp... What were the shows you discussed the next day at school? Mine were Scrubs, The Apprentice and Glee.

Picture of Homer Simpson up close. Title: Unshared Experiences. Standfirst: Infinite personalisation is divorcing us from the daily rhythms of common culture. Can technology be used to bring us back together?

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Alys Key @alys.bsky.social · 26/11/2024

Beautiful buildings of Helsinki

Old fire station in red brick with a tall central tower

Central station with stone figures holding lamps

Stockmann department store in the snow, as a green and yellow tram passes by

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Alys Key @alys.bsky.social · 22/11/2023

Spooky walk in the woods over the weekend

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Alys Key @alys.bsky.social · 18/06/2023

First attempt at making Turkish eggs at home 😋

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Alys Key @alys.bsky.social · 15/06/2023

Decided I'm just going to post food on here because idk what else to say. Here's the Kip Royale sandwich I had in Rotterdam at the weekend. Outrageously good.