iiinova — where your digital self keeps evolving

Alexandru Voica @alexvoica.com · 01/10/2026

For the past decade @synthesia.io has built the world’s largest enterprise platform for AI video. Today, were expanding that into something bigger: we're launching Sessions, a new way for people to interact with AI at work, transforming how businesses operate and helping people work better

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Alexandru Voica @alexvoica.com · 25/09/2026

People like to dunk on Yann LeCun because he thinks LLM are a dead end but at least he's building the future he believes in. Meanwhile, Geoffrey Hinton is stuck in a doom loop of alarmist media appearances. If you feel strongly about AI safety, build it.

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Alexandru Voica @alexvoica.com · 16/09/2026

Since the weekend, we've heard from a handful of individuals claiming to defend humanity from AI’s existential risks. But how can it be humane to scare people with speculative catastrophes just so you can build support for your political agenda?

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Alexandru Voica @alexvoica.com · 16/09/2026

I have never seen such levels of collective paranoia in the UK triggered by a bunch of vagueposting kings from the AI doomer bubble. We've totally lost the plot.

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Alexandru Voica @alexvoica.com · 13/09/2026

Pacing the frontier, 160 years ago

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Alexandru Voica @alexvoica.com · 11/09/2026

Members of Parliament in the UK are making the same mistake that their peers in the EU did a few years ago: they are drafting bills heavily influenced by AI news coming out of the US, without having an understanding of how the technology actually works.

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Alexandru Voica @alexvoica.com · 10/09/2026

Today, we are introducing Express-3, a new video model that delivers sharper, more expressive Avatars while also cutting video creation time in half. In addition to our classic photorealistic Avatars, Express-3 supports Style Avatars: stylized characters that can be created from a prompt.

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Alexandru Voica @alexvoica.com · 07/09/2026

If you're making AI-generated content that reaches audiences in the EU or California, this one is for you! On September 9, I'm hosting a @synthesia.io webinar about Article 50 of the EU AI Act and SB 942 (California's AI Transparency Act). Register here: webinars.synthesia.io/ai-transpare...

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Alexandru Voica @alexvoica.com · 04/09/2026

Richard Sutton’s first “bitter lesson” was that general methods which scale with compute eventually win. The second is emerging now: a great harness around a good model will beat a frontier model with a weak one on most enterprise workloads: www.linkedin.com/pulse/second...

linkedin.com

The second bitter lesson

In 2019, computer scientist Richard Sutton published a short essay called The Bitter Lesson in which he argued against the idea of carefully encoding human expertise into a machine to produce better i...

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Alexandru Voica @alexvoica.com · 03/09/2026

Today, @synthesia.io is introducing a new Assistant that takes people from an idea to a finished, on-brand video in minutes: www.synthesia.io/assistant-express-3 You tell it what you want or drop in a document you already have, and the Assistant generates a strong first draft in minutes.

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Alexandru Voica @alexvoica.com · 02/09/2026

Call me an old fashioned unc but I don't think the UK's laws should be drafted by organizations funded by dark money, particularly when those organizations and the individuals who work for them are prone to conspiratorial thinking related to AI.

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Alexandru Voica @alexvoica.com · 02/09/2026

While in Denmark for @techbbq.bsky.social last week, I had the pleasure of recording an episode of the AI Mennesker podcast with @davidguldager.bsky.social about the opportunities and threats of AI video, and the interactive experiences that Synthesia is working on: www.youtube.com/watch?v=qRUO...

youtube.com

Er din klon en trussel eller en mulighed?

YouTube video by David Guldager

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Alexandru Voica @alexvoica.com · 31/08/2026

A ChatGPT prompt requires about 0.32 milliliters of water (five drops 💧) for direct server cooling, most of which is recycled. A burger 🍔: 2,500,000 mililiters. A person's lifetime usage of ChatGPT requires an order of magnitude less water than a burger.

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Alexandru Voica @alexvoica.com · 28/08/2026

In today's edition of @handelsblatt.bsky.social Disrupt podcast, @synthesia.io CEO Victor Riparbelli explains why AI videos are a better way to make knowledge accessible inside a company: handelsblatt.com/audio/disrup... Also, check out the clip below which we dubbed into 🇩🇪

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Alexandru Voica @alexvoica.com · 26/08/2026

I spend three weeks a year in Canada so it's my homage to Ontario.

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Alexandru Voica @alexvoica.com · 26/08/2026

So I worked with our product team to build a version based on my likeness and voice that can answer basic questions about Synthesia. The answers are powered by an LLM, the app runs on Modal, and the conversation is orchestrated using the LiveKit framework.

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Alexandru Voica @alexvoica.com · 26/08/2026

The AI press officer is powered by a recent feature called Interactive Avatars: synthesia.io/features/ava... These AI avatars can listen, talk, and respond directly inside a company's product, website, or internal tools.

synthesia.io

Interactive Avatars - Build Real-Time Avatars

Build Interactive Avatars that listen, talk, and respond directly in your product. Get early access for sales, support, training, and more.

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Alexandru Voica @alexvoica.com · 26/08/2026

When the AI press officer will (soon) become multilingual, it will also give us a way to share information to more reporters around the world.

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Alexandru Voica @alexvoica.com · 26/08/2026

As a startup, we have a small team so this is our attempt to scale how we offer information to people, particularly during times of the day when we're out of office or travelling.

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Alexandru Voica @alexvoica.com · 26/08/2026

Today, we are introducing @synthesia.io's new AI press officer: synthesia.io/post/synthes... It's integrated in our newsroom (synthesia.io/newsroom) acting as a concierge that offers basic information about the company. Here's why and how we built it 🧵

synthesia.io

Say Hello to Synthesia's New AI Press Officer

Today, we're introducing an AI press officer to our Newsroom: an Interactive Avatar built with the voice and likeness of Alexandru Voica, our head of corporate affairs.

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Reposted by Alexandru Voica

rowlandmanthorpe.bsky.social @rowlandmanthorpe.bsky.social · 05/06/2026

I've been investigating data centre water use in the UK. Heard this is a great place to chat about it! youtu.be/fbka90zw_Lg?...

youtu.be

How much water do data centres really use in the UK?

YouTube video by Sky News

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Alexandru Voica @alexvoica.com · 20/05/2026

When I was studying integrated circuit design in university, our professor told us one day that we're all human GPUs processing tokens. We all thought that was a very weird thing to say. Seeing the wave of layoffs coming this year, I'm starting to understand what he meant.

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Alexandru Voica @alexvoica.com · 22/04/2026

I spoke to Vogue on how AI is reshaping the luxury market and, more specifically, how different regulatory approaches in the US, China and Europe are influencing who builds what and where: www.vogue.com/article/how-...

vogue.com

How the AI Race Will Impact the Global Luxury Market

AI is evolving at different speeds across regions, creating fragmented systems that are reshaping consumer expectations — and forcing luxury brands to think carefully about how they use the tech in ea...

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Alexandru Voica @alexvoica.com · 07/04/2026

As AI video becomes more powerful and more interactive, the standards for security and privacy have to keep up with the speed of our product updates. That is exactly what we at @synthesia.io are announcing today, as covered by Morning Intelligence: www.themorningintelligence.uk/ai-video-syn...

themorningintelligence.uk

Synthesia achieves triple ISO certification

Plus Ofcom's new chair + latest job moves

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Alexandru Voica @alexvoica.com · 25/03/2026

A perk of working at @synthesia.io is that you get to be around very smart people who use generative AI to build amazing experiences that weren't possible before. Case in point: our general counsel used our Video Agents to create an AI commercial lawyer: www.businessinsider.com/synthesia-ge...

businessinsider.com

A startup lawyer vibe-coded an AI version of himself

Gabe Stern, Synthesia's general counsel, says he's developing a lawyer avatar built to negotiate his company's contracts.

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Alexandru Voica @alexvoica.com · 18/03/2026

TIL there are more than 1,300 people working at xAI. My assumption based on the maturity of their models was 500. Source: www.bloomberg.com/opinion/arti... via @parmy.bsky.social

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Alexandru Voica @alexvoica.com · 13/03/2026

The UK government is currently consulting on policy recommendations for digital replicas as part of its wider work on AI and copyright. There are some risks if we rush through policy by importing wholesale measures from elsewhere: www.linkedin.com/pulse/when-f...

linkedin.com

When faces becomes software: policy choices for the UK on digital replicas

The UK government is currently consulting the technology and creative industries on policy recommendations for digital replicas as part of its wider work on AI and copyright. The UK is already home to...

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Alexandru Voica @alexvoica.com · 07/03/2026

What Europe is trying to do with AI regulation is, in principle, the right instinct. But a lot of the rules on AI are written by smart academics, under the influence of lobbying groups trapped in a policy bubble that is heavily detached from the real world. www.tiktok.com/@alexcvoica/...

tiktok.com

What Europe is trying to do with AI regulation is, in principle, the right instinct. But there’s the disconnect: a lot of the AI rules are written by very smart academics, under the influence of lobby...

TikTok video by Alexandru Voica

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Alexandru Voica @alexvoica.com · 05/03/2026

6/ Thanks to the AWS policy team for inviting me to represent @synthesia.io, my fellow panellists for a lively conversation, and to everyone who grabbed me afterwards to chat!

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Alexandru Voica @alexvoica.com · 05/03/2026

5/ None of this is inevitable. If we want European AI champions and meaningful adoption, we have to make it easier to build here, scale here, and sell across borders. When half of your budget as an AI startup is spent on playing defense, it's hard to be effective on the offense.

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Alexandru Voica @alexvoica.com · 05/03/2026

4/ When the support system is missing, startups hesitate to build AI products and services, or they point their growth plans at markets that feel more innovation friendly.

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Alexandru Voica @alexvoica.com · 05/03/2026

3/ Second: is the EU’s digital single market delivering for an AI scaleup? Europe is excellent at writing complex rules from ivory towers. It’s less consistent at helping its own startups navigate those rules and win with them. (The AI Office has a habit of exhibiting this type of behavior.)

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Alexandru Voica @alexvoica.com · 05/03/2026

2/ Meanwhile the actual business runs on yesterday’s workflows. We need to stop treating AI like a tool, and start thinking about ways to redesign how work gets done, tied to outcomes people can measure and teams can own.

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Alexandru Voica @alexvoica.com · 05/03/2026

1/ First: why is Europe’s adoption of AI still broad but shallow? The short version is that too much of the middle layer is still parked in innovation labs, running experiments with chatbots and collecting screenshots to calm execs worried about AI adoption.

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Alexandru Voica @alexvoica.com · 05/03/2026

Just got back from the Amazon Expo in Brussels which focused on realizing Europe’s ambitions in AI and other technologies. On my panel, I tackled two questions that come up in almost every conversation about companies trying to “do AI" in Europe. 🧵👇

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Alexandru Voica @alexvoica.com · 03/03/2026

One of my favorite parts from the chat between @melissahei.bsky.social from the @financialtimes.com and @synthesia.io CEO Victor Riparbelli was this exchange about the future of AI video as a new format for learning and discovery: www.ft.com/content/2659...

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Alexandru Voica @alexvoica.com · 24/02/2026

From this day forward, please address me as "Head of corporate harmony at Synthesia."

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Alexandru Voica @alexvoica.com · 12/01/2026

Whenever someone who works at X or xAI posts on that cursed app, the first and only appropriate reply to anything they say is the Pedobear meme.

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Alexandru Voica @alexvoica.com · 11/01/2026

OpenAI: 10x engineers, 10x taste Google DeepMind: 10x engineers, 1x taste Anthropic: 10x engineers, 100x taste xAI: 10x engineers, 0x taste Meta Superintelligence Labs: 1x engineers, 0x taste

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Alexandru Voica @alexvoica.com · 09/01/2026

For the last few years we’ve lived in a weird split-screen reality: while AI labs have made wild breakthroughs in foundation models, productivity stats and corporate workflows have looked… basically the same. Here's why that will change in 2026 👇 www.computerspeak.co/p/ai-predict...

computerspeak.co

AI predictions for 2026; Startup Coalition publishes the UK's AI Index; Microsoft reshuffles GitHub team; OpenAI says AI will do more housework; how Google got its AI groove back

AI chip startups see a brighter future; some AI startups are reimagining the web browser; AI models are starting to learn by asking themselves questions; Grok generates abusive images at scale

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Alexandru Voica @alexvoica.com · 07/01/2026

Will OpenAI be the first company to build an AI consumer superapp? Fidji Simo tried to build Facebook into a "traditional" superapp (e-commerce, dating, gaming, etc.) but it didn't work out. Very interesting to see her try again, this time with better tech.

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Reposted by Alexandru Voica

Matt Burgess (WIRED) @mattburgess1.bsky.social · 07/01/2026

New: Grok is generating far more graphic sexual content than on X. Grok’s image generator, Imagine, has been used to create explicit sexual videos of celebrities and violent sexual videos, a review of public posts shows. 70 Imagine URLs appearing to depict minors were sent to regulators today

wired.com

Grok Is Generating Sexual Content Far More Graphic Than What's on X

A WIRED review of outputs hosted on Grok’s official website shows it’s being used to create violent sexual images and videos, as well as content that includes apparent minors.

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Alexandru Voica @alexvoica.com · 05/12/2025

We've just launched a landing page where everyone can create videos with our AI Santa for free: www.synthesia.io/santa With a little help from our new AI video models, he’s now more realistic than ever, and ready to deliver personalized holiday cheer like never before!

synthesia.io

Santa Video: Create a FREE Personalized Santa Message

Send personalized Santa video messages. In minutes. Simply type in text. Completely free. Send Christmas videos to your friends and family in minutes.

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Alexandru Voica @alexvoica.com · 26/11/2025

Many of us have experienced that moment when we're creating a video, and just need the right image to illustrate a process or show something that supports our script. Now you can create that cinematic visuals instantly in @synthesia.io with FLUX.2 - the new model from Black Forest Labs!

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