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Alex Moss

@alexmoss.bsky.social
326 followers 92 following 24 posts

Principal SEO at Yoast, Co-Founder of FireCask

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Alex Moss @alexmoss.bsky.social · 03/03/2026
And here is a link to our schema visualiser: schema-visualizer.yoast.com
schema-visualizer.yoast.com
Schema.org Validator and Visualizer
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Alex Moss @alexmoss.bsky.social · 03/03/2026
Lastly, we have also launched a schema visualisation tool to view how everything is output. You can enable this feature today with the free version of Yoast SEO. You can read more about this in our release notes post: yoast.com/yoast-seo-ma...
yoast.com
New: Futureproof your website for the agentic web with Yoast SEO Schema Aggregation
Learn how the new Schema Aggregation feature can help search engines and intelligent agents better understand and use your content
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Alex Moss @alexmoss.bsky.social · 03/03/2026
For me, this is one of the first major ways the agentic web can ingest a site at scale, and with much more efficiency and context. It has also been so much fun to work with this alongside the team at Yoast, particularly the genius mind of @schlessera.dev
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Alex Moss @alexmoss.bsky.social · 03/03/2026
- It merges duplicate entities so your "Author X" or "Article Y" exist as a single node instead of being re‑discovered on every URL. - If you're using one of our paid plugins that extends schema even more (such as Yoast WooCommerce SEO adds product schema) this will be populated within the endpoint
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Alex Moss @alexmoss.bsky.social · 03/03/2026
A few details to note about the endpoint: - It's is cacheable with sub‑100ms responses - It respects existing privacy and indexing settings - It aggregates all indexable content without navigation noise
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Alex Moss @alexmoss.bsky.social · 03/03/2026
Under the hood, we now provide a standardised, deduplicated map of your entities via a single endpoint. An agent no longer needs to crawl all individual pages to understand its meaning but can now ingest an entire entity map with ease.
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Alex Moss @alexmoss.bsky.social · 03/03/2026
Built in collaboration with the Open Source and NLWeb team at Microsoft lead by RV Guha (co-creator of schema.org, RSS, RDF and other web standards) - we're introducing the Schema Aggregation feature: a "schemamap" endpoint that outputs your site's entire structured data map in one place.
schema.org
Schema.org - Schema.org
Schema.org is a set of extensible schemas that enables webmasters to embed structured data on their web pages for use by search engines and other applications.
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Alex Moss @alexmoss.bsky.social · 03/03/2026
Today at @yoast we’re shipping something I've actually wanted to see on the web for some time (even before working at Yoast) and am now honored to be part of the team to bring this to the masses...
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Reposted by Alex Moss
Aleyda Solis @aleyda.bsky.social · 12/01/2026
💸 Agentic Commerce: What SEOs Need To Consider (ACP & UCP) - Excellent analysis by @alexmoss.bsky.social going through: How SEOs must now include the agent as an additional consideration. Read: www.searchenginejournal.com/agentic-comm...
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Alex Moss @alexmoss.bsky.social · 05/09/2025
My talk "This is Fine!​ Why you don't need to panic about the future of SEO​"
media.tenor.com
a cartoon dog is sitting at a table with a cup of coffee in front of a fire with the words this is fine .
ALT: a cartoon dog is sitting at a table with a cup of coffee in front of a fire with the words this is fine .
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Alex Moss @alexmoss.bsky.social · 05/09/2025
Excited to be back in Amsterdam soon! 🇳🇱 Next week I’ll be at the Digital Olympus event, and the week after that I’m speaking at @seobrein.bsky.social's sold-out SEO Meetup. I’ll be sharing the stage with @lilyray.nyc, @lindahogenes.bsky.social and Frank van Dijk. Who else will be there? 👋
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Alex Moss @alexmoss.bsky.social · 25/07/2025
Watch the video here: www.youtube.com/watch?v=bXZk...
youtube.com
AI-ready schema: Feeding Google’s answer engines with structured data
YouTube video by SE Ranking
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Alex Moss @alexmoss.bsky.social · 25/07/2025
Really enjoyed the conversation with @AndrewZarudnyi on @SERanking's Dofollow podcast where we chatted about structured data within the AI/LLM Search landscape. Thanks so much for having me! 🔗 seranking.com/dofollow-pod...
seranking.com
AI-ready schema: Feeding Google’s answer engines with structured data
In our latest episode of the DoFollow Podcast, we sit down with Alex Moss, Principal SEO at Yoast and co-founder of FireCask, to dive deep into the evolving role of structured data in SEO.
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Alex Moss @alexmoss.bsky.social · 15/07/2025
Link to the event and tickets: digitalolympus.net/digital-olym...
digitalolympus.net
Digital Olympus Event | Sep 11, 2025 | Amsterdam, Netherlands
A digital marketing conference in Amsterdam for top marketers ready to rethink old patterns. Join for strategies, learning and networking!
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Alex Moss @alexmoss.bsky.social · 15/07/2025
Looking forward to seeing some amazing speakers including @aleyda.bsky.social @judithlewis.bsky.social @kevin-indig.bsky.social, @crystalontheweb.bsky.social @markwilliamscook.com @gfiorelli1.bsky.social @yagmursimsek.bsky.social and more!
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Alex Moss @alexmoss.bsky.social · 15/07/2025
One event in Amsterdam this September isn't enough... I'll be attending the Digital Olympus Event! ⏰ 11th September 2025 📍 Tobacco Theatre, Amsterdam 🔗 digitalolympus.net/digital-olym... Can't wait! 😎 🇳🇱
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Alex Moss @alexmoss.bsky.social · 08/07/2025
Register here: www.eventbrite.nl/e/seo-meetup...
eventbrite.nl
SEO meetup @ Amsterdam Arena
Donderdag 18 september is het zo ver, dan komen we v.a. 16.30 samen met de community om te luisteren naar top sprekers en om te netwerken.
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Alex Moss @alexmoss.bsky.social · 08/07/2025
I'll be speaking at the next @seobrein.bsky.social meetup in Amsterdam this September where I'll be speaking alongside @lilyray.nyc, @lindahogenes.bsky.social & Frank van Dijk. More tickets will be released - be sure to join the queue: 🗓️ 18th Sep, 16:30 - 21:00 CEST 🇳🇱 Amsterdam Stadium
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Alex Moss @alexmoss.bsky.social · 24/06/2025
Tune in in just under 3 hours to hear the latest in #SEO, #AI and #WordPress with Carolyn Shelby and I on this month's SEO Update by @yoast.com www.crowdcast.io/c/the-seo-up...
crowdcast.io
The SEO Update by Yoast - June 2025 Edition
Register now for The SEO Update by Yoast - June 2025 Edition on crowdcast, scheduled to go live on June 24, 2025, 04:00 PM GMT+2.
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Alex Moss @alexmoss.bsky.social · 20/06/2025
Get writing and check it out! yoast.com/product/goog...
yoast.com
Google Docs add-on
Start optimizing where your content starts Yoast SEO Google Docs Add-On Create better content in Google Docs* with real-time SEO guidance powered by Yoast. Keep your workflow focused and your writing ...
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Alex Moss @alexmoss.bsky.social · 20/06/2025
🚨 New @yoast.com product alert! 🚨 Yoast SEO now has a Google Docs add-on, meaning you now get instant analysis on SEO, readability, and inclusivity as you write rather than only within the page editor of your CMS. Oh, and it's already included within Yoast SEO Premium.
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Alex Moss @alexmoss.bsky.social · 20/06/2025
We have now released an update that fixes this issue - more info here: yoast.com/yoast-seo-pr...
yoast.com
Update on Yoast AI Optimize for Classic Editor
Read more about Update on Yoast AI Optimize for Classic Editor  - from Yoast
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Alex Moss @alexmoss.bsky.social · 10/06/2025
Release notes: yoast.com/yoast-seo-ju...
yoast.com
New: Future proof your website for tomorrow's visitors with Yoast SEO llms.txt
With Yoast's new llms.txt feature, automatically highlight key content to improve AI visibility, no technical setup needed.
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Alex Moss @alexmoss.bsky.social · 10/06/2025
🚨New feature klaxon from @yoast.com SEO! 🚨 We have now introduced our llms.txt generator for your #WordPress site! Update and enable - simple!
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Alex Moss @alexmoss.bsky.social · 14/11/2024
Thanks for this! How does one get added to this list?
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