iiinova — where your digital self keeps evolving

Glen Allsopp 👾 @viperchill.bsky.social · 04/03/2025

I've been waiting for this. The Financial Times just released their 2025 ranking of the fastest growing companies (with exact revenue numbers). I went through all 1,000 and picked the 50 most interesting (SaaS, eCom & apps). Direct link in first reply. No opt-in required. 🤝

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Glen Allsopp 👾 @viperchill.bsky.social · 27/02/2025

SEO SaaS platform Semrush just announced their Q4, 2024 results. I had to check: They spent ~$4.8M on acquisitions in the quarter*. Some big news was that William Wagner will be taking over as CEO. Financial highlights: - Revenue of $102.6M (up 23% YoY) 💰 - ARR of $411.6M (up 22% YoY) 📈

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Glen Allsopp 👾 @viperchill.bsky.social · 25/02/2025

Ziff Davis CEO Vivek Shah just made some interesting comments regarding AI and SEO that I've included below. The company behind SEO platform Moz and countless content brands you'll be familiar with reported Q4 revenue of $412.8M (up 5.9% YoY). Full year 2024 revenue increased 2.8% to $1.4Bn.

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Glen Allsopp 👾 @viperchill.bsky.social · 20/02/2025

Finance content goliath Nerdwallet just posted Q4 revenues of $183.8 million, up 37% year over year...and made some pretty interesting SEO comments. Revenue has grown despite average monthly traffic being down 20% to 19 million visitors. CEO Tim Chen made some interesting comments Highlights:

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Reposted by Glen Allsopp 👾

Aleyda Solis @aleyda.bsky.social · 19/02/2025

The one and only @viperchill.bsky.social has launched a new 🔥 SEO index tracking the top ranking sites in search and identifying the public companies and open startups behind them for major sectors 👇 Check it out: gaps.com/research/

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Glen Allsopp 👾 @viperchill.bsky.social · 18/02/2025

It's finally here: A new (free) SEO research tool tracking Digital Goliaths in Google. I'm embarrassed how much time I spent on what is essentially a side project, but it hopefully gives a new perspective to what's happening in search. Link below. No sign-up required.

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Glen Allsopp 👾 @viperchill.bsky.social · 17/02/2025

I've been thinking about this startup angle a lot recently. Companies are using AI's intelligence and 24/7 availability to improve [insert skill] via repetition. Of course, funding ≠ successful business, but a trend is forming, and I think this is just the beginning.

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Glen Allsopp 👾 @viperchill.bsky.social · 07/02/2025

There are now 612 startups in the Gaps database we have revenue and / or funding details for. Always interesting to see which are trending (at least according to third-party estimates).

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Reposted by Glen Allsopp 👾

Glen Allsopp 👾 @viperchill.bsky.social · 06/02/2025

Ever wondered how much money the company behind RankMath made last year? I've finished four weeks of research into the latest startup revenues and trending business ideas. No ads. No aff links. Just 38 updates from the past month. Any shares are much appreciated. gaps.com/jan-2025/

gaps.com

Gaps Income Report, January 2025 - Gaps

In an age of AI and marketing dictated by algorithms, I’m obsessed with which online businesses continue to thrive. I spend countless hours each month going through earnings reports and funding rounds...

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Glen Allsopp 👾 @viperchill.bsky.social · 06/02/2025

gaps.com

Gaps Income Report, January 2025 - Gaps

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Reposted by Glen Allsopp 👾

Glen Allsopp 👾 @viperchill.bsky.social · 22/01/2025

Today Similarweb released a list of the 100 fastest-growing companies online for 2024. Like last year, I've went through every single one to find the most interesting. Not businesses I would build myself but Prose (3) and Boarderie (5) were the most memorable IMO. Super cool.

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Glen Allsopp 👾 @viperchill.bsky.social · 22/01/2025

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Reposted by Glen Allsopp 👾

Glen Allsopp 👾 @viperchill.bsky.social · 09/01/2025

NEW: I've finished weeks of research into the latest startup revenues and trending business ideas. If you know me you know I put my all into these and want to share a ton of insights (free). No ads. No aff links. Just the biggest updates from the past month. Gaps .com 🤝

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Glen Allsopp 👾 @viperchill.bsky.social · 09/01/2025

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Glen Allsopp 👾 @viperchill.bsky.social · 06/01/2025

Introducing the SEO ETF: Tracking 65 public US companies that generate revenue via search traffic*. Your $100,000 on January 1st 2023 would have been $227,303 on December 31st, 2024. 💰 Biggest returns: - Talkspace (+415%) - The RealReal (+902%) - Carvana (+4,288%)

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Glen Allsopp 👾 @viperchill.bsky.social · 19/12/2024

Today I'm sharing something I've wanted to build for a long time: A list of public companies and how well they're performing in Google. Companies like NerdWallet regularly update investors on how SEO is impacting them. Now I've (hopefully) made it easier to track — 100% free.

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Glen Allsopp 👾 @viperchill.bsky.social · 13/12/2024

Aleyda probably does more for encouraging other SEOs and sharing their work than anyone else in the SEO space. This is smart. P.S. @aleyda.bsky.social I think this could work really well as a 'new tab' extension as well.

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Glen Allsopp 👾 @viperchill.bsky.social · 12/12/2024

NEW: I've finished four weeks of research into the latest startup revenues and trending business ideas. If you know me you know I put my all into these and want to share a ton of insights (free). No ads. No aff links. Just the biggest updates from the past month. Gaps .com 🤝

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Glen Allsopp 👾 @viperchill.bsky.social · 09/12/2024

Whenever I'm researching a new niche to enter, I've found this simple search query to be a goldmine countless times. [niche] intitle:"media kit" I said it was simple 😉. From this you can get: - Accurate traffic numbers of competitors 📈 - Social platforms they're growing fastest on 📱

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Glen Allsopp 👾 @viperchill.bsky.social · 05/12/2024

Almost five years now since we launched the Detailed SEO Extension and somehow last month was a record for new users. ~23,500 installs. Really mind-blowing to me, and I'm just super appreciative of everyone sharing and using it. New features rolling out in the next ~2 weeks 🙏

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Glen Allsopp 👾 @viperchill.bsky.social · 03/12/2024

I know I have a lot more followers on X / Twitter but I thought this was pretty funny. And yes, I liked my own tweet. 😅 Thanks for the like @rpm18.bsky.social

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Glen Allsopp 👾 @viperchill.bsky.social · 29/11/2024

This is wild. 3 years: €1 7 months later: €1M ARR 7 months later: €10M ARR An app that connects with you five strangers to go out for dinner with. The reviews I've seen on Reddit are overwhelmingly positive. Has anyone tried it?

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Glen Allsopp 👾 @viperchill.bsky.social · 26/11/2024

Humble (re)beginnings. So many cool (to me) content angles I'm working on at the moment. First one will be wrapped up in ~2 weeks. These numbers are without sending emails / posting on social, which I'm hoping to grow the most. Going to make sure I enjoy this journey on this one :)

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Glen Allsopp 👾 @viperchill.bsky.social · 26/11/2024

Black & White Zebra is one of the most interesting media brands I track. 🦓 They generate 8-figures/yr* and have sent millions of leads to brands like Monday .com, ClickUp and SmartSheet. They haven't been immune to Google updates but had some brands hit record numbers in 2024 as well.

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Glen Allsopp 👾 @viperchill.bsky.social · 22/11/2024

I checked 10,000 hand-picked "best [product]" terms to see which sites are seeing the most ranking fluctuations. While the November Core update has not finished rolling out, Reddit is a clear winner so far, with Forbes taking quite a hit. I hope you find this interesting! 🤝

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Glen Allsopp 👾 @viperchill.bsky.social · 14/11/2024

Some big personal news: Gaps .com is back. 🤝 In-depth startup success stories and trends from countless hours of research. With shifts in search, social and ad algos, I wanted to stay on top of who continues to thrive. Relaunching today with a (skimmable) 7K word deep-dive and 41 insights.

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