tech.slashdot.org
Radio Broadcasters Support America's 'AM Radio for Every Vehicle Act'
Last month, the U.S. House passed the AM Radio for Every Vehicle Act, reports the Chicago Sun-Times. They call it "a bipartisan effort to require AM radio in new vehicles," adding that the bill now "awaits action in the Senate, where a companion measure has already garnered support, according to public records."
Broadcasters said AM radio remains a critical source of information, offering news and weather alerts, particularly when cell networks and internet service are disrupted or unreliable... "AM radio — all radio — has always been about connection, and in Chicago, especially, the connection is incredibly strong," Mary Sandberg Boyle, vice president and general manager of WGN-AM 720, said. "You don't need a subscription. You don't need a data plan or an app. You turn on the radio, and it's there..." Boyle said the accessibility of radio becomes especially important during severe weather and breaking news situations. "That's when local radio is really more important because we have the ability to stay live, pivot our content and what we're covering, and we can access a large amount of audience members very quickly and keep everybody safe," she said. Boyle also serves on the board of directors of the National Association of Broadcasters, which has argued that preserving AM radio access is an access issue rather than a matter of nostalgia.
The legislation emerged after several automakers removed AM radio from certain electric vehicle models, citing interference from electric power systems. Companies including Tesla, Rivian, Volvo and others have either eliminated or limited AM radio in some EVs. The Alliance for Automotive Innovation, which represents most major automakers, has opposed the requirement. In congressional testimony last year, President and CEO John Bozzella argued that "analog AM radio does not contribute to motor vehicle safety" and requiring it as standard equipment "is not necessary to ensure public safety."
Under the bill, the U.S. Department of Transportation would be required to develop regulations ensuring AM radio remains available in new vehicles sold in the U.S. The measure would also bar automakers from charging consumers separately for AM radio access... While public discussion around the legislation has largely focused on emergency alerts and news access, some scholars say preserving AM radio also has implications for media diversity... "I think the media landscape is really overwhelmingly homogenized right now, and AM radio is important in many markets," [said Zachary McDowell, associate professor of communications at the University of Illinois Chicago]. "It's a space that still allows for all sorts of different voices that is still open and accessible."
The article also includes this quote from Rodney Gibbs, executive director of Heartland Signal, which operates a local talk radio station. "Despite the kind of shiny objects that digital media is, AM radio still has a viable and durable audience. It's a daily, unscripted, authentic conversation between the host and the listeners. You don't get that from broadcast television. You don't get that from digital media."
Read more of this story at Slashdot.
