iiinova — where your digital self keeps evolving

Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 22h

Building new habits is hard, especially when you live with ADHD. Here’s how I set myself up for success when I added to my online marketing task list. Subscribe to The Radical Marketer and get the full rundown in your inbox every Tuesday: www.theradicalmarketer.com/#/portal

Two Simpsons characters saying, "we've tried nothing and we're all out of ideas."

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 29/09/2026

You might have noticed some shifts in our message over the past several months, but now we’re making the subtext text: our new website is here!

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 23/09/2026

Ever notice how financial businesses all tend to look a certain way? You’ll see a lot of blues, or maybe “money” green. Stock photography and serif fonts? Probably. Corporate vibes? DEFINITELY. So, when Stages Planning Group told us they wanted our help to throw out that playbook, I was excited!

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 22/09/2026

If you're looking to move away from Airtable or Miro, be sure you're moving to a tool that fits what you, specifically, need most. More here: www.theradicalmarketer.com/the-impo…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 17/09/2026

If you're looking to move away from Airtable or Miro, be sure you're moving to a tool that fits what you, specifically, need most. Subscribe to The Radical Marketer and get the full rundown in your inbox every Tuesday: www.theradicalmarketer.com/#/portal

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 14/09/2026

Twitter is, supposedly, making a comeback. News started circulating recently that Tweet.app has opened its doors. This resurrection of Twitter is apparently run by an org independent of X, called Operation Bluebird, and founding membership begins at $20 a pop.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 08/09/2026

I know you have a lot to share and offer. If all of it is plastered across your homepage, your future clients will feel, well, a bit lost. When your website homepage is so busy that a new client can’t figure out where to go next, they won’t sit there puzzling it out.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 08/09/2026

Tweet.app looks like a promising resurrection of the old days of Twitter, but will it stick? More here: www.theradicalmarketer.com/is-the-n…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 03/09/2026

Oregon Pride in Business is keeping our skies bright with its inaugural Rainbow Expo! It'll be an awesome queer marketplace and a chance to connect with businesses who share your values--including us! Save the date and come join us Social Good Place for a delightful day of activity!

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 27/08/2026

When you ghost your email list, reaching out to re-engage your subscribers can feel awkward. We'll admit, we’ve dropped off the map with our email list more than once in our 10+ years of marketing. When you ghost your email list, it starts to feel a bit like that friend you meant to reach out to--

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 25/08/2026

Stressed about finding the perfect replacement for your favorite, soon-to-be-gutted online tools? Take a peek at a few possibilities. More here: www.theradicalmarketer.com/alternat…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 19/08/2026

“I don’t want to get bad reviews on Yelp because I’m spamming people.” That’s an actual quote I heard during a consultation–and it’s a valid concern. But, that’s also not actually what email marketing is about.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 11/08/2026

Bending Spoons just bought AirTable. What will you do when our favorite online tool gets sold? Subscribe to The Radical Marketer and get the full rundown in your inbox every Tuesday: www.theradicalmarketer.com/#/portal

Movie still of Obi-Wan Kenobi, with quoted text: "I felt a great disturbance in the force, as if millions of voices suddenly cried out in terror"

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 06/08/2026

ICYMI: AirTable just got bought by Bending Spoons, an Italian tech conglomerate, for $1.28 billion. The creators of tech tools are often hoping to make exactly that kind of deal, understandably. Who wouldn’t want to hand over what they’ve built, and walk away with enough cash to retire on?

Airtable sold for $1.28 billion... and they're definitely going to start charging you more.

Tech tools you rely on can get bought out at any time. This is often followed by massive layoffs, higher subscription prices, and stripped-down feature sets.

What can you do to protect your business ops?
Make sure you can export your data
Back up everything regularly
Start looking for alternative tools

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 05/08/2026

AI isn't “inevitable.” You don't need to worry about being “left behind” if you don’t learn to use AI. We, as a community, have the collective power to choose how we use (or in this case, don't use) AI. We’re allowed to weigh the costs and benefits of using AI, and make a choice for ourselves.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 29/07/2026

I feel like I say it more often now than I ever have: “we’re all just doing our best right now.” Just getting through the day already asks a lot out of us. For me, I’m out here trying to:

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 28/07/2026

As a team with neurodivergent energy running through our veins, we'd like to say this with our whole chest: Running an inclusive business or organization means serving our neighbors living with disability–and doing so with ALL the energy and resources we offer to our other clients.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 28/07/2026

Inbox AI has already become an annoyance at best, and a communications nightmare at worst. Is it also filing your marketing emails in the trash? More here: www.theradicalmarketer.com/is-inbox…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 23/07/2026

Carrying the hefty load of social media marketing is a cinch for us. And we carry it all so you don't have to!

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 22/07/2026

Are you annoyed at the AI popping up in your inbox offering to summarize your emails? Just wait until you hear about how it’s misinterpreting the emails YOU send to your audience. #AIEmailMarketing #AISummary

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 22/07/2026

Building an ethical business is certainly an uphill battle in this day and age. And while, we'll probably never be able to 100% align everything we do with our values, we’ll continue to give it our best shot. #BoutiqueMarketingAgency

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 21/07/2026

If the photos on your gallery page aren’t part of your portfolio, ask yourself, what value are they actually providing? #PortfolioWebsite

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 15/07/2026

Some folks are stressed that the SEO on their website might not continue to capture new audiences, now that Google is making a hard shift towards an AI-powered, chatbot-style search box.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 15/07/2026

It's pretty clear with the countless bills being proposed and new laws across the country that the rights and safety of trans folks are increasingly under threat. Our trans and queer neighbors really need our support right now. That's why we've selected Marie Equi Center as our Q3 benefit org.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 14/07/2026

In the age of AI, as small business owners, we're told how AI can take tasks off our plate, and supposedly do them better and faster than we can. #SmallBusinessOwnerLife #AIGeneratedContent

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 14/07/2026

Hey there! If you’re new here, I’m Sarah, the Creative Director at Upswept Creative. 👋 My team and I are here to be your friendly guides through the often complex and sometimes confusing world of online marketing. 💛

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 14/07/2026

Instagram content is now open to be used by Meta’s new AI image generator, Muse Image. Here’s how to turn that off. More here: www.theradicalmarketer.com/how-to-b…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 09/07/2026

If you’re looking for a typical online marketer, you should know what you’re getting into with me. 😉 I put people and community first. But I always leave room for fun (and snacks). #BoutiqueMarketingAgency #EthicalBusiness #SmallBusinessOwnerLife

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 08/07/2026

All of these photos are relevant to Upswept Creative. Couldn’t tell? Well, there’s a good reason for that: there’s no context as to why they’re relevant!

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 07/07/2026

We've lifted more than a few heavy projects in our time. Which is why carrying the hefty load of social media marketing is a cinch. And we carry it all so you don't have to! #SocialMediaManagementService

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 07/07/2026

Y'all, what’s your most “unpopular opinion” when it comes to social media marketing?

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 07/07/2026

Audiences are making values-based tech decisions. Do you want the audiences using trendy new tools? More here: www.theradicalmarketer.com/can-you-…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 30/06/2026

A little PSA for our nonprofit friends out there: if your ads are mysteriously being removed by Meta, it could be due to the so-called “political” nature of your content. #NonprofitSupport

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 30/06/2026

Our team had a lot of fun with this! Though some of us are rethinking our decision about cake or pie… 🤤 🍰 👇 How would you answer? Let us know in the comments. #UpsweptCreative #BoutiqueMarketingAgency #ThisOrThat

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 30/06/2026

There’s an unwanted guest hanging out in your inbox, and its name is “AI.” You’ve probably seen AI popping up in your emails, to offer email summaries, or even auto-generated responses.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 28/06/2026

Some lucky human just downloaded the Simplify + Sell Website Planner! Need help wrapping your brain around your next website? Get your free planner: www.upsweptcreative.com/get-our-web…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 26/06/2026

When you tell your designer that you want your new website or social content to “look professional,” what do you actually mean by that? The picture you have in your head when you think about a “professional” look could be wildly different from what your creative team has in mind.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 24/06/2026

There’s a time and a place for hamburger menus. Hint: it’s when you’re on your phone. #UpsweptCreative #WebsiteDesignAgency

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 23/06/2026

😎 Every summer, our Upswept team shifts our schedule to take off early on Fridays. It's a chance for us to get outside, take a moment to breathe, and enjoy the warm weather while it's here. #UpsweptCreative #PortlandOregon

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 23/06/2026

As the social media manager for Upswept and its clients, copywriting is part of my job. Fortunately, I love to write. But, writing doesn't always come easily for me. #UpsweptCreative #BoutiqueMarketingAgency

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 23/06/2026

Is a visibility challenge the kick in the butt you need to market more consistently? Could be! Will it get you results? It depends. More here: www.theradicalmarketer.com/do-visib…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 16/06/2026

Not necessarily boring or predictable, if your messaging is unique (and not AI-generated, heh). But consistency of brand and messaging certainly does call for being repetitive, at times!

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 16/06/2026

With Google searches making a hard shift to the AI-powered chatbot format, and online privacy concerns at the fore, an unlikely hero has emerged: DuckDuckGo. #AIPoweredSearch

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 16/06/2026

I'm changing things up, and you can help steer me in the most helpful direction. More here: www.theradicalmarketer.com/im-going…

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 16/06/2026

How do you avoid burnout as a working parent? Let me know when you figure that one out. 😜 #WorkingParents #MomBurnout

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 12/06/2026

Because of AI, a Google search is about to look a whole lot different. It wouldn’t hurt to do some housekeeping on your online presence, to make sure Google's new AI-driven search continues to show your website and offering to potential clients. #SearchEngineOptimization #GoogleAI

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 10/06/2026

Going viral doesn’t mean squat (see what I did there? 😜) if you don’t have a marketing plan set in place. Send this to your friend or colleague who still thinks going viral is a marketing plan.

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Your Go-To Marketing Nerds 🤓 @upsweptcreative.bsky.social · 09/06/2026

Juneteenth has become an all-too-important opportunity to give our time and focus to underserved Black communities. My team and I will be out of the office today as we reflect on and seek out ways to best support the Black community. #CommunitySupport #Juneteenth2026

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