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Unnati Narang

@unnati.bsky.social
191 followers 59 following 7 posts

Assistant Professor of Marketing @giesbusiness. I study mobile apps, mobility, and digital platforms. Big on Ed Tech/online learning. Dog & cat mom. @tamu grad.

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Reposted by Unnati Narang
Julian Reif @julianreif.bsky.social · 07/02/2024
I was asked recently for some textbook recommendations for improving metrics knowledge. Here are some of my favorites, feel free to chime in with additional ones below. #EconSky
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Unnati Narang @unnati.bsky.social · 02/02/2024
Come join us in the marketing area at @giesbusiness. Wonderful colleagues guaranteed! 😌 Open-rank tenure track position posted on this link: illinois.csod.com/ux/ats/careers…. Apply by March 8.
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Unnati Narang @unnati.bsky.social · 15/12/2023
Check out new research from my marketing colleague Frank Liu on how platforms may choose to tolerate fake sales and fake reviews by sellers or even make a fake endorsement to manipulate product attractiveness! Forthcoming at Marketing Science 🎉👇🏼 giesbusiness.illinois.edu/news/2023/12...
giesbusiness.illinois.edu
Buyer Beware: How to spot fake reviews, platform bias when holiday shopping online
Stay up to date on Gies College of Business. You can find recent news including alumni news, awards, and updates. Browse through the news catalog here!
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Unnati Narang @unnati.bsky.social · 14/12/2023
Teaching efforts often go unnoticed and opportunities to speak your mind freely can be rare — so I’m grateful that @PoetsAndQuants took the time to review my work, include me in their list, and seek and publish my reflections as a business faculty 👇🏼 poetsandquantsforundergrads.com/news/2023-be...
poetsandquantsforundergrads.com
2023 Best Undergraduate Professors: Unnati Narang, University of Illinois at Urbana-Champaign Gies C...
Congratulations to our 2023 class of the Best Undergraduate Business Professors.
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Unnati Narang @unnati.bsky.social · 14/12/2023
How a simple idea that consumers don’t line up in their risk of churn and their responsiveness to marketing interventions led to a cool paper that changed the way marketers think about churn. Listen now👇 podcasters.spotify.com/pod/show/hiw...
podcasters.spotify.com
Ep. 5 Harvard Business School's Eva Ascarza by How I Wrote This
Brett talks to Eva Ascarza about her paper “Retention Futility: Targeting High Risk Customers Might be Ineffective,” published in JMR in 2018. Eva is the Jakurski Family Associate Professor of B...
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Reposted by Unnati Narang
Bundesministerium für Wirtschaft und Energie @bundeswirtschaftsministerium.de · 02/11/2023
Der Terrorangriff der Hamas auf Israel ist jetzt bald 4 Wochen her. Vieles ist seitdem passiert, die öffentliche Debatte aufgeheizt und verworren. Im Video deshalb einige Gedanken von Vizekanzler und Minister Robert Habeck zur Einordnung und Differenzierung. youtu.be/ZBtAtsdco-8
youtu.be
Robert Habeck zu Israel und Antisemitismus
Der Terrorangriff der Hamas auf Israel ist jetzt bald vier Wochen her. Vieles ist seitdem passiert, die öffentliche Debatte aufgeheizt und verworren. Im Vide...
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Unnati Narang @unnati.bsky.social · 31/10/2023
Hosting a webinar on Gen AI and online learning platforms tomorrow 12pm ET. Sign up below 👇🏼 ivyexec.com/classes/the-...
ivyexec.com
The Impact of Generative Artificial Intelligence in Online Learning Platforms | Ivy Exec
The rapid growth of generative artificial intelligence (AI) technologies, such as ChatGPT, has led to both excitement and skepticism among academics and industry. 
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Unnati Narang @unnati.bsky.social · 30/10/2023
Letter by Israeli social psychologists reg. the war. Please read and share. docs.google.com/forms/d/e/1F...
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Reposted by Unnati Narang
Uma Karmarkar @umakarma.bsky.social · 11/10/2023
Hooray @kennethcwilbur.bsky.social is here! If you are interested in data science and marketing and a very smart person's thoughtful perspective, go follow him!
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Reposted by Unnati Narang
Jonathan Rosenthal @journalistjon.bsky.social · 12/10/2023
I have been struggling to articulate the complex emotions I've been feeling since Saturday morning as a Jew, a liberal/progressive, a believer that Palestinians and Jews have a right to a homeland, to safety and dignity. A thread (crosspost from X, so please ignore if you have seen it already) 1/
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