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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 19h

Sustainability reporting not as an exercise of producing beautiful reports but as accountability mechanisms focused on real impact 👇Thoughts by Sven Wiltink, Global Senior Director Sustainability, Radisson Hotel Group

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 28/09/2026

💬 How do you coordinate with external partners to ensure consistent implementation? Your commitment to accountability and transparency must also apply to external contributors, marketing agencies, content creators, and distribution partners.

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 28/09/2026

💬 What do you do when there is a lack of reliable data to substantiate your claim? Your team needs a central repository of permissible evidence to back up any sustainability messages used in your communication materials. Be sure this is kept up to date, and actively managed.

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 28/09/2026

💬 How are topics and themes organised for different campaigns, audiences and outlets? Make sure your team follows an organised system for segmenting and optimising content, so your sustainability messages are used consistently everywhere - with clarity, transparency and trustworthy evidence.

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 28/09/2026

💬 Who is responsible at each stage for quality assurance and compliance? Identify where key decisions regarding sustainability communication take place, and ensure clear accountability sits with the right people at each stage.

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 28/09/2026

💬What steps does your team go through - from generating ideas to publishing marketing materials? Know HOW your sustainability communication comes about, not just WHAT you say (or don’t say).

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 28/09/2026

𝗘𝗺𝗽𝗖𝗼 𝗶𝘀 𝗮𝗻 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 𝘁𝗼 𝗳𝗼𝗰𝘂𝘀 𝗺𝗼𝗿𝗲 𝗼𝗻 𝗴𝗿𝗲𝗮𝘁 𝘀𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 leveraging concrete actions and tangible benefits. 5 questions to ask to embed credible communication into our daily workflows, so we can 𝗰𝗼𝗻𝘁𝗶𝗻𝘂𝗲 𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝗰𝗼𝗺𝗽𝗲𝗹𝗹𝗶𝗻𝗴, 𝗲𝗻𝗴𝗮𝗴𝗶𝗻𝗴 𝘀𝘁𝗼𝗿𝗶𝗲𝘀 while ensuring ongoing compliance >>

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 19/08/2026

Throughout the last 1.5 yrs, together with our partner reCET, we've analysed numerous tourism marketing materials, developed tools and guidelines for credible sustainability communications, and supported hundreds of stakeholders on compliant AND compelling messaging. Key lessons on #EmpCo ...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/07/2026

#Tourism Food for Good: Co-Creating Sustainable Food Systems in Tourism 🗒️ Survey for those operating in the tourism food value chain (hotel, tour operator, restaurant, F&B supplier, etc.) or alongside it (by Aug 20th) 👉 www.untourism.int/circular-eco...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 06/07/2026

Got an uneasy feeling about your company's #climate strategy? Worried that what you're doing may not be enough? ASI Reisen, which recently rebuilt its climate strategy, encourages businesses to trust such instinct and explore these hard questions. 🌐 Case Study: www.trainingaid.org/case-study/c...

A tour guide with guests in a natural surrounding, with text on the image reading "Beyond Offsetting: Why ASI Reisen Rebuilt Its Climate Strategy from the Ground Up" (title of the case study).

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 12/06/2026

Today marks a major milestone for TrainingAid, as we wrap up our last edition of the #GSTCtraining online course we've guided for the last 10 years.

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/04/2026

Taste of Place Summit - Culinary Tourism Alliance 🗓️15-16 June 2026 📍Edmonton, AB, Canada 🌐 www.tasteofplace.ca/event/tops/h...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 27/03/2026

EmpCo-Richtlinie: Neue Anforderungen an die Nachhaltigkeitskommunikation im Tourismus (DTV Deutscher Tourismusverband e.V.) 🌐 www.nachhaltiger-tourismus.info/de/qualifizi... 👉 Q&A, Kurs und mehr www.trainingaid.org/roadmap

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 25/03/2026

European Sustainable Tourism Mobility Forum When: 09 June 2026 Where: Breda University of Applied Sciences Registration 👉 www.buas.nl/en/event/eur...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 20/03/2026

✈️Best way forward for aviation? 💬"We should phase out fossil fuels while at the same time embracing and scaling non fossil solutions, even if they are not perfect yet." 🌐 We Don't Have Time: app.wedonthavetime.org/posts/d0715e...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 20/03/2026

"Canadian-Caribbean Tourism Resilience Symposium: Co- Designing the Next Decade" 🗓️July 29th-30th, 2026 📍Hosted by George Brown’s Global Tourism Resilience and Crisis Management Centre www.georgebrown.ca/event/canadi...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 13/03/2026

Sustainable Tourism .... "OK, but HOW can I actually get started?", "What can that actually look like for ME?" For tourism professionals seeking to learn from real-life experience and to explore your own answers to those questions 👉Learn more & follow www.linkedin.com/posts/ayakoe...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 23/02/2026

#Sustainability is becoming a decisive factor in corporate travel procurement. This webinar on Wednesday (Feb 25th) shares insights from the latest HRS report "State of Sustainability in Corporate #Travel" 👉 Learn more & sign up corporate.hrs.com/resources/we...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 12/02/2026

February 17th is UN Global Tourism Resilience Day 🌐 Towards low carbon and climate resilient tourism - a virtual panel organized by the One Planet Network 👉 www.oneplanetnetwork.org/programmes/s... #tourism #climate #TourismResilience

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 10/02/2026

Is your tourism company's #sustainability communication credible, impactful and #greenwashing -free? Join us at #ITBBerlin for a short coffee chat to discuss your communication practices & where you need to take a closer look in light of new regulations. 👉 www.trainingaid.org/services/itb...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 03/02/2026

This year, again, we will be joining hashtag #ITBBerlin, and are looking forward to connecting in-person with partners and colleagues! #ITBBerlinConvention #Berlin #Connect #TrainingAid4Tourism #Tourism

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 29/01/2026

❌We should NOT treat making tourism better as a "trend"! -"a travel trend where tourists actively work to improve a destination's environment and community" -"The trend involves hands-on conservation activities" How we communicate matters.

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 22/01/2026

📖 A practical guide to creating and presenting neuroinclusive travel content (Lemongrass Marketing) 👉 www.lemongrassmarketing.com/insights/pra...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 21/10/2025

As the European Union pushes forward with its ambitious plan for carbon-neutral air travel, the continent’s major European airlines are expressing concerns. (Tourism Review) 🌐 www.tourism-review.com/european-air...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 15/10/2025

South Africa "Doing It For Tourism" campaign features handmade beaded bracelets crafted by local artisans, with the sales supporting small businesses and creating employment opportunities. www.satsa.com/news/r100-to... (SATSA)

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 14/10/2025

Job Opportunities by American Indian Alaska Native Tourism Association (AIANTA) 👉Community Navigator (5 project-based positions) 👉Education Support Specialist II Application deadline: October 31, 2025 Web: www.aianta.org/about-aianta... LinkedIn: www.linkedin.com/posts/americ...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 14/10/2025

Annual Travel Trend Report by Lemongrass is out, with important insights into subtle and significant shifts emerging in our industry. 🌐 Download report here www.lemongrassmarketing.com/about-us/tre...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 26/09/2025

📖Women’s voices in tourism research - edited by Antonia Correia and Sara Dolnicar Showcasing the many contributions that #women worldwide have made to #TourismResearch, while also serving as a mentoring platform for the future generations of researchers 🌐 uq.pressbooks.pub/tourismknowl...

Picture of the book cover, which consists of many faces of those who contributed to the book "Women's voices in tourism research"

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 26/09/2025

This year’s World Tourism Day theme on Sustainable Transformation highlights “investment in education & skills" as a solution. While the need is clear, the industry still faces a gap in appropriate opportunities. 👉More on effective people-centric training in tourism trainingaid.org/thoughts-tra...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/09/2025

#𝗪𝗲𝗡𝗮𝗧𝗼𝘂𝗿 𝗘𝗨 𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘀𝗮𝘁𝗶𝗼𝗻 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝗺𝗲 𝗳𝗼𝗿 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗠𝗮𝗻𝗮𝗴𝗲𝗿𝘀 𝗳𝗼𝗿 𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗗𝗲𝘀𝘁𝗶𝗻𝗮𝘁𝗶𝗼𝗻𝘀 Thrilled to be part of this project supporting a more sustainable future of tourism! 🌐 www.linkedin.com/posts/wenato...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/09/2025

A great opportunity for tourism industry professionals! GSTC #SustainableTourism Online Course ✅4-wk interactive training ✅Improve your sustainability skills in a flexible learning environment ✅Learn alongside GSTC experts & fellow sustainable tourism practitioners 👉 www.gstc.org/sustainable-...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/09/2025

Polar Bears International Polar Bears International is working to reduce human-polar bear conflict in Churchill, Manitoba - by promoting safety education and securing the town’s waste facility. adventuretravelconservationfund.org/polar-bear-s...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/09/2025

Asters Conservatoire d’Espaces Naturels de Haute Savoie The bearded vulture conservation plan in the French Alps focuses on 3 key goals: boosting population numbers, protecting birds from human-induced threats & educating outdoor recreationists adventuretravelconservationfund.org/bearded-vult...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/09/2025

Grand Staircase-Escalante National Monument, Utah, USA supporting a Tribally-led coalition to establish a formal governance structure that empowers Indigenous nations to co-steward Grand Staircase-Escalante National Monument adventuretravelconservationfund.org/grand-stairc...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/09/2025

Call to "adopt a project" by the Adventure Travel Conservation Fund (ATCF), helping transform conservation from an idea into action. ATCF is led by adventure and outdoor industry businesses committed to protecting threatened communities, cultures, and wild places Projects include🧵

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 09/09/2025

EXO Foundation Sustainability Awards - identifying, supporting and promoting exemplary projects helping drive sustainable practices across the tourism industry. 👉About: exofoundation.org/sustainabili... 👉2025 Award Ceremony on Oct 1st #SustainableTourism #Sustainability #Asia

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 09/09/2025

“We need resilience, and the green tax ensures that there are resources for our future." Hawaii is poised to be the first state in the U.S. to enact a green tax specifically on tourism. www.tourism-review.com/hawaii-intro...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 01/09/2025

Starting this week! A professional certificate course for tourism professionals seeking to deepen their knowledge of the GSTC global sustainable tourism standards. www.gstc.org/sustainable-... #SustainableTourism #Sustainability #OnlineCourse

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 21/07/2025

🔈Job opportunity in community tourism 💼Development Manager at Planeterra Foundation 🗓️Application deadline August 6, 2025 🌐https://docs.google.com/document/d/e/2PACX-1vRmrfCWtQ6drkyWuPziye0ud78C0eRlfQdVKf27hk88LEuiqhCE7AMP4t3KLXlTby0PQwXufY73l80N/pub

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 01/07/2025

#ItsaJourneyPodcast - A new sustainable travel podcast hosted by Holly Tuppen and Richard Hammond The first five episodes tackle the uncomfortable, complex, and often overlooked questions facing the travel industry as it strives to have a better impact on people and places. 👉 www.itsajourney.fm

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 25/06/2025

Don't just measure and report, but see the big picture! 💬 #KPIs are useful tools for tracking #sustainability progress - but only when understood in context. 💬Challenge the underlying belief that #nature is merely a resource. 👉https://www.hospitalitynet.org/viewpoint/125000251.html

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 05/06/2025

On this #WorldEnvironmentDay we are happy to (re) share the expert panel article we published last year, focused on Tourism and Solutions to Plastic Pollution, with examples of tourism organizations actively addressing plastic pollution. #BeatPlasticPollution 🌐 trainingaid.org/panel/touris...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 04/06/2025

Great insights from the State of the Food & Beverage Tourism Industry report by the World Food Travel Association. www.worldfoodtravel.org/annual-indus... Some lessons and calls to action👇👇👇

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 03/06/2025

GSTC Sustainable Tourism Online Course 🌱in-depth insights into sustainability practices 🌱real-life case studies of destinations and organisations turning words into concrete actions 🌱diverse group of professionals from around the world 🌐Upcoming edition (Jun-Jul) www.gstc.org/sustainable-...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 30/05/2025

Looking for jobs in sustainable tourism? Working on your career transition focused on sustainability? In our latest how-to guide, we are sharing tips, resources and advice for job seekers and career changers exploring opportunities related to sustainable tourism. trainingaid.org/how-to-guide...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 09/05/2025

The next #WeNaTour webinar will discuss the vital relationship between tourism and nature, and share lessons on how destinations can incorporate nature-positive approaches. 🌱 How can tourism be more nature-positive through regenerative approaches? 🗓️ Monday, 12th May 2025 ⏰ 10:30-12:30 CEST

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 06/05/2025

European Travel Commission: Destination of Sustainable Cultural Tourism Awards 🧭Theme: “Visitor Experiences and Authenticity for Sustainable, Smart and Resilient Cultural Tourism Destinations” 🗓️Apply by: May 15th 🌐Information: etc-corporate.org/news/applica...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 05/05/2025

🔈Webinar: What does cultural sustainability mean for destinations and communities? 🗓️May 7th 10:30-12:30 CEST 💡Good practices, destination examples & more 🌐Sign up: www.eventbrite.it/e/what-does-...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 24/04/2025

"Breaking barriers through Equality, Diversity and Inclusion in the tourism sector" Webinar on May 15th by PANTOUR (Pact for Next Tourism Generation Skills) 🌐 nexttourismgeneration.eu/webinar-15-m...

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TrainingAid | Sustainable Tourism Training @trainingaid.bsky.social · 02/04/2025

Booking decisions are and will continue to be influenced by benefits. Those who make buying decisions need to see the the tangible benefits of booking with you. So make sustainable choices a part of the benefits you offer, whether it’s about better taste, more fun, or more special feelings.

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