Tory Conference is underway. So what does the party’s current strategy look like?
We asked Lord Andrew Cooper, David Cameron’s former Director of Strategy, to take a look at Kemi Badenoch’s approach - drawing on ThinkLabour focus groups to examine how voters see the Conservatives today.
thinklabour.substack.com
The Tories Still Don’t Know Why They Lost
Lord Andrew Cooper, Former Conservative Director of Strategy