SwishComms @swishcomms.bsky.social · 10/05/2025Them: "Hey, I'm not a social media expert, but..." Social media manager: 021
SwishComms @swishcomms.bsky.social · 05/05/2025Marketing and Legal when it's time to "align" on the campaign. 021
SwishComms @swishcomms.bsky.social · 01/05/2025POV: Client approves the social content with no revisions. 000
SwishComms @swishcomms.bsky.social · 22/04/2025Me after responding 'Sounds good' to an email that ruined my day. 000
SwishComms @swishcomms.bsky.social · 01/04/2025When Legal approves the caption of your social post without a single edit. 011
SwishComms @swishcomms.bsky.social · 26/03/2025You share the 13th version of a social asset. The feedback you get from your client: 011
SwishComms @swishcomms.bsky.social · 12/03/2025Marketing, Day 1: "This job is so much fun!" Marketing, Year 3: "If one more person asks me to 'make it pop'..." 011
SwishComms @swishcomms.bsky.social · 06/03/2025Social media in 2025: If your post doesn't have a hook, a list, a mildly unhinged take and at least one ✨ completely unnecessary emoji ✨—did you even post? 011
SwishComms @swishcomms.bsky.social · 27/02/2025When a post from six months ago suddenly goes viral for no reason. 001
SwishComms @swishcomms.bsky.social · 21/02/2025Marketing is just sprinting from deadlines while budget cuts and last-minute changes chase you. 🏃💨 000
SwishComms @swishcomms.bsky.social · 21/02/2025Nothing haunts a PR pro more than: 👻 "Just a couple of small tweaks..." 👻 "Legal had a few minor edits." 👻 "Can we rework the angle slightly?" And just when you think it's done… "Attaching a new version with some additional thoughts." 💀💀💀 011
SwishComms @swishcomms.bsky.social · 18/02/2025Nothing screams "I work in marketing" like saying "I have capacity" and then finding yourself proofreading a 47-slide deck at 11 PM on a Sunday. 000
SwishComms @swishcomms.bsky.social · 17/02/2025McDonald's didn't need a product shot to make a great ad. They just needed one insight: hungry drivers = impatient drivers. 🚗 "Drive safe. Never hungry." Sell the feeling, not just the food. Because great branding isn't about showing your product, it's about owning a moment. 000
SwishComms @swishcomms.bsky.social · 11/02/2025Weeks of planning. Endless approvals. Marketing campaign launches. Client: "Okay, but what if…" Ah yes, the sacred tradition of post-launch creative genius. 010
SwishComms @swishcomms.bsky.social · 10/02/2025That brand that's always first with the memes but goes silent during the Super Bowl. Someone check on them! 010
SwishComms @swishcomms.bsky.social · 06/02/2025A brand marketer sees a narrative. A B2C marketer sees an experience. A B2B marketer sees a pipeline. A PPC marketer sees a conversion. A CMO sees projections. Too many marketers see a moving target. A CEO just wants to see the money. 001
SwishComms @swishcomms.bsky.social · 04/02/2025Hearing 'What do you think?' on Zoom while you're deep in a WhatsApp chat. 001
SwishComms @swishcomms.bsky.social · 30/01/2025The Jenga rule of copy: A sentence feels important the first time you write it. But here's the test: Take it out. Has the meaning collapsed? Or does the paragraph still stand? If nothing breaks, it wasn't necessary. 110
SwishComms @swishcomms.bsky.social · 28/01/2025Am I the only one? All day brain: Total creative block. Bedtime brain: Here's my 20 best ideas. 010
SwishComms @swishcomms.bsky.social · 27/01/2025Social media marketers justifying the ROI of their work. 001
SwishComms @swishcomms.bsky.social · 21/01/2025When you proofread your social post until your eyes cross, hit publish and then—boom—a typo appears. 😭😭😭 000
SwishComms @swishcomms.bsky.social · 03/01/2025Mood: Faking joy for the "Happy New Year!" emails while secretly crying over my overflowing inbox. 011
SwishComms @swishcomms.bsky.social · 02/01/2025When life gives you budget constraints, make brilliant ads. This billboard is funny. It’s relatable. And it shifts focus straight to the brand’s strengths. Great marketing doesn’t always need a big budget—it needs a big idea. Would this approach grab your attention? #FromMehToMemorable 010
SwishComms @swishcomms.bsky.social · 20/12/2024It’s the final countdown to Christmas and we’re wrapping up the year with a gift of creative inspiration. From clever simplicity to visual brilliance, these ads are proof that creativity shines brightest during the holidays. Which one’s your favorite?🎅 🚘Mercedes-Benz: A star that guides the way. 110
SwishComms @swishcomms.bsky.social · 19/12/2024🦈 There’s something more horrifying than sharks: no sharks. 🪽 More terrifying than vultures: no vultures. 🐍 More frightening than snakes: no snakes. WWF brilliantly flips fear on its head, showing that losing nature’s balance is far scarier than its presence. #FromMehToMemorable 010
SwishComms @swishcomms.bsky.social · 18/12/2024How do you illustrate the benefits of public transport in a graphic ad? Two folds and you’re done. This 'Traffic folding ad' turns a congested city into a smooth ride with just a crease—showing how we take up less space when we travel together. Simple, smart, and impactful. #FromMehToMemorable 000
SwishComms @swishcomms.bsky.social · 16/12/2024When your product does one thing perfectly, lean into it. Stabilo Boss? They highlight. And in this campaign, they highlight history’s overlooked heroines—literally. 📸 Black-and-white photos of moments when women were sidelined. 🖍️ A single yellow stroke to show what others missed. 120
SwishComms @swishcomms.bsky.social · 13/12/2024Maximus didn't walk into the gladiator arena with 'meh' energy, and neither should your content enter the social arena. He knew the crowd wanted more: 🎯 Bold moves. 👏 Memorable moments. 🔥 Something worth cheering for. The same goes for your content—make it stand out or risk being forgotten. 000
SwishComms @swishcomms.bsky.social · 12/12/2024Company social media missing shots like an airball? Struggling to make your marketing game-winning? Feel like you're stuck on the bench instead of dunking on your competition? We're here to assist you in turning every shot into a score. We'll help you dominate the court. 100