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Steven Sinofsky

@stevesi.xyz
2.9K followers 91 following 71 posts

Check out “Hardcore Software” my memoir of the PC era and my time at Microsoft. eBook, print, audio on Amazon or hardcoresoftware.substack.com

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Steven Sinofsky @stevesi.xyz · 16/03/2026
The x-ray glasses are fake. The dog poop is plastic. But the fake bullet hole stickers definitely look real.
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Reposted by Steven Sinofsky
Techmeme Chatter @chatter.techmeme.com · 12/01/2026
This post appeared under this Techmeme headline:
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Steven Sinofsky @stevesi.xyz · 11/01/2026
237. CES 2026 – “The Future Is Here” and “Innovators Show Up” #CES2026 Excited to offer up my observations and learning from the show. I walked around A LOT and tried to see everything so you don't have to. hardcoresoftware.learningbyshipping.com/p/237-ces-20...
hardcoresoftware.learningbyshipping.com
237. CES 2026 – “The Future Is Here” and “Innovators Show Up” #CES2026
This was a great show and if you spent enough time on the floor (I did so you don't have to), you could see it really did live up to both marketing taglines 📈💡🔮❤️
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Reposted by Steven Sinofsky
Techmeme @techmeme.com · 30/03/2025
A look at the new, open-source Model Context Protocol for connecting LLMs to data sources and why its success depends on overcoming middleware challenges (Steven Sinofsky/Hardcore Software) Main Link | Techmeme Permalink
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Steven Sinofsky @stevesi.xyz · 09/03/2025
Love this one from 1981 before IBM's launch. And that box on Dan/Bob ❤️ @harrymccracken.com
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Steven Sinofsky @stevesi.xyz · 26/02/2025
Apple’s Dictation System Transcribes the Word ‘Racist’ as ‘Trump’ ​ Summarize ​ The company said it was working to fix the problem after iPhone users began reporting the issue. www.nytimes.com/2025/02/25/t...
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Steven Sinofsky @stevesi.xyz · 27/01/2025
DeepSeek Has Been Inevitable and Here's Why (History Tells Us) hardcoresoftware.learningbyshipping.com/p/228-deepse...
hardcoresoftware.learningbyshipping.com
228. DeepSeek Has Been Inevitable and Here's Why (History Tells Us)
DeepSeek was certain to happen. The only unknown was who was going to do it. The choices were a startup or someone outside the current center of US AI leadership and innovation.
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Steven Sinofsky @stevesi.xyz · 13/01/2025
227. CES 2025: An Abundance of (AI) Experimentation hardcoresoftware.learningbyshipping.com/p/227-ces-20...
hardcoresoftware.learningbyshipping.com
227. CES 2025: An Abundance of (AI) Experimentation
CES proved a transition year with many established product lines showing incremental improvements or focusing on B2B areas and new product lines showing a rush to demonstrate their relevancy to AI.
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Steven Sinofsky @stevesi.xyz · 11/01/2025
TIP @techmeme.com x.com/stevesi/stat...
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Steven Sinofsky @stevesi.xyz · 09/01/2025
Check it out @harrymccracken.com
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Steven Sinofsky @stevesi.xyz · 07/01/2025
A lot of people at the Nvidia CES keynote. Largest public keynote I’ve experienced (2x my recollection of Xbox/NT/tablet at old Aladdin) Blackwell has 4000 TOPS
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Steven Sinofsky @stevesi.xyz · 22/12/2024
Apple Explores a Face ID Doorbell and Lock Device in Smart Home Push by @markgurman // Apple entering home security is very exciting (to me). It is an area that requires strong integration across components, not just a doorbell cam. 1/3 www.bloomberg.com/news/newslet...
bloomberg.com
Apple Explores a Face ID Doorbell and Lock Device in Smart Home Push
Also: Company ramps up work on turning AirPods into a health device.
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Steven Sinofsky @stevesi.xyz · 26/11/2024
On the Toll of Being a Disruptor. It is very easy to be disruptive, but being a disruptor is enormously difficult technically and emotionally hardcoresoftware.learningbyshipping.com/p/223-on-the...
hardcoresoftware.learningbyshipping.com
223. On the Toll of Being a Disruptor
It is very easy to be disruptive, but being a disruptor is enormously difficult technically and emotionally
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Steven Sinofsky @stevesi.xyz · 22/11/2024
Benedict Evans puts together a yearly slide deck looking broadly at the industry while diving in with specific numbers and a lot of charts (90 slides). It is always a gem. via @benedictevans This year is about AI (of course). It is super. ben-evans.com/presentations
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Steven Sinofsky @stevesi.xyz · 20/11/2024
🤔
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Steven Sinofsky @stevesi.xyz · 18/11/2024
DOJ Will Push Google to Sell Off Chrome to Break Search Monopoly bloomberg.com/news/article... // True insanityt. There's so little distribution advantage to web browsing. If there were then Edge would have succeeded. This is not about consumers or benefits but about penalties and politics.
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Reposted by Steven Sinofsky
Ilija Studen @istdn.bsky.social · 12/11/2024
I'm halfway through Hardcore Software by @stevesi.bsky.social‬. It's a lengthy one, but I'm really enjoying it and would not mind if it was twice as long. #books
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Steven Sinofsky @stevesi.xyz · 04/06/2023
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Steven Sinofsky @stevesi.xyz · 04/06/2023
Caturday
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Steven Sinofsky @stevesi.xyz · 25/05/2023
View out my side window going through a parking lot.
Photo taken from drivers seat of car looking out passenger side window. There is an enormous truck where the bottom of front grill is above the side window.
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Steven Sinofsky @stevesi.xyz · 24/05/2023

Square profile picture
Peacock
@peacock
I know you’re all very disappointed, but I will *not* be dropping the first half of my name any time soon 👀
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Steven Sinofsky @stevesi.xyz · 24/05/2023
A recent thread on how productivity evolves with GPT, especially given Adobe new this week. Features are additive&make more creators. Domain experts remain&go on to do more advanced work. Ppl up-leveled, not fired. medium.learningbyshipping.com/ai-ch…
medium.learningbyshipping.com
AI, ChatGPT, and Bing…Oh My
And Sydney too. Consolidating some thoughts on an exciting two weeks of surprises, advances, and retreats in AI.
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Steven Sinofsky @stevesi.xyz · 17/05/2023
206. On Congressional Hearings On Artificial Intelligence (May 2023) open.substack.com/pub/hardcoresoftw…
open.substack.com
206. On Congressional Hearings On Artificial Intelligence (May 2023)
Follow the science…fiction?
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Steven Sinofsky @stevesi.xyz · 13/05/2023
Going to a yoga class with an all Taylor Swift playlist. AMA. 🙏
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Steven Sinofsky @stevesi.xyz · 11/05/2023
Bard adding dark mode is one thing. Announcing it as a top line feature is something different entirely.
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Steven Sinofsky @stevesi.xyz · 09/05/2023
I just put a new screen protector on my phone with a result of no bubbles and no dust. AMA. Gonna rest now.
Box of screen protectors.
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Steven Sinofsky @stevesi.xyz · 07/05/2023
A 3d graph of “internet” traffic in the US in sept 1991. Each white line is 100GB or about 20 of todays streaming households represented. There were a total of 500,000 computers on the entire internet. via book “InfoCulture”.
This computer-generated map shows Internet traffic for the month of September 1991.
White lines represent 100 billion bytes of data; purple lines represent zero bytes.
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Steven Sinofsky @stevesi.xyz · 07/05/2023
Attack!
Cat inside apartment with bird outside flying away. Cat scared away the bird.
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Steven Sinofsky @stevesi.xyz · 05/05/2023
Some excerpts from a June 1997 Wired magazine article with punditry/predictions for “saving” Apple that was in dire shape. substack.com/profile/6628468-steven…
Apple Pray. Magazine cover.
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Steven Sinofsky @stevesi.xyz · 05/05/2023
New social platform so need to get this out there to set the tone correctly. ST:TOS >> ST:TNG
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Steven Sinofsky @stevesi.xyz · 04/05/2023
Cake.
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Steven Sinofsky @stevesi.xyz · 02/05/2023
Exciting new…acronym from Jim Cramer.
Introducing M.A.M.A. Microsoft Alphabet Meta Amazon
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Steven Sinofsky @stevesi.xyz · 01/05/2023
Photographer Tried to Get His Photos Removed from AI traoning vice.com/en/article/pkapb7/a-photog… // I thought for sure this loophole of not saving the photos would be employed to skirt copyrights. Here it is.
vice.com
A Photographer Tried to Get His Photos Removed from an AI Dataset. He Got an Invoice Instead.
A German stock photographer tried to get his photos removed from the AI-training LAION dataset. Lawyers replied that he owes $979 for making an unjustified copyright claim.
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Steven Sinofsky @stevesi.xyz · 01/05/2023
The Diplomat on Netflix is so so good!
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Steven Sinofsky @stevesi.xyz · 01/05/2023
In all recipes the cook is the invisible ingredient.
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Steven Sinofsky @stevesi.xyz · 29/04/2023
Seattle spring.
Closeup is the Red flowers in the foreground with the Seattle smith Tower in the background out of focus.
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Steven Sinofsky @stevesi.xyz · 29/04/2023
When an innovation hits the market and/or an scale player enters an known market, there's a predictable pattern. Generally the press focuses on scale and what scale players will do to either dominate with their entry or by using their assets. What happened on August 12 1981? 1/
Original IBM pc
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Steven Sinofsky @stevesi.xyz · 28/04/2023
If I want to be a cool kid on this platform what TLD is cool? steven.social stevesi.ai stevesi.net stevesi.org stevesi.xyz sinofsky.ai sinofsky.blog sinofsky.co sinofsky.co.uk sinofsky.com sinofsky.io sinofsky.net sinofsky.org sinofsky.uk sinofsky.xyz sinofsky.yoga
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Steven Sinofsky @stevesi.xyz · 28/04/2023
Does anyone know the verification procedure for this app? ☑️
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Steven Sinofsky @stevesi.xyz · 28/04/2023
Test. Test. Testing 1 2…
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