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The Adman

@simeyd.bsky.social
174 followers 123 following 891 posts

London Adman Find me on LinkedIn linkedin.com/in/simonderungs/

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The Adman @simeyd.bsky.social · 4h
Ring of fire. These ads for Batchelors Vindaloo Super Noodles are the very definition of toilet humour. simeyd.substack.com/p/ring-of-fi...
simeyd.substack.com
Ring of fire
These ads for Batchelors Vindaloo Super Noodles are the very definition of toilet humour.
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The Adman @simeyd.bsky.social · 01/10/2026
RIP Dame Esther Rantzen. substack.com/@simeyd/note...
substack.com
THE BEST ADS IN THE WORLD (@simeyd)
Very sad to hear that Dame Esther Rantzen has passed away. To most Brits, Rantzen was a national treasure, a beloved broadcaster, charity worker and fierce advocate for the vulnerable, using her publ...
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The Adman @simeyd.bsky.social · 01/10/2026
The poor man’s sports car. This 1970s campaign for the Triumph Spitfire appealed to cash-strapped sports car enthusiasts. simeyd.substack.com/p/the-poor-m...
simeyd.substack.com
The poor man’s sports car
This 1970s campaign for the Triumph Spitfire appealed to cash-strapped sports car enthusiasts.
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The Adman @simeyd.bsky.social · 30/09/2026
Gas pains? This super-simple Volkswagen ad from 1979 seems extremely topical in today’s economic climate. simeyd.substack.com/p/gas-pains?...
simeyd.substack.com
Gas pains?
This super-simple Volkswagen ad from 1979 seems extremely topical in today’s economic climate.
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The Adman @simeyd.bsky.social · 29/09/2026
French poster for Singer sewing machines, late 19th century. Designed by French artist and illustrator Joseph Charles Thor (who signed his work simply as "Thor")
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The Adman @simeyd.bsky.social · 29/09/2026
Sleep like a baby. A lovely print campaign for an Indonesian mattress brand that captures the ultimate benefit of the brand in a simple visual. simeyd.substack.com/p/sleep-like...
simeyd.substack.com
Sleep like a baby
A lovely print campaign for an Indonesian mattress brand that captures the ultimate benefit of the brand in a simple visual.
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The Adman @simeyd.bsky.social · 28/09/2026
Brilliant marketing? 🤢
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The Adman @simeyd.bsky.social · 28/09/2026
Happy birthday Google. It took twelve years for the search engine, which just celebrated its 28th birthday, to run its first ad. simeyd.substack.com/p/happy-birt...
simeyd.substack.com
Happy birthday Google
It took twelve years for the search engine, which just celebrated its 28th birthday, to run its first ad.
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The Adman @simeyd.bsky.social · 27/09/2026
The modern cowboy. This 2001 as helped transform the image of Wrangler to instill the spirit of the “modern cowboy”. simeyd.substack.com/p/the-modern...
simeyd.substack.com
The modern cowboy
This 2001 as helped transform the image of Wrangler to instill the spirit of the “modern cowboy”.
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The Adman @simeyd.bsky.social · 25/09/2026
Happy birthday Ronnie. Ronnie Barker, who would have been 97 years old today, was a British comedy genius, national treasure, and star of some fun ads. simeyd.substack.com/p/happy-birt...
simeyd.substack.com
Happy birthday Ronnie
Ronnie Barker, who would have been 97 years old today, was a British comedy genius, national treasure, and star of some fun ads.
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The Adman @simeyd.bsky.social · 24/09/2026
They were only (cough) students. This print campaign for Ricola cough sweets from the Miami Ad School understandably won a bunch of awards. simeyd.substack.com/p/they-were-...
simeyd.substack.com
They were only (cough) students
This print campaign for Ricola cough sweets from the Miami Ad School understandably won a bunch of awards.
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The Adman @simeyd.bsky.social · 23/09/2026
Good to know.
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The Adman @simeyd.bsky.social · 23/09/2026
Giving the cowboy the boot. How Wrangler stripped the denim brand back to primal instinct, and it won them a Cannes Press Grand Prix. simeyd.substack.com/p/ditch-the-...
simeyd.substack.com
Ditch the cowboy
How Wrangler stripped the denim brand back to primal instinct, and it won them a Cannes Press Grand Prix.
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The Adman @simeyd.bsky.social · 22/09/2026
First ever UK TV commercial. 71 years ago today, commercial TV began in the UK with this refreshing ad for Gibbs SR. simeyd.substack.com/p/first-ever...
simeyd.substack.com
First ever UK TV commercial
Over 70 years ago, commercial TV began in the UK with this refreshing ad for Gibbs SR.
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The Adman @simeyd.bsky.social · 21/09/2026
“Should’ve goneth to Specsavers” Brilliant topical ad from Specsavers as the Bayeux Tapestry is exhibited in the UK.
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The Adman @simeyd.bsky.social · 21/09/2026
Today is World Alzheimer’s Day. This award-winning short film was created for the Alzheimer’s Society to highlight the impact of the disease on both patients and their loved ones. simeyd.substack.com/p/the-wait-8...
simeyd.substack.com
The Wait
This award-winning short film was created for the Alzheimer’s Society to highlight the impact of the disease on both patients and their loved ones.
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The Adman @simeyd.bsky.social · 20/09/2026
Da Da Da. This ridiculously catchy ad for VW in the US helped the car marque appeal to younger drivers. simeyd.substack.com/p/da-da-da?r...
simeyd.substack.com
Da Da Da
This ridiculously catchy ad for VW in the US helped the car marque appeal to younger drivers.
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The Adman @simeyd.bsky.social · 19/09/2026
Wardrobe malfunction. Canal+ ads have a rich history of incredible storytelling, and this one really blows the bloody doors off. simeyd.substack.com/p/wardrobe-m...
simeyd.substack.com
Wardrobe malfunction
Canal+ ads have a rich history of incredible storytelling, and this one really blows the bloody doors off.
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The Adman @simeyd.bsky.social · 19/09/2026
"All the energy you'll ever need" 2006 Agency: TBWA Paris
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The Adman @simeyd.bsky.social · 18/09/2026
Elbows up
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The Adman @simeyd.bsky.social · 18/09/2026
“Sweet child, you’re on the way” This fabulous 2015 ad for Fibre One managed to turn a message about digestive bloating into a sweet emotional story about a happy couple. simeyd.substack.com/p/sweet-chil...
simeyd.substack.com
“Sweet child, you’re on the way”
This fabulous 2015 ad for Fibre One managed to turn a message about digestive bloating into a sweet emotional story about a happy couple.
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The Adman @simeyd.bsky.social · 17/09/2026
A brilliant second class ad. Directed by the legendary Joe Sedelmaier, this airline ad successfully reframes the conversation about ‘cheap’ travel. simeyd.substack.com/p/a-brillian...
simeyd.substack.com
A brilliant second class ad
Directed by the legendary Joe Sedelmaier, this airline ad successfully reframes the conversation about ‘cheap’ travel.
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The Adman @simeyd.bsky.social · 16/09/2026
Happy Mexican Independence Day 🇲🇽 On this day, let’s remember this brilliant campaign, created to raise awareness of the systematic murder of journalists in Mexico. simeyd.substack.com/p/happy-mexi...
simeyd.substack.com
Happy Mexican Independence Day 🇲🇽
On this day, let’s remember this brilliant campaign, created to raise awareness of the systematic murder of journalists in Mexico.
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The Adman @simeyd.bsky.social · 15/09/2026
All fingers and thumbs. This 2015 ad for Google’s Android was a cute film with a simple anti-Apple competitive message. simeyd.substack.com/p/all-finger...
simeyd.substack.com
All fingers and thumbs
This 2015 ad for Google’s Android was a cute film with a simple anti-Apple competitive message.
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The Adman @simeyd.bsky.social · 14/09/2026
"Don't judge too quickly” This campaign from mortgage lender Ameriquest was arguably too successful. simeyd.substack.com/p/dont-judge...
simeyd.substack.com
"Don't judge too quickly”
This campaign from mortgage lender Ameriquest was arguably too successful.
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The Adman @simeyd.bsky.social · 13/09/2026
Is this the cutest ad of all time? How Google’s Android turned tech fragmentation into a masterclass in cuteness. simeyd.substack.com/p/is-this-th...
simeyd.substack.com
Is this the cutest ad of all time?
How Google’s Android turned tech fragmentation into a masterclass in cuteness.
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The Adman @simeyd.bsky.social · 12/09/2026
“So easy a caveman can do it” GEICO’s “Cavemen” campaign proved that even insurance advertising can be wildly popular. Just don’t get carried away! simeyd.substack.com/p/so-easy-a-...
simeyd.substack.com
Cavemen
GEICO’s “Cavemen” campaign proved that even insurance advertising can be wildly popular. Just don’t get carried away!
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The Adman @simeyd.bsky.social · 11/09/2026
“How happy can a chubby girl be?” This 1958 ad pretty much captures how times have changed. Particularly as it’s promising to make girls aged 6 to 16 “look slimmer”. 6 years old!!?? #advertising
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The Adman @simeyd.bsky.social · 10/09/2026
Advertising that saves lives. This 2022 British campaign for the Campaign Against Living Miserably delivers a gut punch...and saved lives (really). simeyd.substack.com/p/advertisin...
simeyd.substack.com
Advertising that saves lives
This 2022 British campaign for the Campaign Against Living Miserably delivers a gut punch...and saved lives (really).
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The Adman @simeyd.bsky.social · 09/09/2026
‘Ology Almost 40 years later and this ad for BT still regularly tops the popularity charts. simeyd.substack.com/p/ology?r=92...
simeyd.substack.com
‘Ology
Almost 40 years later and this ad for BT still regularly tops the popularity charts.
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The Adman @simeyd.bsky.social · 08/09/2026
Nasty smells? How Colgate turned brand extension into brand over-extension before finding a campaign with teeth. simeyd.substack.com/p/nasty-smel...
simeyd.substack.com
Nasty smells?
How Colgate turned brand extension into brand over-extension before finding a campaign with teeth.
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The Adman @simeyd.bsky.social · 07/09/2026
The Good Good ad that's bad bad. A short lesson in how to turn a little digital ad into a huge problem. simeyd.substack.com/p/the-bad-ba...
simeyd.substack.com
The bad bad Good Good ad
A short lesson in how to turn a little digital ad into a huge problem.
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The Adman @simeyd.bsky.social · 06/09/2026
Maria Teresa de Filippis. The first ever woman to race in Formula 1 was immortalised in this 2011 ad for Swiss bank UBS. simeyd.substack.com/p/maria-tere...
simeyd.substack.com
Maria Teresa de Filippis
The first ever woman to race in Formula 1 was immortalised in this 2011 ad for Swiss bank UBS.
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The Adman @simeyd.bsky.social · 05/09/2026
Happy birthday Freddie. On Freddie Mercury’s 80th birthday, we remember how one advertiser brought his image and music to life. simeyd.substack.com/p/happy-birt...
simeyd.substack.com
Happy birthday Freddie
On Freddie Mercury’s 80th birthday, we remember how one advertiser brought his image and music to life.
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The Adman @simeyd.bsky.social · 04/09/2026
“Bad dog” This 2012 ad for the Volkswagen Jetta proves that the best way to promote a product feature is to be entertaining. simeyd.substack.com/p/bad-dog?r=...
simeyd.substack.com
“Bad dog”
This 2012 ad for the Volkswagen Jetta proves that the best way to promote a product feature is to be entertaining.
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The Adman @simeyd.bsky.social · 02/09/2026
Back to school. This fun ad for Staples proves that tactical retail ads don’t have to be dull. simeyd.substack.com/p/back-to-sc...
simeyd.substack.com
Back to school
This fun ad for Staples proves that tactical retail ads don’t have to be dull.
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The Adman @simeyd.bsky.social · 01/09/2026
I haven’t got a clue. One of Britain’s most successful comedy radio shows teaches us a lesson in advertising creativity. simeyd.substack.com/p/i-havent-g...
simeyd.substack.com
I haven’t got a clue
One of Britain’s most successful comedy radio shows teaches us a lesson in advertising creativity.
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The Adman @simeyd.bsky.social · 31/08/2026
“Get back to the table” IKEA France’s entertaining campaign tells us that most life choices are made at the table...so you’d better be there. simeyd.substack.com/p/get-back-t...
simeyd.substack.com
“Get back to the table”
IKEA France’s entertaining campaign tells us that most life choices are made at the table...so you’d better be there.
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The Adman @simeyd.bsky.social · 30/08/2026
This is my favourite poster today. Two days after a US president signed an executive order renaming one of the Great Lakes, Ontario's premier Doug Ford put up a sign. substack.com/@simeyd/note...
substack.com
THE BEST ADS IN THE WORLD (@simeyd)
This is my favourite poster today. Two days after a US president signed an executive order renaming one of the Great Lakes, Ontario's premier Doug Ford put up a sign. Not a statement. Not a press co...
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The Adman @simeyd.bsky.social · 30/08/2026
A Tale of Two Totes. When a luxury fashion house released a tote bag that bore a striking resemblance to IKEA's iconic blue bag, the flatpack retailer saw an opportunity. simeyd.substack.com/p/a-tale-of-...
simeyd.substack.com
A Tale of Two Totes
When a luxury fashion house released a tote bag that bore a striking resemblance to IKEA's iconic blue bag, the flatpack retailer saw an opportunity.
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The Adman @simeyd.bsky.social · 29/08/2026
Missed calls. How Sweden’s biggest telecom provider proved a big company can still have a big heart. simeyd.substack.com/p/missed-cal...
simeyd.substack.com
Missed calls
How Sweden’s biggest telecom provider proved a big company can still have a big heart.
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The Adman @simeyd.bsky.social · 28/08/2026
Lipsmackin’ thirstquenchin’... Could this be the greatest strapline of all time? simeyd.substack.com/p/lipsmackin...
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The Adman @simeyd.bsky.social · 27/08/2026
Throwing a sickie. This fun Norwegian as for Telenor’s 3G mobile phone service shows how dodging your boss just got a whole lot harder. simeyd.substack.com/p/sickie?r=9...
simeyd.substack.com
Sickie
This fun Norwegian as for Telenor’s 3G mobile phone service shows how dodging your boss just got a whole lot harder.
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The Adman @simeyd.bsky.social · 26/08/2026
Find the good in everybody. RIP Dolly x simeyd.substack.com/p/find-the-g...
simeyd.substack.com
Find the good in everybody
RIP Dolly x
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The Adman @simeyd.bsky.social · 26/08/2026
RIP Dolly
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The Adman @simeyd.bsky.social · 25/08/2026
Noooooo!!!!! substack.com/@simeyd/note...
substack.com
THE BEST ADS IN THE WORLD (@simeyd)
Noooooo!!!!! We just lost one of the very best people on the planet. Dolly Parton, the wonderful, beloved "Queen of Country" has passed away. Born into deep poverty in the Great Smoky Mountains of T...
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The Adman @simeyd.bsky.social · 25/08/2026
More cowbell! A simple, stupid, brilliant idea that led to one of the greatest comedy sketches of all time. simeyd.substack.com/p/more-cowbe...
simeyd.substack.com
More cowbell!
A simple, stupid, brilliant idea that led to one of the greatest comedy sketches of all time.
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The Adman @simeyd.bsky.social · 25/08/2026
Over the rainbow. “Emily's Oz”: the ad built entirely from one girl's imagination. simeyd.substack.com/p/over-the-r...
simeyd.substack.com
Over the rainbow
“Emily's Oz”: the ad built entirely from one girl's imagination.
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The Adman @simeyd.bsky.social · 24/08/2026
Belly Button Face. This 2002 Giffarine ad by BBDO Bangkok won Thailand's first Cannes Gold Lion and helped establish the unique "Thaivertising" style. simeyd.substack.com/p/belly-butt...
simeyd.substack.com
Belly Button Face
This 2002 Giffarine ad by BBDO Bangkok won Thailand's first Cannes Gold Lion and helped establish the unique "Thaivertising" style.
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The Adman @simeyd.bsky.social · 23/08/2026
As Trump blows up the relationship with the US's closest ally, let's remember this recent ad by Ontario, ressurecting the ghost of Ronald Reagan. substack.com/profile/1523...
substack.com
THE BEST ADS IN THE WORLD (@simeyd)
So Trump’s attacks on the US’s once-closest ally continues, as trade negotiations collapsed on Friday triggering an immediate trade war. Carney said he suspended the talks because the American side h...
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