iiinova — where your digital self keeps evolving

Paul Shapiro @shapiro.bsky.social · 21/03/2026

(Also interested in exploitations of empathy, anger, and other emotions may be used as an accelerant)

Paul Shapiro @shapiro.bsky.social · 21/03/2026

I hypothesize that there’s been a change in this direction, and that inoculating against big grand, conspiracy theories is harder to achieve because world views are crafted over time. Any research around this idea or similar ideas? I’d love to read more!

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Paul Shapiro @shapiro.bsky.social · 21/03/2026

And so one and so forth. So you create a long standing environment where you could believe the more extreme claim that vaccines cause autism.

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Paul Shapiro @shapiro.bsky.social · 21/03/2026

For example, what if over 10 years we feed the ideas that vaccines cause autism, with smaller ideas: 1) the pharmaceutical companies behind the vaccines have nefarious intents (all with micro stories and examples) 2) that other medications in select cases have causes negative effects in pops

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Paul Shapiro @shapiro.bsky.social · 21/03/2026

@profsanderlinden.bsky.social Hi professor. I just finished your book Foolproof, and immediately became interested in the idea of micro long-term, sustained false narratives to support a larger piece of fake news.

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Reposted by Paul Shapiro

Hetan Shah @hetanshah.bsky.social · 14/03/2026

Tricking AI chatbots by lying about hot dogs sounds fun! Now read about a Russian operation with an annual publishing rate of at least 3.6 million pro-Russia articles. It is not designed for access by human eyes which implies it is there to influence AI chatbots thebulletin.org/2025/03/russ...

Despite its growth-including on the social media platforms X (Twitter), Telegram, the Russian-based VK, and Bluesky-the network remains user-unfriendly across all domains and subdomains. For example, it has no search function, a generic navigation menu, and dysfunctional scrolling on many sites and pages. Webpage layout issues and obvious mistranslations persist on the network's sites as well, contributing to appearances that the network is not primarily intended for human consumption. Given what appears to be its small human audience and the massive footprint of the network, we believe the network isn't targeting humans, but an automated audience: web crawlers involved with search engine optimization and scraping algorithms that collect data for training datasets such as those used for large language models.
This targeting strategy is a stark departure from other pro-Russia information operations, and one with serious social, political, and technological consequences for the world.

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Paul Shapiro @shapiro.bsky.social · 25/04/2025

Don’s consume political or news content online without reading this book www.goodreads.com/book/show/38...

goodreads.com

LikeWar: The Weaponization of Social Media

Social media has been weaponized, as state hackers and …

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Paul Shapiro @shapiro.bsky.social · 24/04/2025

I won’t stop saying thank you to AI to save OpenAI money.

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Paul Shapiro @shapiro.bsky.social · 16/04/2025

I just added obfuscation to the prompt in the URL

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Paul Shapiro @shapiro.bsky.social · 15/04/2025

With the 4chan hack, I’m really hoping we find out who this Q guy is 😂 Definitely a neck beard in his mommy’s basement.

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Paul Shapiro @shapiro.bsky.social · 15/04/2025

Um, built something today. Got frustrated not being able to send a Let Me Chat GPT That For You link. So I give you… letmegptthat.xyz

letmegptthat.xyz

Let Me ChatGPT That For You

Why are you asking me? Let Me ChatGPT That For You.

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Paul Shapiro @shapiro.bsky.social · 12/04/2025

Chag Pesach sameach! L'Shana Haba'ah B'Yerushalayim. Hosting my first Seder :)

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Paul Shapiro @shapiro.bsky.social · 04/04/2025

Anyone playing with prompt injections for SEOish purposes? 😅

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Paul Shapiro @shapiro.bsky.social · 24/03/2025

ChatGPT autosuggest results are very different with Search enabled than with it disabled. The former is much more long tail for some reason.

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Reposted by Paul Shapiro

Andy Simpson @andyjsimpson.uk · 20/03/2025

🧐 Mind mapping comes to NotebookLM Plus, perfect for content ideation... #NotebookLM #ContentCreation

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Reposted by Paul Shapiro

Bluesky @bsky.app · 20/03/2025

We 💙 links! Starting this week, we've made it even easier for newsrooms and more to track how much traffic Bluesky is sending to their sites. For those setting up analytics, Bluesky's referrer is go.bsky.app.

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Reposted by Paul Shapiro

Lily Ray 😏 @lilyray.nyc · 20/03/2025

Right? I’m still not over this one

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Paul Shapiro @shapiro.bsky.social · 19/03/2025

Are you sure that’s paint? I’m a little concerned it may not be.

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Paul Shapiro @shapiro.bsky.social · 17/03/2025

Well it’s certainly important that it’s accurate, but I’m very shocked they are finding this many errors in search backed LLMs.

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Paul Shapiro @shapiro.bsky.social · 13/03/2025

That’s helpful too actually. My team at Uber built an internal tool and the SEM team are my other users.

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Paul Shapiro @shapiro.bsky.social · 13/03/2025

It’s helpful that you specified editorial

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Paul Shapiro @shapiro.bsky.social · 13/03/2025

you do in-house SEO, I’d like to know, how often do you perform keyword research? Answers with specifics are appreciated 🙏

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Paul Shapiro @shapiro.bsky.social · 08/03/2025

Is anyone I know paying for Proxy by Convergence AI?

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Paul Shapiro @shapiro.bsky.social · 07/03/2025

Our rep dropped the ball hard then

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Paul Shapiro @shapiro.bsky.social · 07/03/2025

Oh really? It wasn’t available the last time I looked. It was only whether it AIO was triggered or not before.

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Paul Shapiro @shapiro.bsky.social · 07/03/2025

That’s very similar to what I’m doing. I’m taking the keywords I’m tracking in ziptie and extracting the URLs, looking in our analytics tables for the URLs from ziptie with text fragments, then subtracting out some traffic from PAAs and Featured snippets using STAT data—thus “triangulation”.

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Paul Shapiro @shapiro.bsky.social · 07/03/2025

I’m amazed no one is talking about Reddit’s GenAI play, Reddit Answers www.reddit.com/answers/EDA5...

reddit.com

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Paul Shapiro @shapiro.bsky.social · 06/03/2025

Meh. That only accounts for a portion of URLs, but if it’s the best we got, it’s the best we got

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Paul Shapiro @shapiro.bsky.social · 06/03/2025

Anyone found a good solution to tracking AI Overview clicks? I have an approach that is so-so that involves triangulating URLs with text fragments.

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Paul Shapiro @shapiro.bsky.social · 05/03/2025

Sharing this in light of what’s going on with Ukraine and Russia. Much of modern antisemitism has its roots in Soviet propaganda. And even today, it gets weaponized in the war in Ukraine. Length US Report: www.state.gov/wp-content/u... Recent example: www.kyivpost.com/post/48131

state.gov

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Paul Shapiro @shapiro.bsky.social · 02/03/2025

Playtesting the 2-player variant of my trick taking game. Feels nice.

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Paul Shapiro @shapiro.bsky.social · 28/02/2025

He didn’t. That meeting was one of the craziest shit shows I’ve ever seen. Putin owns Trump.

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Paul Shapiro @shapiro.bsky.social · 28/02/2025

@antonshulke.bsky.social Totally agree with you on Fridman. This is a disgusting take.

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Reposted by Paul Shapiro

Nick Bentley Makes Games @nickbentley.bsky.social · 01/01/2025

Playtesters often inaccurately diagnose the reasons for their bad experiences. There are two factors driving this (that I know of), which exacerbate each other: 🎲✂️🧵(1/6)

Tabletop game design tip of the day: take playtester experiences at face value. Don't take playtester explanations of those experiences at face value.

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Paul Shapiro @shapiro.bsky.social · 26/02/2025

Oh shit. Yeah, I’m really wrong on this one.

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Paul Shapiro @shapiro.bsky.social · 26/02/2025

I saw that and thought he was being an arrogant asshole—like call me a Nazi? Look at me I’m Nazi (but not serious). The ADL thought the salute wasn’t an sig heil, but condemned the follow-up remarks, which is in line how I originally viewed it. Of course, I’m questioning it now.

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Paul Shapiro @shapiro.bsky.social · 26/02/2025

Yeah, I think almost exclusively about the holocaust. The whole fascism thing is a secondary aspect. Although, in reality it’s not mutually exclusive. But calling someone a Nazi means to me they are someone who wants to genocide me.

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Paul Shapiro @shapiro.bsky.social · 26/02/2025

Up until a moment ago, I did believe it was not a sig heil, that it was an awkard sending his heart out.

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Paul Shapiro @shapiro.bsky.social · 26/02/2025

I found one really bad tweet. I’m changing my mind.

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