New research finds public support for climate technologies rises when solutions are perceived as natural, offering insights for building trust and bipartisan support.

Abstract. We demonstrate that natural products are more strongly preferred when used to prevent a problem than when used to cure a problem (the prevent/cur

Public support for climate solutions isn't just about whether the technique works—it's also about whether people perceive it as a natural process.

Across political ideologies, people in the U.S. overwhelmingly gravitate toward technologies presented as natural and reject those that seem unnatural. The

YouTube video by Sarah Gonzalez-Coffin, PhD | Social Scientist

YouTube video by Sarah Gonzalez Coffin | Decision Scientist

“It is difficult to absorb all the uncertainty and still hold on to hope,” this Ph.D. student writes

Report suggests investing in strategies and innovations to process the remaining 10%, improving sustainability and supporting a circular economy.

YouTube video by New York Times Podcasts

Have you ever tried to convince a conspiracy theorist that the moon landing wasn't staged? You likely didn't succeed, but ChatGPT might have better luck, according to research by MIT Sloan School of M...