Attribution is often considered the holy grail of marketing. But what does that mean for publishing? Read more in a guest post I co-authored for The @scholarlykitchen.bsky.social. Six ways to close the Attribution Loop in Publishing.
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Guest Post — Six Ways to Close the Attribution Loop in Publishing - The Scholarly Kitchen
Today's guest bloggers present a 6-part model for explaining spikes in manuscript submissions and better informing future publishing strategies.
