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Sara Reinis

@sarareinis.bsky.social
1.2K followers 398 following 63 posts

researching internet culture, algorithms, self-help, spirituality, and assorted rabbit holes that strike my fancy | currently: PhD student at Penn Annenberg

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Sara Reinis @sarareinis.bsky.social · 09/09/2026
Move over AI hype, a new epochal transformation is underway
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Sara Reinis @sarareinis.bsky.social · 17/08/2026
already giddy about the idea of this workshop
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Sara Reinis @sarareinis.bsky.social · 11/08/2026
proposal defense next week! but the slog has begun
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Sara Reinis @sarareinis.bsky.social · 11/08/2026
And this is exactly why my dissertation approaches these manifestos as just repackaged prosperity gospel attempting to proclaim good things into reality
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Sara Reinis @sarareinis.bsky.social · 17/07/2026
gotta scream louder to assert dominance
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Sara Reinis @sarareinis.bsky.social · 17/07/2026
What's at stake in seeing self-optimization as a sacred pursuit? Focusing on a group I call "masculine optimization influencers," I dive into the grindset. Come for discussions of shame and disgust, and stay for a chat about cold plunges as a baptismal practice. www.tandfonline.com/eprint/Q5A2T...
tandfonline.com
Masculine optimization influencers and the sacrality of self-optimization
Self-optimization has become a dominant idiom of contemporary American masculinity, crystallizing in a rising cohort of male influencers centered around reaching ‘maximum potential’ physically and ...
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Helena Fitzgerald @hellafitzgerald.bsky.social · 18/02/2026
“why do you hate technology” as though “technology” were some discrete entity divorced entirely from the context of what it does and what it creates, rather than a category so broad as to constitute reality itself
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Sara Reinis @sarareinis.bsky.social · 05/02/2026
Thank you for sharing the reading list! What a great idea overall too
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Sara Reinis @sarareinis.bsky.social · 24/01/2026
!!!! Omg so cool
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Sara Reinis @sarareinis.bsky.social · 22/01/2026
this is such an amazing concept for a class
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The Baffler @thebaffler.com · 11/11/2025
“Today, as Silicon Valley leaders turn to the right, and particularly when they migrate to Texas, many are embracing the simultaneous celebration of entrepreneurship and Christian discipleship.”
thebaffler.com
The Texan Ideology | Fred Turner
The Texan Ideology reflects a century-old fusion of the oil industry and millenarian Christianity.
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Sara Reinis @sarareinis.bsky.social · 01/10/2025
Brilliant
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Laura Bullard @laurabullard.com · 30/09/2025
Taking a brief break from sporadically posting photos of my pitbull to shout this into the void: I’ve spent the last seven months thinking about the Antichrist, and now those thoughts are published over at @wired.com. www.wired.com/story/the-re...
wired.com
The Real Stakes, and Real Story, of Peter Thiel’s Antichrist Obsession
Thirty years ago, a peace-loving Austrian theologian spoke to Peter Thiel about the apocalyptic theories of Nazi jurist Carl Schmitt. They’ve been a road map for the billionaire ever since.
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Sara Reinis @sarareinis.bsky.social · 24/09/2025
Also chatted with The Guardian about the phenomenon! www.theguardian.com/technology/2...
theguardian.com
‘It’s prime time for rapture talk’: TikTok gets its first ‘world is ending’ moment
Evangelical Christians on #RaptureTok are warning others of doom on 23 or 24 September – and sharing how they’re prepping
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Sara Reinis @sarareinis.bsky.social · 23/09/2025
There’s a frenzy (from believers and nonbelievers) about the Rapture happening today. The content reveals a lot about our attention economy with its focus on self-help, revealing secret knowledge, and the difficulty parsing through earnest vs ironic engagement. open.substack.com/pub/holyscro...
open.substack.com
Are you Rapture ready?
The attention economy goes apocalyptic
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Annenberg School at Penn @asc.upenn.edu · 23/09/2025
Are you seeing this post? It might be because of divine intervention. A study by @sarareinis.bsky.social and @corrinalaughlin.bsky.social shows the many ways the #ChristianTikTok community conceptualizes and makes use of the TikTok algorithm:
asc.upenn.edu
How #ChristianTikTok Users Understand and Utilize the Platform’s Algorithm
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Sara Reinis @sarareinis.bsky.social · 17/09/2025
Despite the veneer of placid smiles and pastoral bliss, tradwives operate from a place of rage—forming a distorted “mirror world” response to many issues traditionally taken up by feminists. This and more in my latest publication with Sarah Banet-Weiser: journals.sagepub.com/doi/full/10....
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Julia Carrie Wong @joolia.bsky.social · 20/09/2025
this exists it is called thinking
Matthew McConaughey says he wants a private LLM, fed only with his books, notes, journals, and aspirations, so he can ask it questions and get answers based solely on that information, without any outside influence.
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Sara Reinis @sarareinis.bsky.social · 18/09/2025
Thanks for reading and sharing!
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Sara Reinis @sarareinis.bsky.social · 17/09/2025
Despite the veneer of placid smiles and pastoral bliss, tradwives operate from a place of rage—forming a distorted “mirror world” response to many issues traditionally taken up by feminists. This and more in my latest publication with Sarah Banet-Weiser: journals.sagepub.com/doi/full/10....
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Sara Reinis @sarareinis.bsky.social · 18/08/2025
Some thoughts on the nature of “reality” in the gen AI age and a brief look into the booming genre of fake Christian worship music videos. open.substack.com/pub/holyscro...
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Hypervisible @hypervisible.blacksky.app · 23/08/2025
Life is a continuous series of burdensome choices. True freedom comes when you give yourself over to the algorithm.
businessinsider.com
When I let ChatGPT manage my social life for a week, AI texted my friends and picked my outfits. It was strange but helpful.
When I first turned to ChatGPT to run my social life, I felt weird. But AI made me a better texter and I became someone who actually planned hangouts.
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Sara Reinis @sarareinis.bsky.social · 19/08/2025
no, your post was my first glimpse! Worth a pilgrimage though
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Sara Reinis @sarareinis.bsky.social · 18/08/2025
It’s perfect
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Sara Reinis @sarareinis.bsky.social · 18/08/2025
Some thoughts on the nature of “reality” in the gen AI age and a brief look into the booming genre of fake Christian worship music videos. open.substack.com/pub/holyscro...
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Benjamin Riley @benjaminjriley.bsky.social · 12/08/2025
"AI is not that novel. It is not that potentially revolutionary. It is in a long continuum of technologies that promise to transform education, starting with the TV, the typewriter, VCRs, tablets [and] Chromebooks." - @tressiemcphd.bsky.social www.nytimes.com/2025/08/12/o...
nytimes.com
Opinion | A.I. Is Fueling a ‘Poverty of Imagination.’ Here’s How We Can Fix It.
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Drew Harwell @drewharwell.com · 03/08/2025
New: A few weeks ago, when my father-in-law died, the funeral home asked if we wanted to use AI to write his obituary. So I dug into it and found that it's the biggest new trend in "death care." Tens of thousands of AI obits have been made already. Often the families don't even know wapo.st/4okuxIg
wapo.st
The rise of AI tools that write about you when you die
Families and funeral directors are using AI obituary generators to more efficiently memorialize the dead. What happens when they get it wrong?
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Sonja Drimmer @sonjadrimmer.bsky.social · 30/07/2025
Zuckerberg farted out some nonsense today, and since most media outlets refuse to report critically any time a tech CEO offers them some a pseudoserious press release, I've decided to do it for them. sonjadrimmer.com/blog-1/2025/7/30/how-to-read-an-ai-press-release
sonjadrimmer.com
How to Read an "AI" Press Release — Sonja Drimmer
Every so often someone like Mark Zuckerberg or Sam Altman will dribble out some unadorned text in Times New Roman font, announcing with stentorian certitude the advent of a new world that their latest...
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Sara Reinis @sarareinis.bsky.social · 23/07/2025
Thank you for reading!
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Sara Reinis @sarareinis.bsky.social · 22/07/2025
Brilliantly said
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Sara Reinis @sarareinis.bsky.social · 22/07/2025
These seemingly trite trends ease the way for AI to enter more and more deeply personal layers of our lives. This feel particularly concerning as more stories such as the below emerge futurism.com/openai-inves...
futurism.com
An OpenAI Investor Appears to Be Having a ChatGPT-Induced Mental Health Crisis
Bedrock co-founder Geoff Lewis has posted increasingly troubling content on social media, drawing concern from friends in the industry.
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Sara Reinis @sarareinis.bsky.social · 22/07/2025
Users on TikTok are asking ChatGPT what their "curse" is. What does it mean for us to want surveillance? To crave it? To feel comforted by being intimately known by software? open.substack.com/pub/holyscro...
open.substack.com
ChatGPT, What is My Curse?
What does it mean to feel seen by a machine?
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Sara Reinis @sarareinis.bsky.social · 25/04/2025
My latest academic publication is out! After watching 3,000+ manifestation videos on TikTok, I dive into the ways platform features are shaping modern spirituality. 🔮🙏🏻 share this post to claim your blessing ✨🪽 Open access here: ijoc.org/index.php/ij...
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ProPublica @propublica.org · 24/03/2025
Dozens more pregnant and postpartum women have died in Texas hospitals since the state banned abortion, our analysis shows. As the maternal mortality rate dropped nationally, it rose in Texas by 33%.
propub.li
Texas Banned Abortion. Then Sepsis Rates Soared.
ProPublica’s first-of-its-kind analysis is the most detailed look yet into a rise in life-threatening complications for women experiencing pregnancy loss under Texas’ abortion ban.
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Jason Koebler @jasonkoebler.bsky.social · 17/03/2025
My latest: Generative AI is enabling a brute force attack against the algorithms that control reality. AI slop is taking over every algorithmically controlled social media platform and search platform, and the tech platforms are helping: www.404media.co/ai-slop-is-a...
404media.co
AI Slop Is a Brute Force Attack on the Algorithms That Control Reality
Generative AI spammers are brute forcing the internet, and it is working.
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Charlie Warzel @cwarzel.bsky.social · 06/03/2025
the creator presidency can promise only two things for certain: engagement and pain
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Sara Reinis @sarareinis.bsky.social · 03/03/2025
love this
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Alex Sujong Laughlin @alexlaughs.bsky.social · 03/03/2025
Maya Man's digital piece on "day in the life" vlogs at @whitney.org prompted me to think about the internet content that renders the ordinary uncanny. (also, the AI slop historic pov videos and the humans-imitating-AI-imitating-humans videos that made me spiral 😵‍💫) defector.com/taking-the-l...
defector.com
Taking The Life Out Of "Day In The Life" | Defector
11:59 a.m. The tiny clock at the bottom of the screen counts down to the top of the hour, and like a bizarre bell chime from a digital clocktower, large pink text overtakes the Whitney Museum’s websit...
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Sara Reinis @sarareinis.bsky.social · 03/03/2025
Here is a more general summary of the research findings for those interested: www.asc.upenn.edu/news-events/... (also happy to share PDF of original article as well!)
asc.upenn.edu
How #ChristianTikTok Users Understand and Utilize the Platform’s Algorithm
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Sara Reinis @sarareinis.bsky.social · 03/03/2025
thanks so much!
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Annenberg School at Penn @asc.upenn.edu · 27/02/2025
Are you seeing this post? It might be because of divine intervention. A new study by @sarareinis.bsky.social and @corrinalaughlin.bsky.social shows the many ways the #ChristianTikTok community conceptualizes and makes use of the TikTok algorithm:
asc.upenn.edu
How #ChristianTikTok Users Understand and Utilize the Platform’s Algorithm
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Sara Reinis @sarareinis.bsky.social · 21/02/2025
yeah I think chiseled muscles are an extension of the self-transformation, hustle culture vibe too, it's a way to physically communicate your "discipline" and "aboveness," a way to claim deservedness of success (e.g. jacked Bezos and Musk)
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Sara Reinis @sarareinis.bsky.social · 18/02/2025
Wrote some thoughts about memes of data nihilism and Meta takeover conspiracies in the wake of the temporary (but still vaguely looming) ban of TikTok.
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Sara Reinis @sarareinis.bsky.social · 14/02/2025
also, not to extend any masochistic preoccupation with the network state, but...if you want to go down the horrible rabbit hole, Praxis imagery/messaging/etc is an endless well www.youtube.com/watch?v=FECy...
youtube.com
EVERY ANGEL IS TERRIFYING
YouTube video by Praxis_tv
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Sara Reinis @sarareinis.bsky.social · 14/02/2025
terrible tech-fueled Manifest Destiny reboot
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Sara Reinis @sarareinis.bsky.social · 13/02/2025
This looks fascinating!
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Sara Reinis @sarareinis.bsky.social · 12/02/2025
The particular brand of Christianity at play here is one that permits retribution, exclusion, and punishment for those not "chosen" or in the sacred fold. There's also a kinship between the idea of technological progress as an inevitable destiny and traditional apocalyptic thinking.
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Sara Reinis @sarareinis.bsky.social · 12/02/2025
Despite people's impressions of the tech world and religion being quite separate spheres, this has been brewing for a long time. We will only see more of this as tech leaders seek some sort of cosmic moral framework to justify their actions and deflect criticism. www.nytimes.com/2025/02/11/b...
nytimes.com
Silicon Valley is Embracing Christianity (With the Help of Peter Thiel)
When tech luminaries talk about their Christian faith, people listen.
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Media@Risk @ascmediarisk.org · 11/02/2025
New article on spirituality & social media by Steering Committee member @sarareinis.bsky.social and co-author @corrinalaughlin.bsky.social “GOD IS MY SPONSORED AD!! MY ALGORITHM!” Read it here: bit.ly/4hPLUMY @asc.upenn.edu @bzelizer.bsky.social
This is a screenshot of the title and abstract of a research article. The link features the title, author names and article abstract.
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Ryan Broderick @ryanhatesthis.bsky.social · 05/02/2025
In other words, the nature of global "democracy" is changing again. The same way the citizen was replaced by the consumer, the consumer is now being replaced by the creator. Politics shifted from something you participated in to something you consumed. It's now something you parasocially relate to.
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