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Oliver Reichenstein

@reichenstein.bsky.social
828 followers 78 following 117 posts

Founder of iA. iA.net

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Oliver Reichenstein @reichenstein.bsky.social · 17/09/2025
Lots of feedback from Mastodon, LinkedIn and Bluesky. Here's an update:
iA Writer ad. Just WriteiA Writer ad. Real Intelligence.
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Oliver Reichenstein @reichenstein.bsky.social · 17/09/2025
I've always wanted to see iA Writer on posters in the streets of Zurich. This week we took a few days to make a draft. What do you think? They are inspired by the VW bug ads from Ogilvy. I think they work as posters as well as magazine ads (magazine ads are not gonna happen though).
iA Writer Poster (English)iA Writer Poster (German)
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Oliver Reichenstein @reichenstein.bsky.social · 01/07/2025
Great work from the team designing the iA Booth for Life Style Week at Tokyo Big Site. Come by to say hi if you're there. www.lifestyle-expo.jp/hub/en-gb.html
iA Booth at Tokyo Big Site Lifestyle WeekiA Logo in white.
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Oliver Reichenstein @reichenstein.bsky.social · 10/06/2025
Second time at Infinite Loop. First ADA nomination. First time at Apple Park.
At Apple ParkADA Finalist pinAt Infinite Loop
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Oliver Reichenstein @reichenstein.bsky.social · 30/05/2025
Cleaning up the website for iA's 20th anniversary this year. Almost through all the illustrations. About 20 are missing and some are still lame. We will go through all of them and fix tagging, categorization and formatting, too. Try to find hi res images, where available. Taking care.
ia.net/news
Blog illustration two x SocratesBlog illustration for blog post (Writing and Staying Motivated) with asterisk in the background Illustration for blog post "Ethics for Designers" showing pixels gun with mouse pointer holding it
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Oliver Reichenstein @reichenstein.bsky.social · 04/04/2025
They use ChatGPT to create and justify policy. This may be why they put islands on the list that have no inhabitants. This is where they get all their wrong numbers and asinine ideas from. They ask ChatGPT, Gemini, or Claude to justify their insane wishes and dreams, and AI spits it out for them.
MAGA AI PropagandaMaoist Propaganda Soviet propaganda Nazi Propaganda
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Oliver Reichenstein @reichenstein.bsky.social · 28/12/2024
The most Swiss thing I can think of is that we clean our tunnels. Apparently, we have been cleaning our tunnels for over 50 years. Apparently it's done for safety, but the real reason is that clean tunnels are just more Swiss than dirty tunnels.
Swiss tunnel cleaning truck in action
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Oliver Reichenstein @reichenstein.bsky.social · 06/12/2024
We are in talks with different select shops and museums in Zurich selling our notebooks. The first partner is Haraiso in Zurich Seefeld. We're starting in Zurich, Tokyo and Amsterdam, then we'll move on. Get in touch with y@ia.net if you are interested in selling our notebooks in your shop.
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Oliver Reichenstein @reichenstein.bsky.social · 04/12/2024
Our first iA Winterfest 2024 gift brings fresh eye candy to your devices with the wallpaper that we have used on our internal computers and phones for almost a year now: ia.net/topics/ia-pr...
The iA Presenter wallpaper for Laptop, Desktop, Tablet and Mobile Phones
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Oliver Reichenstein @reichenstein.bsky.social · 22/11/2024
Landed in Switzerland after a 24h delay. A nice welcome message from Swiss Zeus.
Snowfall from the iA office window.
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Oliver Reichenstein @reichenstein.bsky.social · 21/11/2024
"What is the Matrix?" "The Matrix is the world that was pulled over your eyes to blind you from the truth." "What truth?"
Japanese stone garden?A hotel in Narita, after my plane got canceled
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Oliver Reichenstein @reichenstein.bsky.social · 20/11/2024
I heard these stories as a child, and I found them frightening, but these days, where the very same dumb and evil nationalistic idiocy is rising again everywhere, exactly in the same way it had before the Second World War... It all feels so unreal and suffocating that I can't stomach it anymore.
The unspeakable suffering of a woman that had to give birth at her in-laws in the absence of her husband and no one in the family helped her because she was a foreigner and they hoped that the child would die. The mother in law didn't tell her to cut the umbilical cord, one family member couldn't stomach the situation and called a mid wife, that came 30 Minutes later. The child (my uncle Louis) had life long brain damage. And then they made her wash the sheets in the ice water fountain in front of the house and then they took her money and kicked her out, in winter, sent her home to the empty apartment. This fucking happened because the Swiss hated foreigners.
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Oliver Reichenstein @reichenstein.bsky.social · 20/11/2024
For two weeks on my commute I wrote down what she told me, the insults, the humiliations, the lies. Tears streaming down my face. The Swiss hating Italians? Really? Why? "They're eating cats…" In the 60s some restaurants in Switzerland still had door signs like "No dogs or Italians allowed." Yep.
Leaflet for the so called over-alienation campaign, 1970.
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Oliver Reichenstein @reichenstein.bsky.social · 17/11/2024
Not sure what to get for your friends for Christmas? We have a new batch of 1,000 notebooks ready to ship (and finally a complete product page): 
ia.net/notebook
iA Notebook with packaging
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Oliver Reichenstein @reichenstein.bsky.social · 30/10/2024
Apple’s Writing Tools replaces your original text. You can’t see the edits. There is no clear way to track the differences. Luckily, iA Writer highlights the additions made by Apple's AI.
Before “Make Concise”: The original says that we prepared for two years.After “Make Concise”: The text rewritten by Apple Intelligence says that *Apple* was ready for two years. That’s not concise but just plain wrong. Luckily, iA Writer shows what has changed.
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Oliver Reichenstein @reichenstein.bsky.social · 22/12/2023
iA Winterfest Surprise Number Three: A custom Markdown Dictionary for macOS: ia.net/topics/ia-ma...
Need to quickly learn or recall Markdown syntax? Our Markdown Dictionary is here to help. It’s a standard macOS dictionary built for the Dictionary app, so it’s compatible with iA Writer, iA Presenter, and other Mac apps too.
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Oliver Reichenstein @reichenstein.bsky.social · 08/12/2023
Watermark lines guide your pen. As your words come into focus, the lines fade into the background. Ten years in the making. Introducing iA Notebook. ia.net/topics/ia-wr...
iA Notebook FrontiA Notebook BackiA Notebook Empty: You still see the linesiA Notebook Written pages: the lines disappear
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Oliver Reichenstein @reichenstein.bsky.social · 30/11/2023
iA Writer 7 dims the text you paste from AI tools. As you edit ChatGPT’s input and make it your own, iA Writer keeps track of what is yours and what isn’t. 
ia.net/topics/ia-wr...
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Oliver Reichenstein @reichenstein.bsky.social · 26/06/2023
I had no idea that connecting a PowerBook to an iPhone charger works. Good bye, bulky chargers.
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Oliver Reichenstein @reichenstein.bsky.social · 02/06/2023
AI, AI, AI, AI, iA Top page on producthunt.com
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Oliver Reichenstein @reichenstein.bsky.social · 02/06/2023
The first time I heard the word “launch” I had no idea what it meant. I quickly understood that launch day is like test day in school. A day where pain teaches you what you should have learned. ia.net/topics/launch-day
Space shuttle, launching
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Oliver Reichenstein @reichenstein.bsky.social · 02/06/2023
Launch day! iA Presenter is now available for everyone, and we’re on Product Hunt today. www.producthunt.com/posts/ia-presen… We’d love your support. In case you have questions you always wanted to ask and never dared to: We’ll be there all day for the AMA. See you there!
iA Presenter
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Oliver Reichenstein @reichenstein.bsky.social · 30/05/2023
From a slide deck 20 years ago. I was hired as a freelancer to design it for a sales presentation for a big client. Sadly, the person managing it didn't care about design, so I gave in and shaped it just like manager said. Manager was happy. I was bubbling with sarcastic giggles. Pitch tanked badly.
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