iiinova — where your digital self keeps evolving

Marcos Placona @mplacona.com · 28/08/2025

Docs rot fast. @dosu_ai now keeps them alive: ✅ Generate Docs from diffs & issues ✅ Self-documenting PRs update docs + comment after merge Always up to date! Guide below 👇

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Reposted by Marcos Placona

Dosu @dosu.dev · 03/06/2025

Most companies say docs matter, but @mplacona.com 🧮 crunched the numbers. Good docs = -$22k/year wasted per dev just hunting for answers -$1.25M/year in onboarding drag for a 100-dev org -$50k+ in support costs you could deflect with self-service 👇 Full breakdown (with data)👇 go.dosu.dev/HcW2dLS

go.dosu.dev

7 Data‑Driven Checks to ensure your Documentation ROI is high

…and why Dosu keeps the meter running in your favor. Author: Marcos Placona | DevRel @ Dosu It’s easy for documentation to get shoved aside when you’re racing to ship features. But it’s the quiet fo...

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Marcos Placona @mplacona.com · 13/05/2025

Chat, what does this mean? Do I unlock a prize or something?

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Marcos Placona @mplacona.com · 01/04/2025

Why does authenticity matter in developer relations? None of us likes being marketed or sold to. Developers expect transparency above all, so anything that screams marketing will be easily readable and counterproductive.

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Marcos Placona @mplacona.com · 27/03/2025

The best indie developers are leveraging AI as a tool in their coding process. They use every tool available to build faster, ship more products in their lifetime, and run circles around normal teams. What are your favourite? Cursor is mine right now!

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Marcos Placona @mplacona.com · 26/03/2025

Building in public builds trust. I found that sharing my journey as an indie developer: - Helps others learn from my wins and mistakes - Showcases authenticity - Builds relationships with users

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Marcos Placona @mplacona.com · 26/03/2025

Every entrepreneur faces failures. What defines a winning entrepreneur is the one who learns and keeps moving forward! 🚀

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Marcos Placona @mplacona.com · 26/03/2025

Engaging dev communities fuels indie success. Key strategies I use: - Share open-source tools and libraries - Contribute to others' projects - Discuss topics you care about - Seek feedback on your projects Focus on helping others. Give more than you take. What are your strategies?

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Marcos Placona @mplacona.com · 25/03/2025

Want devs to love your SDK? Make it easy to use. 1. Ship a variety of samples. 2. Remove barriers to getting started. 3. Focus your docs on the "80% use case." Developer love is a moat!

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Marcos Placona @mplacona.com · 20/03/2025

What people see: - New product launches - Multiple successful startups - 45K users on latest product in 5 months - Building products people love What people don't see: - Years working in the trenches - Building a startup while parenting kids - Learning and executing relentlessly That's the path.

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Marcos Placona @mplacona.com · 01/03/2025

Building in public is a superpower. Instead of keeping ideas to yourself until you launch, you share everything, and build in public from the start. That means everything is transparent. Your progress, your learnings, and even your failures. But why do that? 👇

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Marcos Placona @mplacona.com · 01/03/2025

Building a successful DevRel program requires three strategies at its core: enabling developers by making it easier for them to understand and integrate the solutions, having strong and accessible documentation, and engaging in public channels. Focusing on these three areas goes a long way!

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Marcos Placona @mplacona.com · 28/02/2025

Hard to believe I can do this nowadays. @lovable_dev #buildinpublic

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Marcos Placona @mplacona.com · 28/02/2025

I'm creating something new—it's a directory! To all the directory builders out there, what are your best tips?

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Marcos Placona @mplacona.com · 22/02/2025

Libraries and SDKs are becoming the new APIs: 1. Companies need libraries/SDKs to drive product adoption and reduce barriers to entry.

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Marcos Placona @mplacona.com · 21/02/2025

Looking for a recommendation for a good air quality sensor. I’m starting to think bad air quality is getting on the way of a good night sleep.

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Marcos Placona @mplacona.com · 21/02/2025

Here are a few lessons I've learned from my journey as an indie hacker building products without a big team or budget: - Build tools for indie makers and devs. They're eager to try new products without requiring lengthy sales and legal reviews. 👇

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Marcos Placona @mplacona.com · 20/02/2025

Engaging with your developer community offers invaluable insights and advocates for your product. Here are five ways to foster engagement:

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Marcos Placona @mplacona.com · 18/02/2025

Launching a new product as an indie hacker is no easy feat. You need a reliable stack of tools to help you turn your ideas into reality without wasting time or money. Here are the essential services I use to get products out the door:

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Marcos Placona @mplacona.com · 18/02/2025

Some people have a unique ability to imagine, execute, and share their ideas. They're unstoppable forces of nature. When they see a need, they don't wait for permission or for someone else to build it. They simply get to work...

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Marcos Placona @mplacona.com · 17/02/2025

“That’s crazy, daddy” Is what my 4-yo said to me today when I told her that back when I went to school mobile phones weren’t really a thing and hence why not many pictures from back then. Just imagine when in a few years she talks to her kids about the AI we have right now 😂

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Marcos Placona @mplacona.com · 16/02/2025

𝗜𝗱𝗲𝗮𝘀 𝗔𝗹𝗼𝗻𝗲 𝗖𝗮𝗻'𝘁 𝗦𝗮𝘃𝗲 𝗬𝗼𝘂 Execution leads to products that offer real value. Where: - Strong opinions guide strategic decisions. - Clear plans build social-proof features. - Deep focus avoids distractions.

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Marcos Placona @mplacona.com · 15/02/2025

Developers are the backbone of your business. But as a company, are you empowering them? Developers want software libraries and APIs that just work. This means going beyond basic code samples and:

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Marcos Placona @mplacona.com · 15/02/2025

Imagine this: - You're working crazy hours. - Coming up with ideas late at night. - Building side projects after work. You ship your side projects at 40% complete, charge $3, and make $20 from them.

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Marcos Placona @mplacona.com · 14/02/2025

This week I implemented and llms.txt for @liblab.com. This wasn’t as straight forward as I thought it would be but works really well on our Docusaurus instance. Happy to share the code if anyone is interested.

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Marcos Placona @mplacona.com · 14/02/2025

DevRel is an essential part of go-to-market motions for developer-focused products.

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Marcos Placona @mplacona.com · 14/02/2025

Empathy is the key to success in everything we do. The ability to deeply understand how others feel and react has been pivotal to my career growth, as a leader in Developer Relations, and building communities. Empathy will: 👇

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Marcos Placona @mplacona.com · 13/02/2025

You can't shortcut developer experience. Here's your recipe: - Go where developers go - Put yourself in their shoes - Create with them in mind

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Marcos Placona @mplacona.com · 13/02/2025

Their marketing strategy: I'll just get the domain from the email I scraped from your website and tell you there's lots to improve. Poorly created automations can really such sometimes. Thanks @marc_louvion for the tip on setting emails up like this.

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Marcos Placona @mplacona.com · 13/02/2025

Being a solopreneur is like taking a rollercoaster ride. Here are 5 things that I learned along the way: 1. Learn to love what you do Being a solopreneur means you'll spend countless hours working on your project. Make sure you choose something that brings you joy so it does not become a burden.

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Marcos Placona @mplacona.com · 13/02/2025

Developer community events are the heart of DevRel. They're the place to meet new friends and catch up with old ones, while learning about the latest trends and cool new tech out there.

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Marcos Placona @mplacona.com · 12/02/2025

DevRel and DX go hand-in-hand, and are often focused on the same goal: to provide developers with an easier experience when it comes to using tools. But what makes for a great developer experience? 👇️

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Marcos Placona @mplacona.com · 11/02/2025

My car is out on service today. So I’m driving my wife’s car. EVERY SINGLE TIME!

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Marcos Placona @mplacona.com · 11/02/2025

What is the one tool you have to use on a daily basis that you hate? I’ll start: Jira! Your turn 👇

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Marcos Placona @mplacona.com · 06/02/2025

People who come to the gym to socialise. We're not the same! 🙅‍♂️ 💪💪💪

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Marcos Placona @mplacona.com · 04/02/2025

The #buildinpublic community gave me the bug 10 months ago 🐛! In April last year I decided to start my own company because I felt miserable at my job 😞 BEST DECISION EVER! I'm determined to make a living and I choose to pursue my dreams with enthusiasm and strength. And do it for myself only!

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Marcos Placona @mplacona.com · 29/01/2025

ABD -> Always Be doing #DevRel No matter who's flag you're carrying!

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Marcos Placona @mplacona.com · 24/01/2025

So Elon turned out to be a massive douche bag this week. Who would've thought?

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Marcos Placona @mplacona.com · 24/01/2025

This evening I wanted to add one extra device to my Home Assistant network. I am somehow in the process of rebuilding a cluster now. How did I get here? #fml

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Marcos Placona @mplacona.com · 14/01/2025

The dopest number plate I (and probably you too) have ever seen in my lifetime! Will be tough to look at my boring number plate after this.

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Marcos Placona @mplacona.com · 12/01/2025

To this day, the biggest scam I’ve ever been part of and continue paying into year after year. I’m simply to scared to stop paying into it even though I get nowhere near live tv. It’s like the government keeps us hostage by scaring us something bad will happen.

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Marcos Placona @mplacona.com · 09/01/2025

An extremely foolproof (and free) method to detect if content was generated by AI. You're welcome!

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Marcos Placona @mplacona.com · 09/01/2025

Should I be… liking my own posts in this platform? 🫣 Serious question, as I know some people do it and I have seen this in other platforms too.

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Marcos Placona @mplacona.com · 09/01/2025

I've been strictly investing my long term money on $VUSA (S&P500) (www.londonstockexchange.com/stock/VUSA/...), tell me what I should do differently? My rationale is I'm betting on the the US economy.

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Marcos Placona @mplacona.com · 09/01/2025

For the fifth meeting in a row, she jokes, "Happy New Year," adding, "Sorry, I'll keep saying it." Wake up, lady, it's nearly 2026!

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Marcos Placona @mplacona.com · 08/01/2025

I'll be in Austin on Friday next week and would love to get a coffee with some folks who are #buildinpublic. Anyone available?

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Marcos Placona @mplacona.com · 07/01/2025

I really am standing on the shoulder of giants here, but I’m super stoked!

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Marcos Placona @mplacona.com · 07/01/2025

I’ll just leave this here 💚 Who remembers?

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Marcos Placona @mplacona.com · 07/01/2025

Dangerously close to hitting 1.1K followers here! Introduce yourself if you’re a new follower. I want to follow you back! 🤝

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