iiinova — where your digital self keeps evolving

Mira | Indie Maker @miracodes.bsky.social · 13/03/2026

What a week: • planted lovely spring flowers • started my LinkedIn newsletter • planted heritage onions and shallots • updated my profile pic on all platforms • worked on data quality for the B2B leads I deliver • improved my recognition based content framework How was yours? #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 26/02/2026

High positioning clarity is the foundation for my new recognition based content framework. I had to make sure what I build will last. While working on it, I also cross checked with a fun prompt that @mrcomputerscience.bsky.social created: pithycyborg.substack.com/p/ai-killed-... #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 12/02/2026

So crazy what's going on honestly! But I did have fun with the Hive Mind, we've been having good conversations lol

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Mira | Indie Maker @miracodes.bsky.social · 03/02/2026

Haven't been to the sauna for 3 weeks. Lots of snow and streets are slippery. So instead, I'll be taking some time off today to do sewing and garden planning. Probably a bit of knitting too. Recharging is much needed to keep momentum. How are you taking care of yourself? #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 26/01/2026

So much snow! Beautiful. I've got a hot water bottle under my feet, fire place makes it cozy and I'm doing creative marketing tasks. I hope your Monday is going nicely too. #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 09/01/2026

Look, I got a delightful recommendation on LinkedIn today! I contributed the lead gen chapter to an academic book about Digital Marketing in Industry 5.0. Dr. Imran Khan leads & initiated the book project, bringing together experts for each chapter. Not yet published, but soon. :) #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 08/01/2026

Look! I started taking LinkedIn a bit seriously this week and I'm already seeing momentum. Quite surprised tbh, because I thought it would take longer. Yesterday's post had 10 likes already and my ICP started engaging with me. Super happy with that. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 05/01/2026

Happy new Year everyone :) I hope you enjoyed the holidays and had time to relax. I took it slow, did a lot of sewing, gardening planning and DIY for the house. And ate a ton of homemade cookies (no sugar of course). Here's to a fresh and successful 2026 ✨ #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 17/12/2025

I've learned more from nature about #marketing than from any book: • the trees said: you need the right location • the birds said: we need trust, then we'll come • the nettles said: not everyone will see your value • the wild garlic said: you don't need spotlight, grow in shade #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 11/12/2025

Look! I've got my first recommendations on LinkedIn!! Thank you @nateritter.com ♥️ Thank you @borutudovic.bsky.social ♥️ Thank you @merryldmello.bsky.social ♥️ Delighted :) www.linkedin.com/in/dr-mira-k... #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 09/12/2025

This is so true. Always reminds me of this comic:

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Mira | Indie Maker @miracodes.bsky.social · 08/12/2025

Tomorrow a tree in my garden is going to get cut down. It's close to the house & started to die from the top. Meaning: I've got an urgent problem. So I'm willing to pay for good professionals who got recommended to me by a friend. This post isn't about trees. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 03/11/2025

Timing matters. To forage young, tasty, edible mushrooms you need to be quicker than the slugs and find them in the right moment. The bay boletes in the photo were delicious btw. This post isn't about mushrooms. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 15/10/2025

1 follower missing for 1000. Who wants to do me the honors? :) #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 29/09/2025

Had 2 viral posts last week. Below you can see the traffic they produced. 5 people spend more than 4 minutes on sigmerra.com and seemed interested. Didn't convert. I prefer outreach though. More targeted and allows follow-ups. Going viral is just a bonus. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 22/09/2025

Although I'm not a guy, I'll still answer ;-). Got a safety razor from Wldoho and it's going to last a lifetime. Zero plastic. The blade is super sharp and lasts incredibly long (while being extremely cheap). Not going back anymore. Oh, and I made my own shaving soap for it. Best results ever.

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Mira | Indie Maker @miracodes.bsky.social · 15/09/2025

Back up and running. Find + replace in • the website • some ansible scripts • backend The hardest part was finding a new name. sigmerra.com Called it Sigmerra now. Enjoyed the logo design. And finally found a reason to use one of my favorite fonts ;-) #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 12/09/2025

this phenomenon is very real 😂

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Mira | Indie Maker @miracodes.bsky.social · 28/08/2025

I've been foraging a lot lately. Nature is truly abundant, but most people don't see it. They even call healthy berry bushes "weeds" and remove them. Abundance and opportunities are everywhere - provided you're able to undo society's programming. This post is not about berries. #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 23/08/2025

What a week! • planted cale for winter • made 2l black berry juice • made 2l elder berry juice • worked on some fun marketing tactics in the background • finally got the personalization for the leads into a good state I hope you had a good one too. #buildinpublic #marketing #IndieLife

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Mira | Indie Maker @miracodes.bsky.social · 12/08/2025

For the first time this summer, it's going to be very warm the entire week here. When opportunity shows up, you should grab it with both hands. This post is not about the weather. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 28/07/2025

look, 800 followers!! Just wanted to say thank you for following, engaging and having great conversations. ♥️ Such a lovely #buildinpublic and #indiehackers community here. I'm enjoying our interactions a lot. Wishing you a wonderful Monday, I'm off to the sauna now. (it's open again, yay!)

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Mira | Indie Maker @miracodes.bsky.social · 25/07/2025

What a week! • sewed a new bikini • 3/4 done with annual statement • good discussions with first clients • harvested lots of herbs to dry for tea • worked on personalization for the leads • sanded down wooden boards for a shelf I hope yours was great as well. #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 16/07/2025

Lots of coding going on again in the last days. Implementing feedback from real data and first test clients. Finding high quality leads depends so much on accurate data as well as on clever ways to find and sanitize it. Good stuff though. Excited about the next run. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 15/07/2025

Making sales is a game of playing with probabilities. High quality lead source = high chances of getting clients Example: SEO agencies need clients that are actively blogging, but have a non-optimized website. My crawlers do a full SEO audit and detect blog activity. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 01/07/2025

Planting needs the right timing. Watering needs the right timing. Harvesting needs the right timing. This post is not about gardening. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 23/06/2025

A lot of people overlook sustainable intensity while building their business. Personally, I recovered years ago from a severe burnout, which raised my awareness. Yes, I work every day now. But I make space for self-care and recharge too. How do you handle it? #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 14/06/2025

What a week. • cut wooden boards for next DIY project • cut out next sewing projects • launched the website for my new lead gen agency • started outreach • enjoyed garden time in summery weather I hope you had a good one too. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 12/06/2025

😂 this reminds me so much of this:

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Mira | Indie Maker @miracodes.bsky.social · 12/06/2025

So it is possible. A decent foundation to work with. Website is live so that the businesses we reach out to can check out what we do. I'm starting in a very specific niche and then take it from there. The next phase has begun. How're your projects doing? #buildinpublic #marketing #SEO

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Mira | Indie Maker @miracodes.bsky.social · 06/06/2025

Happy with this week: • ensured crawler stability • organized my planting pots • sewed a green summer dress • made parallel scraping operational • picked elderberry flowers (tea + pancakes) • in the process of enriching my own leads now to start outreach How's your week been? #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 03/06/2025

Taking a little gardening break while my crawlers are finding, filtering, cleaning, and enriching leads. With the current setup, it looks like I need 3-4 days to fulfill a monthly lead package for clients. Nice. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 02/06/2025

Spent the last days bug hunting. And I finally found and fixed it. Some unfortunate versioning interference combined with a subtle coding bug. Crawlers are all running now. Next step: fine tuning the offer based on the crawling efficiency I observe with my setup. #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 26/05/2025

Still in the process of putting things together. A few unexpected bugs are keeping me on my toes. To keep the momentum, I finished implementing the onboarding. A surprising amount of code! Going to the sauna in a bit. I'm sure the heat will trigger insights. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 21/05/2025

In my garden, I've got bumble bees, dragonflies, butterflies, rare insects, and even hedgehogs. Why? Because I created an environment they love and where their needs are met. This post is not about gardening. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 16/05/2025

Building your business builds your character they say. Very true. But it also builds your body. I realized at some point years ago, that I need energy to build this sustainably. And I get that from daily runs in the woods for instance. Took the pic this morning. Beautiful. #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 12/05/2025

Building the lead gen agency feels aligned for me. A lot of my skills go into it: • mySQL • crawlers • data analysis • marketing/sales • symfony backend • business strategy • website building/design Meaning: I enjoy every step. And the breaks too. Later today: saunaaaaa :) #buildinpublic

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Mira | Indie Maker @miracodes.bsky.social · 10/05/2025

So happy how my tulips are coming along. It's like growing your business: you build different products and try different tactics. Planting them in the market while having trust, that most of them will flourish beautifully. Taking into account the environment they need. #buildinpublic #marketing

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Mira | Indie Maker @miracodes.bsky.social · 04/05/2025

Me enjoying homemade, low carb chocolate cake in the garden. While my crawler scrapes, filters, and cleans leads that show a high probability of needing the service. I genuinely enjoy what I'm building over here. #buildinpublic #automation #marketing

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Mira | Indie Maker @miracodes.bsky.social · 24/04/2025

Oh how wonderful you had a custom made wardrobe as a child! And yes, all of it - besides shoes lol. I'll figure this out too at some point. Some of my favorite makes (the black dress in my header pic is self-made too. Same pattern as the dark blue dress):

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Mira | Indie Maker @miracodes.bsky.social · 18/04/2025

morning run impressions ☀️ nature's waking up over here, so beautiful. #buildinpublic #exerciseinpublic

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Mira | Indie Maker @miracodes.bsky.social · 09/04/2025

I know what you mean. In my head I'm like: "I'll just code this too and then it's automated and I have more free time". Reality:

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Mira | Indie Maker @miracodes.bsky.social · 07/04/2025

merged the lead scraping part into the master. Basic data cleaning, data enrichment and filters are operational (and privacy law compliant). #buildinpublic #indiehackers #saas

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Mira | Indie Maker @miracodes.bsky.social · 05/04/2025

Made new body soap. Based on shea butter, jojoba oil, almond oil, coconut oil, olive oil. 7% superfatting to make sure it nourishes the skin. This counts as #buildinpublic, right? ;-)

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Mira | Indie Maker @miracodes.bsky.social · 04/04/2025

lots of coding today. Been working on the lead scraping part of my new DFY (= done for you) service. From what I've seen, for a lot of people their outreach fails due to poor lead quality or not meeting them in their moment of pain. I'm fixing it. #buildinpublic #indiehackers

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Mira | Indie Maker @miracodes.bsky.social · 03/04/2025

morning run impressions. Speechless about the beauty of this place. #buildinpublic #indiehackers

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Mira | Indie Maker @miracodes.bsky.social · 29/03/2025

2nd version of photo session for the new website. This time with extra lighting :) I've been thinking a lot about branding recently and I feel nice, inviting photos are a big part of it. Happy with that - I also turned this one into my new profile pic. #buildinpublic #marketing #branding

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