iiinova — where your digital self keeps evolving

Matt Andrews @mattandrews.info · 08/10/2026

This is in the current Private Eye. I can't say whether he's "bad" but it sounds similar to the new DG: hired out of external industry competitor, and aiming to apply similar models to those places.

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Matt Andrews @mattandrews.info · 03/10/2026

Took the kids to the library this morning and was immediately trolled

A man frowning at a children's book titled "Wanna See A Llama?"

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Matt Andrews @mattandrews.info · 01/10/2026

I've been forced to innovate

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Matt Andrews @mattandrews.info · 23/09/2026

In between meetings today I just... went and lay on the kids' trampoline in the garden for a bit? Must've looked nuts to the neighbours (#madlad) but I recommend it for a mid-afternoon reset.

A man's feet lying on a large trampoline with a house in the background and the sky above it

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Matt Andrews @mattandrews.info · 22/09/2026

Just saw another dad the same age as me doing the school pickup on a vintage steel frame road bike just like mine and now I feel like I have to move house all over again; this postcode's too small for us both etc

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Matt Andrews @mattandrews.info · 19/09/2026

Some working class ASMR for you

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Matt Andrews @mattandrews.info · 19/09/2026

Millennial dads, I'm begging you, stop this madness

Children's t shirts featuring Green Day, Gorillaz, Foo Fighters and Nirvana

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Matt Andrews @mattandrews.info · 04/09/2026

Just saw the world's cutest tumbleweed

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Matt Andrews @mattandrews.info · 28/08/2026

your scientists were so preoccupied with whether they could they didn't stop to think if they should

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Matt Andrews @mattandrews.info · 25/08/2026

This is probably going to break timelines but it's the crowd I was in for Dolly Parton at Glastonbury 2014, allegedly 200,000 people. She was amazing. RIP to a legend.

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Matt Andrews @mattandrews.info · 24/08/2026

Just (painfully) discovered why most loft ladders have this additional safety catch installed inside the loft itself.

A loft ladder with a metal clip binding it to the floor of the attic

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Matt Andrews @mattandrews.info · 18/08/2026

I guess this is what the kids call an "album art reveal"? Anyway this is the cover image for my new EP, released in the next few weeks. Got 5 new songs to share with the world.

An album cover featuring a vibrant green photo of a tree trunk emerging from foliage, with the text "UNFUTURE - SHED YOUR SKIN" overlaid.

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Matt Andrews @mattandrews.info · 12/08/2026

Got a little crab helper to assist me in the kitchen

A rubber crab toy perched on the side of a large cast iron pan, holding a wooden spoon while a meal cooks in the pan

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Matt Andrews @mattandrews.info · 03/08/2026

Got lucky and captured the Golden Hour in Norfolk last week on holiday but now concerned that what I've really captured is the Tradwife Aesthetic

A grid of photos of three people posing by a field in a sunset

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Matt Andrews @mattandrews.info · 02/08/2026

Taking down shelves in preparation for moving next week. Took one of these off the wall only to discover/remember that we, um, painted around it when we last decorated. Screwed it back into the wall and we'll leave it as a gift for the new owners 😬

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Matt Andrews @mattandrews.info · 30/07/2026

Just paid £5 in a deli for a bag of these on the off-chance they tasted close to Brannigans and MY GOD THEY DO, I'M IN POTATO SNACK HEAVEN

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Matt Andrews @mattandrews.info · 30/07/2026

Looked away for two minutes in the second-hand bookshop and—

A child with his head in a book titled "how to take over the world"

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Matt Andrews @mattandrews.info · 29/07/2026

Thanks, Jason, for this insightful review of a Norfolk beach

Lovely time at this lovely beach my partners jersey cardigan got wet at the bottom but it so dried on the way home she left loads hanging out the car door not knowing it was shut in the car door it was a long trip home as well lol it was rather stretched when we got home

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Matt Andrews @mattandrews.info · 27/07/2026

Wait what the fuck; is this some kind of superhero origin story?

Andy Burnham jogging and looking significantly better

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Matt Andrews @mattandrews.info · 13/07/2026

Just donated my first proper road bike to the local bike shop to reuse. This thing took me on many adventures, including once around the loch at Etape Loch Ness, and on the fastest 100 miles I've ever ridden at RideLondon. Got a slicker replacement these days, but still sad to bid it adieu.

A man on a sports podium with a bike and a medal around his neck

A man in cycling clothes sitting by a tree with a bike behind him. He's kissing a medal from a sports event.

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Matt Andrews @mattandrews.info · 09/07/2026

When I saw this cheeky headline on the Guardian I was briefly confused and made a note to check out that unexpected psych-rock direction on Robyn's new album

A screenshot of the Guardian website with a headline "Music: Psych rocker Robyn Hitchcock talks to Stewart Lee" plus a photo of someone in sunglasses with white-blonde hair

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Matt Andrews @mattandrews.info · 28/06/2026

Can anyone recommend a kitchen bin which makes it physically impossible for anyone to attempt to put more stuff in it than is physically possible? Asking for my family where this is the war I'm losing:

Bart stapling a banana skin to the side of an overflowing bin

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Matt Andrews @mattandrews.info · 26/06/2026

Let it never be said that classic convertibles can't also be practical

A classic Mercedes parked at a supermarket

A closeup of the car interior showing a child seat in the very small interior area

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Matt Andrews @mattandrews.info · 26/06/2026

Just saw a van drive past with this insignia and just for a second I was briefly worried I'd stumbled into the Third Reich

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Matt Andrews @mattandrews.info · 23/06/2026

There is no savoury pork product so cursed that I won't buy it once out of curiosity

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Matt Andrews @mattandrews.info · 22/06/2026

We're moving house this summer and inheriting a garden that looks like this. Can anyone recommend a "gardening for beginners" book for someone who has killed every plant they've bought and last mowed a lawn in 2024?

A large lawn in a garden with raised planters and cultivated bushes

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Matt Andrews @mattandrews.info · 19/06/2026

I hadn't heard of this and bought it for my kids (off eBay) after your recommendation. Found this 30 year old inscription inside which warmed my heart. Will share it with the kids tonight.

A handwritten dedication in the front of a book

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Matt Andrews @mattandrews.info · 16/06/2026

At any one time I have half a dozen jars of chili crisp oil in my fridge, but my reaction to that Guardian article about making your own was basically summed up by this Peep Show line

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Matt Andrews @mattandrews.info · 15/06/2026

A horror story in a single screenshot:

A screenshot of a Slack chat message which uses @channel to tag all members. The channel has over 16,000 members.

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Matt Andrews @mattandrews.info · 14/06/2026

Incredible slow-mo finish line image from the GP Gippingen race today: escapecollective.com/a-story-wort...

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Matt Andrews @mattandrews.info · 12/06/2026

I drove past this place years ago in Nottingham and could not believe my own eyes as I saw the name. Not sure it's intended to be a pun but the name absolutely does not do what they intended it to do (I hope)

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Matt Andrews @mattandrews.info · 06/06/2026

You're damn right I immediately paid £25 for a commemorative LOTR-branded 50p coin.

A 50p coin with an emblem of the One Ring and the inscription from Lord of the Rings

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Matt Andrews @mattandrews.info · 04/06/2026

I mean, I saw this beer on sale the other day...

A beer labelled "microtonal" with monochrome polka dots

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Matt Andrews @mattandrews.info · 31/05/2026

Went to this today and here is my absolute highlight:

A pizza stall with the name HELM'S DEEP PAN

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Matt Andrews @mattandrews.info · 27/05/2026

We don't talk enough about the ancient reptiles who "chose a life at sea" IMO.

Whilst dinosaurs ruled the world for millions of years, some reptiles chose a life at sea.

During the age of the dinosaurs, marine reptiles like ichthyosaurus, plesiosaurs, pliosaurs and turtles were some of the fiercest and largest animals of the world's waterways. Turtles still live in water today whilst their relatives the tortoise have returned to the land.

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Matt Andrews @mattandrews.info · 10/05/2026

Google Photos just made me a jaunty little "9 Years Ago" memory of the time I got hit by a car while riding my bike, showing me all the angles of my damaged carbon handlebars and the bloody cuts on my arms.

A collection of photos showing a bike with damaged handlebars and bleeding fingers and elbows

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Matt Andrews @mattandrews.info · 29/04/2026

Does anyone have theories about the UX discussions that led to what I can only call "OH SHIT buttons" on major products? Exhibit A: the "Call" button on WhatsApp groups which immediately begins a video call with everyone. Exhibit B: The "Huddle" button in Slack which does the same thing.

A button labelled "Call" in a WhatsApp group chat

A Slack screenshot of the "Huddle" button

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Matt Andrews @mattandrews.info · 29/04/2026

Incredibly excited to learn that the Birmingham Tolkien Festival is happening again this year after a long break: sareholefestival.org – yes, I am a massive nerd.

People dressed as orcs from the Lord of the Rings movies standing next to a person on a horse dressed as a Rohirrim warrior

A tent decorated with a flag of Rohan with people looking at Tolkien Society display stands

An array of biscuits and cakes including a wrapped shortbread package meant to look like Lembas bread from Lord of the Rings

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Matt Andrews @mattandrews.info · 27/04/2026

It was my son's Harry Potter themed birthday at the weekend and it turned out the eBay seller lied about this Dumbledore costume being "adult male" size.

A man with a vaguely wizard-like costume doing a thumbs up. The costume does not reach the ground and his bare ankles are showing.

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Matt Andrews @mattandrews.info · 16/04/2026

Yes, see you in Kellogg's Town, where the giant red cockerel crows, towering over the Cyclopean skyscrapers in the glare of the noonday sun. See you in Kellogg's Town.