Using panel survey data collected before and after Elon Musk’s takeover, we ( @prowag.bsky.social @zeningduan.bsky.social Sijia Yang) find evidence of lagging resistance: users who view the takeover negatively intend to quit Twitter but do not (yet) reduce their actual use. 1/ shorturl.at/x3syg
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To quit or not to quit Twitter? The interplay of identities, perceptions, and behavioral reactions to changing platform ownership
Elon Musk’s acquisition of Twitter (now ‘X’) raised concerns about its governance and functioning. Using this as a case study, we propose a framework to analyze the interplay of social identities, ...