iiinova — where your digital self keeps evolving

Lukas Hermann @lukashermann.dev · 12/03/2025

What? 😲 The CEO of Huel just made a LinkedIn post about Stagetimer! The $280M revenue/year Huel! I can assure you we didn't pay him to do this 🤞😅

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Lukas Hermann @lukashermann.dev · 04/03/2025

I made $29,059 in February and worked exactly 4 hours. Not 4h/week. 4 hours during the entire month! This is the power of a SaaS product. Once the flywheel is spinning, it just keeps going.

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Lukas Hermann @lukashermann.dev · 22/02/2025

Developers: I use two screens for coding! Meanwhile Rundown Studio users:

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Lukas Hermann @lukashermann.dev · 06/02/2025

Here's a $1M B2B niche: Digital signage solution for Hospital waiting rooms. They use this pitiful zoomed-in SAP screen, half the space is taken up by scaled up UI elements. (Ignore the baby seal)

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Lukas Hermann @lukashermann.dev · 05/02/2025

Interesting. Did they just clone my posts?

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Lukas Hermann @lukashermann.dev · 05/02/2025

Just backed up all my old tweets in case Eoln messes this up even more. They're all hosted and accessible under my own domain now. 👉 tweets.lukashermann.dev If you want to do the same, head over to github.com/tweetback/tw... ❤️

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Lukas Hermann @lukashermann.dev · 04/02/2025

Growth before and after solving churn. It was very much worth it to fix churn in exchange for slower but more steady growth. I think this is part of building a good product 👌

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Lukas Hermann @lukashermann.dev · 04/02/2025

And at Stagetimer the usage pattern is either yearly (using it over and over) or just one month for a single event, so we made it a 30-day one-off payment. Saves us a ton of headache from reimbursements of people who forgot to cancel.

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Lukas Hermann @lukashermann.dev · 04/02/2025

Here's two successful examples (Leave me alone & Rundown Studio). The 10-day event price for $25 has been rather popular. I think anchoring it against the $600/y makes it look affordable.

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Lukas Hermann @lukashermann.dev · 03/02/2025

Do you know the password game? I'm tempted to build "The Timezone Game" 😂

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Lukas Hermann @lukashermann.dev · 29/01/2025

Rundown Studio is used by the showcaller to keep everyone in sync. You can hear them calling in the video. Everyone on set can see a live timetable of the event. Source: www.instagram.com/therealec3/p...

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Lukas Hermann @lukashermann.dev · 29/01/2025

This is so cool! A BTS of my tool Rundown Studio used in action at a wrestling event:

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Lukas Hermann @lukashermann.dev · 29/01/2025

In my first partnership one co-founder paid themselves a higher salary and claimed more equity, left all the work to me and another guy, then when the investment failed kicked out the other guy, left the country and let the cleanup work fall on my. So now I always sign this...

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Lukas Hermann @lukashermann.dev · 14/01/2025

This streak feature is amazing, really keeps me motivated to keep logging my meals! Thanks to everyone who suggested it. Anyone ever used a calorie tracker? What's one thing it did really well? I'm trying to give my lazy self the best possible chance to loose those pounds.

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Lukas Hermann @lukashermann.dev · 09/01/2025

Started with $0 MRR and 10x it in one month

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Lukas Hermann @lukashermann.dev · 09/01/2025

Thanks for the feedback everyone! I've added some GitHub-style streak tracking now to keep me motivated 💪

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Lukas Hermann @lukashermann.dev · 05/01/2025

I'm building a chatbot to help me loose weight. It works like a friend who knows a lot about nutrition and holds me accountable. It's not done yet, but the daily calorie meter already works and is super helpful. Any suggestions for good ways to form habits?

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Lukas Hermann @lukashermann.dev · 04/01/2025

What keeps you from working like this?

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Lukas Hermann @lukashermann.dev · 31/12/2024

Me and Claude after finishing a hard task 🫶

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Lukas Hermann @lukashermann.dev · 16/12/2024

You don't need to build AI tools to succeed. Even the most innovative AI people still need normal tools. The AI Founders Demo Day just posted these pictures on LinkedIn and I spotted a familiar sight. They are using Stagetimer, a tool i've been working on for 3 years. 🎉🎉🎉

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Lukas Hermann @lukashermann.dev · 12/12/2024

I've been very productive with Claude using this method: 1. Create a Project 2. Describe the project + tech stack 3. Add services and type definitions (project knowledge) 4. Start a new chat for every feature No. 4 is crucial, chats with lots of code deteriorate quickly!

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Lukas Hermann @lukashermann.dev · 11/12/2024

Interesting stats from our Paddle dashboard, customers who pay more are more active!

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Lukas Hermann @lukashermann.dev · 07/12/2024

Goof-Around-December update: In this project I'm building a Telegram Bot to help me loose weight. Everything going splendid! I'm down to 3 bugs/hour and the over-engineered onboarding process is done! Next week: Calorie counting! #buildinpublic

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Lukas Hermann @lukashermann.dev · 06/12/2024

Goof-Around-December update: It took a whole Hans-Zimmer-powered gym session to wrap my mind around Claude's tool use today. But I finally figured it out. My goal is an onboarding flow w/o pre-typed questions, but letting Claude look at the database and ask questions itself. And it works! 💪

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Lukas Hermann @lukashermann.dev · 04/12/2024

One could say things are going great!

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Lukas Hermann @lukashermann.dev · 04/12/2024

Amazon Bedrock is pretty hard

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Lukas Hermann @lukashermann.dev · 03/12/2024

Update on the Goof-Around-December project: Finished the onboarding and deployed it. Obviously, the AI assistant doesn't get a chat history and seems completely lost in the conversation lol But progress is progress!

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Lukas Hermann @lukashermann.dev · 03/12/2024

Goof-Around-December update: NutriBot is alive and hooked up to Claude! 🎉🎉🎉 Next up: The user onboarding experience

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Lukas Hermann @lukashermann.dev · 02/12/2024

Goof-Around-December update: With the help of Claude the initial setup is done and the Bot can answer the first queries. Next is hooking up the AI API. #buildinpublic

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Lukas Hermann @lukashermann.dev · 02/12/2024

Here's the plan for Goof-Around-Dezember:   Build a wrapper for my "Nutritionist AI" so it says "What did you have for breakfast", "Did you weight yourself today?" and "You're doing great, you deserve a snack" to me via WhatsApp or Telegram.   Basically becoming a friend. 🥹   #buildinpublic

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Lukas Hermann @lukashermann.dev · 02/12/2024

The baby got my office and I got a corner of the living room. The sun is quite low in winter, not great for my dark-mode vampire eyes... #IndieFathers

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Lukas Hermann @lukashermann.dev · 01/12/2024

Finally a screen big enough for my next MRR chart

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Lukas Hermann @lukashermann.dev · 30/11/2024

5. Clue: The Black Friday deal For Black Friday we didn't lower our existing prices. But we introduced a new, much higher priced item and discounted it a whopping 50%. This made the purchase interesting to customers AND increased avg. transaction value at the same time.

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Lukas Hermann @lukashermann.dev · 30/11/2024

4. Clue: Pricing I found a screenshot from June 2023 (left) compared with today (right). We changed monthly subs to 30-day licenses, but increased their value to compensate for the non-renewal. Not only did our churn drop, but people kept coming back ... paying €48 for a countdown timer for 30d 🤯.

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Lukas Hermann @lukashermann.dev · 30/11/2024

3. Clue: Avg. Transaction Value Here clue 1 and 2 unite to paint a picture. On average I earned almost twice as much per transaction as last November. Especially towards Black Friday.

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Lukas Hermann @lukashermann.dev · 30/11/2024

2. Clue: Transactions Notice how the number of transactions went down if we compare those same timeframes. This means I actually sell LESS while earning more.

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Lukas Hermann @lukashermann.dev · 30/11/2024

1. Clue: Total revenue growth Let's compare this November (blue line) with last November (gray line). The growth is much lower than some other crazy apps out there. But with +43% in the app's 3rd year, it's very healthy.

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Lukas Hermann @lukashermann.dev · 30/11/2024

This has been my best month ever with Stagetimer 📈 But how did we get here? What factors lead to this revenue? Let's investigate together! Andy you may even learn something for your business.

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Lukas Hermann @lukashermann.dev · 29/11/2024

Founder Mode! (Me running Stagetimer for the Startup Stuttgart pitch event on Wednesday)

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Lukas Hermann @lukashermann.dev · 29/11/2024

Just launched the Stagetimer Raspberry Pi version (aka. Linux app). The idea is to expand how people can use the tool and thus catch more traffic. Also, does anyone have experience with the electron self-updater?

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Lukas Hermann @lukashermann.dev · 28/11/2024

What I think my users do after I launch a new feature vs. what they really do.

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Lukas Hermann @lukashermann.dev · 26/11/2024

I love it how the indie hacker community immediately gets busy building side projects for Bsky! This is such a 2020 vibe and I'm here for it! (Example: BlueskyMeter.com by @andrei.blue )