Reposted by Krysten Stein, PhD
What should we make of Hollywood’s turn toward microdramas, as well as TikTok’s heavy investment in them? How is any of this different than Quibi?
@krystenstein.bsky.social and I answer those questions in our latest op-ed for The Conversation.
theconversation.com/tiktoks-popu...
theconversation.com
TikTok’s popular microdramas shrink TV into bite-sized chunks
As TikTok invests in short-form scripted series, it’s leaning into the same storytelling, advertising and viewing habits that defined television.