iiinova — where your digital self keeps evolving

If the website sends people into another scheduling system, include that handoff in the review. Which patient journey is your team prioritizing this year?

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Those journeys need different information and different measures. Before prioritizing website changes, choose the journey you want to improve. Agree on what a successful next step looks like and who owns it.

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For someone looking for a new physician, it could mean finding an appropriate provider and understanding how to request an appointment. For an existing patient, it could mean reaching the patient portal.

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Kanopi Studios @kanopi.com · 25/09/2026

“Improve access to care” needs a specific definition when it becomes a website goal.

Dark green card. Before you prioritize changes: “Improve access to care” needs a definition. Two panels: looking for a new physician, and already a patient. Different journeys need different information and different measures.

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That gives you a more useful discussion than deciding whose request gets the biggest box. Which homepage request is hardest for your team to prioritize?

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Kanopi Studios @kanopi.com · 25/09/2026

Try asking each person to bring two things: the audience their request serves and the action that audience needs to take. Then consider timing, importance, and where else that content could work.

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Kanopi Studios @kanopi.com · 25/09/2026

An imaginary homepage planning meeting: “Make registration the priority.” “And donations.” “And the annual report.” “And our event.” “Can they all go at the top?” Every request has a reason. The page still needs to help a visitor choose.

Grey card showing an imaginary homepage meeting as chat bubbles. Make registration the priority. And donations. And the annual report. Can they all go at the top? Below: Every request has a reason. The page still needs to help a visitor choose. Kanopi Studios.

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Kanopi Studios @kanopi.com · 24/09/2026

There’s a useful lesson here for organizations with local services: connect the main website’s promise to the information people need locally. Check your own journey. Can someone move from “this sounds right for me” to the relevant location and its next step? Explore at: kanopi.com/case-study/f...

kanopi.com

First Tee

Kanopi created a custom multi-site solution for First Tee to manage 150+ sites in a user-friendly way, creating a unified brand online.

Kanopi Studios @kanopi.com · 24/09/2026

Kanopi added a chapter finder that lets visitors search by city or ZIP code. The work also gave chapter leaders more flexible ways to update their websites within a consistent brand.

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Kanopi Studios @kanopi.com · 24/09/2026

A parent interested in a youth program needs a practical next step: to find a nearby chapter. For First Tee, that journey is part of a network of more than 150 member sites.

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Kanopi Studios @kanopi.com · 23/09/2026

Our recommendation: agree on the action that represents progress, then track the steps leading to it. Check that the measurement works before using it to judge performance. That gives the next reporting meeting a useful question: Where are interested people getting stuck?

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Kanopi Studios @kanopi.com · 23/09/2026

Consider a program registration journey: * A visit to the program page shows interest. * Starting registration shows intent. * A confirmed registration records the action you wanted. Each tells you something different.

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Kanopi Studios @kanopi.com · 23/09/2026

A useful website report should help you decide what to improve. Google Analytics lets you identify actions that matter to your organization as key events. Choosing those actions deserves a conversation before anyone changes the settings. Google’s guidance on key events in the comments.

White card titled One registration journey, three different things to learn. Three panels: a visit to the program page equals interest; registration started equals intent; registration confirmed is the action you wanted. Kanopi Studios.

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Kanopi Studios @kanopi.com · 22/09/2026

Write down each moment when you have to guess. You now have a focused list to investigate with users and your team. Prioritize the obstacles that could prevent someone from finishing. Save this checklist for your next website review.

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Kanopi Studios @kanopi.com · 22/09/2026

Then check: * Can you tell whether you’re in the right place? * Is the information you need available before you act? * Does the next step describe what will happen? * After taking that step, do you get a clear confirmation?

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Kanopi Studios @kanopi.com · 22/09/2026

Choose one thing people need to do on your website. Give yourself 15 minutes to follow that journey on your phone. Start where a visitor might arrive: a search result, an email link, or a program page.

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Kanopi Studios @kanopi.com · 21/09/2026

For a membership org, that might mean helping members renew, supporting retention. It gives your team a way to evaluate requests. At Kanopi, we use the organization’s goals to guide decisions. Naming the action makes those conversations more concrete. What would go in the blanks for your org?

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Kanopi Studios @kanopi.com · 15/09/2026

Missed our AI search visibility webinar? It's now on demand! ChatGPT, Perplexity, Gemini, and Google AI Overviews now name only a handful of brands in every answer. See what determines who makes that list. Watch now: event.on24.com/wcc/r/542529...

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Kanopi Studios @kanopi.com · 30/07/2026

Ask AI a question — is your brand in the answer? Kanopi's Lauren Chervinski breaks down how AI search engines choose who gets named. 📅 Thursday, July 30 @ 12pm PT / 3pm ET. Save your spot: event.on24.com/wcc/r/542529... #GEO #AISearch

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Kanopi Studios @kanopi.com · 27/07/2026

Does AI trust your homepage copy, or what it finds elsewhere online? It's the latter, but that can change. Join Kanopi's Lauren Chervinski and learn how to improve your brand's AI visibility. Thursday, July 30 @ 12pm PT / 3pm ET. Save your spot: event.on24.com/wcc/r/542529... #GEO #AISearch

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Kanopi Studios @kanopi.com · 24/07/2026

Kanopi turned two disjointed #WordPress sites into one seamless platform for Out & Equal, adding Salesforce integration, member sign-on, and a new employee registry along the way. It's the kind of clean, thoughtful work our team does best. kanopi.com/case-study/o... #Nonprofit #WebDevelopment

Kanopi Studios and Out & Equal logos above a laptop and phone displaying the new Out & Equal website: a homepage banner with a speaker on stage and the tagline 'Partner for LGBTQ+ Workplace Inclusion,' and a mobile page on workplace inclusion resources.

Kanopi Studios @kanopi.com · 23/07/2026

Can rank #1 on Google and still be invisible to AI. Sound familiar? Kanopi's Lauren Chervinski shares how to earn that spot, and why AI-referred visitors are turning into some of the highest-intent traffic out there. #AISearch #GEO 📅 July 30, 3pm ET Register: event.on24.com/wcc/r/542529...

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Kanopi Studios @kanopi.com · 21/07/2026

AI now gives ONE answer to search queries — is your brand in it? Kanopi's Lauren Chervinski shares how AI engines pick who gets named, and how to become one. #AISearch #GEO 📅 July 30, 2026 ⏰ 12pm PT / 3pm ET Save your spot: event.on24.com/wcc/r/542529...

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Kanopi Studios @kanopi.com · 07/07/2026

Artesia General Hospital's old site made appointments & services hard to find. We rebuilt it mobile-first on WordPress with new service pages, provider profiles & easier content editing. Result: an award-winning site 🏆 Read the case study: kanopi.com/case-study/a... #HealthcareWebDesign #WordPress

Kanopi Studios and Artesia General Hospital logos on a green background, with a Web Excellence Awards Excellence Award badge. Below, a laptop and mobile phone display the Artesia General Hospital website, showing the homepage hero image and a mobile view of the hospital menu listing services. Kanopi.com is shown at the bottom.

Kanopi Studios @kanopi.com · 23/06/2026

Our CEO Anne Stefanyk is a 2x finalist for the 2025 Inspirational Leader of the Year #CanadianSME 🏆 Congrats, Anne — you inspire us every day! 👏 See the full finalists list: lnkd.in/gs6AyHxK #SMEAwards2025 #InspirationalLeader #WomenInLeadership

Anne Stefanyk, CEO of Kanopi Studios, smiling with arms crossed, featured on an official CanadianSME National Business Awards 2025 graphic as a Finalist for Inspirational Leader of the Year.

Kanopi Studios @kanopi.com · 10/06/2026

Cliff Persaud is joining the 2026 SEMM Virtual Conference for a real talk on vendor partnerships in higher ed: what works, what doesn't, and how to do it better. Register here: brainstorm.ca/semm/virtual... 📅 June 10 @ 2:15 PM ET (Virtual) Use code SPEAK75 to save $75! 👋 #SEMMVirtual2026 #HigherEd

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Kanopi Studios @kanopi.com · 20/05/2026

It's here! Happy #WordPress 7.0 release day 🎉 This version moves the web forward with editorial and performance improvements, built-in AI infrastructure, visual revision comparisons, and more—all wonderful reasons to celebrate the global community powering the open web. #WordPress7 #WordPress70

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Kanopi Studios @kanopi.com · 30/04/2026

🚨 Happening Today: Your website copy might be holding you back. Join Cliff Persaud for practical ways to fix it and start driving better results. 📅 Thursday, April 30, 2026 ⏰ 11 am PT / 2 pm ET Register here: event.on24.com/wcc/r/532041... #ContentStrategy #WebStrategy #Copywriting

Kanopi Studios @kanopi.com · 29/04/2026

🔑 TOMORROW! Clear content helps people find what they need and take the next step with confidence. Join us for practical ways to improve your website copy. From Messaging to Metrics April 30, 11 am PT / 2 pm ET event.on24.com/wcc/r/532041... #ContentStrategy #WebStrategy #Copywriting

Kanopi Studios @kanopi.com · 27/04/2026

Strong website copy is not just what you say. It is how it fits into the experience. Learn how strategy and structure guide users and support action. From Messaging to Metrics April 30, 11 am PT / 2 pm ET event.on24.com/wcc/r/532041... #ContentStrategy #WebStrategy #Copywriting

Kanopi Studios @kanopi.com · 15/04/2026

🧨 Last chance to Vote for Kanopi Studios & @penamerica.bsky.social— Vote for us: wbby.co/57615N We’ve been nominated for a #Webby and it’s especially meaningful to be recognized for our work supporting writers and free expression with PEN America. We’d love your support, so please vote by April 16!

wbby.co

Vote for the best of the internet

I just voted in The Webby People's Voice Awards and checked my voter registration.

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Kanopi Studios @kanopi.com · 07/04/2026

🇨🇦 We're heading to SEMM National Conference in Hamilton, ON, and made a travel playlist by local musicians to get into the travel groove: 🎧 open.spotify.com/playlist/3OW... We’re also giving away a $200 LEGO gift card at our table, so come say hi to our friendly team! #SEMM2026 #HigherEd #CdnPSE

Promotional graphic for Kanopi Studios at the SEMM National Conference 2026. Text reads “Say hello. Chat about websites. Win LEGO.” Includes two team headshots, Kanopi and Brainstorm logos, and kanopi.com.

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Kanopi Studios @kanopi.com · 07/04/2026

Cast your People's Voice vote for Kanopi and PEN America! → wbby.co/57615N We're honored to be nominated for a Webby for Websites & Mobile Sites— Best Practices! We're grateful to partner with our incredible client, PEN America, and support their mission of championing writers and free expression.

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Kanopi Studios @kanopi.com · 03/04/2026

📣 Please support our work and @penamerica.bsky.social's mission by voting for us! → wbby.co/57615N We’re honored to be nominated for a Webby for Websites & Mobile Sites— Best Practices for our work together. We build data-informed, people-centered websites that amplify missions like theirs.

Bright green Webby Awards graphic with “Vote for Us” in bold black text and “30th Annual Webby Awards” above. Below, a screenshot of the PEN America website homepage shows a person writing with the headline “The Freedom to Write.” Decorative silver flourishes frame the top corners, and “#webbys” appears at the bottom.

Kanopi Studios @kanopi.com · 25/03/2026

🚀 In 35 minutes: Don’t miss the Drupal CMS Spotlights keynote at #DrupalCon! Hear from Kanopi’s Jim Birch and experts driving Drupal’s future. Get the latest on Drupal CMS + AI and see what’s next. Be part of shaping the future of #Drupal.

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Kanopi Studios @kanopi.com · 25/03/2026

⚡ In 15 minutes: Catch Team Kanopi with our friends at the Pantheon booth as we demo Next.js. Swing by and explore the possibilities! #DrupalCon

Promo graphic for a Next.js demo at the Pantheon booth featuring four Kanopi staff: Andy Sipple, Jim Birch, Kerry Murphy, and Sean Dietrich. The event time is March 25, 2026 at 12:00 PM CDT.

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Kanopi Studios @kanopi.com · 25/03/2026

📣 In 30 minutes: Don’t miss Jim Birch’s update on Drupal’s Recipes Initiative at #DrupalCon! Get dialed in on the latest progress, explore community-built recipe examples, and see practical authoring workflows in action. Walk away ready to contribute to Drupal’s growing recipe ecosystem.

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Kanopi Studios @kanopi.com · 23/03/2026

Kanopi is here at #DrupalCon2026, and we've curated a Spotify playlist featuring songs about the city of #Chicago and by local musicians. Enjoy some good vibes and see you at #DrupalCon! #Drupal open.spotify.com/playlist/1Fl...

open.spotify.com

DrupalCon 2026 Chicago

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Kanopi Studios @kanopi.com · 04/03/2026

Celebrating another year of making the internet a better place. Happy 12th Birthday to our Kanopi website! #Kanopi #Birthday #WebDesign #WebDevelopment #Drupal #WordPress

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Kanopi Studios @kanopi.com · 28/02/2026

🚀 How integrated is AI in your current CMS workflow? Join us next week to discover practical ways content teams can use AI to work smarter and more efficiently within their CMS, using examples in Drupal and WordPress. 📆 Wed Mar 4 | 1:30 PM EST ✏️ Register here: event.on24.com/wcc/r/523857...

Dries @dries.bsky.social · 15/01/2026

Reposted by Kanopi Studios

Drupal turns 25 today. A quarter of a century. I captured 25 lessons from the journey. dri.es/25-years-of-... #foss #opensource #web

dri.es

25 years of Drupal: what I've learned

Dries is the Founder and Project Lead of Drupal and the Co-founder and Executive Chair of Acquia.

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Kanopi Studios @kanopi.com · 15/01/2026

At Kanopi Studios, Drupal powers our mission: designing human-centered websites, championing accessibility, collaboration, open-source craftsmanship, and long-term partnerships with clients and the community worldwide today. #Drupal25Words #Drupal25 #CelebrateDrupal #Drupal

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Kanopi Studios @kanopi.com · 07/01/2026

🎉 We’re starting off 2026 with exciting news! Kanopi has acquired Chapter Three. Read more about how our teams will come together to create even better #Drupal experiences. kanopi.com/kanopi-acqui...

Green-tinted Golden Gate Bridge with the Kanopi Studios and Chapter 3 logos shown together, indicating a partnership.

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Reposted by Kanopi Studios

Drupal Association @drupalassociation.bsky.social · 25/11/2025

Session submissions are now open for Florida DrupalCamp. The call for speakers closes on 3 December 2025, so this is a great time to share your expertise with the community. Submit your session here: www.fldrupal.camp/submit-session

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Kanopi Studios @kanopi.com · 22/11/2025

🎉 We’ve been recognized as a #ClutchGlobal Award Winner for Fall 2025 – Top Drupal Agency! This honor reflects the dedication & talent of our team, and the trust our incredible clients place in us every day. Grateful to stand among the best #Drupal agencies around. #ClutchGlobal2025