iiinova — where your digital self keeps evolving

John McAlpin @johnmcalpin.bsky.social · 24/05/2025

Ah, I wish I knew that was an option. While I’m primarily a SEO, a good chunk of my private consulting comes from my 20+ years as a web dev and WordPress is my specialty. So yeah, you could say i have stable in this too. I hope Matt gets what’s coming to him.

John McAlpin @johnmcalpin.bsky.social · 10/05/2025

I didn’t scrape headings but that would be a smart V2 of this study.

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John McAlpin @johnmcalpin.bsky.social · 06/05/2025

Any SEO folks going to SMX Advanced next month?

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Reposted by John McAlpin

Alan Bleiweiss @alanbleiweiss.bsky.social · 10/04/2025

LOL imagine if ordinary people just trying to live their lives, were tech savvy enough to install plug-ins. Google AI Overviews is garbage. Here's just the Chrome extensions I found in the first few minutes of looking. I wonder how many more there are.

Extension Name Users Rating # of Individual Ratings
Hide Google AI Overviews 70,000 4.8 545
Bye Bye, Google AI: Turn off Google AI Overviews, Discussions and Ads 30,000 4.7 211
Disable AI Overview | Turn Off AI Overview 10,000 4.2 34
Turn Off AI Overview (& Other Google Features) 1,000 3.9 16
Google AI Results Blocker 1,000 4.1 14
Google Search AI block 828 2.7 6
No AI Google Search 771 2.3 7
aiBlock by amorehuman.net 674 4.8 6

Google Search AI Image Hider 1,000 4.3 15

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John McAlpin @johnmcalpin.bsky.social · 07/04/2025

🚨 New Data Study for SEOs: How Often Is Google Really Rewriting Your Titles? And Why? In 2021, Cyrus S. reported that Google rewrote 61% of page titles. That number has now climbed to 76%. 😳 Find out why! www.johnmcalpin.com/seo-data-stu...

johnmcalpin.com

SEO Data Study: How Often Google Changes Title Tags and Why | Google Will Probably Change This Title

Does this meta description even matter? Would it make you click on it if it was compelling? Google will probably change this anyway.

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John McAlpin @johnmcalpin.bsky.social · 06/02/2025

I don’t think you were necessarily wrong there either though. It sounded like it can be both depending on which side of the bed the algo woke up on.

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Reposted by John McAlpin

Jason Koebler @jasonkoebler.bsky.social · 29/01/2025

Suddenly, out of nowhere, a declassified World War II-era CIA guide to sabotaging fascism in the workplace has become one of the most popular free ebooks on the internet: www.404media.co/declassified...

404media.co

Declassified CIA Guide to Sabotaging Fascism Is Suddenly Viral

The World War II-era "Simple Sabotage Field Manual" is full of steps that office workers can take to resist leadership.

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John McAlpin @johnmcalpin.bsky.social · 23/01/2025

Your chance to lock in Early Bird rates for my SMX Master Class - Technical SEO with John McAlpin - expires Saturday, February 1! Use my VIP promo code during registration to knock an additional 15% off your Master Class!: JohnVIP events.searchengineland.com/smx-master-c...

John McAlpin @johnmcalpin.bsky.social · 18/01/2025

Should’ve just stopped at knee pad. Let the imagination do the rest.

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John McAlpin @johnmcalpin.bsky.social · 15/01/2025

The limit logins isn’t by IP address but by username and it’s unlikely to figure out the password in 3-5 attempts. I just remove the xmlrpc all together.

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John McAlpin @johnmcalpin.bsky.social · 15/01/2025

Brute force shouldn’t be happening in login pages. The login limits are set at default. However, brute forcing xmlrcp.php is still very possible.

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Reposted by John McAlpin

Techmeme @techmeme.com · 15/01/2025

Court docs: internal messages suggest Meta used data from piracy site LibGen to train AI Llama models and worked to conceal it while racing rivals like OpenAI (The Verge) Main Link | Techmeme Permalink

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Reposted by John McAlpin

Christopher Titus @titusnation.bsky.social · 12/01/2025

What’s funny to me is the billlionaires can’t buy cool, they can’t buy smooth and they can’t buy likability. They will die rich with money and bankrupt of integrity, character and love. That makes me laugh.

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John McAlpin @johnmcalpin.bsky.social · 09/01/2025

But what if I prefer slightly slower internet?

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John McAlpin @johnmcalpin.bsky.social · 07/01/2025

Yo, this is an instant bookmark in my resources folder. Great work!

In this one instance it is on other pages. Not the move I would’ve made but that’s their setup.

Indeed. In this instance it’s not a terrible user experience but it definitely has the potential to be.

I’ve just created a killer new way to automate blog auditing. Looking to pressure test this by having a few SEOs look at the results output. Any takers to volunteer a website to test it on? Results will be emailed directly and not shared publicly nor stored online.

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Has anyone seen fragment handles that link to child pages instead of the typical bookmark jump links? What’s interesting is that this site I found it on has a table of contents but it links to separate pages instead of traditional jump links.

John McAlpin @johnmcalpin.bsky.social · 22/12/2024

Does he mean duplicate topics and duplicate (plagiarized) content? I feel like that’s an important distinction.

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John McAlpin @johnmcalpin.bsky.social · 22/12/2024

Smart approach. I typically have a time limit on how long it takes me to automate something. If I’m up til midnight tweaking some Python or trying different libraries, I gotta pass for the sake of sanity.

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Matt is basically the guy at the party that wasn’t invited, knows why he wasn’t invited, acknowledges it, and refuses to leave.

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Dah you went Jack Daniel’s? Not my jam, but hey that’s why there’s variety. Cheers!

Right? It’s kind of like the crunchy people who make their own cereal for less quantity and more work. But I could also see vanilla wafers homemade being very good.

I’ve never considered vanilla wafers to be something that could be homemade. Like, of course they can. But never thought to do that.

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I’ve noticed this as well. A few common talking heads that will stick to dogmatic viewpoints without opening other perspectives. But then again, those are the observers, not the practitioners.

John McAlpin @johnmcalpin.bsky.social · 20/12/2024

😂🤣🤣🤣 The entire team

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John McAlpin @johnmcalpin.bsky.social · 20/12/2024

Crowdsourcing for help. I’m conducting a few data studies and require large sets of keywords categorized by industry. If you’re kind enough to send me any amount, I’ll return the favor by providing a private link to my dashboard where I’ll be tracking them.

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John McAlpin @johnmcalpin.bsky.social · 12/12/2024

I rarely see question headers playing much effect unless it’s a hyper competitive query. I’ve tinkered with doing that for general content quality and ranking purposes though.

John McAlpin @johnmcalpin.bsky.social · 11/12/2024

It’s my professional opinion that he seems like the type of guy that pre-ordered a cybertruck.

John McAlpin @johnmcalpin.bsky.social · 11/12/2024

-WP Engine gets access back to WP resources - Removal of blocks on WPEngine's IP addresses and the removal of the checkbox requiring users to confirm non-affiliation with WP. - Plugin Management: WP's control over its ACF plugin must be restored Source: storage.courtlistener.com/recap/gov.us...

lnkd.in

This link will take you to a page that’s not on LinkedIn

John McAlpin @johnmcalpin.bsky.social · 11/12/2024

A new update in the ongoing legal battle between WP Engine and Matt Whatshisname. WPE successfully got an injunction against Matt & Automatic with the following court orders: