iiinova — where your digital self keeps evolving

Joe Simpson @joesimpson.bsky.social · 03/08/2026

Thanks - you’re too kind. And yes… we are back with a new podcast, finally! More coming soon…

Reposted by Joe Simpson

Drew Smith @drewpasmith.com · 26/05/2026

Notwithstanding the sensory qualities of this interior, squint and it’s easy to think: huh, that new Hyundai’s kinda rocking. Which for Hyundai is amazing. For Ferrari? Not so much. @joesimpson.bsky.social & I talked about this in Looking Out - The Podcast podcasts.apple.com/au/podcast/l...

Two images showing the interior of the Ferrari Luce with tan leather seats and trim, featuring a digital dashboard, Ferrari-branded steering wheel, center console controls, and rear seating accessed through wide-opening rear doors.

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Reposted by Joe Simpson

Alan Bradley @ajpbradley.bsky.social · 31/03/2025

For the first time since leaving university I’m now, thanks to redundancy, a jobless bum. It feels weirdly anticlimactic. Anyway, if anyone’s looking for a car-obsessed enterprise architect who’s an expert with MEGA HOPEX and accompanying methodologies, let me know.

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Reposted by Joe Simpson

victoria scott @victoriascott.bsky.social · 25/03/2025

hey I wrote a story about trying to remain functional as the country collapses, bad luxury SUVs, the contradictions of wealth, and quitting my job. if you wanna read it, it’s available here for free: www.patreon.com/posts/125140...

patreon.com

The Emperor’s Luxury SUV Isn’t Good, But He’d Still Kill Us All To Keep It | Victoria Scott

Get more from Victoria Scott on Patreon

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Joe Simpson @joesimpson.bsky.social · 16/12/2024

I remember meeting Jean Jennings at the Automobile office back in 2009 together with Mark Charmer, in what was, I think, one of the most amusing afternoons Ive ever had. She was completely brilliant, hilarious and massively knowledgeable. RIP

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Reposted by Joe Simpson

michael @banovsky.com · 06/12/2024

This is the only post where you can see video of the car’s tiny trembles 🤭

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Joe Simpson @joesimpson.bsky.social · 03/12/2024

The original “car in a pink landscape” launch, from back in 2021. All credit to Petter B for pushing this through. Yes I’m biased, but we saw how it had a lot of influence on how OEMs have started to present their cars over the past years. Copy nothing, as someone once said.

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Joe Simpson @joesimpson.bsky.social · 21/11/2024

By the way. If you’re after a wider, hotter take on why stuff like the jag rebrand is like it is, and the wider industry malaise, check out my podcast co-hosts other pod. Great (and very personal) listen.

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Reposted by Joe Simpson

Drew Smith @drewpasmith.com · 20/11/2024

The JaGUar situation might be bad but it’s just part of a wider problem with the industry, which @drewdraws2.bsky.social and I term Neo Malaise. Here’s me explaining what it all means (please share widely!): Apple: podcasts.apple.com/au/podcast/t... Spotify: open.spotify.com/episode/1USm...

podcasts.apple.com

Neo Malaise with Drew Smith

Podcast Episode · The Next Billion Seconds with Mark Pesce · 18/11/2024 · 12m

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Joe Simpson @joesimpson.bsky.social · 21/11/2024

Wonder if it’s just me: Ioniq 9 seems easily the weakest of the Ioniq line up so far, design-wise. Yes technically it will be brilliant but has odd proportion (not in a futuristic way) and somehow old-fashioned looking details, which surprise me (and I’d buy an Ioniq 5 or 6 in a heartbeat).

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Joe Simpson @joesimpson.bsky.social · 06/11/2024

Me? I spent the day listening to customers view and give insight on a future car. Which is one of my favourite things to listen to. And a nice reminder, on a day which can make you doubt people, that they can also be kind, insightful, smart and funny.

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Joe Simpson @joesimpson.bsky.social · 06/11/2024

If you’re seeking escape from the day’s news, can I recommend my podcast co-host’s blog, as he walks across the mountains of Japan? It’s the escape you need. buttondown.com/drewpasmith/...

buttondown.com

Ise Does It - Day 2

06.11.24 19.3Km One of the reasons I’d set my self the rule around no social media, no news and no email was so that I might avoid hearing of the outcome of...

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Joe Simpson @joesimpson.bsky.social · 26/10/2024

Useful SIXT upgrade while in the uk - getting to check out what the competition is up to. First reaction “ooh it has lots of buttons, good”. Quickly followed by “oh god they’re all capacitive touch or weird sliders… and the entire panel all moves when you prod them.” 😵‍💫

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