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Joe Ligo

@joeligo.bsky.social
498 followers 47 following 1.6K posts

Producer/Director of "The Last Independent Automaker," a documentary series about American Motors Corporation: youtube.com/playlist?list=PL1hpaGZZ… ◤▍

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Joe Ligo @joeligo.bsky.social · 47m
@retrocommercials.bsky.social
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Joe Ligo @joeligo.bsky.social · 12h
He saw it more as a replacement for an UTV than as a legitimate pickup truck. It could haul more than a side-by-side, plus came with a heated cab, better lights, and could do 55mph on the road.
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Joe Ligo @joeligo.bsky.social · 12h
My uncle was way ahead of the curve on this. I went with him to buy a used Kei truck in like 2009. At the time they were even more gray-market, as importers had to weld a plate over the gearshift that locked out everything except 1st and Reverse to limit top speed. I think he still has it.
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Joe Ligo @joeligo.bsky.social · 12h
Japanese TV has discovered U.S. car nerds: www3.nhk.or.jp/nhkworld/new...
www3.nhk.or.jp
Japan's 'Kei' trucks hitting U.S. roads | NHK WORLD-JAPAN News
Auto enthusiasts in the United States are driving a boom in a miniature type of Japanese vehicle. Now, they are leading a grassroots campaign to get more of them onto American roads. NHK World's Inoue...
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Joe Ligo @joeligo.bsky.social · 21h
Keeping Up Appearances?
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Joe Ligo @joeligo.bsky.social · 22h
I gave a talk about automotive history at the AACA Museum in Hershey, PA last night, but what's more exciting is that they rolled out a Big Bad Orange AMX *specifically* for the event, which was really cool. 🧡
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Joe Ligo @joeligo.bsky.social · 09/10/2026
Tempo, Taurus, Impreza.
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Joe Ligo @joeligo.bsky.social · 09/10/2026
I don't care if I die, this is the only ambulance I'm riding in.
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Joe Ligo @joeligo.bsky.social · 08/10/2026
I was charging at my parents' and they were very concerned that a car would need to run fans / compressors while its not being driven.
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Joe Ligo @joeligo.bsky.social · 08/10/2026
But look at the poor guy... he's just begging to be driven!
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Joe Ligo @joeligo.bsky.social · 08/10/2026
I do not need a beater Packard Caribbean I do not need a beater Packard Caribbean I do not need a beater Packard Caribbean...
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Joe Ligo @joeligo.bsky.social · 07/10/2026
What's more impressive is that she was doing them in reverse.
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Joe Ligo @joeligo.bsky.social · 07/10/2026
The symbolism in Coppola's films is incredible. I saw this in The Godfather Part III and immediately knew something bad was about to happen.
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Joe Ligo @joeligo.bsky.social · 06/10/2026
Maybe they’d sell more EVs if the ads look like this:
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Joe Ligo @joeligo.bsky.social · 06/10/2026
Some good things going on here
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Joe Ligo @joeligo.bsky.social · 05/10/2026
The fact that the Blackwood is such an obvious choice almost makes it too obvious. Haha. I picked the Mark LT just to be contrarian.
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Joe Ligo @joeligo.bsky.social · 05/10/2026
There are better trucks There are better EVs There are better EV trucks So...why?
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Joe Ligo @joeligo.bsky.social · 05/10/2026
Now this is a superhero movie I wanna see
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Joe Ligo @joeligo.bsky.social · 04/10/2026
Who is willing to join me on a long, slow, cross-country roadtrip via the old Lincoln Highway, driving only weird old Lincolns?
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Joe Ligo @joeligo.bsky.social · 04/10/2026
Oh don’t worry, they had take home containers!
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Joe Ligo @joeligo.bsky.social · 04/10/2026
Pittsburgher weddings sure know how to do a cookie table.
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Joe Ligo @joeligo.bsky.social · 03/10/2026
"Thousands of California kids have discovered that with a little work, the Volkswagen can be made even uglier." youtu.be/Ukja-VRS6fk?...
youtu.be
Custom Volkswagen Beetle craze hits streets of Southern California (1971)
YouTube video by CBS Evening News
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Joe Ligo @joeligo.bsky.social · 02/10/2026
Interestingly, this discussion was centered around the Eagle Premiere, which they argued was nice but too nondescript next to the more controversial yet incredibly popular Ford Taurus.
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Joe Ligo @joeligo.bsky.social · 02/10/2026
I feel like it's the same with marketing. You don't have to appeal to everyone, you just have to appeal a lot to enough people that they'll actually buy. Three "9s" are better than five "6s."
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Joe Ligo @joeligo.bsky.social · 02/10/2026
A designer once told me that a concept car that scores three "9s" and two "0s" in a focus group will always sell better than a design that scores "6s" across the board, despite the 2nd car having a higher average score. "9s" wanted to buy the car. "6s" liked it, but would buy something else--
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Joe Ligo @joeligo.bsky.social · 01/10/2026
These clowns want AI to replace musicians and writers and movie directors. Why can't we get AI that can sort used plastic containers into the right bins so we actually recycle things instead of landfilling them?
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Joe Ligo @joeligo.bsky.social · 01/10/2026
The internet pulled a Morbius on GM
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Joe Ligo @joeligo.bsky.social · 01/10/2026
90% chance a Looney Toons character made that door.
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Joe Ligo @joeligo.bsky.social · 30/09/2026
What in the name of mullets and celsius is this?
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Joe Ligo @joeligo.bsky.social · 29/09/2026
About to introduce a Jolene-level crisis in my marriage after the cashier at Harbor Freight sees me stroll up with a cart full of wheel jacks and wearing these bad boys.
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Joe Ligo @joeligo.bsky.social · 28/09/2026
Genuine policy question: will rolling back EPA standards stop the silly process of making pickup trucks so huge just to increase their wheelbase "footprint" so they face easier fuel economy requirements? Because smaller 1/2-ton trucks could be a nice silver lining.
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Joe Ligo @joeligo.bsky.social · 28/09/2026
Somebody shared photos from the 1977 Johnstown Flood, and while the damage is heartbreaking, it was cool to see some AMCs amongst the rubble.
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Joe Ligo @joeligo.bsky.social · 28/09/2026
I met the guy who designed those seats! His name was Bob Monacelli. He originally scribbled a zigzag on a sheet of butcher paper with a chisel tip marker, and remarked that it looked like a Native American pattern. AMC approved it, and he was very proud of it.
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Joe Ligo @joeligo.bsky.social · 28/09/2026
Friend from California sent me a pic of a Honda Clarity PHEV and we both remarked on how rare they were, and then two days later I ended up following one in traffic.
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Joe Ligo @joeligo.bsky.social · 23/09/2026
I actually thought about you! Want me to forward his email to you? I don't have any new YouTube videos coming out for a while.
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Joe Ligo @joeligo.bsky.social · 23/09/2026
I occasionally get endorsement offers sent to my YouTube channel, mostly for Chinese dashcams, which I always ignore. But today a guy offered to send me free beef jerky if I include it in a video, and I'm suddenly tempted to say yes...
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Joe Ligo @joeligo.bsky.social · 22/09/2026
I'm super honored to say that the Society of Automotive Historians just awarded our team with the E.P. Ingersoll Award for Excellence in the Presentation of Automotive History for our AMC documentary, "The Last Independent Automaker." Thanks to everyone here who supported and shared our work!
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Joe Ligo @joeligo.bsky.social · 21/09/2026
Another one for @flangy.bsky.social ~ I won this "GoldenEye Rogue Agent" t-shirt in 2004 from a Nintendo Power reader survey sweepstakes. Grand Prize was a full box set of 007 DVDs. 2nd prize was a t-shirt and the game, which I already owned. I traded the game with, but wore the shirt a lot.
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Reposted by Joe Ligo
Robby DeGraff @robbydegraffap.bsky.social · 19/09/2026
Bring back the Lincoln Town Car.
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Joe Ligo @joeligo.bsky.social · 18/09/2026
NEW CAT DISCOVERED: rare exotic domestic zebra cat
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Joe Ligo @joeligo.bsky.social · 18/09/2026
Seriously look at this lil guy.
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Joe Ligo @joeligo.bsky.social · 18/09/2026
New tiny boi just dropped
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Joe Ligo @joeligo.bsky.social · 17/09/2026
ONE TWO THREE FOUR! YOU CAN GET INTO TOWN SUPER VAN CITY, JUST FOLD IT ON DOWN MICRO MACHINES TAKING OVER THE PLACE, WITH REAL RACIN' DRAGSTERS, READY TO RACE! WORKING BRIDGES AND AN AIRPORT, TOO A CAR WASH, SEVRIN' YOU! SUPER VAN CITY, MICRO MACHINES!
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Joe Ligo @joeligo.bsky.social · 17/09/2026
At least one guy has good taste.
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Joe Ligo @joeligo.bsky.social · 16/09/2026
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Joe Ligo @joeligo.bsky.social · 16/09/2026
must see tv
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Joe Ligo @joeligo.bsky.social · 15/09/2026
I would eat that for breakfast.
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Joe Ligo @joeligo.bsky.social · 14/09/2026
Dude just let Pierce Brosnan be James Bond again. Make him fight a robot CEO who wants to build an AI data center on Venus or something, idc. I just wanna see old Bond.
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Joe Ligo @joeligo.bsky.social · 13/09/2026
Me, trying to explain that Saturn was killed by the same GM corporate bureaucracy it was created to fix:
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Joe Ligo @joeligo.bsky.social · 11/09/2026
Got a real @flangy.bsky.social winner here
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