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Jay Clouse

@jay.blog
3.1K followers 133 following 193 posts

Founder of Creator Science — Growth as a creator, down to a science. Helping thousands of creators build resilient businesses through observation, experimentation, and iteration Website: creatorscience.com YouTube: youtube.com/@jay

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Jay Clouse @jay.blog · 02/02/2026
This is going to be a big year for you. Believe it.
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Jay Clouse @jay.blog · 26/01/2026
I had writer’s block this weekend. But then I just wrote about what felt real to me in that moment. It felt scary—but when you give yourself permission, the words just flow.
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Jay Clouse @jay.blog · 21/01/2026
Friendly reminder that most “opportunities” are actually distractions in disguise.
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Jay Clouse @jay.blog · 20/01/2026
Yes, you could play around with Claude Code. You could also read a book! Yes, you could create an app today. You could also just keep writing! Could ≠ Should
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Jay Clouse @jay.blog · 19/01/2026
I don’t really care about “peak performance.” But I do care about avoiding deep valleys.
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Jay Clouse @jay.blog · 19/01/2026
I’ve been locking myself out of social apps on my phone a lot lately, and it’s remarkable how much more spacious my days feel. Plus my inner state is much calmer. If your phone is a tool for creation, great. But for me, it was becoming a tool for consumption and comparison—and that was a problem.
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Jay Clouse @jay.blog · 18/01/2026
Attention can be bought—trust has to be earned.
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Jay Clouse @jay.blog · 17/01/2026
I firmly believe that it’s far better to share less and blow people away each time rather than share more at a lower standard. There’s a cost to how often you stay top-of-mind, but the benefit is so much trust. When you truly honor people’s time, they notice. Trust > Attention.
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Jay Clouse @jay.blog · 16/11/2025
I’ve been ignoring Bluesky. Mistake?
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Jay Clouse @jay.blog · 13/08/2025
If you believe success is inevitable, it will be.
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Jay Clouse @jay.blog · 12/08/2025
Content without personality has become a reputational liability.
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Jay Clouse @jay.blog · 11/08/2025
I feel so fortunate to have grown up in the 90s. To see and come of age *alongside* the internet, not *with* today’s internet. Millennials understand the past and think of the future differently than any other digital native generation.
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Jay Clouse @jay.blog · 23/04/2025
This week marks 8 years since I quit my job and became a creator. Took a minute, but turned out to be a good move. 🙏
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Jay Clouse @jay.blog · 20/04/2025
There’s a special feeling when the puzzle you’re trying to solve in your mind clicks into place. Almost nothing beats it.
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Jay Clouse @jay.blog · 22/03/2025
Sometimes I have a great idea for an essay and then I realize I already wrote it a few months ago 😅
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Jay Clouse @jay.blog · 21/02/2025
this was fun!!
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Reposted by Jay Clouse
The Panel Podcast @thepanel.bsky.social · 21/02/2025
New episode of The Panel: Should you still build in public? Peldi (Balsamiq) and Jay Clouse (Creator Science) What do you think? Reply here with your thoughts!
panelpodcast.com
Should you still build in public? Peldi (Balsamiq) and Jay Clouse (Creator Science)
Peldi is the founder of Balsamiq and pioneered transparent business...
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Justin Jackson @justinjackson.ca · 19/02/2025
This upcoming episode of @thepanel.bsky.social was so fun. @peldi.bsky.social, founder of Balsamiq, came with questions about #buildinpublic and building community. We got @jay.blog on the call to teach us everything he's learned building Creator Science. 🔥 panelpodcast.com/subscribe
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Shawn Buttner @shawnbuttner.com · 18/02/2025
Most creators don’t think about how they use their time when building their creative business. That’s why I admire how @jay.blog navigates life as a creator and a new dad. Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
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Jay Clouse @jay.blog · 23/01/2025
If I am not injected with coffee very soon I fear I will perish
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Jay Clouse @jay.blog · 20/01/2025
In today’s social media, followers are only marginally more likely to see your content than non-followers. Followers are a vanity metric, not a distribution system.
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Jay Clouse @jay.blog · 19/01/2025
Friendly reminder that email will never be banned in the US.
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Jay Clouse @jay.blog · 18/01/2025
You can do anything, but you can’t do everything. So if you’re beating yourself up for not doing X or Y thing, ask yourself what you ARE doing. You’re not a failure — you’ve just made different choices and chosen different priorities.
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Jay Clouse @jay.blog · 18/01/2025
really appreciate this perspective!
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Jay Clouse @jay.blog · 18/01/2025
I’m naturally optimistic, but I’m not naturally cheerful. That’s something I’m trying to work on.
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Jay Clouse @jay.blog · 17/01/2025
New 7-min voice memo on the podcast: "OK I have some thoughts on AI (and its impact on creator-educators)" open.spotify.com/episode/2zU0...
open.spotify.com
#238: OK I have some thoughts on AI (and its impact on creator-educators) [Voice Memo]
Creator Science · Episode
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Jay Clouse @jay.blog · 15/01/2025
If you feel yourself losing momentum, you probably need to regenerate your enthusiasm. Find the fun. Set yourself up for small wins. Small, positive outcomes will generate enthusiasm and start to rebuild momentum.
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Jay Clouse @jay.blog · 15/01/2025
Creator businesses are tied to the creator's enthusiasm. more enthusiasm → more momentum → more enthusiasm → more momentum... But it goes in reverse, too: less enthusiasm → less momentum → less enthusiasm → less momentum...
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Jay Clouse @jay.blog · 14/01/2025
If you’re stuck consuming everyone else’s content, you are likely lacking clarity around your own priorities. When you are clear about your vision, you don’t want to spend time doing anything else.
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Jay Clouse @jay.blog · 13/01/2025
As more creators join the scene, the expectations for all content increases. If you aren’t constantly improving, you're falling behind.
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Jay Clouse @jay.blog · 09/01/2025
that’s exactly our setup! a wet bar too
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Jay Clouse @jay.blog · 09/01/2025
Basement studio is coming along: ✅ Gear ✅ Design ✅ Drywall ✅ Insulation ✅ Flooring ❌ Trim ❌ Painting ❌ Final setup We will have three cameras, two mics, and two different shots — all managed through one interface with everything activated by switch.
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Jay Clouse @jay.blog · 05/01/2025
Glad to hear that!
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Jay Clouse @jay.blog · 05/01/2025
Just published my 2024 year in review. I share the highs, lows, and lessons learned both personally and professionally. 5500+ words 😅 Read it here: creatorscience.com/year-in-revi...
creatorscience.com
2024 Year in Review
The good, the bad, and the honest.
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Jay Clouse @jay.blog · 05/01/2025
i hope you enjoy it!
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Jay Clouse @jay.blog · 04/01/2025
Welp, my 2024 Year In Review post accidentally turned into 5,000 words with a lot of data. 😅 Sharing it tomorrow morning in the Creator Science newsletter.
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Jay Clouse @jay.blog · 02/01/2025
Writing my 2024 Year In Review... What do people typically NOT include that you wish they did? Alternatively, what do you hope to see in it?
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Jay Clouse @jay.blog · 02/01/2025
ayyy i’ll see you there!
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Jay Clouse @jay.blog · 31/12/2024
I won my fantasy football league last night... idk maybe I should build a course about it
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Jay Clouse @jay.blog · 31/12/2024
This week, I went through my calendar for the next 6 months and proactively blocked time for ME. I never blocked time for: • Workouts • Meals • Travel prep • Travel recovery That's changing in 2025! More of my time for me and the family.
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Jay Clouse @jay.blog · 29/12/2024
The week between Christmas and New Year is always when I improve my Notion setup 😂
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Jay Clouse @jay.blog · 23/12/2024
your pajama drawer must be insane 😂
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Jay Clouse @jay.blog · 23/12/2024
This will be our daughter’s first Christmas! I’m excited to create brand new family traditions. I’d love to hear some of your favorites for inspiration!
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Chiara Cokieng @chiaracokieng.bsky.social · 21/12/2024
Quote of the day: "Success is a math problem." by @jay.blog in this podcast episode: podcast.creatorscience.com/vm-hormozi-w... The best part is baby girl cooing her agreement in the end 😂
podcast.creatorscience.com
#231: "No friends’ weddings for 10 years" – my take on the Hormozi post [Voice Memo]
Is this really success?
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Reposted by Jay Clouse
Transistor - Podcast Hosting @transistor.fm · 20/12/2024
Why are podcasters rethinking taking ads? “I don't want the publishing schedule to be dictated by timelines with sponsors.” – @jay.blog transistor.fm/podcaster-ads/
transistor.fm
Why Podcasters Are Rethinking Their Sponsorship Strategy
Podcast ads aren't always the best path to monetization. Learn why some podcasters are moving away from traditional ads and what they're doing instead.
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Jay Clouse @jay.blog · 20/12/2024
WOW! That’s incredible, Neil!
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Jay Clouse @jay.blog · 19/12/2024
I am this close 🤏 to checking out for the rest of the year
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Jay Clouse @jay.blog · 18/12/2024
“What’s in it for me?” - everyone looking at your content
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Jay Clouse @jay.blog · 18/12/2024
thank you Chris!
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Jay Clouse @jay.blog · 18/12/2024
Well, I’ve done it. I’ve transitioned from completely unknown to being tagged in posts as a “guru” that should be ignored. Creator circle of life 🤷‍♂️
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