Sign in

Irina Popescu

@irinapopescu.bsky.social
626 followers 269 following 19 posts

Food Policy Officer @beuc.bsky.social 🌱 Own views.

PostsRepliesMedia
Irina Popescu @irinapopescu.bsky.social · 17/12/2025
Out today: @beuc.eu's report on influencer marketing in the food and fast fashion sectors. Evidence in the food sector shows the massive exposure of children and teenagers to food and drinks high in fat, sugar and salt through influencer marketing 🍔🥤 👇
100
Irina Popescu @irinapopescu.bsky.social · 02/10/2025
As the veggie burger debate is back on the table 🍽️🥗: Consumers are not confused about these terms as long as they are clearly labelled vegetarian or vegan. Read here @beuc.eu's current position 👇https://blog.beuc.eu/veggie-burgers-names-not-confusing/
blog.beuc.eu
Are veggie burgers' names confusing? Not according to EU consumers. - Consumer Corner
Veggie burgers names are not confusing according to EU Consumers. Consumers should be able to keep calling veggie burgers, burgers.
020
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 10/09/2025
For more information, read BEUC's report on the issue 👉https://www.beuc.eu/sites/default/files/publications/beuc-x-2021-084_food_marketing_to_children_needs_rules_with_teeth.pdf
011
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 10/09/2025
📅 Tomorrow, our Director General @arcapde.bsky.social will be speaking at a conference on marketing of unhealthy foods to children organised by our 🇸🇮 member @zps.si. Stay tuned!
121
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 10/09/2025
@unicef.org’s Child Nutrition report is out today 👇focusing on childhood overweight, obesity and unhealthy food environments. www.unicef.org/reports/feed...
unicef.org
Feeding Profit
How food environments are failing children
114
Reposted by Irina Popescu
EASAC - European Academies Science Advisory Council @easac.bsky.social · 28/08/2025
❗You can still sign up for online or in-person participation at the launch of our new report on Meat Alterantives:👉 easac-events.eu/event/meat-a... Join @tillymetz.bsky.social, @irinapopescu.bsky.social and representatives from @gfi.org and @efsa.europa.eu in their discussions on #meatalternatives
0103
Irina Popescu @irinapopescu.bsky.social · 23/06/2025
Our @beuc.eu survey showed that 80% of respondents are *not* concerned about the naming of plant-based alternatives as long as they are clearly labelled as vegetarian/vegan 👇 www.beuc.eu/sites/defaul...
beuc.eu
000
Irina Popescu @irinapopescu.bsky.social · 04/06/2025
Don't miss this! Major event coming up next week in the @europarl.europa.eu on an EU Action Plan for Plant-based Foods with a video address from @christophehansen.bsky.social 🫘🥕🥦Register here 👉https://docs.google.com/forms/d/1GKkhBh65msdOfYR21UVhyeJ3AxBMrTcCW61rPs4mYrE/viewform?edit_requested=true
021
Irina Popescu @irinapopescu.bsky.social · 28/05/2025
Don't miss this cross-party event on an EU Action Plan for Plant-based Foods!🌱 Inspired by Denmark’s example and the Strategic Dialogue report, it will explore how an EU Action Plan can boost sustainability and resilience in the food system 👩‍🌾🫘🥗 Register here: docs.google.com/forms/d/1GKk...
054
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 22/05/2025
🏆Consumer WIN!🏆 🍟🤳Denmark announces that it will ban unhealthy food marketing to children under the age of 15. This comes after tireless campaigning by @beuc.eu 🇩🇰member @forbrugerraadet.bsky.social to better protect children from persuasive unhealthy food marketing including by #influencers 👏👏👏
052
Irina Popescu @irinapopescu.bsky.social · 08/05/2025
At #EUAgriVision today the majority of questions from the audience are: where is the food part?🕵🏻‍♀️ @eesc.bsky.social’s Peter Schmidt points out that we cannot think in silos but that agriculture *is* part of the #foodsystem 🌱🌍
032
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 08/05/2025
The #EUAgriVision lacks food on its menu 🍴 Agriculture is a cornerstone of the EU market and should consider the whole supply chain to respond to consumer food needs and demands. Here is a snippet of what BEUC think policymakers could achieve with a bolder vision 👇 www.beuc.eu/press-releas...
beuc.eu
EU agri-food Vision shortsighted on the consumer side
The European Commission published its roadmap for the agriculture and food sector until 2040 today, laying the ground for future initiatives in the next five years. The Vision follows the Strategic Di...
073
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 08/05/2025
👨‍🌾🤝🍽️The demand and supply sides of the agri-food system are interdependent. Action is required on both sides to enable an agroecological transition in the EU. It's time to do away with siloed policymaking leading to policy incoherence and instead to #ThinkFoodSystems! #EUAgriVision
073
Irina Popescu @irinapopescu.bsky.social · 16/04/2025
Good news for plant-based foods: In the new German coalition agreement, the government pledges to 🌱advocate for a comprehensive and ambitious EU protein strategy, incl. strengthening domestic protein production to reduce imports
131
Irina Popescu @irinapopescu.bsky.social · 08/04/2025
At a European Parliament event on healthy diets @beuc.eu’s Romanian member APC highlights that consumer food choices are heavily influenced by pricing and marketing strategies and cites our report on this “illusion of choice” 👉🏼 www.beuc.eu/sites/defaul...
033
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 27/03/2025
BEUC's @irinapopescu.bsky.social spoke today at #FoodDay2025. She highlighted 👇 Plant-based diets can 1️⃣ improve health 2️⃣ reduce emissions 3️⃣ protect animals 📣 “We need healthier, sustainable food choices to be the easy choice & an EU Action Plan to boost plant-based food’s availability”
052
Reposted by Irina Popescu
EU Food Policy Coalition @eufpc.bsky.social · 25/03/2025
It looks like yesterday's call by several EU FPC participants to have food on the agenda was successful! While the title does not seem quite right, it seems like there will be a session on #FoodEnvironments, #PublicProcurement, #FoodAffordability and improving access to healthy food 👇 #EUAgriVision
21610
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 24/03/2025
‼️Only by taking a #FoodSystems approach to policymaking can the EU harness the power of food systems to benefit people and the planet. #GoodFood4EU #EUAgriVision
132
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 24/03/2025
We look forward to joining this event on #EUAgriVision 👇 Food was a blind spot in the Vision… while the EU has a Commissioner for Agriculture *and Food*.
131
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 21/03/2025
🌿 Ready for change? On Monday, the European Council's #AGRIFISH will discuss the EU Commission's Vision for Agriculture and Food. @beuc.eu urges Ministers to ensure the EU strengthens the entire plant-based agri-food chain – from farmers to consumers.
133
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 19/02/2025
The EU Vision for agriculture and food is out today🌱 Progress still needs to be made on healthier and more sustainable diets 🍽 and on sharing transition costs equitably💸. We also urge caution on ‘simplification’ of EU food laws. Our position: www.beuc.eu/press-releas...
094
Reposted by Irina Popescu
Camille Perrin @perrincam.bsky.social · 19/02/2025
Strategic Dialogue: 'Make the healthy and sustainable choice the easy one for consumers' Vision for Agriculture and Food: A missed opportunity for @ec.europa.eu to bring the EU closer to citizens by making healthy and sustainable diets more available, affordable and attractive 👇
082
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 17/02/2025
🐖Our 2024 @beuc.eu survey on consumer attitudes on animal welfare showed that a very strong majority (9 in 10 consumers) want new laws to improve #animalwelfare including a ban on such mutilations 👇 tinyurl.com/beucAW2024
0116
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 13/02/2025
🚨 One week to go! The @ec.europa.eu is about to unveil its Vision for Food & Agriculture. This will shape the coming years—so it must deliver real solutions for farmers, nature & consumers. #GoodFood4EU What should be in it? 👇
foodpolicycoalition.eu
Open letter on the Vision for Agriculture and Food
094
Reposted by Irina Popescu
Camille Perrin @perrincam.bsky.social · 10/02/2025
On #WorldPulsesDay, let's re-share the call by 130+ organisations, including @beuc.bsky.social, urging @ec.europa.eu to follow Denmark's lead and develop an EU Action Plan for #PlantBased Foods 👇 www.beuc.eu/sites/defaul...
1153
Reposted by Irina Popescu
Eurogroup for Animals @eurogroupforanimals.org · 05/02/2025
''We need to make the healthier choice the easier one'' Great intervention from @emmacalvert.bsky.social (@beuc.bsky.social) who stressed the importance of addressing #animalwelfare labelling in legislation. @ciwf.eu
0136
Irina Popescu @irinapopescu.bsky.social · 05/02/2025
At today’s EU parliament event on protein diversification, MEP @sigridfriis.bsky.social highlights the need for the healthy and sustainable choice to be the easy one: “It’s what consumers expect” 🙏🏼🥦
010
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
Fascinating presentation by Julia Christian (FERN) on their study on ready-meals: ❗1/6 of calories consumed 🧂But they're not very healthy! 🥩Or sustainable... Legal action on ready-meals e.g. mandatory reformulation can have benefits for health, consumer + environments
264
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
Els Bedert of @eurocommerce.bsky.social outlines what some retailers are doing to support consumers for healthy and sustainable diets incl.: 🚥Labelling 🧂Reformulating 🛒Store design + layout Some good examples to inspire other retailers here for sure!👇
152
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
Dr W. Walrabenstein (Physicians’ Assoc for Nutrition) highlights that the few minutes Drs get with patients advising on healthy diets is no match for the unhealthy #foodenvironments! We need action incl.: reformulation, lower taxes on healthy foods, #stopmarketingtokids +clear food labels!
152
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
👏Brilliant title from @who.int Europe's Danilo Lo Fo Wong: 'The Hidden Costs of Doing Nothing'. #AMR costs lives, costs livelihoods, undermines progress we have made in modern medicine. It is a significant burden. 💸11.7 BN euros per year!
162
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
So what needs done? A: We need population-based intervention policies! 🧂Not enough to tell consumers to stop adding salt to their food - 80% of salt consumed is in products already! 🌱We need to shift to healthy plant-based diets
2113
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
Marleen Kestens from the European Heart Network: cardiovascular disease: EU's biggest killer with a shocking 1.7 million deaths per year but 80% can be prevented!! Diet is a key risk factor for CVD, cancer and diabetes so it is imperative to keep people healthy as long as possible and tackle diets
142
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
@tillymetz.bsky.social adds that an urgent shift in diets is needed to ensure better health of consumers, the environment as well as improved animal welfare + hopes that dietary shifts will feature in the upcoming Vision for Agriculture and Food
142
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
@tillymetz.bsky.social underlines the shocking figure of AMR deaths p/a: 35,000 and highlights the obvious impacts of unhealthy diet on cancer. Replacing meat products not just better for human health but +ve results for environment too. We need better implementation of the One Health approach!
121
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
@manuelaripa.bsky.social makes a plea 'as a politician + a mother' for improving the healthiness of food, not just inside the home, but outside too. Clear labelling on foods, accessible healthy foods and protecting our most vulnerable - children - from unhealthy food marketing! Hear hear 👍
162
Reposted by Irina Popescu
Emma Calvert @emmacalvert.bsky.social · 04/02/2025
😀Great turnout at today's EP event on nutrition's role in prevention of avoidable diseases, hosted by MEPs @tillymetz.bsky.social @manuelaripa.bsky.social, Biljana Borzan, Laurent Castillo. Clear interest in the topic and brilliant to see engagement from across the Parliament's political spectrum!
2164
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 23/01/2025
Nutrient profiles were supposed to be set by January 2006 to set limits on the levels of sugar, salt and/or fats, above which a food or beverage cannot use a claim on the packaging or for marketing purposes. 16 years later, we're still waiting. youtu.be/w8ikinR5Bnc?...
youtu.be
BEUC | Sad but true: unhealthy foods still look healthier than they are - #BlueMonday
YouTube video by BEUC - The European Consumer Organisation
043
Reposted by Irina Popescu
Camille Perrin @perrincam.bsky.social · 23/01/2025
Today, 130+ organisations including @beuc.bsky.social are calling on @christophehansen.bsky.social and the @ec.europa.eu to come forward with an EU Action Plan for #PlantBased Foods to make healthy, sustainable diets more affordable, accessible and available to all. 🥕🥦 Our letter: bit.ly/3WQkVcj
24313
Irina Popescu @irinapopescu.bsky.social · 23/01/2025
“The time for change is now” 💪 Over 130 organisations are urging @christophehansen.bsky.social and the @ec.europa.eu to make a more #PlantBased future a reality - where healthy and sustainable food is more affordable, accessible and available to all. 🥕🥦 Our letter: bit.ly/3WQkVcj
0117
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 20/01/2025
Whether it’s juices with more sugar than cola proudly labelled as ‘antioxidant’, salty processed meat enticing consumers with ‘source of protein’ or even biscuits boasting about their fibre content, it's clear that the legislation to #StopDodgyClaims is needed more than ever. buff.ly/3CfCpaO
0124
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 20/01/2025
🛒It’s hard enough for today’s busy consumers to make quick healthy choices in the supermarket. 🥫Health + nutrition claims which appear on the front of an unhealthy product's packaging make a difficult job even tougher for shoppers trying to go for healthier options.
142
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 20/01/2025
‘Rich in Vitamin D’? That may well be but when a cereal is nearly 40% sugar, such a claim isn't deserved. That was the original intention of EU legislation on food claims. But with a history of lobbying + long delays, this law is still unfulfilled. Consumers are still misled.
152
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 20/01/2025
😢This #BlueMonday we're marking a sad anniversary for consumers. Nutrient Profiles to prevent health + nutrition claims on fatty, salty or sugary products should have been set... 𝟭𝟲 𝘆𝗲𝗮𝗿𝘀 ago. We still see unhealthy products using claims as 'healthy halos' 👇
youtu.be
- YouTube
Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.
198
Irina Popescu @irinapopescu.bsky.social · 16/01/2025
Our new brochure is out ✨ Read here what @beuc.bsky.social & members think about veggie burgers and what policymakers, food companies and retailers can do to make sure these products are healthy, affordable and available to consumers 🥦🥕
083
Reposted by Irina Popescu
BEUC - The Consumer Voice @beuc.eu · 03/12/2024
What are we up to? 👀 Together with Act4Animals and EPHA, we're going to the EU Parliament to share a special recipe with policy-makers... one that's all about diets which are good for people, 🌍 and animals. Can you guess what we're cooking? 🥄
031
Irina Popescu @irinapopescu.bsky.social · 03/12/2024
Not sure what to cook tonight? We have a special recipe for you that shows you how make healthy and sustainable diets easy and affordable - benefiting people, planet and animals. #PutChangeOnTheMenu www.youtube.com/watch?v=M5BW...
youtube.com
Put Change on the Menu: What's the recipe for more sustainable food systems in the EU?
YouTube video by BEUC - The European Consumer Organisation
0104
Reposted by Irina Popescu
Camille Perrin @perrincam.bsky.social · 03/12/2024
Our special recipe for making healthy and sustainable diets an easy and affordable choice for consumers - diets which benefit health, the resilience of our #FoodSystems, #climate and #AnimalWelfare. youtu.be/M5BWzLY4Uv0?...
youtu.be
Put Change on the Menu: What's the recipe for more sustainable food systems in the EU?
YouTube video by BEUC - The European Consumer Organisation
033
Reposted by Irina Popescu
Camille Perrin @perrincam.bsky.social · 03/12/2024
Dear MEPs on the ENVI, AGRI, PECH & IMCO Committees of the EU Parliament, you’ve got some mail delivered to you by @beuc.bsky.social and our colleagues at Eurogroup for Animals and EPHA 👇 #PutChangeOnTheMenu
292
Reposted by Irina Popescu
Camille Perrin @perrincam.bsky.social · 02/12/2024
📣 Consumer group @beuc.bsky.social has set out its priorities for the new @ec.europa.eu Agriculture & Food Commissioner for the new term 👇 1️⃣ Make healthy sustainable diets easy and afforable 2️⃣ #FairFoodChain 3️⃣ Present the #AnimalWelfare proposals www.beuc.eu/sites/defaul...
0155