iiinova — where your digital self keeps evolving

Stefana Z 🦋 @interlunarna.bsky.social · 03/09/2025

WTF is wrong with subscription businesses where you have to reach out to the support team via email to cancel your subscription??? Plus, they don't send a reminder email before your trial ends... very bad experience.

000

Stefana Z 🦋 @interlunarna.bsky.social · 01/09/2025

No one is as cute as my husband when I have a call with a potential client. "Why do they interrogate you about your experience??? You're a pro. What would they ask you so many questions about SEO and content???" Um, babe, I appreciate your support, but... It's called an interview?

000

Stefana Z 🦋 @interlunarna.bsky.social · 15/08/2025

Hey friends! A quick favor: Freemius is now live on Uneed (like ProductHunt for indie hackers), and I want to ensure we get the #1 spot to win the “Product of the Month” 🏆 It would be amazing if you could take 10 seconds to upvote: www.uneed.best/tool/freemius Thank you!

uneed.best

Discover Freemius on Uneed

Discover Freemius on Uneed - MoR for selling micro-SaaS. Made for makers. Built to sell software. Together. | Money, Software, AI in Business (Free)

000

Reposted by Stefana Z 🦋

Freemius @freemius.com · 13/05/2025

Watching calendar pages fall away until June 5th... each one bringing us closer to @wceurope.bsky.social in Basel! ✨ Who else is joining us for coffee, conversation, and connecting with fellow software makers? Let's build something amazing together in Switzerland! 🇨🇭

011

Stefana Z 🦋 @interlunarna.bsky.social · 12/05/2025

New episode drops on Wednesday!

000

Reposted by Stefana Z 🦋

Freemius @freemius.com · 12/05/2025

Stuck in development hell with your software? Here's a reality check: One maker spent 13 years perfecting a product without launching. Meanwhile, others shipped, failed, learned and grew. We unpack how to ship fast and stay focused on building what users really need: freemius.com/blog/how-to-...

freemius.com

How to Build a Minimum Viable Product (MVP)

Launch with less risk & more impact. A minimum viable product (MVP) helps attract users, validate ideas, & grow your software business.

011

Reposted by Stefana Z 🦋

Freemius @freemius.com · 07/04/2025

Picture this: turns out, your highest-paying customers barely use the feature you spent ALL last quarter building! 😅 This is why you should make cohort analysis a monthly ritual NOW — discover surprising patterns in your user data to boost customer LTV and reduce churn: freemius.com/blog/how-coh...

freemius.com

Using Cohort Analysis to Increase Customer LTV

See how software makers can use cohort analysis to identify revenue leaks, optimize pricing, & boost customer LTV without neglecting product development.

011

Reposted by Stefana Z 🦋

Freemius @freemius.com · 16/04/2025

Our latest #pluginfm episode features Tamara Omerovic sharing how she scaled Databox content with 13K contributors doing the heavy lifting. You’ll be rethinking your entire content strategy after this one! Listen on your favorite platform. 🎙️ www.youtube.com/watch?v=DO41...

youtube.com

From Zero to 13K Contributors: Tamara Omerovic on Mastering User-Generated Content

YouTube video by Freemius - Selling Software

021

Reposted by Stefana Z 🦋

Freemius @freemius.com · 17/04/2025

Our founder @vovafeldman.com shares how community-building + product strategy helps software makers monetize while coding what matters. From MVP to helping 1000+ software makers focus on building, not billing. #WordPress #SaaS Watch now: 👇 www.youtube.com/watch?v=b-mx...

youtube.com

Inside Freemius: Building Connections, Not Just Software – with Vova Feldman, Founder of Freemius

YouTube video by Churnkey

063

Stefana Z 🦋 @interlunarna.bsky.social · 17/03/2025

Do you guys know what's currently happening in Serbia?

010

Stefana Z 🦋 @interlunarna.bsky.social · 08/03/2025

Empowered women empower women. ❤️ Happy International Women's Day! 💐

000

Stefana Z 🦋 @interlunarna.bsky.social · 27/02/2025

These younger generations are doing things differently and they'll always have my unwavering support. After all, it's our duty to help them in any way possible to do better than we did.

000

Stefana Z 🦋 @interlunarna.bsky.social · 27/02/2025

When properly nurtured, this mindset develops into robust critical thinking skills, which is exactly what the world needs right now. My generation was taught to respect people "because they're older/have a title/are a doctor/are the president" but that didn't do much for us.

100

Stefana Z 🦋 @interlunarna.bsky.social · 27/02/2025

They won't accept "because I said so" explanations and will question your reasoning if it doesn't make sense. This instinct to question and the insistence on "earned" rather than "assumed" authority reflects a healthy skepticism.

100

Stefana Z 🦋 @interlunarna.bsky.social · 27/02/2025

These generations will require you to demonstrate your authority through your demeanor and integrity rather than granting you respect simply because you have credentials or a title. At the same time, they'll demand to be heard and respected, too.

100

Stefana Z 🦋 @interlunarna.bsky.social · 27/02/2025

Before I started working in marketing, I had spent around 9 years teaching. I taught kids and young people who may be university students today – at least they're this age now. And my classroom experience has deepened my faith in them.

100

Stefana Z 🦋 @interlunarna.bsky.social · 27/02/2025

I just read a comment on Twitter that got me thinking about the younger generations today. It's in Serbian, but I'll try to translate its essence for everyone to understand, and add my perspective. Some of you may not know, but I'm a teacher by formal education.

100

Stefana Z 🦋 @interlunarna.bsky.social · 26/02/2025

I'm quite proud of this piece 🥰

010

Reposted by Stefana Z 🦋

Freemius @freemius.com · 24/02/2025

We're traveling back from WordCamp Asia and wow, what a journey! Some behind-the-scenes moments that made this event so special: 🧵 #WCAsia

121

Reposted by Stefana Z 🦋

Freemius @freemius.com · 25/02/2025

"Every single thing in business is made up!” As we approach International Women's Day, we're challenging the status quo with Devin Bramhall, who shares how she navigated tech as a woman "when no one gave any mind to DEI." New plugin.fm drops Monday — rules are meant to be broken! 💪

011

Stefana Z 🦋 @interlunarna.bsky.social · 24/02/2025

So it's gonna be a retainer Or it's gonna be project-based You can tell me when it's over If the result was worth the rate Got a long list of ex-clients They'll tell you I'm insane But I've got a blank brief, baby And I'll write your name

000

Stefana Z 🦋 @interlunarna.bsky.social · 17/02/2025

I found a solution that works for me. I let myself get my revenge me-time and stay up longer than I should twice a week. But on other nights, I say: f*ck TikTok, retinol, and group chat with my besties (they listen and they don't judge!), I need my sleep. 😴 It's all a matter of balance. ⚖️

000

Stefana Z 🦋 @interlunarna.bsky.social · 17/02/2025

Of course, revenge bedtime procrastination isn't doable in the long run. You can survive a few days on 3-4 hrs of sleep per night. Then you start crashing in the middle of a meeting or find yourself reading the same sentence 9 times before you understand it. The quality of your work suffers. 🤕

100

Stefana Z 🦋 @interlunarna.bsky.social · 17/02/2025

I'm constantly overwhelmed — I'm the sole provider for my family, have a child, a sick husband, struggle with my own illness. I don't have a lot of me-time during the day. But when the night comes and everyone's asleep, it's time for me to catch up on social media or just sit and stare at the wall.

100

Stefana Z 🦋 @interlunarna.bsky.social · 17/02/2025

For a long time, I wasn't aware that this was actually a thing. That it had an actual name in psychology. But it's always been very real for me.

100

Stefana Z 🦋 @interlunarna.bsky.social · 17/02/2025

“Revenge bedtime procrastination describes the decision to sacrifice sleep for leisure time that is driven by a daily schedule lacking in free time.” 😬

100

Stefana Z 🦋 @interlunarna.bsky.social · 17/02/2025

I need a week without social media, talking to people, and having to run errands. Then, maybe, just maybe, I'd finally recover from this flu.

110

Stefana Z 🦋 @interlunarna.bsky.social · 14/02/2025

Roses are red Violets are blue I can see you've used AI And haven't edited a single word Happy Valentine's Day 🩷

010

Stefana Z 🦋 @interlunarna.bsky.social · 13/02/2025

I guess it depends where you live. I can't imagine living in the US where it costs a fortune to even breathe around a hospital, let alone get a surgery. Many people have healthcare debt. In other cases, of course, it's definitely poor life choices.

010

Reposted by Stefana Z 🦋

Freemius @freemius.com · 13/02/2025

Here's exactly how to get to WordCamp Asia without the usual first-day confusion. We've got you covered, from airport to venue! 🚗 Save for later! #WCAsia2025 #WordCampAsia #Manila #WordPressCommunity #TechConference

032

Stefana Z 🦋 @interlunarna.bsky.social · 13/02/2025

Oh I remember that, sh*t hurts 😅😩 stay strong 💪🏻

000

Stefana Z 🦋 @interlunarna.bsky.social · 12/02/2025

A must-watch for software biz owners. Wondering how to scale your marketing efforts or introduce a fractional CMO? Take notes :)

000

Reposted by Stefana Z 🦋

Freemius @freemius.com · 07/02/2025

What happens when your payment processor suddenly shuts down? Just ask @milangd.bsky.social from Dev4Press who had $5k stuck in MyCommerce 😱 But here's the cool part—he managed to save 900+ subscriptions by moving fast and choosing the right solution. Want to know how? freemius.com/blog/mycomme...

freemius.com

Migrating from MyCommerce to Freemius: Dev4Press Success Story

Learn what happened to Dev4Press founder Milan Petrovic after the MyCommerce collapse — and how Freemius helped him clear up the mess with a simple, intuitive migration process.

043

Stefana Z 🦋 @interlunarna.bsky.social · 05/02/2025

SEO ≠ content marketing! SEO is just ONE channel you can use to distribute your content. And it's currently very volatile. So, think social media, think newsletters, think broader than SEO!

010

Reposted by Stefana Z 🦋

Freemius @freemius.com · 29/01/2025

'5 hours of someone who's done it 100 times > 40 hours of someone learning on your dime.' Fresh episode of Plugin.fm just dropped! Lindsay Tjepkema shares the real talk about building marketing teams & why the conventional hiring wisdom might be costing you money 🎯 🎙️ Listen here: rb.gy/s6t62g

rb.gy

How to Build and Scale Your Marketing Team – with Lindsay Tjepkema

Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.

032

Reposted by Stefana Z 🦋

Freemius @freemius.com · 20/01/2025

Can a conference talk become a $10k deal before the product is even finished? 🤝 One founder’s story confirms that it’s possible! We created a practical guide with partnership strategies that actually work: freemius.com/blog/finding...

072

Reposted by Stefana Z 🦋

Freemius @freemius.com · 15/01/2025

Why authenticity & specificity in marketing win every time: Our CMO @clemmrusty.bsky.social 🎙️ talks about how surveys, 1:1 calls, and social media conversations can help get to know your audience better — and much more. Don’t miss the 1st episode of plugin.fm season 3: freemius.com/blog/freemiu...

0116

Reposted by Stefana Z 🦋

Freemius @freemius.com · 14/01/2025

🎙️ Ready for real marketing? Tomorrow, we're kicking off Season 3 with Goran breaking down why copying competitors just doesn't cut it. Spoiler: it's all about actually getting your audience (not just their wallets 😉) Tune in to plugin.fm! ✨ #PluginFM #SoftwareMarketing #SoftwareMakers

041

Reposted by Stefana Z 🦋

Freemius @freemius.com · 13/01/2025

In a world of marketing noise, authenticity wins 🎯 Plugin.fm Season 3 🎙️ launches in 2 days with @clemmrusty.bsky.social's deep dive into why your unique voice matters more than ever. Get ready for real talk about standing out by being your authentic self. Watch the preview:

011

Reposted by Stefana Z 🦋

Freemius @freemius.com · 13/01/2025

✨ Behind the scenes: We just wrapped up our Data Liberation Project! No more copy-pasting affiliate details & manual data exports — all from payments to licenses is now one-click exportable. Currently working on full automation of affiliate payouts for later this year! 🚀 freemius.com/blog/freemiu...

freemius.com

Freemius Release Notes: Data Freedom, SaaS & Smarter Pricing

Explore Freemius updates: Data freedom, enhanced SaaS tools, WordPress Playground support, and smarter pricing to help software makers grow.

071

Stefana Z 🦋 @interlunarna.bsky.social · 12/01/2025

Choose 20 books that have stayed with you or influenced you. One book per day for 20 days, in no particular order. No explanations, no reviews, just covers. Day 2

000

Stefana Z 🦋 @interlunarna.bsky.social · 11/01/2025

Choose 20 books that have stayed with you or influenced you. One book per day for 20 days, in no particular order. No explanations, no reviews, just covers. Day 1

020

Stefana Z 🦋 @interlunarna.bsky.social · 09/01/2025

What happens when I stay up late and can't sleep.

010

Stefana Z 🦋 @interlunarna.bsky.social · 06/01/2025

Working on our LEGO cupboard 😁

000

Stefana Z 🦋 @interlunarna.bsky.social · 04/01/2025

In my "fuck off everyone who's being toxic, dishonest and intentionally mean" era

020

Stefana Z 🦋 @interlunarna.bsky.social · 03/01/2025

💭 Limiting beliefs about what you're capable of 🌟 Old versions of yourself that you've outgrown Quite a long list, but feels so liberating even writing it down. Can't wait to actually put it all into practice. ❤️

010

Stefana Z 🦋 @interlunarna.bsky.social · 03/01/2025

😔 Surface-level and one-sided friendships 🎭 The pressure to always appear "fine" 🤝 Obligations to attend every social gathering 📅 The pressure to have it "all figured out" by a certain age 🎨 Projects that no longer inspire you 🎯 Goals that no longer work for who you're becoming

100

Stefana Z 🦋 @interlunarna.bsky.social · 03/01/2025

🧘‍♀️ Putting off self-care until you're burnt out 🤔 Overthinking conversations and interactions 💳 Emotional spending habits 🏷️ The belief that worth is tied to net worth 💭 The need to control others' opinions of you 🗑️ Toxic relationships that drain your energy 📝 Comparing your life journey to others

100