iiinova — where your digital self keeps evolving

The Hoffman Agency @hoffman.com · 28/08/2026

A questionable job interview. And an LLM-powered campaign to become Britain’s best-dressed PR practitioner. Co-MD, UK Rich Fogg reacts to the PR dilemmas on another episode of PRWeek’s ‘Am I the PR A***hole?’ 🎙 Listen on Apple: apple.co/45Td8ys 🎙 Listen on Spotify: bit.ly/4d9fbCj

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The Hoffman Agency @hoffman.com · 27/08/2026

When is “circle back” getting its own holiday?

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The Hoffman Agency @hoffman.com · 26/08/2026

Employee branding intern Sofia Daroodi looks back on her journey from running celebrity fan pages to discovering a passion for PR, storytelling and employer branding. 📱 Read more about Sofia’s path to her next chapter. bit.ly/4qluGN1

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The Hoffman Agency @hoffman.com · 25/08/2026

🚀 Buzz is still in Portland celebrating Account Manager Kendra Young as our July Buzz Lightyear Award winner. 🌟 From going above and beyond on new business to leading her teams with energy, resilience and heart, Kendra is always ready for the next mission. Congrats, Kendra! 🛸👏

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The Hoffman Agency @hoffman.com · 25/08/2026

Our love language is “can we get a quote by EOD?”

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The Hoffman Agency @hoffman.com · 21/08/2026

Behind the 100+ open tabs are campaigns in progress, team outing photos, AI chats and more. 👀 Take a peek at what our desktops might look like on an average day at Hoffman. 💻

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The Hoffman Agency @hoffman.com · 19/08/2026

It's PR, not the ER, guys.

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The Hoffman Agency @hoffman.com · 18/08/2026

The key to success is visibility and the key to visibility is Wikipedia. Join Digital Account Director Jack Dulzo to learn how our Wiki program works. 🗝

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The Hoffman Agency @hoffman.com · 17/08/2026

“I was not stuck anywhere. I had just started.” PR intern Vienna Revis dives into choosing PR over digital marketing at 21 and why the pivot felt less scary once she found people willing to teach her. 🤝 Read her blog post here: bit.ly/4xFG9JB

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The Hoffman Agency @hoffman.com · 14/08/2026

You’ve got about three seconds to make an impression. Hear from Graphic Designer Anny Nguyen on how great design wins them all. 🎨

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The Hoffman Agency @hoffman.com · 13/08/2026

Hoffman intern Maggie Malin shares how the intersection of her creative writing degree and her post-college adventures turned into a career in PR. Read more about her new chapter at The Hoffman Agency. ✨ bit.ly/4x5ngjG

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The Hoffman Agency @hoffman.com · 12/08/2026

Grandma’s recipe, three generations later. 🎂 Swipe to meet Kelly and her family’s birthday tradition.

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The Hoffman Agency @hoffman.com · 11/08/2026

Here are some of our opinions on the power of different PR pitch strategies … Did we miss any? Let us know. 💭

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The Hoffman Agency @hoffman.com · 06/08/2026

From one group of B2B marketers to another: We see you. 👀

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The Hoffman Agency @hoffman.com · 05/08/2026

Intern Maya Mhatre says her first PR lesson came from her parents. 💙 Turns out, storytelling was the perfect training for life at Hoffman. Read her blog post here: bit.ly/4w6dnk6

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The Hoffman Agency @hoffman.com · 31/07/2026

Some PR dilemmas don’t have easy answers. Hosted by UK Co-Managing Director Richard Fogg, the latest episode of PRWeek UK’s ‘Am I the PR A***hole?’ podcast explores confessions from blacklisting journalists to agency culture mishaps. 🎧 Listen to the episode here: bit.ly/4fDxBLX

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The Hoffman Agency @hoffman.com · 30/07/2026

Happy #NationalInternDay to our amazing interns across Portland, San Jose and Boston! We’re so glad you’re part of the Hoffman story. 📖

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The Hoffman Agency @hoffman.com · 29/07/2026

GEO and SEO have something important in common: Both search methods favor Wikipedia in their results. Here’s how Hoffman helps establish brands on Wikipedia … and beyond! 🌐

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The Hoffman Agency @hoffman.com · 28/07/2026

What do childhood journals, homemade iMovie videos and AI have in common? They all helped shape Harper Wells’ journey into tech PR. ⭐ Read her full journey to Hoffman here: bit.ly/4yINBVP

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The Hoffman Agency @hoffman.com · 24/07/2026

5 things that are worth the money: 1. The $10 latte before your 9 a.m. meeting 2. Sushi lunch date with your coworkers 3. An Uber home from happy hour 4. Noise-canceling headphones 5. The overpriced planner your favorite influencer uses

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The Hoffman Agency @hoffman.com · 21/07/2026

What happens when you take a chance on something completely new? Summer intern Grace shares how she traded beauty marketing for tech PR and found a team of “geeks at heart” along the way. 👉 bit.ly/4ftPmNV

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The Hoffman Agency @hoffman.com · 17/07/2026

Emoji challenge, communications edition! 🧩 Can you crack these PR-inspired emoji clues before the answers are revealed? Tell us how you did in the comments. 👇 #WorldEmojiDay

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The Hoffman Agency @hoffman.com · 13/07/2026

Join Account Executive Taylor Yamada for a look behind the scenes of a busy day supporting clients at VidCon. ✨

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The Hoffman Agency @hoffman.com · 09/07/2026

Scoring a first-tier publication > scoring in OT. We said what we said.

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The Hoffman Agency @hoffman.com · 01/07/2026

"I gave honest feedback to a colleague and they cried." Would you be the PR a***hole? In the latest episode of PRWeek UK's “Am I the PR A***hole?”, Richard Fogg discusses three PR confessions and decide where the ethical line really is. 🎧 Watch the episode here: bit.ly/4oWDqbB

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The Hoffman Agency @hoffman.com · 30/06/2026

Happy World Social Media Day from a team that is, clinically, extremely online. 📱 We did a rapid-fire Q&A and it got interesting fast.

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The Hoffman Agency @hoffman.com · 30/06/2026

The best PR advice isn’t always found in a textbook. From career advice to cross-border media insights, Head of Cybersecurity & SVP in the UK Florie Lhuillier shares what she’s learned along the way. 🎥 Watch the latest Career Corner.

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The Hoffman Agency @hoffman.com · 24/06/2026

When Buzz Lightyear shows up at your desk, you know you’ve done something right. 🚀✨ Congratulations to Account Director Nikki Habibi, our June Buzz Lightyear Award winner! Nikki brings energy, leadership and a collaborative spirit to every project! ✨

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The Hoffman Agency @hoffman.com · 18/06/2026

Family recipes travel anywhere with Aliza. ❤️ Aliza’s family passed this 7Up Salad receipt down through generations. She even made it in Florida during her first holiday away from home. See what makes this recipe so special.

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The Hoffman Agency @hoffman.com · 18/06/2026

The geeks rise again. 🏆 Our Hong Kong team was recognized as an Industry Specialist Agency of the Year at the Marketing-Interactive Agency of the Year Awards 2026. Turns out, geeking out is an award-winning strategy. 🤓

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The Hoffman Agency @hoffman.com · 17/06/2026

Boston harbor views + hot takes on #AI and climate tech 🌊 Thank you to the @bostonglobe.com for an incredible Tech Innovation Summit!

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The Hoffman Agency @hoffman.com · 11/06/2026

Award season continues for The Hoffman Agency🏆 Our Taiwan and Hong Kong teams brought home four big wins at #PRAwardsAsiaPacific2026 across AI, semicon, e-commerce and financial services. Congrats as well to Laura Naland for her Young PR Professional commendation👏

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The Hoffman Agency @hoffman.com · 04/06/2026

Every day looks a little different in PR. Here is how Boston-based Senior Account Executive Sasha spent hers. 🤳

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The Hoffman Agency @hoffman.com · 03/06/2026

Our camera rolls have been busy lately. Take a peek at some of our favorite moments. 📷

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The Hoffman Agency @hoffman.com · 02/06/2026

.@odwyerpr.bsky.social’s 2026 Top Tech PR Firms list is out — and we ranked No. 5. 😎 Huge shoutout to our global teams and clients.

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The Hoffman Agency @hoffman.com · 01/06/2026

Hard work and great team energy go a long way. 💪 And the proof is in the pudding — we earned a spot on Ragan’s 2026 Top Places to Work in Communications list. Congrats, teams!

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The Hoffman Agency @hoffman.com · 01/06/2026

Got your own PR dilemma? Submit it via the form. 👇 bit.ly/4wVsSgt

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The Hoffman Agency @hoffman.com · 01/06/2026

Co-MD, UK Richard Fogg hosted episode 1 of PRWeek’s “Am I the PR A***hole?” podcast. Covering all aspects of a job in communications, this is a must-listen. 🎧 Listen in. bit.ly/4uHJaIf

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The Hoffman Agency @hoffman.com · 29/05/2026

To close out our Spring Celebration, each of our offices hosted an outing: ⚾ SJ – San Jose Giants game ⚽ PDX – @thornsfc.com game 🦆 BOS – duck boat tour We can’t wait for next year!

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The Hoffman Agency @hoffman.com · 29/05/2026

The brief: Make it creative. The result: Anny delivered. ✍️ Congrats to our May Buzz Lightyear Award winner! Thank you for your creativity, collaboration and standout design work.

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