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Helen Olszowska

@helenolszowska.bsky.social
841 followers 641 following 71 posts

Bought a Save the Whale jumper from Tammy Girl in the ‘90s. Been on a mission to make things better ever since. Audience journeys and content marketing for charities and good biz. seashellcollective.com

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Helen Olszowska @helenolszowska.bsky.social · 02/10/2025
I was today years old when I learned that you press and hold the send arrow on Teams mobile to schedule a response 👀
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Helen Olszowska @helenolszowska.bsky.social · 26/09/2025
In a week of horrendous news, can we spare a moment for New Zealand’s Dept of Conservation on TikTok for their ‘Knobs of New Zealand’ It’s the content I needed to close out the week.
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Helen Olszowska @helenolszowska.bsky.social · 06/06/2025
I have been mistaken for a librarian twice today. That’s fine, right? Bookish is cool 🤷🏻‍♀️
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Helen Olszowska @helenolszowska.bsky.social · 25/02/2025
Please can someone round up all the people posting bonkers conspiracy theories in the comments of brand accounts? We need a word with them. Thanks - Community Managers
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Helen Olszowska @helenolszowska.bsky.social · 24/02/2025
So far today I’ve been offered remote staff from South Africa and a workshop on how to exit my business. I think I’ll just keep helping charities and purpose-led businesses with their digital journeys, thanks ♥️
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Helen Olszowska @helenolszowska.bsky.social · 12/02/2025
Is the £110 entry fee worth it to fool the world into thinking that I’m under 35 instead of over 40?!
The image shows an email inviting Helen to enter Management Today’s 35 Women Under 35.
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Reposted by Helen Olszowska
Kirsty @kirstywrites.bsky.social · 16/01/2025
Thought-provoking morning at the CharityComms Social Media Network, chaired by @helenolszowska.bsky.social, discussing the bin fire that is X, how social media teams can look after their wellbeing (by @socialaf.bsky.social) & whether Bluesky is the alternative - presented by @madlinsudn.bsky.social
Madeleine Sugden on Zoom, presenting on Bluesky. The slide asks whether your charity has a future on X and there is an image of a spiderweb.
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Helen Olszowska @helenolszowska.bsky.social · 13/01/2025
Car wouldn’t start this morning. That means the rest of the week can only get better, right?
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Helen Olszowska @helenolszowska.bsky.social · 07/01/2025
Not me crying every time I see a hashtag because social SEO is killing them off. RIP hashtags. PS. The Potnoodle is not mine.
The image shows the under side of a pot noodle lid. The copy on the lid reads, “there’s no time to waste, lift the lid of success #youcanmakeit”
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Helen Olszowska @helenolszowska.bsky.social · 06/01/2025
I’ve got a new thing for you 👀 Three ways for charities and good businesses to grow their audiences in 2025. It’s free. And you get my weekly Techsperiments newsletter - testing digital tools so you don’t have to. Download it from my site: seashellcollective.com
The image shows the title page, welcome letter and the section 1 title page, which reads’ “speak to lookalikes”
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Helen Olszowska @helenolszowska.bsky.social · 11/12/2024
Hi, I just shook an open carton of soup all over myself and my kitchen. How’s your day going?
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Eliot Higgins @eliothiggins.bsky.social · 06/12/2024
My new piece for the New York Times, where I make the case that we need a lot more education to deal with disinformation, not more censorship and fact checks www.nytimes.com/2024/12/06/s...
nytimes.com
Education Is Key to Fighting Disinformation on Social Media
In our interconnected modern world, education is critical in the fight against disinformation.
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Helen Olszowska @helenolszowska.bsky.social · 28/11/2024
Enjoying some LinkedIn strategy work for one client, And some pretty nice LI company page month end stats for another. Sorry @bsky.app, your time will come.
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Helen Olszowska @helenolszowska.bsky.social · 27/11/2024
So much shifting for businesses and charities at the moment. It’s hard to know what next year might look like. What are your predictions?
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Helen Olszowska @helenolszowska.bsky.social · 21/11/2024
It’s acceptable to do interviews in a woolly hat today, right? Very eye-opening to talk to the Good Things Foundation about the impact of digital exclusion.
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Helen Olszowska @helenolszowska.bsky.social · 21/11/2024
Obligatory snow post…
Snow in Helen’s Brighton garden.
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Helen Olszowska @helenolszowska.bsky.social · 20/11/2024
I can’t decide whether this should be a charity and good biz marketing… …or Mr Pudding fan account?
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Nonprofit Tech for Good @nonprofitorgs.bsky.social · 19/11/2024
"Bluesky is the future of social media—thanks to the ability to choose your own algorithm and control what you see." www.newscientist.com/article/2456... I think we're all fed up with Facebook, Instagram, Threads, TikTok, and especially X deciding what content we see in our feeds.
newscientist.com
Bluesky is ushering in a pick-your-own algorithm era of social media
More than 20 million people have joined Bluesky, a social network that gives you fine-grained control over what you see and who you interact with. I think it is the future of social media, says Chris ...
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Helen Olszowska @helenolszowska.bsky.social · 19/11/2024
Great session with SARSAS this morning to kick off an audience journey project.
Helen sits in front of her computer, smiling about the number of virtual post-it notes she’s about to fill in with a client!
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Helen Olszowska @helenolszowska.bsky.social · 18/11/2024
Should BlueSky be part of your charity or good biz audience journey? It’s growing fast! According to the BBC BlueSky is adding more than 1 million users a day. www.bbc.co.uk/news/articles/c8dm0lj… (1/9)
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Helen Olszowska @helenolszowska.bsky.social · 16/11/2024
My 10 year old is trying to convince me that the words: Holy and Holey Are pronounced differently. Clarification please.
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Human Rights Watch @hrw.org · 15/11/2024
Every year, over 200,000 women and girls die from pregnancy-related complications in Africa. Most of these deaths are preventable with access to high-quality maternal health services. Read our Q&A on "Obstetric Violence" in Africa:
hrw.org
Addressing ‘Obstetric Violence’ in Africa
Every year, over 200,000 women and girls die from pregnancy-related complications in Africa. Most of these deaths are preventable with access to high-quality maternal health services. However, such se...
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Helen Olszowska @helenolszowska.bsky.social · 15/11/2024
Mourning the loss of the red heart emoji.
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Georgie Laming @georgielaming.bsky.social · 14/11/2024
At @hopenothate.bsky.social we are putting on community meetings across the country on how to tackle the rise of the far right and Reform UK. If you’d be interested in helping us organise one in your local area then hit reply and I’ll get in touch!
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Helen Olszowska @helenolszowska.bsky.social · 14/11/2024
Charity and good biz friends. The hashtags are hashtaging here. Are we using anything? Wrong answers welcome.
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Helen Olszowska @helenolszowska.bsky.social · 13/11/2024
I’m writing a piece about the impact of digital exclusion on human rights. Who should I be talking to? #JournoRequest
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Helen Olszowska @helenolszowska.bsky.social · 13/11/2024
- Telephonist @dominospizza.bsky.social - Pub waitress - Ball bearing factory administrator - Probate administrator - ISA & Unit Trust Call Centre operative
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Helen Olszowska @helenolszowska.bsky.social · 08/11/2024
Every week I test new digital tools so you don't have to. Read the latest issue of Techsperiments about digital tools for diagrams ⬇️
preview.mailerlite.io
Reasons to be hopeful ♥️
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Helen Olszowska @helenolszowska.bsky.social · 08/11/2024
If feels like the entire left-leaning world just mass migrated to @bsky.app 😳
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Helen Olszowska @helenolszowska.bsky.social · 07/11/2024
Enjoying this trend. A lot.
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Paul de Gregorio @pauldegregorio.bsky.social · 06/11/2024
Take a moment. Then we go again.
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James Plunkett @jamestplunkett.bsky.social · 05/11/2024
Saying this now because it’s true whatever the outcome: the UK govt and others will face a big choice on regulation of Twitter before the next major election. Are we comfortable with public debate being censored and manipulated to support one party in an election? 1/n
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Helen Olszowska @helenolszowska.bsky.social · 05/11/2024
🛑 stop the battle over your charity’s homepage. ✅ Start organising your site navigation to meet your audience’s needs. My latest for Charity Digital ⬇️
charitydigital.org.uk
How to simplify website navigation
We break down the steps you can take to improve the experience of using your charity’s website
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Helen Olszowska @helenolszowska.bsky.social · 02/11/2024
Erm…thanks Spotify 🍁 😢
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Gretchen McCulloch @gretchenmcculloch.com · 26/10/2024
I've been on bsky as my primary social network for a while now but I just ran this twitter follower bridging app again and found a bunch more people that I'd formerly been following, so worth doing again periodically as lots more people have been arriving! chromewebstore.google.com/detail/sky-f...
chromewebstore.google.com
Sky Follower Bridge - Chrome Web Store
Instantly find and follow the same users from your Twitter follows on Bluesky.
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Helen Olszowska @helenolszowska.bsky.social · 21/10/2024
Genuine question: if I describe myself as a Content Marketing Strategist… …do you think, ‘yep’ or ‘all I’m hearing is blah, blah, blah’ 🤔
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