iiinova — where your digital self keeps evolving

Gil Bashe @gil-bashe.bsky.social · 29/09/2026

AI in health is advancing faster than many health systems can absorb its potential. Tom Lawry's 2nd edition of AI in Health asks the question that matters: Are we prepared to lead what comes next? My review: medika.life/tom-lawrys-a...

medika.life

Tom Lawry’s AI in Health Asks the Question Leaders Need to Answer - Medika Life

The upcoming second edition of AI in Health pairs a pathfinder’s understanding of AI with a practical guide to making it serve patients, caregivers and health professionals.

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Gil Bashe @gil-bashe.bsky.social · 28/09/2026

In 2026, three FINN Partners leaders put their perspectives into books: Peter Finn on building with values, Aman Gupta on leadership and reputation in an era of radical transparency and my own reflections on why people must remain at the heart of health care. Available on Amazon.

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Gil Bashe @gil-bashe.bsky.social · 15/09/2026

The AI debate keeps circling around performance. The real question is whether the system remembers people. “Healing the Sick Care System: Why People Matter” is written for those pushing care back toward humanity. Add your voice.

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Gil Bashe @gil-bashe.bsky.social · 15/09/2026

In Ukraine, a centuries-old landscape offers a lesson in taking sustainability seriously.🏞️ Sofiyivka Park shows what can happen when we choose to preserve, protect, and care for something that was created long before us. Read here: medium.com/purpose-and-...

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Gil Bashe @gil-bashe.bsky.social · 11/09/2026

Why tend a garden when drones hit random targets? That question stayed with me walking through Sofiyivka Park in Uman, Ukraine. Read more: medium.com/purpose-and-...

medium.com

Sofiyivka Park: What We Choose to Preserve

In Ukraine, a centuries-old landscape offers a lesson in taking sustainability seriously

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Gil Bashe @gil-bashe.bsky.social · 02/09/2026

A few weeks ago, I was honored to join Alastair MacColl and the Health2Tech, HealthTechWorld and the FINN Partners UK #Health communities for a fireside chat and enthusiastic audience Q&A. Here is the video from our talk (with transcript): youtu.be/YdGBvNBFSdI?...

youtu.be

How broken health systems could be fixed by restoring humanity in healthcare

YouTube video by Aspect Health Media

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Gil Bashe @gil-bashe.bsky.social · 28/08/2026

The Educational Artifact Is No Longer Enough | Psychology Today by John Nosta www.psychologytoday.com/us/blog/the-...

psychologytoday.com

The Educational Artifact Is No Longer Enough

AI can make student work better without making students better thinkers.

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Gil Bashe @gil-bashe.bsky.social · 23/08/2026

Dr. Rachida Parks, PhD, on the HDC Chat Series and I moved beyond the usual discussion of what AI can do and focused on a more important question: "What should AI enable people to do better?" A system that remembers our humanity remains its purpose. youtu.be/79ci6flmwAo?...

youtu.be

How do we keep the human side of AI in Healthcare era ? HDC Chat Series Episode 19 Feat Gil Bash

YouTube video by HDC Chat Series

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Gil Bashe @gil-bashe.bsky.social · 23/08/2026

AI may become better than doctors at diagnosis, pattern recognition and clinical reasoning. The real question is how that knowledge is deployed. Drs. Emanuel and Whyte on Christina Farr’s Lifers. Let machines expand knowledge so people can deepen care. My take: medium.com/beingwell/ai...

medium.com

AI May Become Better at Medicine. It Must Never Become Better Than Humanity.

On Christina Farr’s Lifers podcast, Dr. Ezekiel Emanuel and Dr. John Whyte confront a question medicine can no longer avoid: What happens…

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Gil Bashe @gil-bashe.bsky.social · 20/08/2026

We often ask why patients are not fully engaged in their health care. Perhaps the better question is: "How much friction has the health system placed in their way?" Communication is care. Read the Caravan Wellness article here: www.linkedin.com/pulse/commun...

linkedin.com

Communication Is Care for Every Patient in Modern Healthcare

Only 12% of American adults have the health literacy to fully understand and act on the information their care depends on. Later in the 25.

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Gil Bashe @gil-bashe.bsky.social · 20/08/2026

Some books are read. Some are meant to be heard. As the author of "Healing the Sick Care System: Why People Matter," recording the audiobook has given me a new appreciation for the power of voice, not simply to tell a story, but to carry its meaning.

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Gil Bashe @gil-bashe.bsky.social · 11/08/2026

America excels at biomedical discovery. Yet the best treatment cannot help someone who never receives it. That is the friction problem in health care. A breakthrough is not the finish line. Impact begins when innovation actually reaches people. www.nytimes.com/2026/08/10/o...

nytimes.com

Opinion | Medical Breakthroughs Are a Thrill. Then Comes the Hard Part.

The Trump administration has dismantled the agency that ensures that research makes its way into medical practice.

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Gil Bashe @gil-bashe.bsky.social · 22/07/2026

The audiobook version of Healing the Sick Care System: Why People Matter is in progress, complementing the Kindle, paperback and hardcover editions. This bestselling book has inspired readers across India, Israel, Europe, and the United States and will soon be available on Audible.

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Gil Bashe @gil-bashe.bsky.social · 11/06/2026

For more info: a.co/d/04y5jFrB

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Gil Bashe @gil-bashe.bsky.social · 03/06/2026

For decades, Edward Marx has been a leading voice in #healthinformation and #technology, always reminding us that innovation matters most when it serves people. I’m grateful joining Ed for this brief conversation about “Healing the Sick Care System: Why People Matter.” youtu.be/5uy6ACnZkCU?...

youtu.be

EdTalks | Episode 166 | The Humanity Missing From Healthcare | Gil Bashe

YouTube video by Edward Marx

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Gil Bashe @gil-bashe.bsky.social · 03/06/2026

In health, being found isn't enough. Patients, caregivers, physicians, and investors want answers. This is where GEO comes into play. SEO helps an organization appear in search results, and GEO enables it to become part of the answer. www.finnpartners.com/news-insight...

finnpartners.com

In a One-Click World, GEO Sets the Health Access Mindset - FINN Partners

Generative engine optimization reflects how patients, physicians and investors now seek clarity, confidence and reduced friction in health decisions. Health companies and their brand teams have spent ...

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Reposted by Gil Bashe

Medika Life @medikalife.bsky.social · 26/05/2026

Prepare yourself for this: you’ve never truly seen the world as it is. Everything you’ve ever seen, felt, feared, or believed has been filtered, reshaped, and sometimes entirely constructed by your brain. Read more with Dr Patricia Farrell, @carpenter22.bsky.social : medika.life/reality-isnt...

medika.life

Reality Isn’t What You Think: It’s How Your Brain Builds Everything - Medika Life

Your brain doesn’t work like a camera, passively recording what’s in front of it. It works more like a detective, much like AI.

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Gil Bashe @gil-bashe.bsky.social · 20/05/2026

#MemorialDay is more than remembering our fallen. It is about remembering lives interrupted. I write about my uncle, PFC Gilbert Bashe, #USMC, KIA in Korea in 1952 at age 21, and generations of grief that followed. The uncle I never met helped shape the person I became. medium.com/beingwell/th...

medium.com

The Uncle I Never Met

The story of PFC Gilbert Bashe, the family who mourned him differently and the grandson who inherited his memory

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Reposted by Gil Bashe

Medika Life @medikalife.bsky.social · 19/05/2026

Why are vaccination rates declining—and what will it take to rebuild trust? Mark Chataway argues that better #vaccine coverage can’t be mandated; it must be earned. Improving public health starts with listening, transparency, and meaningful community engagement. 🔗: medika.life/we-have-to-e...

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Gil Bashe @gil-bashe.bsky.social · 18/05/2026

Richard Nixon once stated, “I was not lying. I said things that later on seemed to be untrue.” This quote highlights a fundamental aspect of human nature: we often place trust in confidence before the truth is fully revealed. www.finnpartners.com/news-insight...

finnpartners.com

Truth Does Not Ask to Be Trusted - FINN Partners

Why communicators, leaders and institutions must anchor influence to evidence that can survive scrutiny and time Richard Nixon once offered one of the most revealing statements in modern public life: ...

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Gil Bashe @gil-bashe.bsky.social · 13/05/2026

AI is transforming health. Will it deepen humanity or distance us from it? At #DHAI Boston, I’ll join Tom Lawry for: Two Friends. One Debate. Zero Filters About the Future of Health. June 9 | 9:30 AM EDT Grateful to the DHAI team for creating space for conversations on AI and the future of care.

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Gil Bashe @gil-bashe.bsky.social · 08/05/2026

Looking forward to appearing on stage at the Digital Health & AI Innovation Summit (#DHAI), June 8-9 in Boston. #AI is moving faster than governance, and innovation risks becoming transactional. Communication and human connection remain central to progress. digital-health-ai-summit.worldbigroup.com

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Gil Bashe @gil-bashe.bsky.social · 07/05/2026

Grateful to see people asking for copies of “Healing the Sick Care System: Why People Matter” to share with their care teams. Honored to sign! The book was written to champion the physician-patient relationship and remind us that healing begins with a shared responsibility for well-being.

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Gil Bashe @gil-bashe.bsky.social · 05/05/2026

Health innovation is not the problem. Friction is. Friction lives in workflows, leadership decisions, siloed systems and in moments when technology forgets the human experience it is meant to serve. Remove the friction, and innovation has a chance to do what it was always meant to do: improve lives.

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Gil Bashe @gil-bashe.bsky.social · 04/05/2026

This Is the Biggest Culprit for High Health Care Spending. Is it? Many hospitals operate at razor-thin margins. www.nytimes.com/2026/05/04/o...

nytimes.com

Opinion | This Is the Biggest Culprit for High Health Care Spending

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Gil Bashe @gil-bashe.bsky.social · 28/04/2026

I just published Atlantic City Between Seasons: Demand Is Proven. Sustainability Is the Test. Taking a "workacation" in a nearby town. This story looks at the economic journeys of three communities: AC, LV, and Hunter, NY. medium.com/purpose-and-...

medium.com

Atlantic City Between Seasons: Demand Is Proven. Sustainability Is the Test

A boardwalk walk reveals a deeper economic truth: diversification and inclusion determine whether success endures beyond the peak and…

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Gil Bashe @gil-bashe.bsky.social · 28/04/2026

‘They Said A.I. Saved Me’: How South Korea Is Checking on Its Seniors https:// www.nytimes.com/2026/04/28/world/asia/korea-ai-seniors-dementia.html?smid=nytcore-ios-share

nytimes.com

‘They Said A.I. Saved Me’: How South Korea Is Checking on Its Seniors

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Gil Bashe @gil-bashe.bsky.social · 28/04/2026

Manufacturing, Access Key to Scaling Next-Gen Biologics, Say Experts. Honored to be part of this conversation so important to India’s and the world’s future. www.deccanchronicle.com/southern-sta...

deccanchronicle.com

Manufacturing, Access Key to Scaling Next-Gen Biologics, Say Experts

Simpson Emmanuel detailed progress in indigenous CAR-T therapy, describing it as a personalised treatment where a patient’s own T-cells are engineered and reinfused.

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Gil Bashe @gil-bashe.bsky.social · 28/04/2026

Eight weeks as an Amazon Top New Release. Grateful for readers who see that health care works best when it remembers the people it serves. The conversation is growing and so is the opportunity to rebuild a system that remembers our humanity. INFO: a.co/d/01Qk6uKa

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Gil Bashe @gil-bashe.bsky.social · 27/04/2026

Have you listened to An Analog Brain In A Digital Age w/ @marcociappelli.bsky.social yet? We talk about Healing the Sick Care System — Why People Matter. redefiningsocietyandtechnologypodcast.com/episodes/new...

redefiningsocietyandtechnologypodcast.com

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Gil Bashe @gil-bashe.bsky.social · 19/04/2026

On Monday, May 4th, I'll join StanKachnowski PHD MPA, founder and chair of @hitlab.bsky.social, for a session on how “HITLAB is Shaping the Past, Present and Future of Health Innovation” in New York City and globally. RSVP REQUIRED: 1businessworld.com/2026-global-...

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Gil Bashe @gil-bashe.bsky.social · 13/04/2026

AI is not dangerous because it thinks. It’s dangerous if we stop thinking. #AI can generate words. Only humans carry consequences and accountability. Why heart and conscience remain essential to communications. My words on @odwyerpr.bsky.social: www.odwyerpr.com/story/public...

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Gil Bashe @gil-bashe.bsky.social · 12/04/2026

April 15 | DC - Tech doesn’t fix care. People do. I’ll be joining #Health2Tech & Alex Koshykov at FINN Partners to talk about what’s missing in health innovation. If you shape policy, communications or care, this conversation is for you. RSVP/INFO: luma.com/hjf6r9ad #HealthPolicy #PublicAffairs

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Gil Bashe @gil-bashe.bsky.social · 07/04/2026

AI will not fix health. Leadership might. At @himssglobal.bsky.social w/Hal Wolf and Drs. Ran Balicer and Isaac Kohane, one point was clear: AI is already influencing care. Quietly. Unevenly. Without oversight. This is about accountability. Read: medika.life/ai-will-not-... #AI #HealthLeadership

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Gil Bashe @gil-bashe.bsky.social · 07/04/2026

On April 15, I’ll join #Health2Tech at #FINNPartners DC for a fireside chat. In DC, where policy shapes health nationwide, one truth stands: care improves when physician–patient connections are strong. RSVP: health2tech.com/health2tech-... #Health2Tech @jpmorgan-ut.bsky.social sponsor

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Gil Bashe @gil-bashe.bsky.social · 27/03/2026

Health has a relationship problem. We focus on funding, innovation and access. What people feel is a system that operates around them, not with them. We are trying to engineer our way out of a relationship failure. Rebuilding connection is the work. finnpartners.com/news-insight...

finnpartners.com

Health Has a Relationship Problem - FINN Partners

Why connection, not investment, will determine whether innovation achieves its greatest potential For years, I heard one message: “Write a book.” My response was simple: I already had. What I had not ...

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Gil Bashe @gil-bashe.bsky.social · 25/03/2026

400+ registrants for a #mHealthIsrael webinar with @levshapiro. Takeaway: In a fragmented, high-friction system, even life-saving innovation struggles to reach patients and physicians. WATCH HERE: youtu.be/7knm3OKu6Ok

youtu.be

A Guide for Global Health Innovators Entering the U.S. Market

YouTube video by FINN Partners

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Gil Bashe @gil-bashe.bsky.social · 22/03/2026

Five-star reviews for “Healing the Sick Care System: Why People Matter.” Thank you for engaging with the idea that the health ecosystem must start with people. This is an invitation to keep building a more human system together. Info: a.co/d/06miktTL

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Gil Bashe @gil-bashe.bsky.social · 08/03/2026

The U.S. leads the world in medical innovation. Yet we rank 32nd in life expectancy. “Healing the Sick Care System: Why People Matter” asks why and how we rebuild health system around people and remembers our humanity.

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Gil Bashe @gil-bashe.bsky.social · 06/03/2026

AI in health is moving fast. But the real challenge is no longer the “wow” - it’s the “how.” A new @medikalife.bsky.social article explores how leaders must govern and evaluate AI before embedding it into health systems. Ahead of @himssglobal.bsky.social #HIMSS26. medika.life/from-ai-exci...

medika.life

From AI Excitement to Execution: Why Health Leaders Must Now Master the “How” - Medika Life

A “Views From the Top” discussion at HIMSS explores how health leaders must govern and implement artificial intelligence responsibly.

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Gil Bashe @gil-bashe.bsky.social · 04/03/2026

"Healing the Sick Care System: Why People Matter" featured on the @dailyflash.bsky.social show with host Andrea Jackson. A fast-paced conversation on why this book can help spark change. youtu.be/Ip5oNjdxwuE?... via @YouTube

youtu.be

Fixing The Healthcare System | Gil Bashe | Daily Flash

YouTube video by Daily Flash

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Reposted by Gil Bashe

Dr. Danny Sands @drdannysands.bsky.social · 02/03/2026

@gil-bashe.bsky.social writes about the importance of relationships vs transactions in #healthcare, underscoring the role of #participatorymedicine and #primarycare. This is what @S4PM is studying with CHAMP. participatorymedicine.org/champ/

participatorymedicine.org

Champ - Society for Participatory Medicine

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Gil Bashe @gil-bashe.bsky.social · 02/03/2026

Health is more than transactions - it’s relationships. When medicine becomes fragmented, we lose continuity and early insight into real illness patterns. My latest for @medikalife.bsky.social explores how transactional care may be jeopardizing our future health. Read: medika.life/how-transact...

medika.life

How Transactional Medicine Threatens the Future of Your Health - Medika Life

Healing Begins When Someone Listens; Then Innovation Can Fulfill Its Greatest Potential. Otherwise, Patients are Responsible for Their Own Health Outcomes.

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Gil Bashe @gil-bashe.bsky.social · 01/03/2026

Innovation must strengthen humanity, not fragment it. “Healing the Sick Care System: Why People Matter” helps global innovators navigate the U.S. market and build solutions that preserve the physician/patient relationship. Grateful it is now an Amazon Best Seller.

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Gil Bashe @gil-bashe.bsky.social · 01/03/2026

After 60 consecutive days on Amazon’s Top New Release list, “Healing the Sick Care System: Why People Matter” now joins the Best Seller list. Grateful to the readers, health leaders, and advocates who support its message that health care must remember its humanity.

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Gil Bashe @gil-bashe.bsky.social · 19/02/2026

For seven consecutive weeks, “Healing the Sick Care System: Why People Matter” remains a Top New Release and Best Seller on Amazon. Grateful to readers around the world who see that rebuilding health systems begins by centering people, compassion and shared responsibility.

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