The gaming industry's most comprehensive annual survey is back, and we're casting a wider net than ever before. Whether you're a developer, executive, investor, marketer, educator, or any other profes...

What 640 London shopping streets, 4,000 Billboard hits, a million films and synthetic AI personas tell us about why everything is flattening into sameness and how to regulate the algorithms behind it.

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The spectacle that unfolded along four miles of Melrose on the Sunday before Thanksgiving was a portal into LA's age of activations

For decades, schools have taught children the strategies of struggling readers, using a theory about reading that cognitive scientists have repeatedly debunked. And many teachers and parents don't kno...

So, let’s just walk through the whole thing, end to end. Here’s a twelve-step program for understanding game design. One: Fun There are a lot of things people call “fun.” But most of them are not useful for getting better at making games, which is usually why people read articles like this. The fun of a bit of confetti exploding in front of you, and the fun of excruciating pain and risk to life and limb as you free climb a cliff are just not usefully paired together.

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