iiinova — where your digital self keeps evolving

7/7 The Application with @allisonturcio.bsky.social is tackling AI for Yield Season in a special bite-sized series! 🎙️ 💡 Get quick, actionable insights on making AI work for you in 10 MINUTES! 👉 www.enrollify.org/episodes/bon...

Bonus: AI for Yield Season — Part 1

Welcome to AI for Yield Season, a special mini-series of The Application! Each episode is short (less than 10 minutes!) and packed with actionable insights.

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6/7 Efficiency ≠ automation. The best results come from balancing AI with authenticity.

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5/7 Here are 3 easy ways to start using AI today: ✅ Draft & refine outreach emails. ✅ Summarize student details before meetings. ✅ Automate busy work so you can focus on real connections.

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4/7 AI flags trends — you make decisions. 📊 AI can highlight engaged students and suggest outreach strategies. 🏫 But only you know who to prioritize and how to connect with them.

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3/7 AI can’t replace real relationships. Students choose colleges based on how supported they feel — and that comes from you, not a chatbot. Use AI to enhance connections, not replace them.

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2/7 Smarter meeting prep. AI can summarize student info and suggest talking points. 💡 Example: “Summarize a student’s interests & past engagement.” 🎯 Walk into meetings prepared — but you create the connection.

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1/7 Personalized outreach — faster. AI can draft follow-up emails in seconds. 💡 Example: “Write a warm email to a student who attended Accepted Students Day.” ✅ Saves time, but always personalize before sending!

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Sean Whitten @seanwhitten.bsky.social · 04/02/2025

How can you use AI today to work smarter during yield season? Let’s break it down. 🧵👇

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I get to meet people I admire & chat about creativity, empathy, and keeping work fun— thank you to @kibilds.bsky.social for hosting me on @enrollify.bsky.social Talking Tactics 🎙️ Episode is LIVE: “Using Short GIFs To Win Back Students” 🔗— www.enrollify.org/episodes/epi... ⬇️ GIF in question below

Episode 44: Using Short GIFs To Win Back Students

Sean Whitten, Senior Director of Enrollment Services at Southern Methodist University, is redefining how admission counselors handle one of the toughest parts of their job: letting go of students who ...

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Enrollify @enrollify.bsky.social · 29/01/2025

AI is shaking up higher ed. Are you making it work for you or just watching and waiting? At the Engage Summit, we skip the hype and get straight to real AI use-cases for enrollment, engagement, and student success. 👉 27% off until Feb 1 — don’t wait: engage.element451.com/register

Get 27% Your Engage Summit Registration until Feb 1!

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Shane Baglini @shanebaglini.bsky.social · 22/01/2025

Building an admissions-focused website requires a shift in institutional culture. It requires stakeholders to lean into the idea that our websites exist to serve prospective students and answer their questions above all else. @enrollify.bsky.social www.enrollify.org/episodes/ep-...

Ep. 23: Creating an Admissions-Focused Website at the University of Idaho

In this episode of Breaking Silos, host Shane Baglini sits down with Adam Stoltz, Director of Enrollment Marketing at the University of Idaho.

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Scott Cline, Ed.D. @scottcline.org · 16/01/2025

I had a great conversation with @carriehphillips.bsky.social about navigating uncertainty in higher ed leadership on the @enrollify.bsky.social network. We explored resilience, relationships, and making tough decisions. www.enrollify.org/episodes/sco... #emchat #highered #hemktg

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People come first. Goals and plans shift, but your team remains constant. Support and listen to them—validate their emotions, foster connection, and move forward together. 📹 youtu.be/q-LqCmY7mI4?...

Ethan Rule on Navigating Uncertainty [Lessons in Leadership]

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Lead with empathy and focus. Acknowledge your team’s anxiety, then refocus on priorities. Model positivity and assume good intent—your steady mindset keeps the team moving forward. 📹 youtu.be/gvsvGcMTM7I?...

Maria Kuntz on Navigating Uncertainty [Lessons in Leadership]

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“Whose voice is missing?” Inclusive leadership thrives in uncertainty. Always ask who’s not in the room. Transparency and collaboration build trust and long-term success. 📹 youtu.be/UCp1VkIkDr0?...

Thom Chesney on Navigating Uncertainty [Lessons in Leadership]

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Don’t solve symptoms, solve the root problem. In ambiguity, define the real issue before acting. Involve diverse voices, focus on outcomes, and adapt as needed. Progress beats perfection. 📹 youtu.be/BrfyKWxL2rg?...

Melissa Richards on Navigating Uncertainty [Lessons in Leadership]

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Kindness is a leader’s greatest tool in uncertainty. Uncertainty can isolate, but empathy connects. Stay approachable, listen more, and motivate often. Positivity turns chaos into unity. 📹 youtu.be/FHcpaDpl-I4?...

Joel Goodman on Navigating Uncertainty [Lessons in Leadership]

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Be stubborn on strategy, flexible on tactics. Hold tight to your mission, but adapt your execution. Change is inevitable, and embracing it fosters resilience and innovation. 📹 youtu.be/A-8avY3CYRY?...

Ryan Morabito on Navigating Uncertainty [Lessons in Leadership]

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Focus on the moment in front of you. Acknowledge your team’s fears, but focus on the moment in front of you. Lean into ambiguity as a chance to grow. Discomfort sparks progress. 📹 youtu.be/AFZAht5Jaxc?...

Jen Brock on Navigating Uncertainty [Lessons in Leadership]

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Decisiveness matters. Even without all the answers, act quickly and explain your “why.” Decisive leadership builds trust and keeps momentum. Clarity beats perfection every time. 📹 youtu.be/3cbybf7zJX4?...

Scott Cline on Navigating Uncertainty [Lessons in Leadership]

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Many people talk about leadership, but few lead effectively. 🧵 Here's how:

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AI isn’t replacing human connection. It’s enhancing it. The schools that get this right will build trust and deliver transformative experiences. That’s how we drive enrollment and build lasting relationships. Read about it in our blog: www.enrollify.org/blog/the-eth...

The Ethical AI University: Navigating Opportunities and Boundaries

This blog explores the ethical opportunities and challenges of AI in higher education, emphasizing the need for institutions to balance innovation with student trust and lead responsibly in an AI-driv...

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Here’s what excites us most: Higher ed has the opportunity to shape AI use not just for ourselves, but for the future of education. We can set the standard for ethical, student-first innovation.

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So, how do we lead in ethical AI adoption? 1️⃣ Set Policies: Create guidelines prioritizing transparency, fairness, and trust. 2️⃣ Foster Collaboration: Work with others to tackle AI’s potential and ethical risks. 3️⃣ Partner Strategically: Work with tech leaders to align AI with higher ed values.

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But here’s where we need to tread carefully: 👉 Bias: Algorithms trained on flawed data can reinforce inequities. 👉 Automation overload: Overuse AI, and students might feel disconnected. 👉 Privacy: Are we crystal clear about how we use student data? Trust starts with transparency.

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The good news? AI has enormous potential when used thoughtfully: 👉 Personalization: Target students with relevant, timely messages. 👉 Accessibility: Make materials easier to navigate and understand. 👉 Efficiency: Free up staff to focus on the human connections that matter.

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Enrollment marketing runs on trust. Students share their data with us expecting transparency and care. If we misuse it—even unintentionally—that trust vanishes. AI can’t just work for us. It has to work for them.

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Consider this stat: 65% of higher ed IT leaders call AI a top priority...yet fewer than half have ethical guidelines in place. We’re embracing the tools, but are we asking the hard questions?

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AI Assistants that respond instantly. Predictive models flagging the most likely admits. Generative AI personalizing emails down to a student’s interests. It’s exciting. It’s efficient.

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Enrollify @enrollify.bsky.social · 10/01/2025

AI is transforming higher ed marketing and enrollment—predicting yield, personalizing outreach, and streamlining communication. But let’s be honest: Are we using it responsibly? 🧵

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When you're still debating AI, but everyone else is already crushing it with their new BFF (AI). 🥲

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Maria Kuntz @mariakuntz.bsky.social · 09/01/2025

📚 Add this to your 2025 Learning Plan! Tune into this @enrollify.bsky.social mini-series on brand storytelling. I can’t wait to share these dynamic conversations about higher ed marketing. 🗓️ First episode drops January 23, with new releases every Thursday through February 20. #brandmarketing

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Shane Baglini @shanebaglini.bsky.social · 10/01/2025

Let’s stop telling the story of our institutions to data, and start telling them to human beings. @josephjmaster.bsky.social @enrollify.bsky.social

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Eddie Francis @eddiefrancis06.bsky.social · 08/01/2025

🗒️ Wisdom Wednesday (consulting brain activated) As I gear up for the January 27 drop of the new "I Wanna Work There!," I'm reminded that #employerbranding is an under appreciated yet significant piece of an organization's value proposition. #brandstrategy ⬇️

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Joe Master @josephjmaster.bsky.social · 08/01/2025

Sometimes, our most insurmountable silos can be in our own thinking — and in how and when we engage with others. This isn't a #HigherEd thing. It's a post-pandemic people thing. Thanks to @shanebaglini.bsky.social & @enrollify.bsky.social for a great chat. 🙏 👂: www.enrollify.org/episodes/ep-...

Teaser image for a new episode of "Breaking Silos" with host Shane Baglini, and guest Joe Master.

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Enrollify @enrollify.bsky.social · 03/01/2025

Higher ed pros, we see you — juggling goals, budgets, and a million priorities. This year isn’t about doing it all. It’s about doing what matters. Smarter strategies, stronger connections, and the moments that make the work worth it. Big year ahead. Let’s take it one win at a time.

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jdblundell.bsky.social @jdblundell.bsky.social · 12/12/2024

I had a really great time talking to @carriehphillips.bsky.social about imposter syndrome on her @enrollify.bsky.social podcast. Even though I feel like a bit of an imposter in giving leadership lessons, I hope some of my insights prove useful to others. www.enrollify.org/episodes/jon...

Jonathan Blundell on Navigating Imposter Syndrome [Lessons in Leadership]

Host Carrie engages with Jonathan Blundell to explore effective ways to tackle imposter syndrome.

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Enrollify @enrollify.bsky.social · 03/01/2025

Thanks for being on the show! We loved this one 🧡

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Laura Rudolph @lrudolph.bsky.social · 20/12/2024

Recently joined Talking Tactics, a podcast on @enrollify.bsky.social, hosted by @kibilds.bsky.social! We discussed how a holiday gift email for parents pinpointed high-likelihood deposits w/ 70% of clicks = deposits. Spend Christmas Eve tuning in... featuring a Rudolph. (Just not that one.) 🤗🦌

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Carrie Phillips @carriehphillips.bsky.social · 12/12/2024

It’s Leadership Day! A huge thanks to @enrollify.bsky.social for the chance to talk about key topics…. This one is on imposter syndrome! It’s fantastic and a special thanks to everyone for being willing to share their experience: www.enrollify.org/podcasts/les...