iiinova — where your digital self keeps evolving

Reposted by Eliza Easton

Mark Easton @markeaston1.bsky.social · 24/12/2025

My FESTIVE FAMILY PUZZLER 2025 is now available - the perfect answer for all your Christmas quizzing needs. It's the quiz where no-one needs to know the answers... open.substack.com/pub/markeast...

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Eliza Easton @elizaeaston.bsky.social · 01/07/2025

New blog: Governments shape how nations are seen, sometimes deliberately, sometimes not. As tensions rise, many are getting more strategic. I explore 6 ways soft power is being operationalised, and why it matters for war, peace and prosperity. 🔗 www.erskineanalysis.com/blog/the-glo...

erskineanalysis.com

The global culture wars: how governments operationalise soft power — Erskine Analysis

Whether intentional or not, government actions undoubtedly shape how a country is perceived. As geopolitical tensions rise, many governments are taking assertive steps to define their own stories, and...

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Eliza Easton @elizaeaston.bsky.social · 28/04/2025

Honoured to be part of this board. As Virginia Woolf said, "London perpetually attracts, stimulates, gives me a play and a story and a poem, without any trouble, save that of moving my legs through the streets." (Sad to have missed the class photo due to an emergency last week).

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Eliza Easton @elizaeaston.bsky.social · 10/02/2025

How can the UK government unlock £18bn in growth for the creative industries through the Industrial Strategy? A thread on our new research on CreaTech (where creativity meets emerging tech) and how it is reshaping innovation, skills, and business in the UK. 🧵⬇️

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Eliza Easton @elizaeaston.bsky.social · 23/01/2025

Today, the @nationaltheatre.org.uk (with Erskine Analysis and the Intelligence Agency) publish a piece of research on business models in the performing arts—highlighting key recommendations to help the sector make more money and do more good.🧵

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Eliza Easton @elizaeaston.bsky.social · 19/01/2025

I was honoured to observe the first meeting of the UK’s Soft Power Council this week. This council, which was recommended in a report I co-authored with @unioftheartslondon.bsky.social last year, will further the role of British soft power assets in promoting peace, tolerance, and collaboration. 🧵

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Eliza Easton @elizaeaston.bsky.social · 26/12/2024

One of the best parts of our Christmas Day is doing my dad’s wonderful quiz. We get into teams and fight it out after lunch. It’s closest-to wins, so everyone has a chance. In fact, we find the more you think you know about the news, the worse you often do! substack.com/@markeaston3...

substack.com

Mark Easton on Substack

I have decided that Substack is the perfect new home for my Boxing Day Family Puzzler, the festive quiz in which no-one is expected to know the answers. You simply have to get closer to the answer tha...

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Eliza Easton @elizaeaston.bsky.social · 04/12/2024

It makes no sense to have the UK's disinformation efforts funded by the license fee (as set out in my piece with @unioftheartslondon.bsky.social) www.arts.ac.uk/about-ual/pr...

arts.ac.uk

Keeping the UK’s creative industries globally competitive

A playbook to protect our future prosperity and security.

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