A lot of ink has been spilled about AI’s impact on SEO. What does it mean? Where do we go from here? However, an often overlooked question SEO’s should be asking is “How do I get it to talk about me?”...

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Are you wasting money on paid traffic? This GA4 report answers that question (plus 10 best practices for landing pages.

In this post, we show how to track website traffic from AI using GA4. We’ll use a GA4 filter, a GA4 exploration and a GA4 custom channel group.