iiinova — where your digital self keeps evolving

Reposted by Shawn // Evolve PR

Kirk McKeand @mckkirk.bsky.social · 01/10/2026

PR people and devs, I’m covering on the IGN news team until the end of the year. You can get me on my personal email: kirkules.mck(at)gmail.com

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Shawn // Evolve PR @callmeshawnp.bsky.social · 28/09/2026

I won’t be speaking of how much it cost 😅 but so unbelievably stoked to be taking both my boys to Metallica and Limp Bizkit next May. I couldn’t bring myself to do nosebleed seats soooo in the pit we go!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 25/09/2026

Real ones will know this mashup immediately 😅 absolutely in love with my new ink from Miles at Tech Noir Tattoo in Victoria 😍

A tattoo of the Stay Puft Marshmallow Man from Ghostbusters doing Chunk’s ‘Truffle Shuffle’ from The Goonies

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Shawn // Evolve PR @callmeshawnp.bsky.social · 17/09/2026

Oops I did it again I spent all my cash On fancy RSVLTS gear They just dropped new Ghostbusters stuff. I had NO choice!!

Close-up of a shirt featuring the stay puft marshmallow man

A button up shirt featuring the stay puft marshmallow man

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Shawn // Evolve PR @callmeshawnp.bsky.social · 16/09/2026

I just got kicked out of a Vietnamese restaurant… They banh mi pho life

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Shawn // Evolve PR @callmeshawnp.bsky.social · 15/09/2026

Gosh darn it, I love it when a plan comes together! What a preview weekend for @emberville.bsky.social! We started at 95 on Steam’s top wishlists, and after over 350 pieces of coverage… 71 and in good company! Thank you EVERYONE for such amazing support. Public demo arrives Oct 19!

Image reading that Emberville is at number 71 on Steam’s top wishlists

Image showing Emberville at 71 on Steam’s top wishlists above Call of Duty and Final Fantasy

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Reposted by Shawn // Evolve PR

Soaryn @soaryn.tv · 12/09/2026

LIVE // Taking a first look at some @emberville.bsky.social gameplay! I've been waiting for this for a while so thank you for the key / early preview #EvolvePR! Twitch.tv/soaryn @evolvetom.bsky.social and @callmeshawnp.bsky.social are good people!

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Reposted by Shawn // Evolve PR

bwick @bwick.bsky.social · 11/09/2026

huge thank you to @emberville.bsky.social and @callmeshawnp.bsky.social for this early look at Emberville! video is up!! i played EMBERVILLE early! | Emberville youtu.be/qP9-KdZ3EW8

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Shawn // Evolve PR @callmeshawnp.bsky.social · 11/09/2026

The @emberville.bsky.social preview is LIVE! Find some of your favorite content creators playing this weekend, and tune in to maybe even win a sneak peek yourself! It all ends after the weekend, though, so you’ll wanna play FAST! I’ll be sharing streams and previews starting NOW!!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 08/09/2026

3 very very very very INSANELY deserved weeks of vacation begins now. Surfing, beers by the fire, watching the waves crash on the shore, SLEEPING. Feels good man

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Shawn // Evolve PR @callmeshawnp.bsky.social · 08/09/2026

That’s a wrap on PAX West! I always enjoy getting out to these kinds of events, seeing friends and people I often exchange emails with, and feeling like I’ve earned my place here as a respected member of this industry. Impostor syndrome cure, tbh. Helps me feel like I belong.

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Reposted by Shawn // Evolve PR

Mike Futter | Wishlist The Final Cut of Lilith Cunningham! @futterish.fsquared.biz · 08/09/2026

It means the world to get that kind of pitch. We can’t wait to talk about the wonderful chat we had with the Polish game dev contingent on @virtualeconcast.com!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 08/09/2026

For all my PR homies out there, bespoke pitches matter. Thank you to @amandafarough.ca and @futterish.fsquared.biz for reminding me today of the value of a pitch MEANT for who you’re pitching. And thank you so much for your kind words acknowledging it 🙏

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Shawn // Evolve PR @callmeshawnp.bsky.social · 07/09/2026

Some people when they travel are like ‘I just want to sleep in my own bed’ and I mean, valid… but you’re boy here… right now… I’m more ‘I just wanna poop in my own toilet… in a bathroom I know for a fact is sanitary’

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Shawn // Evolve PR @callmeshawnp.bsky.social · 06/09/2026

Chase & Status last night was absolutely mental. I swear I haven’t danced that hard since I was raving in my 20s back in 99! Long day ahead at PAX West, but as they say… NO RAGRETS! Come by the Indie Games Poland booth today! Say hi and make fun of my tired ass. WE GOTS GAMES!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 05/09/2026

Onward… to Biscuit Bitch! It’s breakfast time! PAX West day 2 begins…

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Shawn // Evolve PR @callmeshawnp.bsky.social · 04/09/2026

Feeling mighty special going to an official Washington Secretary of State pre-PAX event with the Indie Games Poland team tonight! But as excited as I am about that, I’m even MORE excited to show off boggling 14 different badass games in the IGP PAX booth starting tomorrow. Come say hi!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 03/09/2026

I know I should be excited for PAX - and I am - but I’m wayyyyy more excited to see Chase & Status on Saturday night!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 03/09/2026

Nanaimo ➡️ Vancouver ➡️ Seattle 🟰 PAX West Off we go! Who am I seeing this weekend!?

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Shawn // Evolve PR @callmeshawnp.bsky.social · 31/08/2026

I call this one ‘Leg Hair by Firelight’ And everyone said I couldn’t be a model. PFFFFFT!!

A close up of a leg and hair with a fire in the background

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Shawn // Evolve PR @callmeshawnp.bsky.social · 28/08/2026

Blood donation number 30 🩸 IT’S IN YOU TO GIVE! And Canada has a shortage right now, so consider donating if you’re able!!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 28/08/2026

I regret to having to admit it, but as a former ‘GTA really isn’t my jam’ guy, GTA 6 looks to be very, very, VERY my jam. I have been humbled. I have been schooled. I have been converted.

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Shawn // Evolve PR @callmeshawnp.bsky.social · 26/08/2026

I’m starting to realize I have a problem. I want ALL the games. There is such an abundance of creativity out there, and I’m in awe of the imagination of developers. We’re so lucky to have y’all here sharing your work, and I wish I could support more!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 26/08/2026

Finishing my day with a Dole Whip and honestly that’s pretty darn great.

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Shawn // Evolve PR @callmeshawnp.bsky.social · 25/08/2026

Yes, this is my shopping bag. Yes, I use it all the time. I like to keep people guessing.

A black cloth shopping bag that says ‘might be wine, might be dildos’

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Shawn // Evolve PR @callmeshawnp.bsky.social · 24/08/2026

Planning a 14 day trip to Japan next April, and I’m already vibrating thinking about it. While I’ll absolutely do some touristy shit, I can’t wait to explore small towns, forest walks, and spots others might pass over. AND FOOD. Holy shit, food, food, food!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 23/08/2026

Canadian homies, honest question here - was The Tragically Hip’s final show, and Gord Downie’s emotional last performance, the single biggest pop culture moment in our country’s history? I say yes, but I’m curious what others think.

Gord Downie of The Tragically Hip during his final performance

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Shawn // Evolve PR @callmeshawnp.bsky.social · 23/08/2026

Boy dinner? Girl dinner? Who cares? DELICIOUS!!

Charcuterie board with meat, cheese, fruit

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Shawn // Evolve PR @callmeshawnp.bsky.social · 22/08/2026

Stop calling TURNSTILE hardcore. They are 100% popcore (complimentary). They have breakdowns, but they’re fully pop-infused & hooky. That’s what makes them so accessible to music fans. I can see them introducing people to the hardcore scene who maybe wouldn’t have dabbled before

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Shawn // Evolve PR @callmeshawnp.bsky.social · 22/08/2026

It arrived. And… IT’S EVERYTHING I EVER FUCKING HOPED FOR. Holy fuck, I am SO happy!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 20/08/2026

VET: Make sure you mix a bit of the new food in with the old food before fully switching so your dog doesn't get an upset tummy! MY DOG ON A WALK: Oh look! Deer shit! Rabbit shit! I'mma eat that stick! Is that a gum wrapper? CHEWED GUM!? Holy shit... payday!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 20/08/2026

Oh, for fuck sake (or is it fuck's sake?)... in my never-ending quest to embarrass myself at my job, I just sent another REALLY BAD TYPO email. The sentence: You've got yourself a time slot! What I sent: You've got yourself a time slut!

static.klipy.com

Adam Sandler: Somebody Kill Me Please

ALT: Adam Sandler: Somebody Kill Me Please

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Shawn // Evolve PR @callmeshawnp.bsky.social · 20/08/2026

You ever just look at your inbox and spontaneously break out sobbing? Just me? Come on, industry friends… I know I’m not alone. I’m fine. This is fine. It’s gonna be ohhhhhh kayyyyy 😭

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Shawn // Evolve PR @callmeshawnp.bsky.social · 18/08/2026

Maybe I'm opening the floodgates here, but a PR guy has gotta do what a PR guy has gotta do! We’re inviting content creators and media to apply for access to a special preview build of @emberville.bsky.social in early September, ahead of our Early Access launch on October 27! 🧵(1/3)

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Shawn // Evolve PR @callmeshawnp.bsky.social · 18/08/2026

Imagine living in a country barely past 150 y/o thinking that you have any more rights as the descendant of an immigrant who ‘built this country’ than any other immigrant today. Bitch, we’re STILL BUILDING THE COUNTRY. We’re babies. It’s not done. The doors are still WIDE open!

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Shawn // Evolve PR @callmeshawnp.bsky.social · 18/08/2026

It's a new dawn, it's a new day, and I'm feeeelin' goooood... about TRAINWATCH! 11 bit studios has just revealed they'll be publishing this mysterious and slightly (or very) unnerving solo-dev project from @harvester-games.bsky.social! Be sure to watchlist over on @terminalsio.bsky.social!

youtube.com

Trainwatch - Trailer

YouTube video by Rem

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Shawn // Evolve PR @callmeshawnp.bsky.social · 17/08/2026

Feeling the burn of 'ramping up to holiday' today. Pitching 14 games for PAX West, pitching 3 titles for gamescom, prepping to be on-location to support Indie Games Poland at PAX, revealing a new title, launching another title, targeting and preparing for a new preview opportunity.

static.klipy.com

Jerry Frank: I'm Fine, It's Okay (Mid-Century Modern)

ALT: Jerry Frank: I'm Fine, It's Okay (Mid-Century Modern)

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Shawn // Evolve PR @callmeshawnp.bsky.social · 17/08/2026

Ok, Lanterns, you have my attention...

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Shawn // Evolve PR @callmeshawnp.bsky.social · 14/08/2026

Don't be afraid to take risks! Sure, it's scary, but the payoff is usually absolutely worth it. Just now, I put my hand ALL THE WAY into the back of a hot toaster oven to get a runaway bagel and, honestly, I've never felt more alive.

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Shawn // Evolve PR @callmeshawnp.bsky.social · 13/08/2026

This is my ‘sorry, I can’t come to work today’ photo for the bosses. Think they’ll buy it!?

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Shawn // Evolve PR @callmeshawnp.bsky.social · 12/08/2026

KEY REQUEST INSTRUCTIONS: Leave a note outlining your coverage plans with your request. No coverage notes will result in an immediate denial. Request: NO INFO, not a single word Result: NO KEY Response: WHY DID YOU DENY MY KEY, YOU BIG JERK!? Ok, so from the top... 😂

Shawn // Evolve PR @callmeshawnp.bsky.social · 12/08/2026

I haven’t felt this good about a purchase in a very long time. No ragrets! Yes, I’m an almost 49 y/o man. No, I don’t want to grow up.

A purple button up shirt with a Skeletor print motif

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Shawn // Evolve PR @callmeshawnp.bsky.social · 09/08/2026

Oh no… I have discovered Instacart + Costco and maybe I never need to go there again (except for hot dogs n’ poutine). THIS IS HOW WALL-E STARTS!! Where’s my futuristic floaty chair? Bring me my gallon of soda pop! Im ready to become a lump!

static.klipy.com

Wall-E and Humans on the Axiom

ALT: Wall-E and Humans on the Axiom

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Shawn // Evolve PR @callmeshawnp.bsky.social · 09/08/2026

HOT TAKE: I can’t help but feel that some of our industry’s social media ‘holier than thou and better than you’ jerks are ONLY that on social media and utterly forgettable in real life, so they overcompensate online by being insufferable cliquey douchebags. Try just… being nice? You kinda suck.

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Shawn // Evolve PR @callmeshawnp.bsky.social · 07/08/2026

How is she even a real dog? Being that pretty is actually criminal.

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Reposted by Shawn // Evolve PR

Game Informer @gameinformer.com · 05/08/2026

Moonlighter 2: The Endless Vault launches into 1.0 early next month. gameinformer.com/2026/08/04/m...

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