Amanda Milligan @brandauthority.club · 19/08/2025The agenda is live! I can't wait to hear this lineup talk about: - How to authentically market on Reddit - How to think about blogging in the AI era - Building authority with a unique brand voice - More that won't fit in this character count! Get your ticket: www.brandauthority.club/authorityfest 011
Amanda Milligan @brandauthority.club · 13/08/2025I'll be honest - this industry can really get me down sometimes. There's still so much misinformation, competition, and misogyny. But then there are the awesome, kind, supportive people that keep me going. 010
Reposted by Amanda MilliganBarry Adams 📰 @polemicdigital.com · 06/08/2025“The Party told you to reject the evidence of your eyes and ears. It was their final, most essential command.” - George Orwell, 1984 blog.google/products/sea...blog.googleAI in Search is driving more queries and higher quality clicksWe continue to send billions of clicks to the web every day and are committed to prioritizing the web in our AI experiences in Search. 3182
Amanda Milligan @brandauthority.club · 06/08/2025All the how-to-optimize-on-Reddit posts on LinkedIn depress me. Like, I'm not daft - I get the importance of Reddit for remaining relevant. I'm just a genuine Reddit fan (use it everyday) and am nervous about the influx of brands just brute-force marketing and ruining the whole site. 010
Amanda Milligan @brandauthority.club · 28/07/2025Did I mention I'm running my first-ever event? It's called Authority Fest. It's designed to teach us how great brands are building authority, especially in the chaos of now. Use code EARLY by Wednesday to get a ticket for only $25! www.brandauthority.club/authorityfestbrandauthority.clubAuthority Fest | Brand Authority ClubA virtual marketing event exploring how top brands build authority, earn trust, and drive growth—featuring speakers from CBS News, Realtor.com, SurveyMonkey, and more. 022
Amanda Milligan @brandauthority.club · 25/07/2025ICYMI, @muckrack.com's new report on the sources AI uses is pretty interesting. Most of the results make intuitive sense, but what surprised me is that social media only make up <2% of the results. I thought Reddit alone would make this number a big higher... Full report: generativepulse.ai 000
Amanda Milligan @brandauthority.club · 17/06/2025Not me getting a jump scare when I saw an AI Overview answering a People Also Ask... 000
Amanda Milligan @brandauthority.club · 09/06/2025Wise words from the creator of one of the most popular games in the world, Stardew Valley, which has sold more than 40 million copies. Creativity matters, and it can't be manufactured. Think about that when developing your content strategy. 020
Amanda Milligan @brandauthority.club · 23/05/2025Is anyone else finding that Ahrefs keyword/rankings data hasn't been as reliable? I keep pulling up reports that say pages aren't ranking for anything and in GSC it's clearly not the case... 000
Amanda Milligan @brandauthority.club · 15/05/2025Here's my take on how to navigate the massive losses in traffic so many brands have experienced in the last year...brandauthority.clubLosing Traffic Thanks to AI Overviews? Here's What to DoIt's unfortunately a common problem these days: AI Overviews is resulting in less click-throughs and therefore less traffic. But there has to be a way around this, right? Here's my strategy for how to... 011
Amanda Milligan @brandauthority.club · 27/03/2025This absolutely disgusts me. This young woman had a visa and was kidnapped by ICE agents who were masked up like the freaking Gestapo. THIS IS NOT OKAY. 130
Amanda Milligan @brandauthority.club · 26/03/2025"Amanda you really are a natural public speaker" I got this compliment today! ☺️ Always makes me happy that people enjoy me being entirely myself when I give talks haha. 170
Reposted by Amanda MilliganLily Ray 😏 @lilyray.nyc · 19/03/2025Turns out that posting frequently on social media sites is a great way to be cited in LLMs. You can use LLMs to summarize what someone (who is vocal on social media) said about a given topic... This can be a good starter point for writing an article, making a video, etc. 0173
Amanda Milligan @brandauthority.club · 11/03/2025I talk about brand authority a lot...but did you know that it impacts SEO, and SEO impacts your brand? I'm going to talk through all the ways they complement each other and how you can leverage SEO strategy to improve your authority (and vice versa). Register here: www.lumar.io/webinars-eve...lumar.io(Webinar Sign-Up) The SEO-Brand Flywheel: Website Optimizations to Boost Brand AuthorityLearn how to build brand authority via website optimizations and SEO — and how to boost SEO efforts with a stronger brand! Join the free webinar on March 26, 2025. 020
Reposted by Amanda MilliganDr. Pete Meyers @dr-pete.bsky.social · 04/03/2025I admit I'm biased, but it's hard for me to agree with a post more than I agree with what Amanda has written here. We talk about brand authority more and more, as an industry, but are you putting it into action, defining it, and challenging how your marketing strategy builds your brand? 0194
Amanda Milligan @brandauthority.club · 04/03/2025Y'all, I haven't written a blog post in AGES. But I had to write this one. It's something I've been thinking about for over a year. Check it out and let me know what you think. #marketing #brandbrandauthority.clubWhy Brand Authority Should Be Your New North StarNo matter what discipline of marketing you focus on, there's one thing that unites us all: building brand authority. 150
Amanda Milligan @brandauthority.club · 27/02/2025This @theverge.com + @vox.com report is fascinating. Some key insights for marketers: ➡️ Niche content and communities matter more than ever ➡️ People will pay for smaller communities and more personalized, authentic connections ➡️ Trust in legacy sites (including Google) has wanedtheverge.comThe future of the internet is likely smaller communities, with a focus on curated experiencesAs brands look to hold onto the internet of the past, the term “community” will become a loaded word. 020
Amanda Milligan @brandauthority.club · 25/02/2025📌 Brand Authority Tip #4: Make a list of the Top 3-5 concepts you want your brand to be associated with as an expert. Then cross-reference this list with your content strategy. Do you have a content cluster built around these topics? If not, prioritize it. 000
Reposted by Amanda MilliganEd Zitron @edzitron.com · 24/02/2025Newsletter: There is no AI Revolution. Consumer adoption of generative AI outside of ChatGPT is barely 100 million people, every single company in generative AI is deeply unprofitable, Microsoft is pulling capex, and OpenAI spent $9bn in 2024 to lose $5bn. www.wheresyoured.at/wheres-the-m...wheresyoured.atThere Is No AI RevolutionSoundtrack: Mack Glocky - Chasing Cars Last week, I spent a great deal of time and words framing the generative AI industry as a cynical con where OpenAI's Sam Altman and Anthropic's Dario Amodei hav... 14951611519
Amanda Milligan @brandauthority.club · 21/02/2025I ran a really fun Brand Workshop and now I want to do a ✨Branding Workshop Blitz✨. I'll discount them for anyone who books by the end of next week. $400 for a 2-hour workshop in which we walk through all the tough questions about your brand positioning and messaging. Interested? DM me. 000
Amanda Milligan @brandauthority.club · 14/02/2025📌 Brand Authority Tip #3: How robust is your About page? Don't neglect it; it's an ideal place to lay out what makes your company's approach different from everyone else's. Explain why your brand (and the people who make up the brand) are, indeed, authorities. 020
Reposted by Amanda MilliganRuss Jones @russincheshire.bsky.social · 12/02/2025Go to Google Search "Gulf of Mexico" Click the 3 little dots next to "Gulf of Mexico (Gulf of America)" Choose "Send feedback" Click "Gulf of America" Click "Inaccurate content" Click "Incorrect" Tell Google the correct name en.wikipedia.org/wiki/Gulf_of...en.wikipedia.orgGulf of Mexico - Wikipedia 1980165645471
Amanda Milligan @brandauthority.club · 12/02/2025📌 Brand Authority Tip #2: Ask your sales and customer service reps to start writing down every question they receive. Then tally up the most common ones and prioritize answering them on a blog post or FAQ page. Bare minimum this is great for sales enablement but also longtail traffic too. 031
Amanda Milligan @brandauthority.club · 11/02/2025📌 Brand Authority Tip #1: Record your Brand Authority score now and track it every month. Use this to help validate your efforts or make the case for budget. 020