iiinova — where your digital self keeps evolving

I feel like it’s the case most of the time these days - I could swear that I end up on an Urbos 100 at least twice as often as I end up on an Urbos 3

010

Independent Alliance (Kent): 4/10 Looks more like a local village football club than a political party, but that sort of works for these local parties. The tree is overly detailed though and the signpost just looks weird.

000

omg that’s exactly what it is how did I not realise

010

Scottish Socialist Party: 3/10 Did someone make this in word art? The font looks dated and the star just looks a bit crap. Looks more like the logo of a continuation party of a former Eastern European communist party that collapsed upon democratic elections being held

230

‪Propel: 7/10‬ ‪Welsh dragon goes hard as always. Colours are good, font is nice. However the diagonal cuts a little too close to the wording and the dragon for my liking. Plus it loses points for not really fitting on a ballot paper‬

Kingston Independent Residents Group: 5/10 Nice colours, font isn’t too bad. But what the fuck is going on with that hand 😭

100

Honestly I can’t remember but that’s what it reminded me of

000

Workers Revolutionary Party: 2/10 They just typed out their name, then made the “W”, “R”, and “P” a slightly different shade. Perhaps the lowest effort yet. At least it has colour i guess 😒

100

Women’s Equality Party: 8/10 This one looks great, the big W and the more hidden E look cool, and the font is soooo nice. Suffragette colours are an extra bonus. Another one sadly consigned to history though, they dissolved last November ☹️

100

Consensus: 0/10 They literally don’t have a logo, at least from what i can find. Their leader seems to have joined Reform UK a while back, before the election, so why they’re even listed i have no idea

100

Animal Welfare Party: 4/10 It’s not too bad, but the middle looks more like a second A rather than a W. Plus, the font at the bottom does not match at all

100

Abolish the Welsh Assembly Party: 3/10 The font is alright, if a little silly, but that logo is boring af. It just looks meaningless, like they oppose the existence of squares. Still, at least it’s the right colour for them

100

English Constitution Party: 2/10 What - no colour??? It literally has the St George’s flag, at least make that red. Plus there’s a big slogan around the outside. Pretty low effort. The shield is a nice shape, though, which is why it’s not a 1/10

100

The North East Party: 1/10 This is just their name (written twice for some reason), with a random photo of the Angel of the North. They could have *at least* used an icon of the Angel of the North. The fact they didn’t bother is not just bad, it’s offensive to my eyes

100

Alliance for Democracy & Freedom: 4/10 I mean, it does the job I guess. Just a bit boring tbh, and the randomly-placed family just seem like a bad attempt at copying the Scottish Family Party. If anything it looks more like a weird evangelical religious organisation. Not great

100

True & Fair Party: 5/10 It looks modern at least, but the spiral of colours just looks messy and doesn’t give the party much identity. Plus, there’s a slogan on it. STOP PUTTING SLOGANS ON YOUR LOGO. Overall though, could be a lot worse, but needs to be a lot better

100

British Democrats: 2/10 Why is the Britannia so close in colour to the Union Jack? The Union Jack is already a busy enough design as it is, putting stuff on top of it doesn’t work. Plus, the font looks basic, the text is clearly an afterthought.

100

South Devon Alliance: 7/10 Bit boring, but it works. Kinda looks like a green and black Pepsi logo. Text seems a bit random though, and is a bit small. Overall though, not bad

100

Climate Party: 6/10 It’s clean and modern. The font being in italics looks a bit silly though, and the logo is a bit too abstract for my liking. Like other green parties, looks a bit too much like an energy company

100

Independent Oxford Alliance: 5/10 The handshake is basic af, but at least it’s done well. Colours are nice, if a bit too similar to UKIPs. The font of the text isn’t too bad, but the whole layout looks a bit silly and is hard to read.

100

Democracy for Chorley: 8/10 Old fashioned, but in a damn good way. A rare example of a logo that does better without colour. It’s perhaps just a little busy, but still good. However, this logo is sadly consigned to history, as the party de-registered on the 24th of July 2024 ☹️

100

Communist Party of Britain: 5/10 Hammer and Sickle ofc, and it looks awesome. The font is a nice match, too. But the yellow wavy flag looks weird, the logo is too flag to make it work. Plus they should REALLY reconsider abbreviating themselves as “CP” ffs

100

Hampshire Independents: 4/10 The arrows are okay, but I see a massive missed opportunity to move the red arrow to the right, to create a “H” for Hampshire. The font for “Independents” looks good, but “Hampshire” was obviously just tacked on there. It doesn’t even line up!

100

Swale Independents: 3/10 The font for the “Si” looks a bit outdated, but not too bad. The outer ring though looks dumb, not just with their name at the top, but a SLOGAN too at the bottom. Ugh And yes, this is the highest resolution version I could find

100

Liverpool Community Independents: 6/10 The fonts are nice, and colours are too. Spiral thing looks cool, but the green drop shadow kinda ruins it unfortunately. If they found a different way to incorporate the green it would be wayyy better

100

Socialist Labour Party: 3/10 This looks like it’s from the 1960s, not 2024. Also the globe looks weird, even more weird when you realise ITS MISSING THE UK. THE COUNTRY THEY OPERATE IN. Also looks a bit too much like the old Starbucks logo.

100

One Leicester: 6/10 Nice iconography, if a little basic. Font isn’t too bad either. Though it *really* could do with some colour. It’s also another one that looks like it could be a startup company, not a political party

100

Lincolnshire Independents: 4/10 Another logo out of 2004, the fonts look old and tired, and THERES ANOTHER BLOODY SLOGAN ON IT >:(. Still, the flag is nice, but then again that isn’t really thanks to them

100

Party of Women: 3/10 The roses look nice, if a little overly-intricate. The colours aren’t bad, but would be better integrated into the logo. The font is okay too, but why isn’t it centred????? It immediately ruins this otherwise alright logo

100

English Democrats: 1/10 The wavy and off centre St George’s Cross looks more like they support Nordic nationalism, not English nationalism, the font looks like it’s from a book my Dad would read, and not only do they put their slogan on, but their primary policy too? AAAAAAAAAAA

200

Scottish Family Party: 8/10 Weirdly I quite like this one. Does look a bit like the sign for a toilet, but other than that it’s nice. The font is good too.

100

Christian People’s Alliance: 4/10 This belongs in the 2005 general election, not 2024. The weird purple splotches just seem random, and that font looks almost like Comic Sans (though Comic Sans would be better tbh). The cross is nice, though

100

MRLP: 10/10 okay no seriously it’s more like 3/10 I know it’s deliberately a bad logo, but it fails that by being significantly better than some other, serious, logos. It also looks straight out of 2003. Surely the Loonies want to be seen as modern and up to date?

210

Ashfield Independents: 2/10 It just looks…old? The font looks bad, and “Ashfield” doesn’t even look centred between the hands. Speaking of the hands, they’re too close together. Plus, there’s zero colour whatsoever.

100

Liberal Party: 9/10 That torch is just *chefs kiss*. The font is clean, modern, and the colours are perfect too. It was perfect…until they HAD to put it in a big blue circle. Still, 9/10

100

UKIP: 1/10 This looks like the badge of a local village football club that loses every match it plays. And the £ symbol just looks…weird? It just looks like another MS Paint logo, and not a good one. Ew

Heritage Party: 3/10 The weird flower thing in the middle would be a good icon on its own, but the red white and blue lines just look off, especially on that BSOD blue circle which is off-putting. Plus what is that font? WHY IS THE Y SO CLOSE TO THE T???

100

Newham Independents: 7/10 It’s nice and clean, good iconography, but lacks colour. Kinda looks like the logo of a startup but whatever. Perhaps a little *too* minimalist

100

Aontú: 6/10 Like the colours and fonts, but the tree is just way to intricate to be seen clearly so doesn’t work as well as an icon. Plus slogans on logos are dumb, it’s like having “Live, Laugh, Love” on your front door

100

People Before Profit: 7/10 This is nice, I like the symmetry either side of the flagpole (I assume that’s what it is?). As an icon though, I don’t think it works too well due to the weird sizing and abstract nature of it

Green Party (NI): 4/10 It’s okay I guess, but there’s no obvious icon or anything (unless you count that random leaf thing in the corner). Looks like an energy company if anything

100

Rejoin EU: 1/10 This seriously looks like they took an EU flag, changed the yellow to white, then wrote their name with the MS Paint text tool over the top of it. Looks more like a Facebook profile picture than a genuine party logo

100

Alba: 10/10 This is just perfect. The font, the saltire, everything just looks great. I love it

100

TUSC: 2/10 Why are there circles? Why does the text vary in size randomly? Why does the text seem like it’s randomly dumped on top of the logos? Why does this feel like the logo for a random media organisation and not a political party?

100

Independent Network: 3/10 This looks like the logo of a consultancy firm, and a bad one at that