Great to see Veganuary having a lasting impact on meat consumption! 🌱
But social pressures, limited comparable meat swaps & perceived inconvenience still make plant-based diets hard to maintain.
What do you think would make plant-based eating easier for more people?
#Sustainability #PlantBased
The Veganuary campaign, which encourages a plant-based diet in January, has successfully reduced meat consumption over the long term, with over 80% of participants reducing their intake to half or even more after six months.
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theconversation.com
Does taking part in Veganuary put people off meat in the long term? Here’s what the evidence shows
In 2024, 25 million people gave up meat for Veganuary. For many, it was a lasting change.