Legitimate question
If AI is being used to creative the visuals, the script, and the narrative
What part of the experience isn’t being fueled by AI?
And what’s to suggest they’d ever stop there?
I spoke to the South China Morning Post about how Chinese video game companies are using generative AI across game development, operations, publishing to marketing and player engagement.
A look at what Tencent, NetEase, MiHoYo (HoYoverse) and others are doing.
www.scmp.com/tech/tech-tr...
scmp.com
Next level: why China’s game makers are quietly bankrolling generative AI
From scripts and storylines to customer service and user-generated worlds, developers are deploying LLM tools across the gaming pipeline.